Busy Boys

0
PROJECT BUSYBOYS
Project Report
Happy India Group
marketing@happyindia.co.in
Abstract
The Document highlights the concept behind BusyBoys.in, Its Scope of Offering, Services,
Operations, Rollout Planning, Revenue & Expenditure Modelling, and Financial Projection

1
CONTENTS
2 Introduction .......................................................................................................................................... 3
2.1 Happy India TechnoCorp Private Limited ..................................................................................... 3
2.2 Busy Boys ...................................................................................................................................... 3
2.3 Key Management Team ................................................................................................................ 5
3 Block Diagram BusyBoys.in ................................................................................................................... 6
4 Unique Features of Busy Boys.in .......................................................................................................... 7
5 BusyBoys Online Club ............................................................................................................................ 7
5.1 Concept ......................................................................................................................................... 7
5.2 Target Audience ............................................................................................................................ 7
5.3 Partners, Associates and Consultants ........................................................................................... 7
5.4 Operations Modeling .................................................................................................................... 8
5.4.1 Membership Enrolment ........................................................................................................ 8
5.4.2 Membership Offerings .......................................................................................................... 8
5.4.3 Operational Needs ................................................................................................................ 9
5.5 Expenditure and Revenue Modeling........................................................................................... 10
6 BusyBoys Shopping ............................................................................................................................. 10
6.1 Concept ....................................................................................................................................... 10
6.2 Target Audience .......................................................................................................................... 11
6.3 Partners, Associates and Consultants ......................................................................................... 11
6.4 Operations Modeling .................................................................................................................. 11
6.4.1 BusyBoys Portal Management ............................................................................................ 11
6.4.2 Vendor Management .......................................................................................................... 12
6.4.3 Delivery Management ......................................................................................................... 12
6.4.4 Call Center Management .................................................................................................... 12
6.4.5 Grievances Management .................................................................................................... 13
7 Services ............................................................................................................................................... 14
7.1 Concept ....................................................................................................................................... 14
7.2 Partners, Associates and Consultants ......................................................................................... 15
7.3 Operations Modeling .................................................................................................................. 15

2
8 Promotion, Marketing and Sales ........................................................................................................ 15
8.1 Big Bang Approach ...................................................................................................................... 15
8.2 Agile Approach ............................................................................................................................ 16
8.3 Busy Boys Approach .................................................................................................................... 17
8.4 Reaching the Target Audience .................................................................................................... 18
9 Organization Structure ........................................................................................................................ 21
10 Infrastructure .................................................................................................................................. 21
11 Finance Modelling ........................................................................................................................... 21
11.1 Infrastructure and Facilities ........................................................................................................ 21
11.2 Manpower ................................................................................................................................... 21
11.3 Promotion and Marketing ........................................................................................................... 21
11.4 Sales and Franchises ................................................................................................................... 21
11.5 Revenue ...................................................................................................................................... 21
11.6 Income, Expenditure and Projections ......................................................................................... 22

3
1 INTRODUCTION
1.1 HAPPY INDIA TECHNOCORP PRIVATE LIMITED
1.1.1.1 ABOUT US
Happy India follows a simple business philosophy: to devote its talent and technology to creating superior
products and services that contribute to a better Indian society. To achieve this, Happy India sets a high
value on its people and technologies.
Attitude: To different and unique in the work culture, thinking, designing, quality, service, durability,
ecofriendly and also can be inspire people with our products and services. To achieve this the
organization is adopted a well-practiced and proven organization structure and appointing a well skilled
educated creative hard working energetic employees into the organization who should abide by the
organization philosophy.
1.1.1.2 OUR VISION
To be a socially responsible brand making a difference in peoples lives by affecting all- pervasive areas
of their existence- water, food and air. Our fundamental vision is defined by producing innovative
healthcare products that purify the water we drink, the food we eat and the air we breathe, and thus help
people live healthier.
1.1.1.3 OUR MISSION
To be a master class in inventive brilliance. We strive to bring to fruition for our customers, the freedom
from water-related problems and peace of mind for good health through our wide range of healthcare
products that deliver impeccable standards of quality and service.
1.1.1.4 INFRASTRUCTURE:
Our state-of-the-art infrastructure unit is backed with technologically advanced tools and machineries that
assist in the quality and quantity production of Clean Air Equipments. The robust infrastructural base
encompasses processing unit, designing lab, R & D unit, quality control lab etc. That help in

4
manufacturing of the Clean Air Equipments that comply with the national as well as international quality
norms.
1.1.1.5 QUALITY ASSURANCE:
Owing to the priority to serve flawless quality products, various stringent quality tests are conducted on
the manufactured as well as procured Clean Air Equipment. The tests are conducted on various levels
starting from the initial stage of procurement to the final stage of dispatch of end products. For fuller
assurance, the tests are performed under the supervision of our quality control executives.
1.1.1.6 WAREHOUSE:
We have a spacious warehouse facility that is loaded with all the essential facilities that are required for
the safe & sound storage of the Clean Air Equipments. The internal segmentation of the warehouse as
per the category of the products ensures timely delivery as the chaos is eliminated.
1.2 BUSY BOYS
BusyBoys is an Exclusive portal that conceived to serve the needs of the people who are Busy with the
deliverables personal and professional goals.
The key amenities the Busy Boys offers are mainly the day-in and day-out ad-hoc necessities of the
public. The Busy Boys Offerings are categories as shown below.
1. Busy Boys Online Club is a Paid Membership Club that provides access to the renowned
facilities in selected Locations. Busy Boys will partner with various Entertainment Malls,
Gymnasiums, Spa & Saloon, Events Management Companies, Sports Event Managers, Movie
Theaters, Lounge Bars, Music & Dance Bars, and Other Clubs.

2. Busy Boys Shopping The Busy Boys will also associate with several Food and Beverages outlets,
Commodities Outlets includes but not limiting to Fruits, Nuts, Vegetables, Meat and Pharmacies
and will deliver the products that are ordered to your Door-Step. The Unique nature of the
Business modelling is that Busy Boys has specific arrangement with all its vendor to ensure
Quality assurance for all the Busy Boys Members Orders as per the quality Standards of Busy
Boys.
Busy Boys will also caters unique High-End Consumer Durables, Livelihood accessories and
Boutiques which are selected by SME for Quality, Performances and uniqueness based on
applicability.

3. Busy Boys Services Busy Boys has an association with the agencies that maintain a pool of
resources that basically are Personal Assistants/Office Assistants/Delivery Boys/

5
Orderlies/Simply a Boy, who are available on On-Call-Basis. Busy Boys also caters to the
special requirements that constitutes as an Order-In-A-Party concept wherein the Busy Boys
Coordinator services will facilitate with various Suppliers, Service Providers and Vendors supply
the members necessities delivered to their Door-Step.
BusyBoys also will associate itself with industrial standard providers of Travel Logistics Bookings,
Telecom, E-Seva, News, Home Rentals, Doctor on Call and Classifieds.
1.3 KEY MANAGEMENT TEAM
1. Dr. Sailajanath Sake
2. Dr. Bathula Venkataramana
3. Ramesh Babu.P
4. Baji Rao BT
5. Sridhar N
6. Pramodh
7. BLN Rao

6
2 BLOCK DIAGRAM BUSYBOYS.IN
Clubs, Restaurants, Sports Points, Gymnasiums, Resorts...
BusyBoys.in
Online Club
Shopping
Services
Food,
Beverages
and Other
Vendors
Happy India
Product
Range
Services
Other
Services
BusyBoys Delivery
Service Point
Vendor Delivery Network
BusyBoys Member
BusyBoys Delivery Network
Offers, Access and Discounts

7
3 UNIQUE FEATURES OF BUSY BOYS.IN
Online Club
Access to top class facilities across the cities
Special Offers and Discounts
Access to Events
Special Dedicated Movies Shows
Special Passes for Movies Previews
Pre-ordering of the Tickets to Sports and Concerts
Single Point Access to broad range of Facilities
Order-In-A-Party - ad-Hoc Office Parties, Kitty Parties, Fellowships Parties
Access to Logistics Help on call
Access to help in doing Outdoor Chores like Bill Payments, Parma Refills, Busy Boys Online Club
Special requirements like In-Person Pickups, Alcohols, Forgotten Items, Document Deliveries
Access to Odd-Hours chores via Personal Assistants
Credit Facility for all the offerings of the Busy Boys
Multi-Level Membership to suite the Members Preferences, Ages, Financial, Ethnicity and
Region
4 BUSY BOYS ONLINE CLUB
4.1 CONCEPT
The current vogue where the people flaunt the Club Membership as social privilege wherein they are
allowed to go and enjoy facilities that physically available at the clubs. BusyBoys would like to use this
vogue to its advantage and has created the BusyBoys Online Club which provided people with
BusyBoys Club Membership to Flaunt out and also avail and also give the people access to a wider verity
of facilities to and provide them more versatile entertainment than that of the routine Clubs. Unlike the
routine Club Memberships, BusyBoys concept allows the Multi-Level Membership to suite the Members
Preferences, Ages, Financial, Ethnicity and Region with tailored offering to suit their needs.
4.2 TARGET GROUP
All the Denizens aspiring the club memberships eager to avail various facilities.
4.3 PARTNERS, ASSOCIATES AND CONSULTANTS
BusyBoys will be partnering with the several establishments in Following Categories
1. Sports Points
2. Spa & Saloons
3. Event Management Companies

8
4. Movies Theater Establishments
5. Restaurants, Bars and Eateries
6. Gymnasiums
7. Sports Associations
8. Resorts
9. Theme Parks
BusyBoys SME team will identify various establishments in which have adequate qualified facilities that
will provide significant entertainment and quality time to ensure the denizens happy and fulfilled.
BusyBoys will increase the reach of these establishments by complementing BusyBoys membership and
wherein the establishments will provide access to their facilities either providing Discounts or Upgraded
facilities or Access to premium Features or Offer freebies as the per the applicability and under the
MOU between BusyBoys and Establishments.
4.4 OPERATIONS MODELING
4.4.1 Membership Enrolment
BusyBoys will offer the membership enrolment services in their BusyBoys Portal for all the denizens. The
membership is offered in Following Levels.
S No Card Type Price Validity Period
1. Platinum 25,000/- Two Years
2. Diamond 20,000/- Two Years
3. Gold 15,000/- Two Years
4. Silver 10,000/- Two Years
5. Regular 0/- Unlimited

4.4.2 Membership Offerings : There are so many value additions coming up for the Premium
Memberships, Few are as follows

S No Card Type Features
1. Platinum Credit Facility up to 25,000/-

9
Movie Tickets 10 Tickets Per Month
Special Discounts
Complete Free Delivery
2. Diamond Credit Facility up to 20,000/-
Special Discounts
4 Free deliveries per Month
3. Gold Credit Facility up to 15,000/-
Special Discounts
2 Free deliveries per Month
4. Silver Credit Facility up to 10,000/-
Special Discounts
5. Regular

4.4.3 Operational Needs
The BusyBoys will be publishing an online Newsletter informing all its members with the latest updates
and Offers the members can avail
Along with the Newsletter BusyBoys will send the various discount Coupons for various special
Discounts, Access to the Facilities, Offers, along with Usage instructions and Validities.
4.4.3.1 Membership Management
BusyBoys will have manpower and outside agencies for promoting the membership enrolments.
BusyBoys Portal will also maintain all the details of the Memberships that have been enrolled and their
Current Credit limits and based on the Business process the BusyBoys Online Club Executive will follow-
up with the various members to repay their Due and replenish their membership facilities.

10
The Busboys Membership Call-Center will be available to all the members address their Questions on
how to utilize Online Club Facilities, Grievances, Contact Details and Location Reaching Instructions and
any other troubleshooting and hiccups that members or Partner Establishment might come across.
Team Size- Manager-1, Assitants-2, Sr. Membership Sales Executives -1, Sales Executives -4
4.4.3.2 Membership Engagement
The BusyBoys Membership Engagement team constantly will be in touch with various partner
establishments to create new combo Offers that will ensure the BusyBoys members periodically
engaged.
The BusyBoys Native event Management team will be constantly planning to conduct various popular
denizen gathering entertainment events like Music Concerts (IndiPop, Indian Classical, Western),
Entertainment Talk Shows, Reality Shows or any other similar Events.
The BusyBoys Membership Engagement team will also be associating with other non-BusyBoys Events
organized by Other Event Management Companies to Facilitate BusyBoys Members for
Access/Premiums Seats/Reserving seats or in any other manners that deemed fit.
Team Size- Manager-1, Assitants-3
4.5 EXPENDITURE AND REVENUE MODELING
<To Be Filled>
5 BUSYBOYS SHOPPING
5.1 CONCEPT
The BusyBoys will also associate with several Food and Beverages outlets, Commodities Outlets includes
but not limiting to Fruits, Nuts, Vegetables, Meat and Pharmacies and will deliver the products that are
ordered to your Door-Step. The Unique nature of the Business modelling is that BusyBoys has specific
arrangement with all its vendor to ensure Quality assurance for all the BusyBoys Members Orders as
per the quality Standards of BusyBoys.
BusyBoys will also caters unique High-End Consumer Durables, Livelihood accessories and Boutiques
which are selected by SME for Quality, Performances and uniqueness based on applicability.
BusyBoys will accept the ordered from various members, then orders are then redirected to the Food
and Beverages who is most suited and who is also in the vicinity of BusyBoys Delivery Agency which is
nearest to the Members Delivery address. As soon as all the items ordered by the Members are
delivered to the Designated Delivery Agency, all the Items are packed into a BusyBoys Delivery Box and
then the same will be delivered to the Members to concluded order Fulfillment.
From Operational Stand Point the city/town under consideration will be divided into several Logical
Zones and within each Zone the Vendors and Delivery Agencies ae identified for providing various

11
services to the Members. These Vendor Offering will be published in the BusyBoys Portal for members
to select and Buy. The selected Items will be Prepared/Picked and Delivered by the Vendor to the
allocated delivery Agency.
5.2 TARGET AUDIENCE
All the people who are Busy with the deliverables personal and professional goals.
BusyBoys will have associates in three categories as shown below
1. Food & Beverages BusyBoys partnered with Various Food and Beverages outlets who prepare
and deliver the items ordered by BusyBoys on Behalf of its members to the BusyBoys Delivery
Agency in the vicinity.

2. Catering Services Centers- BusyBoys will partner with Catering Service Centers having Kitchens
which maintain hygiene condition of international repute to prepare most commonly ordered
Food Items so as to ensure quick deliveries and create BusyBoys Branded Food Products.

3. Stocking Products- BusyBoys.in will also market the Dr.Sailus Brand of products that are
Procured/Produced/Marketed by Happy India TechnoCorp Pvt. Ltd. All these products will be
stocked by BusyBoys to extent of Expected and Estimated Sales. The Happy India will have an
exclusive online selling deal with BusyBoys.

4. Delivery Agencies- the Delivery Agencies are an important partner link of the BusyBoys.
BusyBoys will identify several delivery agencies throughout the city which will cover the all the
prospective denizens of the city for the servicing.
The operational model majorly dependent on Three Teams
1. BusyBoys Portal Management
2. Vendor Management
3. Delivery Management
4. Call Center Management
5. Grievances Management
5.4.1 BusyBoys Portal Management
BusyBoys Portal is the Face Key Players in the Portal Management are
1. Technical Management of the Portal Outsourced Development Partner will be taking care of
all the Hosting and ensure the availability of the Portal at 99.996%. This team will be also

12
responsible the make the changes to the portal as per the BPR of the companys business plans
and procedural updates.
2. Catalog and data Maintenance The Catalog and Data Maintenance team of BusyBoys is
responsible to maintain the entire portals data like data entry relating to Product Catalogs,
Offers, Schemes, Member Enrollment, Backup and Restoration all the related ancillary
processes.
5.4.2 Vendor Management
The Vendor management team is primarily responsible to identification of the Vendors as per the
BusyBoys Requirements, Liaising with the various vendors and onboarding them into the company,
Ensure the vendors offered cataloged item are available. Collecting the details of the Vendor and ensure
the same is updated into the Portal Databases by coordinating with the Portal Management Team.
The Vendor management team us also the coordinates and consolidate the business done with
BusyBoys and Payment consolidation with all the vendors including the Delivery Agencies for BusyBoys
Account Department.
The vendors identification process is done taking in consideration of zone and recommended menu as
per the consumers requirement.
5.4.3 Delivery Management
The delivery Agencies will be primarily responsible of ensuring the Day-in-Day-out BusyBoys Deliveries
to the members seamlessly in coordination with Delivery Agencies.
The Delivery Agency will also coordinate with the Members in Coordination with the Call center in
ensuring the right products is being delivered.
The Delivery Agency also vendor selection in case of multiple vendors within a delivery zone.
5.4.4 Call Center Management
The Call Center is the Second Face of the company which will be dealing with several categories of
Membership Services as shown below
1. Shopping Order Taking Team
a. No of Shifts 3
b. Roles
c. Team Size Per Shift - Floor Manager 1 (MultiRole), Executives - 2 (FullTime/MultiRole)
d. Team Size Per Shift - Floor Manager 2 (MultiRole), Executives - 4 (FullTime/MultiRole)
(Peaktime)
2. Services Order Taking Team
a. No of Shifts 3

13
b. Roles
(Peaktime)
3. Order Servicing Team
a. No of Shifts 3
b. Roles
(Peaktime)
4. Escalation Call Team
a. No of Shifts 3
b. Roles
5.4.5 Grievances Management
BusyBoys being in the online business which is prone for several known problems like non-acceptance of
ordered items, Wrong Billing Claims, Consumer Court cases and all other related services. This mandates
BusyBoys to have a Grievances management Division Constituting of following
1. Legal Department
2. Liaising Division
This division not only deals with Consumer related Issues but all the issues arisen out of all the statutory
Bodies, Licenses, Permissions
Team Size- Manager-1, Legal Advisor on Retainer - 1

14
BusyBoys.in
Shopping
Services
Food,
Beverages
and Other
Vendors
Happy India
Product
Range
Services
Other
Services
BusyBoys Delivery
Service Point
BusyBoys Member
Vendor
Delivery
System
Consolidation And
Packing
BusyBoys Delivery Network

<To Be Filled>

6 SERVICES
6.1 CONCEPT
For current denizens most of the time have almost all of their services available online through BusyBoys
Shopping or Online Membership Club whatever is not available here, they get from some other portals,
What Denizens dont get is, their Personalized Assistant on call who is expected to present themselves
fulfill some specialized services like getting a something from somewhere or Pickup/Deliver a package
with special instructions or any other related ancillary services.
BusyBoys will fulfill these kinds of services with an association of the agencies that maintain a pool of
resources that basically are Personal Assistants/Office Assistants/Delivery Boys/ Orderlies/Simply a
Boy, who are available on On-Call-Basis. BusyBoys also caters to the special requirements that
constitutes as an Order-In-A-Party concept wherein the BusyBoys Coordinator services will facilitate
with various Suppliers, Service Providers and Vendors supply the members necessities delivered to their
Door-Step. Target Audience
The Personal Assistants are available in Verity of Formats as shown below
1. Personal Assistants with Two Wheeler
2. Personal Assistants with an Auto
3. Personal Assistants with Car

15
4. Personal Assistants with Pickups Vehicles (Three wheeler/Four Wheeler of Various Sizes)
5. Handymen with Various Skills and Specializations (Generic Handyman, Carpenter, Plumbers,
Electricians, Maids, Cooks, Nurses, Pujaris)
6. Further Types will be induced in Phased Manner
The Major partner in the section will be Un-Organized Manpower Associates who will providing
manpower on Hire on Hourly Basis.
The Services will be mainly on Hourly Basis with Min Charge will be levied for Four Hours and therein
after in the Slabs of two Hour Extension upto a Maximum of 6 more Hours per Person.
This extension will be on the basis of call-in the BusyBoys call center and Personal assistants availability
and willingness.

<To Be Filled>
7 PORTAL LAYOUT
<Will be updated with screenshots and process & business flow controls>
8 PROMOTION, MARKETING AND SALES
The Promotion, Marketing and Sales of BusyBoys is done in two Patterns
1. Big Bang Approach
2. Agile Approach
8.1 BIG BANG APPROACH
The Big Bang Approach has most mileage which need to have the Systematic Planning, Designing,
Development, Testing and Rollout. Which also most used approach in traditional Businesses.
The following are steps that are being followed for the Big Bang Methodology for BusyBoys
1. Plan concept of the Business
2. Proofread the concept by Professional Market survey

16
3. Plan the End to End Business Process
4. Develop the End to End SRS
5. Allocation of Budget for Various Steps
6. Design, Develop, Test and Rolling out of the Portal
7. Design the Marketing Plan for Launch, 1
st
Week, 1
st
Month, 1
st
Quarter, 1
st
Year, there after
8. Develop complete Infrastructure for Procurement, Delivery Network and operations as per the
business process.
9. Launch and Follow through with the operations as per Pre-fixed Business plan.
This approach is very popular and preferred by venture Capitalist funded start-ups, as the promoters
have least risk and Initial funding is only required for steps 1 to 4.
Big Bang Approach is a systems that takes more time (Six to Nine Months) before launching as all the
necessary steps are taken to ensure the correctness of the Business process and Systems as there is no
turning back not enough time is available to fix the bugs or deviation observed post Launch.
The Systems is completely built based on the compete scope being scouted out the exhaustive market
Survey.
The Big Bang Approach works with Heavy Marketing budget and all the business calls are done by the
Investor/venture capitalists but not the promoter (Exception when Promoter is also the investor).
The Big Bang Approach is High Risk and can realize short-terms incomes, and well developed systematic
Planning and Documentation is the prerequisite.
Ex. Amazon.com, FlipCart.com, SnapDeal.com, bigbasket.com etc.
8.2 AGILE APPROACH
The AGILE approach, also called Darwinian evolution. This is where you start as early as possible,
experiment as much as possible, as efficiently as possible and respond to feedback as quickly as humanly
possible. Keep doing more of what works, and less of what doesn't. In my experience, this works really
well.

Have an idea with commercial potential.
1. Do POC (Proof of Concept) and evaluate.
2. Initial Seed budget allocation
3. Develop the product with Minimal Feature keeping the big picture in mind.
4. Release product to the public on a low key manner.
5. Allocate Budget as per the call of the day.
6. Make Do focused Marketing (Region/Offering).
7. Get feedback 360
0

8. Fix, Improvise, Rollout by adding more features and offerings.
9. Expand the Horizon of Services and Regions in a systematic manner.

17
This approach has been very popular and preferred by small and medium entrepreneurs who have an
emotional bonding with the company or concept.
Agile Approach is a system that makes the Idea/Business plan to commercially realize in a very short
span of time (Two to Six Months) and will take into the market as low key affair. Agile methodology
based market strategy will generate market penetration with dedicated customer base whose inputs
aids in building the business with assured acceptance and ensures healthy returns in the long run. This
approach will accommodate the absorption of the market responses and User acceptance levels and
allows the system to adapt to the needs of the users.
The Agile Approach is a budget friendly, Low Risk and assures returns in the long Run and enters the
market quickly and ability to morph to the needs of the Customers. There are occasions where
successful business entities that adapted the agile approach whose initial scope of offering and services
at the time of Inception are entirely different from that one being offered now.
Ex. RedBus.in, Gmail.com, Hotmail.com, Linkedin.com, Gene.com
8.3 BUSY BOYS APPROACH
We Will Update this section post decision making.

18
8.4 REACHING THE TARGET AUDIENCE
There are various categories of marketing Strategies that needs to be followed to reach broad spectrum of people who are prospective
customers of BusyBoys.
Team Size - Promotion, Media and Marketing Manager-1, Assistant (Marketing) 1, Sr. Sales Executive -2, Sales Executive - 4

S
No
Marketing Strategy Category
Type
Big Bang Approach Agile Approach
Launch Post Launch Schedule
1 Google add words Generic None Yes Call of the Day
2 Mailers Generic Yes Weekly Call of the Day
3 SMS Generic Yes Weekly Call of the Day
4 No parking board with
adds
Generic None Region Wise Distribution Call of the Day
5 Radio adds Generic None Daily in One Network Call of the Day
6 Print media Generic Yes Monthly 4 Large, and Weekly 2
Medium, Promoting BusyBoys with
Some Offers & Schemes
Call of the Day
7 Cab drivers inserts Generic None Periodic Replenishment Call of the Day
8 Stickers in auto, cabs,
buses, MMTS
Generic None Region Wise Distribution Call of the Day
9 Advertisement videos
in Volvo and long route
buses
Specific None One time exercise, and periodic
Monitoring
Call of the Day

19
10 Play Cards --> Lollypops Specific None Region Specific with Periodic
Replenishment
Call of the Day
11 Stalls at Hi-tech and
conventional centers
Specific None Schedules in association with events Call of the Day
12 Standees in shopping
malls
Specific None Periodic on Monthly Rotation
covering Various Malls
Call of the Day
13 Stalls in malls, IT Parks,
on roads near IT park
Specific None Periodic on Monthly Rotation
covering Various Malls
Call of the Day
14 Adds space at airport Specific None One time Yearly Exercise Call of the Day
15 Distribution of
Keychains and stickers
to selected Denizens
Specific None Call of the Day Call of the Day
16 Hoarding and Flex
Posters at strategic
locations
Specific None Periodic on Quarterly Rotation with
area specific
Call of the Day
17 Country club, Rotary
club, Lions Club.
Specific None Propose with Specific offers and
facilities
Call of the Day
18 Resorts Specific None Propose offers and Facilities on
Exchange Basis
Call of the Day
19 Kitty parties at
Apartments
Specific None Papers Inserts, Word of Mouth and
Sales Executive
Call of the Day
20 Petrol bunks Generic None Inserts on Periodicity Call of the Day
21 Credit card bills, mobile Specific None Periodic Exercise Call of the Day

20
postpaid bills and
movie tickets
22 Adds in YouTube,
OLX.in, Quicker.com
etc.
Specific None Periodic Exercise Call of the Day
23 Online adds in various
local web portals
Specific None Periodic Exercise Call of the Day
24 Gated communities Specific None Periodic News Letters and Inserts Call of the Day
25 Corporate
Memberships to utilize
BusyBoys services to
ordering for fellowship
/ birthday / sendoff /
welcome parties/
Targeted None Sales Executive Team, News Letters Call of the Day

21
8.5 COSTING AND BUDGET ALLOCATION AND REVENUE PROJECTIONS
<To Be Filled>
9 ORGANIZATION STRUCTURE
<To Be Filled>

10 INFRASTRUCTURE
<To Be Filled>

11 FINANCE MODELLING
11.1 INFRASTRUCTURE AND FACILITIES
<To Be Filled>

11.2 MANPOWER
<To Be Filled>

11.3 PROMOTION AND MARKETING
<To Be Filled>

11.4 SALES AND FRANCHISES
<To Be Filled>

11.5 REVENUE
<To Be Filled>

22

11.6 INCOME, EXPENDITURE AND PROJECTIONS
<To Be Filled>

Busy Boys

Uploaded by

Document Information

Original Description:

Original Title

Copyright

Available Formats

Share this document

Share or Embed Document

Sharing Options

Did you find this document useful?

Is this content inappropriate?

Copyright:

Available Formats

Busy Boys

Uploaded by

Copyright:

Available Formats

0

You might also like