Shoppers Stop

Shoppers Stop is an Indian department store chain promoted by the K Raheja Corp Group
(Chandru L Raheja Group), started in the year 1991 with its first store
in Andheri, Mumbai
[2]
Shoppers Stop Ltd has been awarded "the Hall of Fame" and won "the
Emerging Market Retailer of the Year Award", by World Retail Congress at Barcelona, on April
10, 2008.
[3]
Shoppers Stop is listed on the BSE.
[4]
In 2013, Shoppers Stop has 61 stores in India.
[5]

Type
Public (BSE: 532638)
Industry
Retail
Founded
1991
Headquarters
Mumbai, India
Area served
India
Key people
Govind S. Shrikhande, (MD & CEO)
Products
Discount Stores
Supercenters
Revenue
19.30 billion(US$320 million)
FY 11-12
[1]

Employees
14,000

Store[edit]
Shoppers Stop is one of the leading retail stores in India. Shoppers Stop began by operating a
chain of department stores under the name Shoppers Stop in India. Shoppers Stop has 65
stores across 32 cities in India.
Shoppers Stop retails stuff like ladies watches, men's watches, artificial jewellery, fine jewelry,
handbags, fragrances, cosmetics, men's footwear, women's footwear, home furnishing and
decor products.
Shoppers Stop launched its e-store with delivery across major cities in India in 2008. The
website retails all the products available at Shoppers Stop stores, including apparel, cosmetics
and accessories. Shoppers Stop opened stores in Amritsar, Bhopal and Aurangabad.
Products[edit]
Shoppers Stop retails products of domestic and international brands such as Louis Philippe,
Pepe, Arrow, BIBA, Gini & Jony, Carbon, Corelle, Magppie, Nike, Reebok, LEGO, and Mattel.
Shoppers Stop retails merchandise under its own labels, such as STOP, Kashish, LIFE and
Vettorio Fratini, Elliza Donatein, Acropolis etc. The company also licensees for Austin Reed
(London), an international brand, whos men's and women's outerwear are retailed in India
exclusively through the chain. In October 2009, Shoppers Stop has bought the license for
merchandising Zoozoo the brand mascot for Vodafone India.
Marketing[edit]
In April 2008, Shoppers Stop changed its logo and adopted the mantra "Start Something New"
and introduced international brands like CK Jeans, Tommy Hilfiger, FCUK, Mustang, Dior
across the stores.
Loyalty program and Co-branded Credit Card[edit]
Shoppers Stops has a loyalty program called First Citizen. They also offer a co-branded credit
card with Citibank called the First Citizen Citibank Titanium Credit Card for their members. New
Shoppers Stop branch has been opened in "The Grand Mall", 137, Seetharam Nagar Main
Road, Velachery Main Road, Chennai - 600042
Merchandising[edit]
Merchandising opportunities like the launched Zoozoo merchandise and film merchandise.





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conglomerates, is a powerhouse of fresh fashion and innovation. While weaving its magic across lifestyle
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Pantaloons apparels spell comfort and elegance, combined with a 'freshness' that is unparalleled. The
styles cover a gamut of ready-to-wear western and Indian apparel for men, women and kids in addition to
accessories and exotic fragrances. With a strong national presence in 85 exclusive stores, Pantaloons
houses over a 100 prestigious brands that have something fresh for everyone.
Spotlighting today's buoyant youth, Pantaloons, India's premium lifestyle apparel company offers chic and
trendy fashion to meet their ever-changing needs. Pantaloons reflects the ideology of always keeping
alive the 'newness factor' through fashion apparel and accessories that are visually appealing and
fashionably upbeat.
The first Pantaloons store was launched amidst much fanfare in Gariahat, Kolkata in 1997. Over the
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and styles catering to the evolving fashion hub.
Since its inception, Pantaloons progressed from retailing just a mix of brands to its very own popular
private labels as well, designed by the in-house Design Studio. With a sharp focus on bringing the latest
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the consumer fashionably dressed each season.
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inherently in sync with current fashion trends. This compelling combination has helped Pantaloons retain
its place on the style radar of every consumer's wardrobe.
Pantaloons stores have an abundance of choices across categories that range from western to Indian
wear, formal to party wear and active wear for men, women and kids. To further add to the customer's
innumerable choices that reflect style, attitude, and comfort, Pantaloons has extended its horizons to
fashion accessories like fragrances, footwear, handbags, watches, sunglasses and much more.

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prints into the rest of modern India.
Pantaloons which was previously controlled by the Future Group has now been taken over by Aditya Birla
Nuvo Limited ['ABNL']. ABNL is a part of the prestigious Aditya Birla Group, a $40 billion Indian
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The Aditya Birla Group ranks high in the League of Fortune 500 Corporations of the world with a strong
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With all these advancements, Pantaloons is one of the fastest growing apparel companies. And is poised
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