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Help For Project: Project Work - Business Studies (Class 12) Page:1 (Cover Page)
Help For Project: Project Work - Business Studies (Class 12) Page:1 (Cover Page)
Help For Project: Project Work - Business Studies (Class 12) Page:1 (Cover Page)
Page :2
Project on Marketing
Management Product
selected:*(write your Product)
Survey of market
Development of Questionnaire
Designing of label
Creating tagline
Page: 5
Page: 6
Competitive products &
Unique Selling Proposition.[U.S.P.]
Page:7
Our product and its features &
U.S.P
What is the name of your product?
Enlist its features. What is going to be your U.S.P
Page: 8
Permission and licences
What permission and licences would be required to
make the product?
Page: 9
Label of product and
social message
Draw the label of product Both front and Back
Draft a social message for your label.
Page: 10
Tagline and Logo of product
Brief reason for design of logo and its significance Draw the
logo of product
Brief reason why taglines are used for products Draft a tag
line
Page: 11
Selling price and profit margins of competitors
Strategy followed by you competitors for setting selling price Give
reference of Appendix no. Make table to be put in end under
Appendix
Page: 12
Pricing of our Product
What factors are you considering for setting selling price Give
reference of Appendix no. Make table to be put in end under
Appendix
Page:13
Packaging
Importance of packaging Types of Packaging-Primary,
secondary & transportation Material used or any
innovation in packaging
Page: 14
Grading and Standardisation
Page: 15
Channels of distribution
Draw diagram also
Page: 16
Warehousing
Page: 18
Promotion
Ways of promoting your product Explain how
will you use 4 elements of Promotion:
Advertising, Personal Selling, Sales promotion
and Public Relations
Page: 19
Promotion schemes
Any schemes for
(i) The wholesaler
(ii) The retailer
(iii) The consumer
Page: 20
Conclusions
Suggestions
Future scope of study
Page: 21
Teachers observation
Name of Teacher:
Signature
Date: