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Market Research Report: Furniture Market in China 2014 - Sample
Market Research Report: Furniture Market in China 2014 - Sample
Do not distort
Executive Summary
Market
Drivers &
Challenges
Trends
Government
Global furniture market is growing at a CAGR of r1% and is expected to reach USD m1 bn by 2018
Chinese furniture market is the largest in the world, growing at a CAGR of r2%
China is also the largest exporter of furniture in the world, commanding a share of r3% in the global
furniture market
n1 furniture dominates the market, followed by furniture made from n2 and n3
Drivers
Healthy Economy and Rising Income
Real Estate Boom
Accelerating Urbanization and Changing Lifestyle
Furniture Expositions
Strong Distribution Network
Strong Demographics
Challenges
Huge Importer of Raw Materials
Risk of a Housing Bubble
Intense Competition and Rising Operating
Costs
Credibility Crisis
Competitive
Landscape
Company 1
Company 2
Company 3
Company 4
Company 5
Company 6
Macro-Economic Indicators
Introduction
Market Overview
Global
China
EXIM Data
Drivers & Challenges
Government Initiatives
Trends
Competitive Landscape
Mergers and Acquisitions
Strategic Recommendations
Appendix
FURNITURE MARKET IN CHINA 2014.PPT
y5
y4
y3
2011
2012
y2
y1
2010
2013e
2014e
2015e
Period Average
Period High
c4
y6
c3
y5
a4
y4
y3
y2
y1
Period Low
b3
c2
c1
b1
a1
1/1/14
c5
b4
b2
b5
a5
a3
a2
2/1/14
3/1/14
4/1/14
5/1/14
Furniture refers to movable objects which support activities such as sitting (such as chairs and sofas),
sleeping (such as beds), keeping objects at convenient heights (such as desks and tables) and storing objects
(such as closets and shelves)
The most used material for creating furniture is wood, followed by metal and plastic
y4
y2
USD bn
r1%
p
2013
2014e
2015e
2016e
2017e
2018e
y3
y1
Country 1
r2%
Country 2
r5%
Country 3
Others
r3%
r4%
USD bn
y5
r1%
y4
y3
2013
2014e
y2
y1
2015e
2016e
2017e
2018e
Segment 1
r4%
Segment 2
Others
r3%
r2%
y5
y4
a1
a2
y3
a3
a4
y2
a5
a6
y1
2010
2011
2012
2013
FURNITURE MARKET IN CHINA 2014.PPT
USD bn
y5
y4
y3
2012
2013
y2
y1
2010
2011
Country 1
r2%
Country 1
Country 2
r8%
Country 3
Country 3
Country 4
r7%
Country 4
r13%
Country 5
r3%
r5% r4%
r6%
Country 2
Country 5
r11% r9%
r10%
r12%
Others
Others
Note: Total Exports includes exports to Hong Kong SAR and Macau SAR
FURNITURE MARKET IN CHINA 2014.PPT
HS code
r4%
Particulars
HS 9402
r1%
HS 9403
HS 9404
r3%
r2%
HS 9401
r4%
HS 9402
r1%
HS 9403
HS 9404
r3%
r2%
10
Drivers
Challenges
Furniture Expositions
Credibility Crisis
11
Standard Name
12
Trends Summary
Key
Trends
Innovation in Product
Designs
Increased Localization of
Business Model
13
Impact
i1
Impact
i4
Bargaining Power of Suppliers
x
Competitive Rivalry
Impact
i5
Threat of Substitutes
x
Impact
i2
Bargaining Power of Buyers
x
Impact
i3
14
Company 1
Company 2
Company 3
Company 4
Company 5
Market Capitalization
(USD mn)
EV/EBITDA (x)
EV/Revenue (x)
PE Ratio
Note: Top 5 Public companies based on the Market Capitalization; Market Capitalization, Share Price and PE ratio is as of 29/09/2014
FURNITURE MARKET IN CHINA 2014.PPT
15
y3
Net Margin
a2
y5
y4
Operating Margin
a1
b1
a3
c1
b2
c2
y2
b3
c3
y1
Company 1
Company 2
Company 3
Company 2 recorded gross margin of a2%, higher than both Company 1 and Company 3 which recorded gross margin
of a1% and a3% respectively
Company 1 recorded operating margin of b1%, higher than both Company 2 and Company 3 which recorded operating
margin of b2% and b3% respectively
Company 2 recorded net margin of c2%, higher than that of Company 3 which recorded net margin of c3% but lower
than that of Company 1 which recorded net margin of c1%
16
Locations China
Corporate Address
Tel No.
Fax No.
Website
Year of Incorporation
Ticker Symbol
Stock Exchange
Headquarters
Products/Services
H1
Key People
Name
Designation
17
Key Ratios
Total Income
USD mn
Profit / Loss
y3
y2
y1
Profit
USD mn
Total Income
2010
2011
y6
y5
y4
2012
2013
Financial Summary
y-o-y change
(2013-12)
2013
2012
2011
2010
Profitability Ratios
Operating Margin
Net Margin
Profit Before Tax Margin
Return on Equity
Return on Capital Employed
Return on Working Capital
Return on Assets
Return on Fixed Assets
Cost Ratios
Indicators
Particulars
Value (29/09/2014)
Liquidity Ratios
Current Ratio
Cash Ratio
Leverage Ratios
Debt to Equity Ratio
Debt to Capital Ratio
Interest Coverage Ratio
Efficiency Ratios
Fixed Asset Turnover
Asset Turnover
Current Asset Turnover
Working Capital Turnover
Capital Employed Turnover
Improved
Decline
18
Segment 1
Segment 1
y6
y5
y4
y3
y2
y1
p1%
y3
y2
Segment 2
p3%
p4%
p1%
p2%
q1%
q2%
2010
2011
2012
2013
y1
2013
Business Highlights
Description
News
Overview
Operations
19
20
Locations China
Corporate Address
Tel No.
Fax No.
Website
Year of Incorporation
Headquarters
Products/Services
H1
Key People
Name
Designation
21
News
Overview
Operations
g1 has manufacturing facilities in c1, c2 and c3 and sells its products in c1, c4, c5,
c6 and c7, among other countries
Company 2 employs n1 people and is based in a1, c1
In FY 2013, the company generated revenues of USD n2
22
23
Closed Date
Transaction Type
Target
Buyer/Investors
Sellers
Deal Size
(USD mn)
24
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FURNITURE MARKET IN CHINA 2014.PPT
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