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  • Ecommerce Influence Sample Digital Marketing and Measurement Model

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    Chad Vanags
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    Google's Digital Marketing Evangelist and the number one authority on analytics, Avinash Kaushik, once blatantly stated, "There is one difference between winners and losers when it comes to web analytics. Winners, well before they think data or tool, have a well-structured Digital Marketing & Measurement Model (DM3). Losers don't." This document is an example of what a great DM3 looks like to help give an ecommerce CEO some structure to the data they have in their analytics. Look for our other document "Ecommerce Influence Sample Digital Marketing and Measurement Model w/Analysis" to see what kind of insights you can derive from the data after creating a great DM3.

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    Google's Digital Marketing Evangelist and the number one authority on analytics, Avinash Kaushik, once blatantly stated, "There is one difference between winners and losers when it comes to web analytics. Winners, well before they think data or tool, have a well-structured Digital Marketing & Measurement Model (DM3). Losers don't." This document is an example of what a great DM3 looks like to help give an ecommerce CEO some structure to the data they have in their analytics. Look for our other document "Ecommerce Influence Sample Digital Marketing and Measurement Model w/Analysis" to see what kind of insights you can derive from the data after creating a great DM3.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    4K views1 page

    Ecommerce Influence Sample Digital Marketing and Measurement Model

    Uploaded by

    Chad Vanags
    Google's Digital Marketing Evangelist and the number one authority on analytics, Avinash Kaushik, once blatantly stated, "There is one difference between winners and losers when it comes to web analytics. Winners, well before they think data or tool, have a well-structured Digital Marketing & Measurement Model (DM3). Losers don't." This document is an example of what a great DM3 looks like to help give an ecommerce CEO some structure to the data they have in their analytics. Look for our other document "Ecommerce Influence Sample Digital Marketing and Measurement Model w/Analysis" to see what kind of insights you can derive from the data after creating a great DM3.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
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