Md Abu Nasim

Marketing Professional
Bangladesh
Current 1. Prothom Alo
Previous 1. The City Bank Ltd,
2. VirtUosoPvt Lmited,
3. Plastic Advantages Limited
Education1. Dhaka University Bangladesh
Email: mnasim07@yahoo.com Contact # +8801712984328, +8801671016738
bd.linkedin.com/pub/md-nasim/56/411/988/


Summary
"I am not my resume, i am my work"
Hi this is Nasim (MD Abu Nasim) i am working in Prothom Alo as executive mobile value added
services. I have worked in different job sector but maintained my track in marketing to integrate my
learning with experience to make myself a well groomed marketing professional. I have worked in The
City Bank Ltd as Officer in retail banking division and as Marketing Executive in a Canadian firm named
Plastic Advantages Limited who use to do B2B business in Plastic industry. I also have worked as client
service officer in an advertising firm named VirtUosoPvt Limited. I am a quick learner and I have got
good communication skill. I have good command over computer literacy. My background comes from
Bangladesh Navy so I do know and have leadership characteristics to achieve my goal. To build up career
in a prominent organization where skills and commitment are best judged and help in achieving its
organizational goal as well as to develop my organizational efficiencies is my fist prior.

Experience
Executive, Value Added Services
Prothom Alo
March 2014 Present, Dhaka
To manage mobile related products and services of Prothom Alo mobile news, mobile apps etc
To design & manage ATL & BTL marketing program in coordination with Brand team and creative
design team.
To initiate and lead product and business development activity in related areas
To liaise with external stakeholders i.e. mobile operators, marketing agencies, apps development
agencies, technology platform vendors, handset manufacturers and required agencies.
To coordinate between platform vendors and internal news/technology team to ensure uninterrupted
services.
To prepare project proposal, plan and service SLAs as needed.
To analyze market/platform data of mobile news & apps services.


Background
Officer
The City Bank Ltd
January 2013 May 2013 (5 months) Dhaka
Handle customer queries, resolve complaints and provide relevant product information in an efficient,
professional and positive manner.
Ensure superior service level to all customers by effectively understanding the customers need/query and
responding to it in a professional and timely manner
Maintain proper documentation of complaint/request records.
Card related issues (Credit/Debit)
Endorsement execution
Bill statement providing
OSD assigning
Card contract close execution
CM contact change execution
Customer service etc.

Marketing Executive
Plastic Advantages Limited
December 2011 December 2012 (1 year 1 month) Dhaka
Instilling a marketing led ethos throughout the business
Researching and reporting on external opportunities
Understanding current and potential customers
Managing the customer journey (customer relationship management)
Developing the marketing strategy and plan
Management of the marketing mix
Managing agencies
Measuring success
Developing guidelines
Making customer focused decisions

I ntern
Al Arafah Islami Bank Limited
May 2011 July 2011 (3 months)
General Banking
Report: Effectiveness of Training on Performance of Employees A Study on Al Arafah Islami Bank
Limited (Khulna Branch)-http://www.scribd.com/doc/68033677/Internship-Report



Volunteer Experience & Causes
Client Services Executive (Part time)
VirtUosoPvt Limited
October 2012 December 2012 (3 months) Dhaka
Check the status of each client's jobs in the creative department and verify the jobs will be complete on
time, contact each client at least once a day to discuss current and upcoming projects, Initiate new jobs for
the client, review and present concepts/layouts/copy to the client for approval, communicate the client's
feedback to the creative department and discuss the next steps in the campaign
Secretary
Friendship club khulna
January 2007 April 2011 (4 years 4 months) Civil Rights and Social Action
Work for poor people for their betterment
Other:
Survey on various business organizations such as AB Bank (Khulna), various garments industries,
Dhaka stock exchange.
Worked as social worker with NUB, DU

Skills
Top Skills
Marketing, Marketing Management, Market Research, Marketing Communications, Customer Service,
Business Planning, Banking, Customer Experience, Team Management, Customer Satisfaction, Surveying,
Marketing Research, Change Management, Team Leadership, Management, Online Communications, Internet
Training, CRM, , Marketing Strategy, Advertising, Time Management, Teamwork, Business Development,
Project Planning, Business Strategy, Analysis, Competitive Analysis, Brand Management, Market Planning,
Strategy, Negotiation, Event Management, B2B, Digital Marketing, Public Relations, Social Media Marketing,
Product Marketing, Mobile Devices, Product Development, New Business Development, Online Marketing,
Sales Operations, Microsoft Office, Microsoft Word, Microsoft Excel, PowerPoint, , Presentations, Photoshop

Languages
1. English 2. Bangla 3. Hindi
IELTS Score: 6.5
Computer
Operating system XP, Vista, Windows 7
Office Application MS Office, MS Excel, MS Access, MS PowerPoint
Adobe Application Photoshop, Illustrator
Familiar with online operation & mailing applications

Education
Dhaka University Bangladesh
Master of Business Administration (MBA), Marketing
2012 2014
Northern University, Bangladesh
Bachelor of Business Administration (BBA), Marketing
2007 2011

Additional Info
1. I nterests
Digital Marketing, Marketing Research, Marketing Management, Banking & Marketing , Branding, Advertising


2. Personal Details
Father Lieutenant BN (Retd) Sk. Akkas Ali
Mother Nasima Begum
Date of Birth 30
th
March 1988
Nationality Bangladeshi
National ID 4794509128342
Passport AA 2990583
Marital Status Married
Permanent Address Village + Post - Saira; District Bagerhat
Present Address House: 12/KA/JA, Road# 02, Shyamoli, Dhaka

Reference
Kabir Ahmad
Asst Manager
Digital Marketing
Prothom Alo,
Dhaka
Mobile: +8801749484879
Khandaker Faizulla Hes Samy
Head of Customer Service
Retail Banking
The City Bank Limited
Motijheel, Dhaka
Mobile: +8801760249151
Mohammad Anwar Hossain
Assistant Professor
Faculty of Business Administration
Department of Marketing
University of Dhaka
Mobile: +88017125182778

Declaration
I consider myself familiar with required aspects. I am also confident of my ability to work in certain
position. I hereby declare that the information furnished above is true to the best of my knowledge.


Signature: ..