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HBH Brand Europe Handout
HBH Brand Europe Handout
redenes the economy hotel segment through innovation,
signature elements, and avidly friendly service.
Where We Are
City Centers
Airports / Transportation Hubs
Destination Markets
Suburbs
University Towns
Accessibility
Connected to Public Transportation
Easily Accessible by Car/Taxi
Car Parking (hotel owned or
adjacent to hotel)
Competitive Set (Europe)
As an innovator, the Hampton
Brands focus is to deliver a singular
experience one that is distinct and
unique from traditional competitors.
These include global and regional
chains, as well as local independent
hotels such as:
Holiday Inn Express
ibis
Premier Inn
Motel One
Tryp
Moxy
TM
2014 Hi l ton Worl dwi de, I nc.
ENTRY
WELCOME ZONE
GATHERING ZONE
BREAKFAST
AREA
MEETING ROOM
(OPTIONAL)
WORK ZONE
LIVING ZONE
HUB
Signature Elements
Hamptons Brand authenticity and
business economics are extended
through the following signature
elements:
Innovative, cost-effective prototypical
design including a kit of parts
solution enabling site exibility
Signature lobby and zoned public and
work spaces that enhance socialization
and usage across all times of day
A central guest servicing hub
delivering efcient guest services and
amenities including a small social bar
and 24/7 snacks-sundries
Casual, approachable personality and
Hamptonality culture empowered by the
100% Hampton Guarantee
(Optional) small meeting space adjacent
to the breakfast zone
A Clean & Fresh Hampton Bed
program
and innovative guestroom features such as
readily-accessible power outlets
Complimentary hot breakfast
A light, casual f&b offering
with local market exibility
Complimentary wi-
The jump start tness center
Room type offerings for business and leisure
guests including: the ex guestroom (A),
standard guestroom (B) and twin guestroom (C)
PROTOTYPICAL GROUND FLOOR
B A C
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F OR MORE I NF ORMAT I ON, P L E AS E VI S I T: HI LTONWORLDWI DE. COM/ DEVELOPMENT
2014 Hi l ton Worl dwi de, I nc.