Professional Documents
Culture Documents
Business Benchmark Pre-Intermediate BULATS - SB1
Business Benchmark Pre-Intermediate BULATS - SB1
eding
Urlit
1**-."
'10t3
14 17
hnging aes:job
BeigPA
om! tLrre:
onvrsaton
lrtlventwo emp os
3 iffiI8-21
Lev strauss:
ndi on
ompan
historyHongdo!:
nrt|onthehistoryt
ngompn
hinseoth
4 :"*".
Dsignng yourwebsitean
c!|fu|
Desriig
LeasngqLr|rnenli
a weo
26 29
q uiment:
emis nd
Prosss
6:r""""fffl".""
r3
^
oistributio
Writing
st i]rssfor em |s an]etters]
Writg mis:formLand
inima st
Lstniig to ]esritons
of gadgts
Warth n rti on i
ustr i |ot|rmgman
chanelN5:n nterveWabout
aroduton pross]offie
proedures:a onvrsto
se|]ngourprolut
broad:
N4elhods
of adVd]sin9]
4-37
Listenis
38-41
king
Vomi]mssgesnd phe
onverstionsiFltur itetos
nlreditons shodtrts
42 45
10I1x"''*
rVearrngements:ntles
r|Lrbs:ad o ntruiW
and shortmssags;Urstar:
i n adi e o traintrve|
Hote|advortsements;asu e
11:l"H;"*,""
hote|s:an
.ti on a sal
12
out oftho
54 57
Nl]ofthrOk
hinkngoutsidethe bo:an
t |eon ffst meetngs
Distinguish]ng
o|iteand rude
wocol|egleshosng avnui
Aw comeshi feree
W r i i n g n e m oi r T a t o
speking
vobUIry
Grmmr
Jb 1t|esanddsrjbngjbs Nrnesi
mnomn
skigquestionsboutomn]es
pla ntevewinqaomPnyower
makinga t|hone
alito supir
l mai andWebsittrms
Vocbu ryto desr be objets:
omponentartsslrapes,matera|s'
!ss;offe qlimet Desrb ng
lob rms Withequiment
Vrbsto dsrbepsses
R e :mkng Ppointmnt]
Vobuiary
for r irV]Guessng
Unknown
voabLarythrlgh
trst
Desl binghotls'o e p y l lh holelepti
Gussng vob!|rnom
otet
""*"",*or*
fui
fi]lJOr
uit
Listeni8
't3
58-01
onversations
Whenmeetng
someonfl thr f rstt]m
teratio
: a ir |e
14utturI
62 5
U tL]rl
awarnessa rado
nterveW G it giv ng ]nJapn: a ta|k
lt r; Dingbusness n
Fi a]]a extrtfrom
reat9 goo]teams:
17
L sten9to sttistinlormato:
sttistics
7+77
18
cmpany
finnes
78]
19 J:
20 #f;"'*
21jii*,"*
90 9
Ha|ma:aseretvesu.ss]
arrrti e
hang:awebgeshort
nies lromthe busness
ewsiMn andWomrn
smooth]e]rinks:
rcadingd
compalnqtwar1ies; Kaido:
A rsentlon ba ompn
Mns an]WomVest'nents:
n
intruiWWth
thfoundrf a
adiintfuiW]
lhe marktng
dirctorol a businss st]pport
WritngyourcV, n 1rt
from
a boko inerefutmni
22:i:;i*-""'
Preparig
foran interuiew:
etratfrom book giv ng
]Viei
hristmstext:n
23
dvert semets{ortr ng
ourses]A n-ren-ro
o n
adverl]ntre r]e an altie
stff
98-101
24:rflffi"
102,105
Useof emai]s:
blsinss
ren;hr rightt.etment
for
ommuniatio tivities
106
Il0
1,l-15l
ctents of em stion
]]
152
16E
rrfth0k
spekin9
vbL|Iary
Grmml
Gussingvoabuaryflomconteit
g fts:ve_nui
VbUryto desrib-6
Desrbinghabitsnd Ustoms
Dis!s5in9|.ns.ndtmro]ts
D,L..ond]
o.
. . d , l i ' i . o ,' , o , | J , o
' '
rc
Desrbingligus id trends
ot]ntb]e
anlUnounlab|e
nouns;
oisUssnqomnniormt]on
Pronounsand rierccwlds
Givingasummry
olanrl|
co oatiosts boLrttime
nd money
Dislss q whttoinludei V
mIo!,mentvob!|ry
sodsvoab0
ryinbusnss
Doing sk]|sUlt;Dsussingompanyo!ieso
xrssions
ol quntity
whih/Wha/that/whre a'Jss
ilstnd seondonditoa|s
Whatis Businessnglish?
As th 8loblonomygOws,mpaisfon1dilfrnt
ountisinrsin8lhveto Wok,tld nd
ommunitwith eholher n8lislris often1he
]guag
usdf this ommunition,
notjustetw
\,
i,ive.d|5
ot tn8li' bUlbe|wen \ ne.cpop
who do t skeahoth's]nguge,
ut spkn8]ish
s a forei8n1n8ua8,
Businssglishthfr
hlpsbusinesspl
wlrlldwidto b b]to trdend wolk togetLBusiness
8]hin]udes:
. th Vobulaywhih usinssplus
.
l e D J l | ( , l d l ] . ] 8 u d 8 ' { i | ' $ l i . l j . j r q | | | e n
n.r
.
.
tn ;n
rrcinqq in F'olLcl]
gmmI
th ilityto rcd bout d dislss topis otge ]
in1orql
tn ]'qiocc
a^
r|
Bus neSsVol]U|y
Busiessglishvou]ay
is th Wordsd hses
whih atlowusi s s o pl to ommunitout
8nrllsinssmttes,Within Businssng]ish,it is
possib]1lrspei]is
muhfuthI'forxamplenglishl
BkiD8'n8ljshfor ketigbr 8lishfr ine'
Businessnglishis ]sssp ilisedthn lhis nd tnsto
vthmi gneralnedsofb0siess,thethnlh
verytehnilsp ilistions,
L n g u gsek s u s e f uf o rb u s l n e s s
Ths inlud bilr8 b]to:
.
.
.
Grmm
ortgrmmti|pessio
is bomin8mornd
rnreimportt'or sussfulusinssomuniatjonin
ng]ish.The qulitof ompny,salrdbusinss
pson'scolmuitions
is irsin8lysns
rfltiOn
of th qulitof the omny'its rodulsor
sevi s ad thewokofits enrp]os.
B u s i n e S st o p i s
B!s]nssop]regnel]y
irer s t d in business.rltd
tois'ndusinssng]ishllowsthmto Idhoutnd
disussthestoisilr g]ish.Thy a dwhat is
bingWrittenin lhebusj s s stionsofnWsppersj
lhey
n edd disussth 1atestids
omingfom
| ,( "Iid |' .i.' '' oo s,
l\ JI oW. th lo |'ee
o | h , | | | .o f n | e | " . |{ r o ll n b | o 8 e U i v . | ' I y . e s s :
Businssvblr\ry
in Uslntrmdiat
PIimiry
ambnd8
Ditionry
Whtis Usiness
n{r
rsh?
Theworkingday
Getting
started
,NnmeLei|.
1 Readtheintrodutionsnd
wr;tthe orretfirst nmes
onthergnigrmbeloW.
,l'
Jen l,m
reC]Jtmetnd
lv]Yjob
isto nrke
surettrattlre
gWnl
r00u
,|'m
Kevin'
Ihve
qener|
resp0sibiIity
trthetire
0many.
'I mGuvlleadthe
,|'m
Rihrd'
Ido
theookkeiq
diheyroIl,'
ndthebusiness
,l.mernrd.
|'min
,|'m
Gml,
l,m
,|,,,, K .''hompso
|\4a.lging
Diretor
dtesnnq
{inding
,,,,',,,',,,'',,,'
Ytes
s|sDiretor
Gree
. ...',-.,,,',.,,,''.,,,,
pmet
and
Devejo
ge
Feah
'N4vnme'sDine
2 . . . . . .... . .... . . . . D t e w
Assistnt
nging
Diretor
4............A
. .s. a
. .a. .d.
FinDirector
5 . . . . . . . . . . . . .S.m
. . i.t. h. . . .
|vIketing
0iretor
10 heworkig
dy
h r g e0 l t h e
e o p | e W h o s eo|L r
|fyouresti||
2 lf youreWorking'te||yourprtnerboutyourjob.
studying,think bout someoneoU know and te||your artnerabout
thirjob,using the hrses in the Usefu||nguagebox.
Usefu||ngua0
deartments
ompany
M]ob/resonsbi ty s to ,,
Desribingyouriob
'mthe ',, (]obtit|e)at
',, (mpan)
VoabUIa
Lok at the |istof deprtmentsin omany {-h)and read eop|e'ssitutions(1-6)
be|ow Dide Whihdeprtmentehers shou|dsktoseakto Whenphonjng
the mn'here are more departmentsthnyou eed.
ith l l is mrkeling eutivewho lras rivd svr]oml]tstom
!stom s otlt fult god5.
z Dvies nsultntwh th1ksh hs t pjd fo invoie,
Fie hs jlrst rivd th lsults ofsom laomty tsts On possib]nw
odut,
s s]atIjs sl s euti\,who iltr s tedin wolkin fol the omy,
5 s vas Woks in th ompn as srtrynd sh hs pbLIWith h
Telrnil suolt
e sles
f rketing
8 Resehnd
lr Ploduti
in stokingth omny'soduts,
6 tilris t ail wh is itsted
PersonIssistts
ing
Listen
nybusy pople hve a persona|assistantor .PA. Work in pairs and mke |ist
of t lest threethingsyou think PA does'
YoU are goingto heran interviewWitha PA WhoWorksforthe diretorof aV
hane|.Whih ofthe followingdo oU think ou|dbe part f herjob?
u,.swe,i. e||e|q
bookin8fli8hts
ookin8taintikts
o ordintin8spri]vnts
lookinup iIo J
]i(ig, o,|P
=
=
L ]
L ]
piont]s]g
ppointmnts
tkignotsin meel]i8s
tkighoells
Wl,or i 8 vi'i|o|'
)
\-,
a orgnistionisth mostimotnllhing,
vu n uI lot oIplssureto mtd.l]ins,
||,.,"]L',q),
d Yes,w gtOnvrwl],
e Bj8 PA is Vlub]ael,
i The pop]],"vrkwjtlr,
| k i npgo n t
Work in pirs' hoose four q uestionsfrom the interview
to sk your prtnerabouttheirjt,'
day 11
heWkin!
hngig
|aces
Reding
P.rlJ8Jph{sl
. Dnk]Gn
. ]xJ ill8s
4 scan th trxt aginto see if the fol|owingsttements
are true rfa|se.For eah statement,oll Willneedto
hek two aragrphs'
Donld isDer
1 H o s foma flh {Inily, '4q,,
2 n ook pns.
]sOomsup to
3 I t]reoglmm'h sussIull
| |. . n "
\ 5l"
i"J.|,Il,]"|'5
HANGlNG PLAEs
1 o n y r i t i s d i s L ] k e r o l i t V u t o n e s h o w w hhi .ohs
reeivedvery fovo!rbLerviews is lrongingPlo.es'-e
moin ide is simple' oketh hiel.ltive offier of
omoy ond put him orherin Lheosition oone of Lhe
omolow end wrkers.
2 DooLd iser is the o of th Asoion hoin of
hteLsin Ausrolio,His omilhve been hotel ownersfor
three generotjosond ore ne of the WeLthiestin the
A u s t r l i h o t e l i n d u s t r yn t h e p r o g r m m e , w e s e e
Dnold isnerwrkig os o beo]aook ond Leoner
Wh]lesupew]sorsmon]torhis e tmn' noLinqn
m]stokes,He hos sne triumhs,iL]stl!e,ln Lhek]then,
oks severolookes'for emp e, nd,
he suessfuLL
os housekeepei he mokestheeds oetLyhe rest
of his housekeeing'howevei is noto suess's h fo]Ls
to lennyroonrs t the omponyeqrllrdstndlds.
e | - i . < U p a .
A' |-'do||ap.oq|rfo.
tokig hirn F.om roomt room' oint]ngout h mrstkes.
l ]ennings runs o suessfulhi o steok lrs
oLldWoside lnn' Hehs repltotion for dmonding
q o | i q 1 n | ' o - b o , | 1 . e ' r n s t t o o d ' d i '
Vr'henh honqesLes with sorn ofhis stft we see
him fojl o numeroftosks in the reslouront,As Woiterl
dy
12 heWrking
Prsentsim|e
Presntontinuus
r|sU]ly
7 hs goodski]lss lviter
8 mkin8hn8esto th uiIomsthtstIfwr,
5 Disussthse questionsin sma||groups'
. Wht dOOuthink aboutaving hans?ngPl.res dy?
. Wouldit b 8oodidinu ompnOrleof
studyl
Worksho
Grmmr
PresentsimpIend presentontinUoUs
Youuse thesetsimle to talk outhbitsnd
thigsthtrolL,dysoI ltsuallytu ,
Al JniLgstuns a h,lin of stk brs,
{ dosthis as tol everydyljt,]
Qustion:,oes he n ftai ()fstakbrs|
Negtiveie doesn'.un haiaf stakbrs'
\o
a|Ws
Urrent
genra|l
often
loda
int me
att]emoment ttns moment
everymntn veryWeek
F\AJ
sometmes
thisweek
never
thisrnonth
twicea rnonth
Gorporate
ulture
tJ
Gettig
staed
1 Redthefo|lowingdictionrydefinition.
orpolte
cultu]e . ', the vlus' btifs and
tadiios in ompany whih jnfluen the
behaviur of iis stff' It impoltnt forjoh-sks
t kow bout th lture of an ogaisnonefoe
Corporate
ulture
I L P | . j I i o r h I ob l W e P, ' l " l l n d m i d 8 e m e . I
ttle]atinshi
twnol]gu
s
ompnytrditios
how th slffdss
how theoffiespeis ognised,
3 Discussyouridesin pirs.
R e ad i ng
1Redthisquiztofindoutwhatkidofomnyu|tureisbestforou.cirleAforgreeorDfordisgree.
s|olu
|fIdisgeeWithmyboss, |an te]JhjmlheA,/D
I Ipefeto ee]ve fom|eotboutmWok,
notJUsisU|omments-A/D
I Whe mboss gVes me somthingtodo, i|iketo
get deti|edistuinstht|n f||ow,
A/D
|timpotntfometofue|lm invo|ved
in th
deision.mkig
orss t Wok,A,/D
10 A pnshou|dhvestnddoeduesnd
oliiesthteveryemutfo||o.]tnesWhich
hageWithpeopIe,ssilutiOns esonlitirs,
/D
sEloN
1 1 A ompnmust kepup Withthe times.A/D
1 2 l eedto tke on h||egestmakenjob
inleesting.A/D
1 When |niga stteg,it is Usefu|to|okt
Whths WokedWe||i the pst, A/D
14 A ompnshou|dbe poudof itstditios.A/D
1 5 rn||y'
Whihofthese povebsd oupefe?
ett sfethn so,
Nothingventued,nothiggined,
rorte
u|tUre
sos
setionA
1 A_1 2 =1
D=O
D=O
4 =o
D=O
stion
I A=O
D=O
1O A=O
D=.1
Guestons 6 t 1o aboutoUeltioshiWith1rr
mnages A s.oe f highethan 2 suggests yU |ikto
Woki m3n!1rhee
o]sbetweenmngesnd
staff e fe b]e,A soe f 2 o |ess mas tht oU ke
to Wokin comanWheeo|hav |e drfined
oes and thee s mre distnebetwenstff nd
setion
,\1 =,\ 12 A=] 1 A=o 14 A=o 15 =o
D=o
D=o
D.]
D_1
=1
ouestins J 1 to 15 bolrtotrttitudeto.dtion,
A soneof highethn 2 mens yu ike to Wokin a
omanWhjhv|Uesnew des nd tke seious jsks'
A se f |essth 2 means oUefethe srUityof
omnwith stgtaditis,
Vobuary
t th orma]wy of doi8somthi8
2 .in t,le sores4ndlysis,)big dn8r
sometimesyou my wntto eodmoethntwo
wods.Foexmple,you mightddthe vsthtoftn
gofoedietive-nounl]oations.
The ol]otion
r,ide 48e is often peeddby the verbs offe' or
pfovid.
Wt vrbs would ommoly ome beforc t}letwo
djtive-oun
o tiosyou fudfor qustios1
d2?Lookinth quiz t find out.
tikjfmal]
mkn ppointmnt
hn8thinsstob modrn
ge1(rdo somthingdiffiu]l
didethwy t do something
in th futur
haa?h,t
,
Therothertpeso[ol]olionslike these:
dietive-noun
noun-verb
I p
2
pool
b meetjg
d
ttenti(tosomthjng]
t
rcah
7 om up wlt
f
8 youfull t tial
(1-6)ndnouns
4 DothesmeWiththeseadjetives
(a-0.Agin,youanusetheadiectivesmorethan
2 rwding
-b
wok
3 ]ose
d pIt ship
5 mtitiv
6 v]ubl
pie
Ut!r
orporate
,l5
0lympus
o]mrrs.n intentionl
omnyWhoproduego{rdsfothnot p d mput mkt,
pulishd
They hv
the followin8sttmnloIthiroorteultueo theiwebsit ,
Voabuary
1RedthestatementndUnder|inetheol|oatiosyoumadeinthe|stexerise'(Ifanyofourco||otions
do not apear in the tet,they re probb|yorret,but hek them Withyourteheror a ditionary)
About OLYfVIPUS
Pop|etlk lot boutororteuLture
thesedys
but t olmusWerellypy attetionto it. Wirnto
offerpeo1haLlnging
nd rWarding
Workin a
plsntnvilonment,
Emloees
dresssullyo
daysWhntherei5 no ustomer
ontt
andthish|ps
to reata fliendltrnoshere.
DeveLoping
nd rnaintaining
lo5ertnerships
With
our stomersis one oithe keysto our suss.our
ustomelsppleitethtWotrerh;ghqulit
priesnd a highleveLof
rodutst omptitive
ustorner
r'hey relon us to omeu With
solutios
foltheirneeds'ndofours,
ustorner
ar
is notjust aboutexternalustomers'
|ti5 lso bout
howWelelteto ehotherndWlktogethrto pool
Llstening
01ourse,wht mnysayslroutits oortultru
not wht hpp D s in li||You r goingtolr
two olympus enloyst]kingouth8 s to th
pnsioshm in thioInpny'
ljsefu||nguage
askti
t is noi neessaryto understdeveryWordof the
ovorsation'
onentrate
ontheinformaio
Whjhis
'?rortt,ln this cme' istenfol the opositoof the Uiure
Describingattitudes
thinkther atttudeto theompanis VeryWfin
thinkthey
soundethusist
abUttheomanthe
o me' theseemveryd ssat sf ed Wth thr olorte
l6
t( mnlnwAAt?
coroate
U|ture
hesoLndangryaboutthehanges
Askigfor informatio
Spking
1Looktthe|istofquestionsbe|ow.FindfivairsofquestionsWhihhvethesmemening.
You willbe |eftwith four questionsWhihdo not form a pir Writethe questionsWiththe same
meaningsnext to eh thr in the table be|ow,
What,sthe mofyour oma?
What Ieo! studyin8]
Wht do you hopeto do in th futue?
Wht do you ejoyboutour job/studies?
Whttimed o! strtnd finishwork?
]
DOyou d maydifferenllhinssin youwok/studis
QuestioA
QuestioB
fa|?
Whodou|,/ark
2 Work in pairs.hoose three of the questionsfrom xerise 1 to sk youl prtner,thn ask three
morequestionsof your own. Flemembertthinkbout Whetheryourpartneris workingor
studyingbefrehoosing your qUestions.
Work with a prtner.FIeadthroughthe |istof questions(1-6) and the |istof resons (a-f).ake it
inturnsto sknd answerq uestions.When nswering,hoose a reasonfrom the box and dd
e,?hernotherreasonor more deti|ofyourown.
sfudtA ]s it imoltatfo.mn t otffleilrlehous?
it a good1hin8for wokigpents
studetB Yes,busso staffhavfmi]yommjtmnts,
Whnedto orsnisehi]d,
l
2
4
5
6
d
e
f
O r o i e U t U
11
'
Gompay
history
Getting
started
LeviStruss& Co.
'@g
Reding
.l\llKIA
2 1886
3 190
4 197
thm.he
rodU]g
18 ompyhistory
prtnhipndrodUction
begn]n
]87' At thttimr,the troLrsers
Were
2 ow did they cotiue fte.
m o n e y o d v e . t sn g v i n t h i l e d
dys,Lev strUss& o, ranstrong
6dVeis]ng
mPaignfoltheir rod!ts'
W trl Hs,Whotookovel the
resdnof the omny ]928,
mdr surethttheame ,,Levistuss
& o , ' W s | W yosn p o s t e l s d
b ]brdstrthe dvefiisdon th
rdiond in ]966,they mdethe first
L e v i s t l U s&
s o , r y o m m r i ,| n
]985,the aLrnhed
theirfmous
|undletteommelil n Whiha yUg
mantksff h]sjens]n UbIi
aUndrette
nd Utsthm in th Wshing
Grammlworkshop
P a s ts i m p l eq u e s t i o n s
h e a s ts i m p | e
I1o11]
did th olpalry bgin?
(Th ompa bga ..,)
I{ow did th ollnu r Lui's dath?
(I| olxillud -,-)
]unh
... .. ..
2
I Bv.i.
In Btterystret'snFriso'
hefo||owingverbs re irregu|r.Writethe pst
simp|eform.chekyournswers in the text if you're
notsure.
] 1873.
begin
In 1966.
gow
h story t9
orniy
Hongdou
ompany
bckgroUnd
Reding
elolvyou Wi]Lfid n Iti]eaboutonsdou' a hins]othingompy
,1
skim it one quik|y'Withoutstopingto |ookup new vocabulry t
get gnr|ideof its ontent'
n q d oG
u r ! ] s W e | | . k n 0 W
hni n e s e
m a u f t u roefcr | o t h i nbga' s r d] nJ a n q s U
pr0vie'h
c ue r r e t r dse n t i sl \ , 4Z rh 0 !
Hij]ag'
HONGDOU
t'l.hhinsarat6wlisP]lout
t ar llo,8doa litIlly mean rel
i,ea,' lio,gdo! ks ost lines
PoPlthn* ofPoPu].r pom y the
g D}nsty Pot' Wng Wi ]]d
ia's si or l,o'es'.t'.ss, ]n th poem'
I1agdor a symo] of lov nd
2 ow fol onsumrs in in
today' th wod tloflgdo' ]so hs
othI ssoitioDs'
lt also th nm
ofo of the most rstdloting
nds in hia. Their in Prduts
rsuits'shirts'jkets,trnd r waand
li]dlns loths, ]n 1994, the
gornmntnmd tIongdu s ne
of hi toP tn lmous rnds and
i 2004'th omPanywon lational
3 Th uInt hana! of Hongd!
GIouP is I Zhou ]iji, Th
orPygn i te ommu!t ef
whn Zou 8adfathest uP
otton mil] in 1957. ^f!r fw
nroths' th iol omnt ofli]ls
4 T ompany grdu]lymPd
vated' In 1992'the Zhou fmjlyand
othe gied mor thn 50 Pr nt
ownrshiP of tlr ompny, Zhou
Yaotin8positi s a membrofte
ntiolal ongrs h|d With this
Ps ush o]dslyfindly
with 1o]govlnmtuthoritis.In
2004' th sovrnmnt so]d j|s lst
shrsin HoDs.lou ald in tht sm
yr' Zhou ijing took ov. th
osit]on.hairmn.
fordhim to jo]a togthiwith two 5 Hongdou loting usally attts
othr siilt oprtinst eate a
th middle agdmfiket ut noi thy
statwned ut]v'r Zhu did
ar tying to t ioths whih
svn ya6 ]ar lio rtig in
aPpal!o th youngroDsum.They
otton dust, ut ] l98, his son'
hv lsd th po sta Jff hang in
ZhouYoting'tk ovrtopiatio
som of lhir dvrtmetsto give
f the ompny,Tis w a Priod
th ompary a yngnng. The
feoomigrowtnd th ornpany
omny hs num of lotnnig
eg to xpnd, h urct
hinsottsid hina s jts ustome'
hirmn'Zhou iijiang' n th tird
d hoPs t iand its ov.scs
gtionson, 8e!P his jo s a
mtktfurthr,lvIrZho! mition
ltur t ehi UDivrsit).to join th
to mk oDgdou one of th woiid's
top 1othigrad5.
a
b
d
e
7nrr ]iiijo
c or r..lfii
.l .l
Th stattook ovIowslrjol1heomn-v'
Zhou iji8.sithbgnrUnningthe
|fyouon|ywantedto knowaboutthehistoryofthe
youndto
omn'WhichtwoparagrphsWould
read?
20 Orpayhistory
ZhOuriij]g'sgrndfthI
ga ottn
oP1lo'
0sslg
st.t owshif teompnfl]below50
Zhou ijingbgnt Wokfolth ompn,
Speaking
JosephRowntree
bkgroud
Comay
afmusmnWho
owtrceWe
fmi|strtd
Wnlree
madnf c tinryrduts,he
nglnd,h y r
]nthe1gth
entury]nYork,
thecrp
Grou,
nowrtoftheNest|
L | s e n g
Youwi]lheapt| iturcboutJshRowte'th
oig]naldiretof thmpan.
1 Work Witha partner Read the |eturenotes below.
Numbers_6 |istbenefitsfor m|oyees'Disuss
whatou thinkthe missing benefitsoutd be.
3
fu+ waflers l.109.1,-'
, -'
a+ woYY'eia Ba1. L ,
N1rwer
iifaaLed +Y
'n* aasL|' Rwa+ree
i'^"+'n"
ade||1
+ ste++
,
4
,-' '
1 \s | I e
',.o'
,2
i|90.
**
".*nu
Polo: . I -. mint
he ongin|ringshpedmi.ts Were ]edLfesVers
t J s A ] n ] 9 ] 2 , h e y
l n d m eo n t o t h m a r k e t i n t h e
wer not suess t f rst beLsthey |osttheir
f|vourfteraolt month Hwevel NobeandA||en.
tlvodvrtislngmen' managedto so|veths probem by
hnqi.gthe b/peof kging,Aftrthis' L/iesavers
m nts beamevery opLr|ar
he rod!t firctpperedi the UK n 19]9, Attirst
theyWeresuessfu buttheirpuritydeliedduring
the1930s
hen' in ] 948, Rowntree'sintroduedPoo mintst
the UK market'hey used the dveitisings]ognhe
nint with th ha\e' whi,.heame ne of th bst knwn
sIogsin the oUntry,
omnY
histOry 2,|
Thelnternet
1... .. ..
Getting
strted
,1
...
aess
taskbar
serhengne
hoepge
]ntenet
securt keWorl
|ods/down|oads on ine
Websiteddess
NoWomp]etethe definitions(1-)using the othrWords
in the box.
1 .,, ,,prod!tsadsis b rughtvrthe]ntm1,
2 Ifou
omputrfiie,you n onilnd dit.
3 When ifomtioD
movsiomthlternetto ouromul,
lr
...
,.g;*r*i*}tfr*
..."....-.,'.,'.*
* .' ",^.
"..;
Compy
websites
Reding
1 Work in pairs.Look t the fo||owingpiees of advie
(1-9)boutWhatmakes good websitend discuss
the followingquestions.
he nVi8t]on
ofourWes]t
shor.r
d b 5
possi|,
sim|eas
ksLrrel|theUttons
re|er|y
|e|edndiwysrlke]ter
hoWtosetbkto thehomep8e,
2 Don'tPlt |otofinfomrt]n
onthhomeP8e,
5 {]5 s|sh
thevisitol,s
82tottrt
ttntion
nd8etthenr]nterested,
HUnoUr
e 8oodWofmkin8youl
Website
differnt
f roroL.rr
omPtitorsl
Use]ntrest]n8
|ikef|ashin8ttto
8Ihis
ttrt
theVisjto/s
ttent]n,
6 UPdttheWsite
e8u|I]y,
7 ryndputsonommenfrom
stisfied
Ustorers
nthsit'|fyou8tthir
ssion,
their
Perm
Pui Photosofthenres]d
ommnts,
to! reexPetin8
Visito.s
lromoveesto
yoursite,
onsdlinUdin8som
trns|tions
oftheimPott
P8s,
et yourWebsit
listdon themjorsrh
nginesdhekIe8Urltomksule
yoursiteis stiIthr,
Glossr ln(rutsotlon:th
Wyoffindins youwy undthsjt
,splsftpse n intodutory
8whih welomsth vitor hut dOsot8ivdti]edinfolmtion,
22
he |nternet
pr8ph,
l somtts,lik usinsseorts logtils,tha8lps
ottnhYhdigs.This mkesjt esjrtOfind thllrfnatiyu wnt,
2 herti|ebeIoWisdividedintsixsections,Withheadings'hekthe
rti|eto see Whih iees f dvie (1_9)from xrise1 on page 22 r
in|uded.Writethe argraph|etterwherethe dvice ppears in the box
nexttothepieefadvicein xerise1. |ftheadviceis notin|udedinthe
artiIe,or the artiieleommendsthe oosite,put (l) in the box.
sometimes the text ma on|agreewithprt of the advie'
askii
Foreh iee of dvice'de dr Whh
headngto ook Under,hen readjust
thatst on,o fnd som ofthe dvie'
ou n ook forspeifiWordsand
phrses(forearnpe' ,sp|shpage,for
nUmlrer)'
Dsil]8
lt ne 8ood]d..to o Letfewommenlsfrom
to Postthm
ndskthe]rprm]ssion
stisf]ed
ustomrs
p8
or sti1,
W||,
Photos
of
Ustomers
on the home
5
however'renotrommened,
hm]nrcsonforkepingthehomeP8simPl]5tht
quikl,Photosand8immiksorj|rst
thism.s ]tWlLLlod
Wil|Use
th P8etoLodto
too rnUhinfrmtion
gt
y
oled,
they
Wil |ikthemouse
slow difVis]tors
go
e|sewnr,
n
fetule,splshge'toWe|omethe
som Wesites
Wsteoitime.
V]sitortoth
site'ulthesrUsUL|
Wi||ometo yoursiteto Iindsp]fi
fulost
v]sitors
notheryr
informtion
nd sP|shP8eWilljUstrete
theyWnt,
efl/ven
themdthe lnformtion
nlLy,
ttmpts
thUrnLrrebestVided,leyn8et
ndVIstors
UttheynLsokfir
thevisitor's
ttntion
them,
fm ovessmynotLrndetnd
Wbs
vryusiessds Wesitethsdys.
Hee,]msKerroffrrs fewtips on how to
mkeourwebsiteesy{orustomersto Use.
A lNDINGYoURWAY ARoUND
f
Filstof l ' goodWesitehsto be esyto vi8te,
theyn eVe
Visitors
n,tfiWhttheyWntqu]k|,
Wesite
Withjlrst few|iksof
ndgto omPetitol,s
the mol]se,l\,4ke
surthtoulhome8edirtsvsit
dre|er
to WherethyWntto gndthtthe L'Uttons
Visitolmyentr]nthe midd|e
Remenbertht
llled,
how,8e]to\ehon Dd8P
o| ll-P( |.o nJl'e:(|ed|
llonnPoint,
b
is Usefriend|y
YoUnhekWhethryourWesite
thrL8hit
inv]tin8
n outs]deltosee ifthennVigl
GRAPHIS
ndth o|ourofyoul tg\t
hoosth k8round
D,t
L]se
o|oursWhih
n dif{iU|ttorthe
rcfu||y,
F|sh]ngor
eys|ikWhiteteton 8rybkground,
to the yes,
ls |soilitting
spiningtet
WA o PU |N,WAo LAVE oU
YoUr
YoUrhome8eshou]dnot|ooktoo|Ltteed'
ot
nme,o8o'|oiinnd r desriPtion
omp,s
pdUt
seruies
is
usU|lynoU8h,
or
oUt
vls|oRs
D ovRsAs
lefourt]mesmore
Resethhsshownthtustomrs
|ikelytoU Prod!tonlinifthe slteis in thilown
l]stomers
to 5syour
|nguge,
lf yourexi|8
someof the P8es
s]teirn fod'it isWofthtrns|t]g
site,
However,
oJversion
ofth
orevenret]g
rememberthtthelere Who|e8e of issuesto
oversesUstomr'
legrdto hr8ingthe
onsidrWith
hf8es,
rtendhnd]]ng
suhsthehnge
sAR NG|NS
is omPted'it isWorthgettingit |istd
on oLl Wesit
the mjofserh
enginessuhs ltvistndoo8|e'
exPnd yourmIke|Howvel,itn
h]snsig]fint|y
pessndrquires lotof
e tjme.onsurn]ng
knowled8e
outslhenginesndhowtheWolk,|f]t
rc
soLrnds
]]ketoomUht]medtfouble.there
omPniesWhoyoua pyto submityours]tefolyou,
F EPING l uP o DA
]skel!Pto dte.]tis sl
in]ly'
mkesllreyourWesit
informtion
u ssyou hVethe
to voidtime.sensitiv
Don'tbeLiketh|othi8hin
time1ohn8eit rc8u|diy,
Lnthe
thejlsummruvl
storeWhoWeest] dvetisin8
midIef Winter!
TheInternet2
Voabulry
'l
1 sto us lstion] -
5.,|fjr!141
, 8 q ' ' . |o
ooiUlU.U-nr'P'.'l\|.|
05!2 Listentotheseemai|ddresses.sometimestne
address in the reordingis extlythe samesn
one printedbe|ow,sometims it isn't.circ]es ifoth
addresses are tho same or D if they are different.
1
2
3
4
5
6
7
8
8brent9@ttndJ.nl
sles@tv]onil,o.uk
bdmurDh!@hotmii,o
nt]i,om.aDla t ,l
ww1v,8lI.om\poduts
i L\n!r.Pekis@oDid'og,uk
sanhez@ntll,ulrv.s
ww,"\'.molDdhotel\sn,tios
UsetheWords
fromxercise
1toWrite
three
: i :;: il?':"-.,.*":,":.'l'#i;.,"
s/D
s/D
5 Th bkimposes a
,' of ]'5o/0on this lnstion,
6 h8in8lhe design o th k8ilr8is just .,'
D o y o u e l l y t h i k j tw i ] l j I s s l s ?
S/D
l N i e t o h f o r o u ,
2 ] tth op ofth llvnt fom'
l nlose J opyftlre elvntfom,
4 You equstW5 forwrded to m ,
5l'In|id]ouldn.topnthdoumi.
4I'mot]lyonvindythtp].Ithjki1ould
s/D
s/D
s/D
s/D
Wrtng
Emails
Vobulry
1 ath eh symbo|from a Websitddress (1-6)
with its nme (-0.
1@
2
3
4
b hphn
s/
6\
t |rks]sh
tlk otlt
b tatsorone
4 hlp
5 thiDk bout
6
buv
gI Io8tll
9
t0 8tin touhwith sre
24
he |nternet
sidr
gining
digs
:oh
DeG
Yussinrly
l '',
i.lon
.,] ' .
."'"
ye rono-
Rqusts
Apologis
outau.,'
you,',
tse
outa
E ] worrldbegrtful
if youoult1'.
t'm sraout.,,
l^
sut..
'
] wutdtiketoffouplogis
f.,.
[nfonl
to ttlLkollt th shda|
i"*rg+
t.di.t
d
you
ply
LokigfoWIdto
Hi d
ut I ouldmagth wekfte
++xt+++h
but ehsyou ou]dsusgst suitltimfo th week
Da ois
I'mrttybokdu n1wk
su
h tPnet 25
Describing
equipment
Getting
strted
Labe|the prtsofthe obiets (1-,1)
Withthe orretWordsfrom the box
(a-m)'using ourdictionaryif
e
g
bttery
abe/|ad
over
ever
metng
k swth
b
d
i
h
]
buttons
cD o[4
loUs
memrystck
seen
toer
1m2
l1
Desribing
oh!ets
VobU|ry
1 a|kWithpdner'hinkof
theobjectsthatyoukeep
on yourdeskorinyouroffie'
HoWmanyofthrm do
yu knowthe ngIishname fo? rytothink ofat
usefullnguage
Desribing things
|fyou dn t knowtheng ishWordior somethng you need
ou an desibe il herearesevr Wysyou cn doth s:
] Desrb the prts ofthe bjet]
lt's made up of / onsists of a f|atsDiae,
2 Desrbe th objetshpe anl]the mteriI tis
lt's ircular a\dis made ot plasti
Ds.beWhtthe ob]etsusedfr
lt is usec| fot / You an us it for reardirlg digita|
It is usI to / You us it to eord .ligital
lt is a devielgadget
26 Dsrb nqqUment
b-Jr]e
e shredder
c hoeLrnh
f stae
l| ,| '
,l|i
||l, '", Il ,
J.Ii,
o||jJ'|,lI^
Itworks b l t
it tt,s lr]o8hx Indof
p]asti nd thre sverl lads t th (o, You us it
lor dstoin8doureIlts.
|,,'le,,,, ,|,J(oi.| lJd lIlJ |'' o |, o 6p
st s t h p n n h i g . s m ] l i o f m e t t
t h u g hl h e m '
lt,s dvi rdI stl d p|sti.You us it IoI
r"lns.i
. l | l l | , l , ' | 0 | 0 ] ,. o , ' , | , h v , d p
inl a fil,
l . ' " m l t l , e , " o I | || L " , | | ' " | | | . ' ( o P e ' i 8
pIs to8ll:
Thegizmogame
Lrstenrng
somtimsyou use thWords?it, to dsibe gadgt
w5meou nnotemmrl th 8izmogame,
wht tlreto]in th
ou Wi1lhtheeeop]desihiD8
js
th
oth
]ft
usd
ior
one
sonis 1]]ing
hotlr8rah
truthboutitsus,The otheltwo re Iyig'
1 Beforeyou |isten,mththe vrbs (1-)Withthe
verbs (a-)Withsimi|armenings'
2 dismat]
3 fstn
b ut t8thr
2 com|etethisdi|ogueWiihtheWordsprmr,enf
ano rcmporary.
Add four materi|sand fourshe adietivestothe
tbIe,lJse dictionaryif neessary hen comare
your answersWith rtnet
A ynW jo is l],
{itwi]]Iiishin |iVWeks),
positionnd thatyou w
B Rlly?I thoughtjt ws
to
sty
th
e
fo
vl
8oin8
063 Listento the three spekersand ote dowthe use
eah seker gives' Don'tworry bout the deti|s,
just tryto undrstandthe min meanigorg/st of
Whateah speakersays. When you hve om|eted
your notes' comareyouranswers Witha partnet
sPoak.r
liers
sssors
rng
round
sfe+ll
sem |TcL]ar
Desribingquirnent
27
Lesing
equipment
R e dn g
Instadofu}lg xp siv q uimt o mhiniy,
somtilrrs
busnrrssshoosto l d seit, Ledsintm ns
pyingmonhmothto 1homanWhoownsth
q uipmet ]n elunfor usilg it.
1 Work in pi!s.What do you think are the advntges
of |esigq uimentinsteadof buingit? ry to
mke a |istof three dvntges.
2 he fo|lowingsntnesome from a wb page
givingadvie to businessesbout |easing.Fo.eh
sentene(1-6),hoose the best Word(A-D)to fi||
eah gp' Use aditionry jf necessry
] alryompiswil] happyt t to find th odut
Whih E.,youn d s,
A ontats B m t s
touhes
D filrds
2 nrputrs'hotoirs
nd fxmahlnsrl],,
vilb].
A getl B hi8hl
widl
D hrr8el
{
vou
hA'FIILo
|,eAJIprA
Iv!,IhoU,rJv|,,8|
A lrso]ut B fu]l
4 h pfits of slof the quimentIefte,,
tw ou ad the l sin8 oay,
A spl]t
B |rt
sertd D broken
5 Th ]engt]ro|onlrtdendson 1heostnd th
oI thequimt,
A ]i|esan B lilstyle liftim
D litlon8
you
Thy
l]ow
lo
'
t]ie
quint,
6
ls
vis
B dvn rIom
D upgd
|n any tet it is imortanttounderstandhowthe
ids are puttogthr his helps u to understand
the gener|meaningnd n even he|you to red
fster Rd the Webpge oppositend puteh of
th sentenes (1-6)from xrise 2 i the orrt ga.
sklip
Lookatthesntencebeforethogandhosethe
se.'tenWhihta|ksboutthe smo ide,
2 Desr]b]ng
eqUment
No mttrWhttpeof businessourejn, ou
need5omekindfqUiment.
herob[em
WiLL
thtitnbever
Withbuing
oUrequjpmentis
ifou needto purhas
epensjve,
esej[t
severLitens.
0ne so[utioto this problem,used
nUmr
of businesses,
is to
baninrsing
nthis W,1 3
|esethe quimentinstd.
Lesinga mhineor ieof equiprentis
sjrrrj[rto
rentingit. Youthe|sjng
omnehmonthforth ightto haveit on
nd usit. Lesingontrac6n
ourpremjses
stfrdifferentnumbers
ofers.
2, , '
Atthe edofthe ontrd,onither
ontinuelesingt Lowerrtor s|Lthe
equjmentto
notherersonor ompn,
'.
ndifferentkjndsof offieequjpnentn
e
tsd.
4, ''' .
some Lesjng
ompniesoffermoreseiLjsed
itemssuhas mnUfcujg
equimetor
griLrlturL
mahiner.
If ounnotfind the
qujpmentthtu
requir
on ompn
st,
an
stiLtontt
tasing
omnnd
ou
suggestit.5
Lesingonnis
kjndsof
offrrndiffrent
eeds,
ontra|sordingto oUrfinani[
for the first fewmonths
suh lowerpments
to hlp newUsinesses.
6
' espeiailif the
[as [ongterm.
Prohlemswithequipment
VobUIary
tch the signs (a-e)withthe
prt,lemsbe|ow(1-5).
l
2
4
5
Th syst keesshin8,
The Ikesuigoxt.
Thebttrynedshlgig,
Th perkpsjammig,
Th ionndslransi8,
s)
irii
o:
From:
ri.
rawks
R hard Prker
sujet rainingsessio
Reding
t wok,you smetimeslravto usetwttsto fid
dilfetpiesotinfomtioso thatou ut thm
lo8thein nOlher doulnnt']ika lomoIpot'h
tlrissot
followigexrjs givsyou rtjin tatilr8
of keyinfolt]o'
ile dit
tQUlPitl:
:
L0Al0
:
P0BL
BY:
l|oD
tlofD:
DAT
loo|s
esss
lp
\j\
:
l.rom:
0t: I
toRItATIliT|0tt
2 (Nme) . '' ,,'
e''
Rihtri Parke
ala tlawkms
Desibing
eqUmet 29
Proessesandproedures
Getting
started
1 Work in pirs and deide wherethese
products(1_9)ome from' Nth
them
Withthe orretountry(a-i),
1 I,imIs \
2 hu skjs
4 mrnlalhes
Dnr
hsia
Jzil
thUsA
6 sikIsk hl]pt(s
I
g
8 l. P]olf
9 Bg nd o]ufsn
audio visul qLr]pm t
h
i
slvitzIlad
jlnd
ldi.]
ln
workshop
Grammar
heSsive
'6fA\
bkground I1RIU'
coman]/
KrhU
s o t ] nGgO o diss t ] n i s cho m y W h iprh d u r s
n i t eF' i n | n d , w ] t hbt h
r r n d
t . q u a I si tkyi i n qe q up m n t i
| 9 | 6 , * e vaI d s k s i - ' |
n . r r ' \ d ' h -W, h r , e y b e ! . |
f o r t h es s d i v ] m
n l k e tN, W t h s] rk i sa r a I s o
p r o d u Udi d e rI i e cien t h ro u n t r i e s ' W
h e r d , r n 0
| - | - n - . ' b e ' 1 d . h r p i l U l O . d b e ' U " e d. gs
o n yO { t h 3pi rr d u c t s ,
Read the infrmtion atlout Karhu inthe box t'ov
and undrIine ||the verbs'
Proesses
ndoceduIes
C h eNl o . 5
VobuLar
Th flo.hrtlr]owshowsth possusdI trat
Tis ]s usdto InkhnlNo, 5,
sntfrrfloWIs,
@& * *fu
1
2:..
rossnd]sm|n
'
:.n
saksolprta
2 rhu stsshs
4 hy .s
chin
the Nethernds
h|and
zeh ReLibi
the PhilLnes
dd
put
wasn
evaorate
remove
wegn
|oad
require
|ek
transrt
Proesses
andreduresl
lI
l
til
l
lil*
il
||
];
i
'"* '
olt1 You are going to |istentoan interviewWithn
empyeeromunne|WnooesDesmeproouon
roess for chaneI No. 5. c|ose your book nd mke
notes on the main po.ntssyou Iisten'
2 Workwith prtner ake it inturnsto desrjbethe
rodutionproess' using the notes you havejust
made' Disuss ny d ifferencesof opinion.
ndoffshoring
0utsouring
Reading
1 |nstedof outsUr,gtheirrawmatria|sfrm
anotherompany,hane| hve theirown frm Whih
rodues its own raw mterials.Work in pirsnd
answerthe followingquestion.
. Wht d you udstdb a ou|surc'and b
ffshI'n8|
2 NoW red thefo||owingdfinitionstosee ifyou Were
right.
outsourig.,1' handingovrausinssprosslik
aounting
o! a produtionprossto anothr
rovid
x2
rocesses
ndroedures
Waratah
Y^Y
1 R 'rd|L
'l
a - \ , 1| o l q , t l 1 d o ' r ) / | - e , e
rking
othesWsommon'heirmother
gu|lymad o1hesfor herse|fndhertwo
daUghters
hetwo girlsWeb e to designd
mketherown outftsbythetimetheYWer
tngersNoWtherun,Wlth,,
|oth]ng
ompnbasd]nsdney,
2 he Wrthb statdto
stbish tsef n themid 1990s,
Atf rst,theMi|ers stersL]sed
numberof outsde
mnuftuers
to prodUcethe r
|othes,n,l995,howevel'the
de dedto bl ng the loduton
n house.'Wefoundtheoutside
sulers very diJf]U|tto
nnge''
sysjeen.,hey
Weroftenunle|]b|e
ndWe
|WayshdIbIemsWith
gettng ]othesto oUUslomers
ont me,We nededmore
contro|,so We de]dedt dothe
mUftUI
ng oLrrseVs,,
Inft'the switht n.ho!serodutioned to its
ownsetotrbe.ns tWshrdtofindnewstaff,
nd bourosts
Wererisng euseof th s, the
rse
M |els]stels{oundit imossibLeto
ertin
|eve,
beyond
lodUctvtY
ln 200,the s stersdeidedtodopt d fferent
sstemnd sed downthe manUftlrr]ng
setonofthbusinss,
NoW,desgningnd
mk ng Upsm|estksp ae ]nsdney'butthe
coman!tsoUIesits rodUton to othI
in
countres' At f rst,they Usedmnlrftuers
ndi'blt nowthe so outsUret hinWhere
,W
theredeveoingnew produtionmethods,
sti do LtheminWorkn sdney',
saysi]een'
b ' o t h o r ' g " . b r o 9 l r d o / r ' ' o ,. " t o 5 r .
HV]ng
the prodUt]on
bourbradnb
om]ted'
bL]tthqlrt ]see|nt',
he onpnyredyeportssome ol its |oth]ng
totheM dd]eastndnowthereokingto
romotethebrnd n new mrkets,he Wtalh
grmentszjngese
ysuits]dnesin
markets'
s thtWi b thr nexttrget,
heye
go]ng]ntoanershipWith
so onsiding
notherstb shedmnLrftL]rer
0fficeprocedures
L]stning
]i sOmconis p]inig
ompnyodu
to
(f
xamp]how t
ou
timtvlxpns s ]'
oDnedto undrsld
D i s d v t g eosf
oL]tsuingto oth
omni s sdv
Disdvntages
f in hous
deti]s,
Mkingnol5is
sood wy Lhb yu
Adl.ntagsf ffshoiD8
ssto nWtehn]ques
dffiutiesWth reruitrnent
d,d,e
|e,|l]. ^A, 1d
d6, 6n nd
h gh stffosts
IoWstIfosts
poorquarrysewng
moton ofthe brandVerses
suiersnotmeetng deadines
o]1 Yu WillhrWom
exp|ining
the proedurefor
orderingoffie equipmenttoherco||eague,Listento
theep|antionand omo|etethenotes below.
h.1 ,q|4!rb.o-?tr,,
is KeP+
ia.f|^e
+i!i c^inet.
1ead\ +aeL
,l +^euaet
RoIe-ly
Work in airsad disUss reasonsfor outsourcing.
studnt looks atthe ro|eard on ge 106.ah take
one ofthe ro|esnd represome ofthe |agugyou
wantto use beforeyou sek.
|al ree||^2
3 ',, , cort +a|re+"^c".
1he o1er caP|es^re s4t
+a t|^e4
when ||^ed s
roc!'sea' hou rec t|^e
cPa^so^+h6+i.
Student A
1L\ewtai+e
.art sea+to +L\e-
Youarea businessjurnlist,YoLrarenterveWg
|enM Ierforn adi UareWrtg bout
utsuring
sk hraboLri
hereperenes,
|ud]ng
th
Whyhangto housproduton?
PlobemsWth n.lrouseprd!tion?
Whereare othesroducednow?
dvantage]isdvtgs
fth s?
I^e in\oice i\
Ai\tea +a +t^e.t.
..
hek ur answersWithyourteahet
Poesses
andredures3
Distribution
anddelivery
Gettigsta]ted
l
2 The 8iv8oodftersle"*-i.".
GrmmarWo]ksho
lVlodal
verbsof obligation
1 Lookttheverbs in bo|dtype i xrises 2nd 3 intheGetting
strtedativity,then ompletethefo!|owingtb|e.
I L!mple
n tiois nessI(nob]igtion)| h,e,o
n ois 8oodidldvie)
n tionis not goodida (dvie
ot to do something]
situtiois pssible
n tion not nessry(there]s no
obligtion]
n tion not pssiblefoyu t do
(beusit ginstti ul s o lor
r Tlrsehave simila l
enin8s.Both
rirto somthig
whih is neessary,
Th is usedfor n
tiwhih is not
ossilef you
(beuseit is ginst
theluls o fo
ndde]ivery
4 DistribUtion
Theshvdiffe t r
mnings.zstn'. is
usedboLrtsomethins
whih is wrongto do,
Yoado|L'thIIvto pnt
staIpon that Lttr-
w s -------dlivrth
sods hfrFnda,
Red these
workplacesigns and
noties(1-5).ir|
the sentence(A-)
Whichorret|y
ex|insthe mning
of ah sign.
wyrul helm t ,
tb, YoLrmustWeorihlmet.
Yu shouid't
wyrhelmet,
W n'lepthequswithouta
We do'tvto p t hqus
Wilhout bnker'sd,
We m epthqusWithout
A Youmust,ty de]iveryhIgs,
B You don'thvto pay dLivryha8s,
You n'ta d]ivyh8 s ,
SeIIing
overses
Reading
1 Work With prtnerand disuss the fo||wing
questions,
. Whlsortsfthigsshouldyou tlink bolrlif ou wt
to sel]oUlrodutod?
. WhLdeiosdo you hveto mak?
advertsing
andmarketing
s|eshannes
regu|atons
Ustorns
trnsot
fromcopingourrodUt
reventing
eop]e
f
g
Distrilti
ndde|ivery5
,1
it mentions.
Read the fo||owingtext to see how manof oll r answersfrom erise on age 35
Does it inluden extr advice bout se||ingbrodwhih ou didn,tthinkof?
,
D
o P l d , o ' ) o u |J g
i ^ p " n . , "
*pl
of a podur wih suld tbiry hd to ang ts
,
, \,| ,n"'j..t vlr J. ,.', \o i
,
.
'
l
.
,
,
o
'
l
nan i lh skigounnis|
"io.".
.spml|'
-]
u .8'.
,l^pot-
"
l]:]].ll,-, l^'"':"'"
l . f , " ] ;u ' t |
to, ., |" ,,o\i|||.r.l
p | U . , , , n . , o ' ' , l ' o m . ' o k , f t t
.lNofuPo.dJ i' r ,o. l to'or."'.]"]]
l]..i::
.-i,''
, Po,i.,U,
p P | ' | 'P | U , ( o n : , ' 1 0 | n i m
",."r
|tn rd tadmk r ol lotd i lhir orry ot
Iigin so you wi1l av lo g dmark roroon ln ry
ui LryvhI Iou wuld lik to stl,
ing
Telephon
(a panIz
r' arder Fr z,
slv.k,
OJ+a|
%;No +
7loa<o
hao acl-'l 5
Lrsten g
Wocmmon reasonsfor te|ephoning notheroman
are to sk bout the rogressof an order nd to
omlainabouta roblemwith delivery
6
ndde iverY
DistribUtin
I
2
3
.te|ephonebk'.
Vobulay
Workwith a prtnerandfind out how muh you kow boutte|phonelangugeby doingthis quiz.
l Mth the verbs (i-6) with notherverb (a-fl with
the sme mening.
1 ringu _-)
mke the |lsUcessfu||y
b
2 ingoff
putthe honedown
ringk
d be interruptedln the
midde of ca I
through
t|ephone
gain
5 get through
6 be ut off
to the
trnsfersomeone
ngnrperson
rtot|^e
-wi|hoo|d
o.,or,P."-e oud vo
me.... to extenslonl55l ?
He Wsjust aboutto te||me the fgures Whenwe
in the middLofour
onverstion,NoWthe |]neseernsto e ded,
'.'oh
q'
|,o-l.o'A.|
''o.gh
'obdL
o|gL
fodo
e,!v
rng off/lrng
Up
,|a|4,P,,,
the companyt comin L]tI
ou|dn,isekto the rightersn,hey said they
wor-|d
Lll h"ven,|-eda1}a|^ing
;e
|o ho.rethembLL|ou|dn't
2 |
he l]neWas|Waysusy.
,' ,,,''Whilel oked u the
| sked hirnt ,
informtionbut he Wsioo impatient,Hejust
Wh|||\,\,s
try|nqto fidit
RoIe_pa
Wrk in irs and eah tak one ofthe r|es'student B
|ookst the ro|erd on pag 106.Rd your ro|eards
d lepre Whtyou are going to s.When u are
both ready,student begins.
StudentA
YoLrar
ustomerserviesmgerforRco'a
produesleather
goods, Lrstomel
ompanthat
honesWilha probemaboutanorderthehave
rvd,aketheaIandnotedownthe.leia|s,
Order
o'der
Ghsing
Listning
Yuwi]l hal atlhverstiontrtwl1
ustom r Who equi ng boxtn ordlor jDdustial
pintnd (hirsupp]iI,
1 Look at the supp|ier'snotes be|owand deide Whih
answers (1-7)youexpectto b numbersnd whih
to spel|out.
the spekerWi||need
'gu
,:!.:i
,;'!
Naeaf lpa:
1
Ruau |'+r4eraa- numor: z
andsaouW ontatthe
po|ogse t theL]stomer
immedate abouttheprobm,YuWi be
Warehouse
nexthursdy
andVour
ab eto de iverthearg]kts
oulierW Itakebakthtramedumonsthen'
to anordor fur
+
tc
will
aw.o:
f,
od
i,t| elton<i
annvror:
Distributio
nddel]very7
Advertising
andmarketing
Gettigstrted
1 Work in pairs.Choose one of the
dvertisingmethods in the photos (-g)
and mke |istofits advantagesand
disdvantgs.ry to thinkofthre
dvntgesnd three disadvntges'
"ol#-a
tP
.irfr','{.
Red these
ragrahsfrom
advrtising.
Deide Whih
dvertising
mediumi-g)
ea aragrpn
(1-4)desribes'
medithan u
Withth mktingthliqu,you
r
J(tv!fia
th^
\ho JI
t
r U \ l 1 k 1t ^
yh u y! U u LP r d u . L . |. | ! i . ,
}
Yu aDfoson prdull& iq.
J
on Prviols ustoms.
Howvait ln e
E
dimult to getyolr audin,s
rttnti as
t
smPeo]throwtsewywiLoutvn I
]ookigatthm.
..*-w....'-""#
8
AdveJ.tising
dmrket]ng
-J
Th t,of adIertjsi!g.tilrlyrehs
its udi Ple'tswith]t
off or thw jt w}.'
t]ow!
rus'll nlirig t th dnrc'so tlrn]'I
sedtad ft olttwo r LhtsroDds,]t
nrma|.ls d to remnrdonsumes o|
'nsgs$'hi]iotrfuJi h a! aliad}
onrftlitd to tlrm,
Advertising
medi
Mrketing
Llstening
The w odue.tismrt]s
oItshotd
to ddue, t dd,
1 Work Witha partnrand Under|inethestressed
syllb|einthefo|lowingWordsin ltllcs.
VoabuIay
. n ad'e.ise7rrel
1 FleadthefolIoWingditionarydefinitions(1-6)then
unsramb|ethe Wordsatthe strt of h to mke
sixterms connectedwith marketing.Writethe
orretword extto eah definition,
r hrpn4
4 .. ...
sktip
When]isten
g(lorexmp|e
to thebusessnews)'i does
notmatterfyou annotundelstndV6Mh ng n deti, You
anst l]fo|oWtheminointsifyoununderstn.]
ih
qeneratopiorgistof t.
lr4
. Whih foudvetisjg
medidoesh talk itbouti
tlow to gt infonrtionoul
osunI pl f ren s nd the
dmand fo new roduls.
lr ]lw |o mke disios out
.hl to h.rgIor podut oI
1.....
2.....
3
. W]ih thn1diebeomingmol ]moltt?
}5
-N ca*-ercials
less
*-.e-lOs.+,
"llecl
ol
waul| cap^ es eo
^terr+Ia'|s
t"
1..
L ..
'
I . . . . . . . ..
vn eltecrwe-
Pfting
t
{
".
\t .l
Advetlsing
ndrrktin89
seaking
Workin irs.choos afmous produt and desribe it
toyour prtnerWhomust guesswht it is' a|kabout
the fo||owingthings,using th Usfu||anguaget'ox to
. its tI8tmaktlth pop]ewho minlybu it, e.g,
|nrs' prllIs |1)it|L
hilden' frol71eoll'ner.s,
t']
. thv]usssoitdwitlrthbndi,8,4uality',ahte
trdi|io|1,
nouIt'I-)
folo|L'
. its logo.
usel|lguge
Desribingbrads
]t s imedai / targeted
al
]t s seen as (tradiliona
/reiab/itr)
t hasa reUtat]on
ior ,,
airlins
olthemostsuessiU]
2.
io
otedirmdit]
htematilis
Be a di n g
1 You re goingto read n aii|eboutfmous
brand in the irtrave|industry |magineyou work in
marketingfornotherair|inompanand you re
partiu|ar|y
interestedin the itms iistd be|ow(1-4).
skim thefksttwo prgrphsand tikthe t,oes if
thebrandarmentined.
thefo|lowingspetsof
r logo
2 stifunifon
] o]oushem
4 s]og
SlNAPoR
AIRLINES
ndmrket]ng
40 Adve].tising
ajo air]insarless
lrrs
Iomps5g
ththydid in thst.
ustorsseelhem s
mo]ikelw ostl]is.
S{rm o|th hv
LwIdthejr pis.
Th lose theib.nd
idtity'
oIlltitivr nwds,
ofthe rndWs
one ofthe mostimpodntspts
W5|Unhdin l 972' it
the]nrewWhentheir|ine
.e
Die
'o
"lP o)d |h" | |\ dsi8|, I "|ld,|, d.' 8r
the Unifom,He rcted si|Ve]on
ofth ysin
]h imgefthes]n8ole
Air]nefli8ht
newdss
5ron8,
il hl'd'ol8'.n c oe o. . b"<,\ owr i \. J r
tlve]idUstryti||Ustltdtherndvluesof
hosPit|iq?
ndustomelar'
singPorcAiinesrn verydeti|ed
forthinrewto mkesuletht
iningprogrmme
I |0b' d W.. .l^45 |L'd.|iv.rd, h.i |gr gret
Wto fLy, so emPhs]sd
th highqu|it
of the bd,
|n ]972'theirtrVelindLlstry
WsVerydiffrnt
from how t ]s]nthe tr,enty InstnIuI,| ' P,.',,5'?, 1 e . o , . ' - l " | \ 'o l v r o q , l l
'ovll\;|d|,.),.
muhmreon]Petitive,
some traditionl
ir|ines
Wnt
t o' o r P A l ^ l h ' | - i o w ' o , j | , nd |d 2 , , ,
thyhVe|owercdthilpres,Utof olrse,
]ftheydo
||
||
")
,,,
theyhveto sVmeesewhele'WhihUsLr|ly
mensuttngUstomet
svres,
hePPelt
lstomrstob more|ikelowostil|ines
nd's
4
.' ' .,' .,theystrttoosthilrndident]qr,
-L
. .d'
hd.
e.*
-o
'e . L
---1,,-
Advertisig
tehniqes
T ] k i npgo i n t
] Read aboutthese differttehniquestht
dvertisersuseto romoteprduts and tryto think
ofan eamp|eouhve reent|yseen foreah
l b rity endosementusig wellkownrsonto
rommDdtheodut.
Gtamourapel suggestjngtht
usi theprodut
rkeyou prtof sejisil8uwith
]i|est].
81amous
tjidden fears suggesting
thtthrodutn sveyou
(,8,n o]iveoi]
fomdngeroemJsst
mnuttur
limsthtlreItdisesehsiresd
by 30 petbutthta ditrihnl o]iveojl hlp
you he]t sty h]thy],
est powe t8etin8the advert 1hi]drin th
hopthtthewjl]skprentsto buy th rdutfo
thern.
Work Witha prtner hoose two ofthe examp|esyou
thoughtofinxerise1 ndtakit inturnsto
desribethemto eah othet
of ourse some tehniquestht dvertisrsUse are
not |Waysom|etelhonestand maeven be
i||ega|.
Red thefol|owingtwo situtionsnd disuss
them Withyour partner Do youthinkthere
eptbIeprtieor not?
{ p i Z Z d I P ' , ] | "n |
sin8Poril inshsVojdedthis
Probm, |ths
||n 5ed ^F\^.,1.,,
|8eJAinrv.l ,,,l.J,| t
lsed foshol o f i8hts,hjsometes
2' ,, ',,,,,,,thelowostiresWhithe
orrnd,
sin8Pore]r]nes,
kePsltsrndidetity,liercWi||
|Wys
b lstomers ' , '
. .' eW]lin8toP
morc4 ..,,',,,'',.,,,
ql|itProiu1nd
singPol
plnsto keeP5 ,,',
ir|ines
,'' ., promiseof
innVtion
dhi8hquityustomerservie,
1|"edil/d. dI hJIIp.i.
"d\ "
fo Wek, owvr, Whn ustols W e insid
th stunt,
thWeretold thtt 8ttlrhlf.
pieizz,theyhdto buy a dessrts w]].
hnJ l n8 |eI| b.lnd
ol .o.s|.oIL
"
l8rn'
dtr8nldeidedto t8 t ti
osume'
Th ut thedtIg ti w ly des]gned
otd
with ttIof genlvesnd ddedth wrds
.no
ollutigphoshatrs1 owevef,theidt8ent
nv ontaindhoshtsin th pastnd nithr
did ny fthir ometitors'ands,
for
Wh
he
'ivhh
hs
Wth
ts
your
on
Adve.risinq
ndmketing 4l
tl
Makingarrangements
Gettingstrted
Work With prtnerand disussthe
folIoWing qLlestions' usig the UsefuI
IangUge boxto he| you.
.
tjsefu||agUage
Desriing acessories
ton|tedto use.
YoLran Us tTorso mLrh,
lt s Vryomtnd easto airy
visit
A ompany
Llstening
Gvinolpesets food
]l d ibos
rufturr
fomriongon8,Ilhs
rngdto visit his
ustrlidisti!to,
mnlldItpss,
of lrusiss
A pogrmre
vtsndLnailnts
agedlor lrls visit,
Now.0.rrivi'11ft
1|L
^A^rckj
Re o res|rtl| ,r da +|ter
U
ffuorraw^+4
workshop
1
Glammr
Mking
nppointment
PresentontinL]oUs
for fUtUrearrngements
!21 Listen again nd omp|etthesentenstoshow
howPu| Priceta|ksaboutfuturerrangemnts.
not
] . '
lmorO\0
ftll'
2 tl,, .' oth14tht 6,20m.
1
ciII
us |4
|urne
6.20:arrive
nw
Gavinodmonstrates
l |.0:|t4r
Produts/equiPmnt
l9.],dinn
t ' W h i r c a n t i o n '
rePsfrom Prkl-lotels
lo'o:meetin8with
l 9,0:dinnrt PakHote|,Melourne
to
of new.Prduts
hurs I6 lo.o0:resentation
to
l4.:visitto,Qua|ity atering, Presl
Kong
|0,20:returnflightto ong
meet.
Dy
mring
o Thursdy
tewequipmt
to
estunt
ersIlt|ives,
h
leringompny'
on Thlrsd Itnon,
on Fidroring,h
bk to liong ong,
fl
+#e
have
meet
resent
Yeningfre
o Wdsdymorigh
L i s t e n i n1g
Vs t
'
stino s o , )
o 4
,lu-sd
. J ,Fo
".
I,ve 5
to be t ou o1herblnh ll dy,
ow bouI Wdnsdy a|trnoon]
I'r 6
Wednesd Itl].]ons W]l,blL ]
ou]d 7
Wdnsdrnornnlg' or]'m fre
al] dy on Thursdy,
rmen ou]dou 8
, Thursdyt two o'lok]
stfao htWou]d Iin,y5.
ae o, s lt,soIimthtthn,Thrtsdt
tWoo'l.
|vlkinqrrngements
4
@oint
o8is
|it
3 soy,I,mnol d'aildlrlethn,
B bookd u
4 ou]d yu makP4.00?
A tk
B mge
gged
do
RoIe-a
Work in pairsnd eahtkeone ofthe ro|s.student
|ookstthe ro|eard on age 107' Fleadyourown ard
and when you r both read,studentA begins.
StudentA
ent n th
Yuarestefnoigada, amnVanegs
Lislenng eers on pg4 YoUreasethatyolr
hert 2 o okonhurs.lay
nntmakeametngWith
afteraI YoL]tephonrmnto arclrgea meetnglol
thef owingWekHeres an tratfrmourd aryir
extWeek,Arlang eWt]mefort|remeetngWhenolr
Mondry
N4
P
fu^^^^efue-h|
fie|1a*
i,'^teri"i ci'dit"s
@ +,z
6,0
2 IiOw is iss asl go]gt gt to t]roifi?
B li
o iool
.1 Wht js th t slli8 01th vi5i1ois nm]
A BtllkiWiz
B BuLkilviz
Bulkiwjsz
'1 \,vhtis 8oin8 to hpp t Jonsson?
tle is goig to ti,
B c go]8to bornlr]eteutiv,
H is gins to lrol if finni] offjr
worksho
2
Grammar
Wtlladgoingtof rltUr formS
r Th presen t otiluolls t the Only wy to tl
o u ti h l u t u r i l r 8 l i s h , l |s o m t h i n gi s n o t
fi:redIglnot,you us djIfntlutu lols,
L s t e n i n g2
asktip
every
n nnyonversations'oUdo notneedto underst]
theimoltant
Worl't is oftenenought undrstand
|]keth
correidateortime Whoisdong
informlin,
What,|fthseakrsaremk]ng
decsionabout
somethg you maa|soneedto pikoutthethingthtthey
suggrstons,
fina|decd]1or
a numberoi different
44
l\,,lakinqrngements
2 A
NoWlistento the rest of ech onversationnd ir|the orretnswer'A' B or , for each q uestion(1-4).
lt4
l Whttimdoesth mn
bookth tajfor?
6'0
2 Whtis Ro8r8in8to
do firstl
A sndlhe fes
B finh the repot
tpup th tiguls
3 Aordin8 to 1hBnkof
nd wht Wi]l b the
eentgegowth fo
this el?
^2%
B 2.44/o
2,8%
RoIe-o|V
Work in grousoffourorfive. Red the followingro|erd nd fo||oWthe instrutionson it.When speking'
try to use allthe futurforms you hve prtisedin this unit resetor,tiuous' going to'willand shal'
he Usefu|lnguagebox Wi||he|pyou.
YoUremembersofthe sles tem fa oman
Whh rodlres
softdrnks,
Yu havercenty deveoped Wprodu.tWhihs
a medatspo(seoe oryoungadutsWhoareinterrstd
in keerrgft, YoLrWant
to organise
n eventto |unhthe
. Whatkidofevntto usto aunhourprodut
(.ese,ttjo'rodshow et')
. Whoto nVte (retllers,
distrjbutors
' farnouspeop|'
Dede n ourteamWhateahersonshou|d
do t
pleparelorth
Vent,
henrepodolrrp|nsbacktothe
lJsel|langug
I\aking
n offeror suggstion
sh||sendVitationsto
,,? sha|Weinvite,
,?
' lwrteto ...
Reortingyour |ansto the c|ss
xisgongto wrtto
We regolngto organise
a
king predition
tWI be agretsucess ,msure,
lvlkingrrngemts
45
ffi]ffi
;ffi"$i*Nii
Transport
Getting
started
Work With partnerand disuss these q uestions.
.
Air trveI
Vocabulary
ompudnounsefo.edfomh'O ons,Oarl
Thrnyorpudorrs
adle.ue+n.)l1n.
ontedwith trspt'formple,ruilrl'ays.lio.
'1
om|etethe fo||owingstoryabout a ttusinesstlip by
putt.ngaompoud nounfomthebox in each g'
boJ,d
sho
dLitfr
! J ..r-L
,g.
d.l ''" o|
nspot
1*,..'
it
5 Olehd
l0 eshdrr]
]] gothOugh
fligt
D pr
.tandgrt'svie
for grouP
rsrvd
ofun1nmsand
rrivingo 6thJuly.P]eas
flit numrsi writing by tomow
e a d i ng
y ir (or lin]it imoltttO
Wh trV]lj8
d]ays,W thr
udstdnOtjsoutpob]ms,
t,
onditios,hnssin Igments,
'-'-
oar J'
;..g;__-
;rcn\n1,
or
t1aooto e<nu7il!,tr u 1vn
a||L1ou
i 11^" 1ti ','a"ya, w,l||
boforotho ,olln5a|/'r'n
'ah
JminotI]totlyusfth wthr
onditios.
B Jmiwill ]ith eivofthis mss8 this vning,
Jmidosot kow whnh Wi]liv,
rintraveI
Rding
goingto
Inorderl redueosts'emp|oees
ghlf|ighton
KLIM,notA,
airo shoud bookthen
stflWi]lrrivi io t ight,
h BA flighttOio has benel]d.
stffshuld1ke hIflightthnthe BA on,
3
oil
llEYsEIPIlir
l|ls]{Ellu]
0slEl|lul|G
Pt0lItlls
N tinsrrunigo this lin,
uostar
is the trinsviWhihlrnsbtwe Biti
nd rnundl the hn l .
1 Withoutlookingtthetexton the next page' guess
the orrtanswerto thefoI|owingquestions(,1-3).
irc|eA, or'
r I WhihIdid th ustarsi bgir'?
]996
B ]994
A 1986
2 w lon8doesit tkto tavlbtwLodand
Busseon uost?
A 1 hou40 minuls
B 2 hous20 miuts
2 hours35 inutes
{
H o d ' . ] e n 8 | .| | \ l O n , l o . l . | d ' | ) ]
s5 rlli]lio
B 16 million
A 7mill]on
rnsort 47
urosta
-t
48 ransport
22 milllon
\!J. P\.'d,
q'.||8el -u b q I\|dq
{ bld8e
f!I!
2 l t h o u g h i s r l i l e o u t t ] r h i 8 h s e dt r n l
lvs ver intestin8'th t]ktlrth gv Was
rJthr dr?l,
3 ny tadition]i]inesI x pelinin8lW
J'
CrtrveI
Listening
1 Workwithaprtnernddisusstheto||owing
questions.
. Do you us youow aoI puLitlnsortto trvLto
nd flr lvok/ you|laf stud?
sswodior th ondonutr
2 Whl flel d ]ubshven publitransortl
Th inselh numbeofpub]itrnsortuss,
B h\ , d| .6 .odi 8 on L'|.' |rd | , i ,
Th lobus ndtinompnirsto ]ow l thil
f{rth skWhnsh
Wht lvstemin ob]er
shad with h ighou]
A Th distnbtwnthirdjflntwokl.es
B uts butth oxte
is d t]mkpig
5 Work in smallgroups and answerthese questions,
. Do yu think r lulrsI goodid ?
. Wou]du osidrsl]in8youndjo1'1i'18
I
]u]
rnsot 49
Businessaommodati
on
Gettingstrted
'1
vit ]otio
a%"",n'd),fl,r./
AIRo
oteIfiIities
Vobu|
ry
^.4?\ ''
d k
la,r
gym
rnn br
projetion
sreen
ste ite V
slemToom
trans]ation
ser'ces
Whiroo
50 usinessaomrnodti
R e ad l ng
of servt d
hehoteLoffe the higheststndrds
entreprovtdes
n etesive
dininqandolofree
rngeof fititieswith ten eventroos.Inddition,
for onferenes
ookedbeforesptember2006.we
wilt rode on tuuryworkroomfee for everythi
,1
eforeyou red,make sure you understndwhatthe
fo]IowingWordsmen. Math eh Word(1-4)With
its orrei dfinition(a-d).
2 dlgt
fomth irort
Q|tuted on|ffvemlnutes.dnve
\ . , o u r o n v n 4 | | o " | i omn \ e sU s t h t v , | | rI
hoie foronfeenes, ourfut]equippedbusiness
nd onfreneentrecotainst'woletlre thets
nd ihree smllerseminrrooms,eah With total
apiryofthi*yd|egtes,We a|sooffer wide
m g e o | ' s n s s s e 1 ' | n '| u d F g| . n . | r i onr d
hetexts(A-D) b|owandopposite'dvertisethe
t!usinessfiIitiesavaiIabIeat four d ifferenthoteIs.
Whih text does each sentene(1.7)referto? Write
letter(A-D)in the boxes.
D
sktip
ftomthhot],
It asytol hthilynLr
Th onII
etl lhis hotlhs won Iiz'
This lrot L is i hisroi]Irui]ding,
on of th onfroomsin th]shotla b
vItditthrsr|l.Jnes,
Thy un srvif dliveig p.e]squ1k]]
foyou,
This lrtelis offer]n8 sei]dealfol pto{th
1,
'c
o"|
{'bd
.|6ro
r n
,].,l6
VoabUIa
Using txts A-D above to hetpou,mththefo||owing
djetivs(1*7)and nouns {a-d)toform co||octions.
he nouns an be mathedWithmorthn one
djetive.
] omfortlr]
3 sy
quipmt
5 latst
7 slunin8
Imgineyoure orgnisingaonferene.Writef or
emaiItoone ofthe hote|s{A-D)in xerise2tofind out
if rooms are avi|b|eon the dates you want.lv|akesur
oU i|udeinformationaboutthe folIowing.
. nulnbelfevtfumsou nrl
. qulpmetyou no
. nuIfoorsf dl8t5
stayingveight
|fneessary ]ookt Exrcise2, Unit4' pge 25' to
remindyou howto start and finishformal
L|sinessaommodtio
5l
]|oteI
lgug
VoabU|ry
1hesentnesinthe|istonthe|eft(1-14)arespokenbyaguestor.future'guestinahote|.
Mth eh sentncewithth mostsuitb|rp|y(a-n)on the right'
pls?
I ould l hava wak u ll tomoow,
2 Do you havny vanisfosth and 6thJu]l
3 Wht1jm is hrkfst?
ould ] book thmtin8roomfo 9 o'lokOnTuesdy,
plese]
5 ould ] hv dy towel,ls?
n I di]diel]
TWOditokes,plse'
ould l ag t-\ito the iorttomoow?
9 I,dlketo ook lomforthosdats,leas ,
t0 Do lruoffr transltionsrvi?
i1 oW muhdo ou hr8for th lntrlrt]
T2 Goodmornins'Wehve rsrvlion|r thighls.
1 3 I 'tIindthe ky 1l]m ]oknow.
1 4 Wouldit b possib]elo xtendourstyin th suiteb tlvo
nights?
2 WherWou|dyou expetto hareh dia|oguein
xeris 1? Wit the numbersof the dialgus
(1-14)nxt to th |s(-e)e]ow.here re more
dia|oguesthan pIaes.
a on th t]phon
b t the hole]eption
d i the rrsiesstr
e ] the helthente
Listening
1 Lookatthefo||owingepressionsfromvoabuIary
exerise 1' WhichsekersUse to make o|ite
. outd I hv wak u! al]tomorow,plse?
. Woutdit b pssibleto xtndour styin thsuiteb
two nightsl
Beingplitis'tjustaboutusi8onstrutjons
lik
oald] ,--,pls?o| wol]ld ,t bepossible'.,l, Youn
alsosoudpolitwith simp]ln8u8ei|yu usth
a 5 foh]fnhour
l'm fi.jdw'fully Ookedfo the 6th,sj.
Tht,sfi,ouidyugivm yourlitd
d Ysofous , 1youself,
f Ys,Whih ln8u8?
g Whttimis your fli8ht'mdm?
h Youl nme,lse?
r
voq nf.nrrrq
mr.]rm
nni
lnno2
rud@
mle
seker
@polil
ude/pol]te rude/polite
ud/plit ud/polit
ud/plit ud/plit
Role-pay
Work in pairs nd each tke one of the ro|es'student
|ooksat the ro|erd on age 107.ed yourrd and
prearewhatyou arcgoingto say, using the po|ite
|ngugyouhve |earnt.ry to ome to deision
Whichyou both agr on. When you are ready,student
B begins.
StudentA
Yu arethe reeptionist 1a hote' he hote|s fu]y
bookedir tonght WeeutVesUtes W ]l]e freefrom
tomorrow
n ghl.OnesLrites atthelroni theotheratthe
bak,xeutVesutesost$] 20 pern ght the
standIdroornsaebookdforthenextthrenights
standrdroomsost$80elight,
hoteIs
asuIe
PSULE HOLS
Reding
You are going to red an
rtic|eabout an unusua|
te of hote|foundin
Jpn a]|eda psu/e
hote|,Look atthe hoto in
the arti|end answerthe
followingquestion.
Hw do you tlink
Dsulhotel diffIt
Red the text qllikly'
withoutlookingup words
you don't know,to see if
you were right.
Readthefollowing
-8) about
sttements(,1
capsu|ehote|snd hek
in thetextto see if it
agrees.|fthe text g rees,
irc|eA. |f it disgrees'
cir|e. Ifthe information
is notgiven b the text,
ir|e for does,tsy.
H ws m l l n
o u lh o t e l l br ?
I f y u r s t i ig e l t i n
t y o f h o t e l i n
lpn'thei the iswr ouldb justone
metreby on metreb two metres,hese
hOtelsre mitintenddfor bu5inessmen
Whomissth lsttrinhomeftrnightout
nstedof ying
dIikigWith
olLegUes,
f o l p e n s ] tV i i d e ,] n s e
nrnt.psule, kindOf
bLrsiiessmen
Lstibt sleepi' forrourrdfourOrfive
t h O U s a nde . h f i r s t a s u l h o t e L o e n d
in oskii 1977butthyrenwfouid in
llofJai bigsest ties' ]ostofthemr
herere o reservtions
nd n long
term5ty5.Guens nhkin t anylime
afterabout4m'Atretin'thyarshown
tO roomWithlok6Wherthydeposit
ln rturn'
thirdothesdtheirbtngings,
thrceive tti bthrbend sLiprs
to Werhenglests g tO thir,romJ,rows
o f s U L oe n
s e a hf l O O r s t kebdo u t t h r e e
storysh]sh'ahn i5 equiedwitha
mttress,
iltowd a quilt.hereG ls
Light,dok' rirrlaid av hnginsfromth
j L i Agt,t h e n do f t h e a s u l ies a s m l t
Lr(inWhlhyounLsto separteyo!r
5 f r o m l L t t ret h e rm s l p i nign t h e
s a m e r . h ko u t t i m e] s r O u n9d o , l o k
^n
asulhoteLsoffela Largrngeot
seruies,
hll vidlns mahiiesWhkh
selLbel'sk'soft drinksnd a vrityof
s i k s s, o m e v e ns | l d s o k sa n d
3
4
5
6
YoU'ln.|
@wrg
dosn't sa
)oU dJ
dosn't say
B .rog
A ight
j
molnin8'
You annot stay th hotell]
B Wg
A lgltt
Th hote povjd onlyJa s 1d'
B wong
A ight
r.1zos
flrL t8ust5
n htl5lovid
B wong
A ]ghl
h ht]sdo not ovid ludy sevie.
B lvog
dosn,t s
A ight
folLowiisd,hflol
underwerfOrthe
has shaldtoiLetW]thLotsoftoothbrushes'
helarL5o
rzOrsid shvingquipmet,
oii-orated
5howe.h morexnsiv
d h tth sag
hotlsalso hvrestU.nts
Withbaths'suna5nd mssgsrvi.
su|ehotL5
hvenotrcLlyben
a(eted outsjd]nbuttheymkesens
in lntrywheresi9 |imitdd the
businessulturrequiles|tenight
Althoughthe
soiLising
Withollgues,
s!teshavebenlldnmessuhs
,dogkennels'OrWo'
totrin'' the\rre
OmfOrtbte
ndth bthsal
sulrisingly
iun Whatis needdftel lis nightout.
he biggestroblmis th n]spoL|utlOn,
u e s tn
s i g j l n f W
W i t h O u l l L l ogW
timtis
Wa'oure boudto lrelif
nyonesnoles'so it bestto bliig yourown
8sktip
When]ooking
for nformaionin texi' t is notonlimpodant
io
on,itis aso mportant
to knowWhereto f,ndtheinJormt
reognlseifthe in{olintionis notgiven,For exarne' jn a
ilrrotant
dumentikeaontract'ounodto hktht
itovers|thdtis.
her]s d ffercnebetween statemontWhh doesn't
sy anda sttement
Whch is wrong,Forexmp|e:
apsu\,asts abautten thousdyell, his sttnentis
wrcng beusethete{ sasforaroundfourar fiv
lhousdye' But the crct nswetor the stternent:yoU
annatpa foryourapsu]eby redl crd is doesn,t sy
becusethe textsys nothingaloL]tmethodsof pament'
N,]abe
ou py b edjtard,blrtWedon't kowfor
does,ts
usinessmmodtiOn
5
Outoftheoffie
Gettingstrted
AIII you hav st a
mi] tlr lrusinss
ssiate,ou ri! th
m s s g eO t h e r i g t .
t.t
i:!]
fi'Ir
ilri
Choosing
venue
Llstening
nt1 You Wi||hear onversationbtlven
two work o||eagueswho e |anninga
conference.hy hve 'ust reeiveda
fax from onfrenrganisr whih
g;vesdetaiIsf thr pssibIevenues.
List to the onv0rstionnd ompIete
th nots o the right.
Listentothe converstionagin and
Writethe missingWord(s)in eh
sentene(,1-6)be|ow.
T na9I p'a|Y'n!r!plac|a| l|1
ipotsmst l] st l t,
Thsrrseths' .' onfIenerom
th]]stil'
Thsustisth..'' .,,fomthailon,
4 L uJdiais dfi tly,,, ,,,,, ,,,
| 1ak9
2._
45A
r50
5
I2
Grammar
workshop
onpratives
andsUperltiVeS
r ompItives or one ilem with nothr]
ftr s st dJ d lar8. on|rcn r1 lhn IL KastILr supeIlatives oma on item with al] th thIs in 8ou f
L ardi iS dfiit| tlle most epeii|,,
oW d o syltb]dietivs]ik?rseaDd.ftedpform1h
.r'
F adj 4 th. :!?,.19,.
c.P-?!.
Holv d djtivesofth oImo syllbl s lik suitable Dd
| ' " J I - F - a | | , h . o m p ) l "i \ e ]
54 0utofthetfice
omrtive
suprltive
Th hotelis l ,, I !
lis hotelhs 2
f]litiesththt
Th hot]is4 ,,,',
,,,, of t]rgroup.
Th filiti s w
,,' l'v
5
his hotelis 3
fromth jol
his hottjs 6
,''
of ll fmthe
4
5
ll''
6h
eas
few
srna]
sessfu|
chapf
mor suital
thn
thn
tht,
th|-
thn
tht-
sorthing
lt mlltt
s|tpIttive
oo]1|hLds
350popL'
1 Thel(Lrst oILfr|1
pllsivhtL.
thmost
5 rt's
pnsivhat|'
th last
lt's
of lh miDrasos IoI bigout oI th olfie to
you aual holidy' suv hs shown that
s towdsholidysehnginsi somountis.
]ngbrkinth
opl now tktdjtiO]
, Iltad. theypf to tke two or th]ong
point
aIking
Workinpairs.hinkbouttheho|idyperiodstht
people usuallytake in yourcountry,thendiscuss the
followingquestionswitha partner
. Whih ]s themostoulImth(Ogo on ho]idy?Wlry?
. Whih is thesttimfoou to go on lv?
. Wht thrntlonallrljdasdo ou hv]Whih d yu
njo?Wlih d ou not joy]
. Do u prfto tkolongbrkor shote
ksduin8thI?Why?
outofthe
offie 55
Booking venue
WeIcome
seech
RoIe-|ay
Listening
Workin irsndeachtkeoneofthero|s.
studnt |ookst the ro|erd on pge,107.
Rad ourrd nd prereWhtouare
goingto sa beforeyou spk. ake it in
turnsto sknd answelquestions and tryto
reah an gleement.WhenoUare redy,
studnt A t!egins.
StudentA
YoUareAndreProust,onoftheo|eagues
fmthe istenngeers on page54 Yo!
suggested
bookingtheSlnset HoteioJake,
t]UthethoughtVenthatWastooexpensVe,
YoUst]|needtofind slrtabe hoteiorthetwo
daonferene'
tmlst hV bigenough
onferene
romforaround] 20 d gates,a
|argescrenandequmntto givea
presentt
PowerPoini
on.Yuaso nedto
thnkbot]l
Whattodofor|Unh,
yolrrpartnerWhoWorksfol Ventura
elhoe
Promotions
andasktherto gv yousome
nlormtion
on anotherhoteltheoud
book
. lhes ze ofthemn onfere
roon
. whatequpmentis avaiable
eding
some1ims
ompisdidto
tk 8ouofmg s awy
ilom e o|Ii|Or shOtpIilrd
to Worko ojeto to mk
ky de]ons,This is somtimes
]ldn oflsltemeting,
'1
Work in pairsnd trytothink
ofthree advantagesof
workingwyfrom th offie.
2 Lok t the Wordsin itlisin
th senteneson the right
(1-6),Use the ontetto
mtch eh with the corret
definition(-0.
56 0 Utoftheoffie
jro.nf
n.
*^u
0ffsitemeetigs
.f:
t-"
**,,
u ,! +ec+Na.
o+. +oe
fllised,1
wy o1d]ingWith
sitution o olr1
ility of n osnistiOnlo
ontro]tli8s y itself, d
not run b OLhs
noua8inspop]eto wok
s a 8oup
the flindshjps o ]k of
frindshi o| ole woking
stor thit peopl tlki8
bout, Wih my oI my
md U f vrity of
thinss or tpes of peopl
2 n 8 e r s o d d n o l a l ] t h i rh r n ho f t h O m n
B Wg
A .ight
doesn,tsay
I 200, Gpost ws th lgstpIel mpn1
uop.
B Ong
A ighl
4 omnisquirdy Ceoostenot llo.dt kp
theiownbnds,
A ]ght
B WIog
do s tl,t sy
5 AlohlWsbandonth bot,
A rrgnr
B w1og
dsn't sv
a I k l ngo n t
Disuss in airs.|maginethtyouneed to mkesome
key deisions bout something Iikethe Geopost
mangers(e'g.yourstudies or your futureareer).
Whih ofthefo||owingdo you think is the best wto do
it'?
!r awy to difftl ( v en jf notth Arti
irleI] to think ]n.
Co w to diiirt le wjtlr on or two fiends t
talk bout it,
st inth s le nd sk as my o]]8ues/
flinds/f ily as possibl ,
Not ftink bout it t ?ll nd hop th nswwil] oln
10 you whn yo! e slep'
0Ltoftheoffie 57
Developing
ontats
1
Grammrworkshop
Presentpefet
andpstsimp|e1
z*l coverthe di|oguebe|owand |istento a onversation
betwentwo businss assoiates to find out Whih
Listen gain nd ompIetetheir dialogue'Writethe
missingWord(s)in eh g (1-11).
B
A
A
B
Gettingstrted
Workwith partner Looktthetopis in the box be|ow
and nswel the foIlowingquestions.
. Wlilr thetpisd you think the estt stIt
onvsati
With busi s s p sou hvejustmet?
. Whih topisis it b t t not to talk about?
^^r,. ^ lr |mc
botlr kDoW
tlr eoomy
food ad dlint
hobbis
ii]nss
mig
58 Deve|oing
otts
plitis
tvts itheWs
eligi
solt
tvl nd holids
Pst simie
havau L,en
6aft'a
Studythis
time|ineWhih
200
the di|gue.
2004
NOW(2006)
Last night
I w a I k e d . o U n dt h e e n t r e| s tn i g h t ,
l s t a r t e dW i t h t h e mi n t h e u t u m n o f 2 0 0 4 '
h d t h r e ed y s i n V e n i et h r e ey e a r s a g o .
- with^|a|que
'eUlopmnr?lth Isonsti]lwksfor rqu Dv l met]
| k i ngo i n t
Work Witha prtnernd imagineyou are business o||egueswho have iust met.hoose one ofth
toicsfrom theGetting startedeercise and start onverstion.Ask onequestion in the presnt
perfectand one inthe stsim|e.ke it in turnsto sknd nswerquestions.
workshop2
Grammar
Presentperfetandpstsimp|e2
,l sometime
usedwiththpresent
hrasesareusua||y
erfectbeausetheyt|kabout timeWhichontinues
to.now'.othersareusual|yused
Withtheast
sim|et,ausetherferto a timinthe pstWhih
finishdbefornoW,studythefo||owing
xam]es.
Prsntprfet
Pstsimle
]dy
befoe
for the lst fiv eas
s so as l ]ft sho1
lst th
in 2002
jlrst
" ,P l .
tlrreyrsa8o
sin2002
I
2
3
4
5
6
WA,e
oA Ad Wbi (l i,Ul
L o 1 s | l . J o w d| ' | o 8 r o | | ' | l ' , , , ,
l stadworkig foAbby Ntiol ..' .' . '
.t
sh h
st inth s]espolt ' . '
you
v
stay d ithis hotl
?
A oh ]l?
ow]og3,, ,,, .,, .you.'' ,,, ,,' (]
B bouttlew k s- Wa ,, ,,, ,, (mov]on Apri]
t7. lt Wasmd,W 5 ,,
,,, lhavt] k
v r ytlin8 jnt rtesand w stili 6 ,, ,, ,, [t
L'] dJ !\l
,,,
(nOlunpk]
DeveIo]ng
contts 59
Networking
Rding
Nelt,or/.nisth poessof rkjn8usinssttsthou8hmting
ol,It n godWaoffindnr8]itso nw stfio vn newiob'
'l
Wolk Witha partner Deide whih of th fo||owingyou think is th best
]aefr networking.
onferenes rivatartes
tradefrs
trningevents
Look t the headings(a-d)forthe firstfour
pragrhsofthe artile.skim thetextnd mth
eh hedingto the mostsuit|prgrph.Write
the pargraphnumberin th bo,
^
Th stwy to iind husirress
A fidsend
A mlol tilr8
BN].smissid thos
Copykgroud
u s i n s sN e t w 0 l IkJ r t e r n t o l , o r iBsN
a |n,o r q n i s t ] n
W h j c hb e 0 ni n | j t o r i i U
a 's A b u th a sn W n d e dn t
m a n y t h e ro u n t r i e s ' t hi de a t t h e r q n i s a t ii0s
tht
m e m b e rsr e t eb u s ] e s s f o r a ht h e r t h r o Upgehl s o n a I
U51N55NoHKlNNHIoNHL
]tis 7.Ooon o|dWintelmorningnd
40 peoplefa
ehothrrossa reaklsttblein LondonJIoLl,
Aftrsmeshortspeehes,
thetblsaresuddenLy
60
Deveoi!otts
Aording
to thefigUres.
ovel75%ofthemturninto
BNIWasorigilly
oundd
by Dr |Vnisnerin thel]s
butit hsnoWsrcdto mnyountries
in urp
suh5sndinvi,
Germny
ndsii ndl5oto
AL]stlLia.
|t5im;sto provid
n environmnt
in Whih
peoplengettogethr
business
nddevelop
th
personireltionships
that l d to business.When
join,theyreeive ald fileto hldll
n W rnembr5
thenWbusinss
rds, badgeand l|in.With
these,thyalsog t guidebookwith istrutins
on
,howto be good membr.rulemers
lso hV
essto librry
oinetworkig
tip5,allleorded
on
tps.N|mottois .giversgain',thtis, if I give
smone
business,
thentheyWillwant
to giveme
u5inss
in rrturn.
BN]meetingsfollow highLystrutuledfrmWolR.
shortpriodof.on'netv/orking
is followd
by
Welorne
seehsnd intlodutionslrornthe tem
lders
ndthenbytheehnging
olbusinss
rds.
givetheil60sndspeehes
Nexi,memb15
and
ftItht,theyintrodue
nyVisiiors,
Whoanlso
givshes.
hn,threferrlslips
rssed.
|f
psseson morethanthrewbusin.Ass
mmbr
ontts'the gloupll|.Forfive or morr f ells,
thisbeomes
a stnding
ovtion.
Them tingWinds
u With prizdrW,
sklip
You hvea readprtisedsl'g a textto finlnumbers.
somet]mesWea so needto san a textto see if n jtemis
thereor lit is missingorXamp|,
Wernightsana Istof
nanes n a rporton rneetingto nndout f a person
ross outthe items n the listas oufindthem n the textnd
seeWhih]s|eft'
l a plitigusiss
2 ateigusiness
4 whdsi8lrbushss
5 fLoist
businss
VoabU|y
Lookthroughthe artic|egainnd, using the contextto
he|pyou' Workout the corrtmeningsofthe fo||owing
Wordsnd phrases in itlis.irIe the orretnswer
4
5
6
7
'!.
'" .q,
Prgh
l| fr
"".
veyquiet,
Prgrph2:A mdlls/tolis Wyoi dve(ising/ ty
ot iob.
Pag3:A 'toftois tbook/ singor slogn,
PIgrp4: A slandl8o,d.lonjs whpo]estnd
| l p , o | . |s | e ' o p s||r d u o | o I p
Pr8raph4: Win.lsuP mensh8ins/ rds,
Pra8rph5:Puls ttis su..ssdoDn lo mnstlinks it
used / loss,
Prgraph5: rveeki u]eekoutmnsvy.eek/
veryhvo Weks.
| k l npgo i n t
1 Work in airs.|fyou re Working,disuss whether
you think networkingmeetingsWoU|dbe god for
your om.|fyou re studying,disuss whthr
you think etworkingcou|dh|pyou find ajob.
2 Read the ro|ard nd reareWhtyou re going t
Gulturalissues
Getting
strted
,I
CuIturaI
wreness
L senIng
1 Work with a prtner'You re going to |istento n
interviewWithPhi|iaker e runs aonsu|tan
a||edALDAwhih gives dviend trainingon
u |turlWreness.What kind ofthings do you think
h wil|give adce bout?ryto Iistt |eastthree.
I
2
24i2 Listen tothe interviewndput ('/)nettothetois
in ourIistWhihre metionrdin the interview.
,h ftthtthe World
hs become
s m a | | em
e n st h ti l ] s m o r e j m p o t n t t o
koW boUt othel UItUres,nt Iess.
P e o p | es t i | |g r o w U P w i t h i n p l t i u | r
u|turend they re sti||greatJy
i n f | U e n ebdy i t . h a t h s n l h n g e dj ! s t
beuse We nowhaVe interntion|
b r n d sa d n i t e r n t i o n l | n g u g e ' ,
4 ]n
on thhd,
' oushou]dottouhe]
5 In
.,
.,'
alrd,'
,
'
'
, th
t'usissultuis moetsk oientd,
In
..' d ,' ,' ,' thelsinssultu
bsdmorc o pIsonle]tionshis.
7 In .. .. .and
' peopl td to f]tlrnt
Asia
German
,o:,.,n ,o"
h nd
62 utr|issues
h na
Ltn Amer
" d ",'"
the UK
Urope
the l"4dd|east
, o , l h " , ,, J o .
the UsA
in Ghina
Mrketing
ing
Read
1 Wrkwith partner Read the firstthlee sentenesof
txtfrom a book about se||ingnd marketingin
china and disussthe questionon th right'
r
A Umbbusi$ PP]edamolmkt]ngth
rod!t n h n ]lstba!9eolrh zeo||he
p! tion,AL
.ih oL ]t.l .ont ns b l on Possb]
n w u n o m ! t o f o l r s e ' t hn g sa r en o t 5 s m e
Wl1-v
do oLrtlinkjt ouldb difliuLllomarktyou
sussfullyin hla] Tto lhink fil l.st
L]dut
Fleadthe fo||owingquestions(1_4)'then san th
tettofind the nswers'
sktip
Words'Whenyoufindthem'realthe
sa fortheunderined
sentene
to iindou1thnswer(t ou ivein China,ou
to
probabl
knowsomeoftheanswers,butit s inortnt
tothetext)
answertheqlrestonscord]ng
lr,' ''ri'l.
arktingirChina
|gnPod!e
l_ nly Wth manytyPr' ofProdLrts,the
ir e t' of
hVe
e
redyWn
nsefms
who
arc
h
|_
I the market,n.ld,myodhin.s .omaniessL]hs
|mPywh h dts(to
oitRnn8,Phama.et,t
renewed! ar ty
669'. now n]oylng
sond|yyomanWhhte5to moveinto togn
maketnedsto nudythe 5t!t on nd.! tur ofth2-t
ountryh tn Ithe swth h liy
iitntionaomanLesgontothmarkr''ihth!s!i:
ralreo|d! t'Ut|htidtht a5they.e th P..nL].1s
not s , keth swdh fiJnt!gnt oend n B]ng
n 999 Utno| mnPoP ouh1thcj!ni!. t5med
too xpnsVfo h neslnom ad pssb / d n .t
P]to h]netst,
omPaniesa so ieed ro
Ping notth y ssrJ,
ons.r whal idesliomes ftm d ftntuLt!rmlght
hveboutthef odu|Whtmket.gextsl Pod!t
D Besth d]moidomPnxpvd. i
PositoLng,
]ntenigxamtfth |ntheWen' d modsr.e a slm bo
omnti|ovandpPeoi Wdd;i8.ngs,HowV.the
dol oman ffreit n As a ndso D rsdided
t. senti]amonds5 symbo]of hamonnd n ng
therthanoveh h]n!V dsshowd
eltionshi
hlsbndgv g h Wfe ]modt th wedd ngndthn
movedfd int me to showth fo ]owngya of ng,
k olonlit (hii h is )
hPPymaag,,Hmony'ora
a v.y mpotantVa! n h es!|tLrrendD Bers
WVysussfllinUsngth s dto marketttr.Prcdut
B.dng]5vey mPornt ii h na h nseso ty
hasmay]Ve]s
andth Poses]on of l.tiU
td]tinal
|, P
P i65
c i e d t b e e w a f t h
o ! i d s b o l t s o m e
t.dt o. y !ky o]o!rWhi
.o ou j Rd'].o!ml
W h| s t h c o ! o d t h n ds t d ] L i n a ! y s e e n a s U ! k y '
B Ueid ye LoWlsd togthnso s!8gn dath.soths
mbintons n avoLdon ogosThs s beusat a
tdt oia fL]ne giftofmonWsoftenPut in ayloW
ste,
iv o wth tr]Ue
mDqsL ",
|.."..,oPoD,.
!m e the Umb ] , ihought0]Uryii somewest
h n s tsoUndslke
olnt5'Fo! osdeedL]n|Ul
./o,o
| ,,d,
'L
n!mb[Whenthe jPnsedePartmntstoreYohanpnd
ii B]ingth Pesos lingthPensP!t a r of88 88
yln o o xpnsv go]dPnTh Wsa iok o|ot]s,blt
it mde Wndf!]takngo t ioth lstmes'
u|tUr|]ss!es6
he text on ag 6 Uss
differentomanist
i||ustrate
its points.san the
text forthe names of eah of
the compnies(a-g)in the
boxon the right'hen math
the ompny with the
generalpoint(1-7)that it
i||ustrts'
Gi]l l t
b lk
shel]
d
e
i
g
Yohn
TOngRnTng
D Brs
Hai
5 WorkWitha partneranddisusstheinformtion
in
thetextWhihyoufoundmostsurrisingor
interesting.
Givinggifts
2 iv
3 ael
4 p
L
se/Rev
m,$
:.':l
i ot!'
4 i|
]uir
8 fastn
]r
64 ut!ralissues
5 los
6 wl
-l
R e d l ng
t'J]
Vobuay
] gjv
Ias Il
.Rl ]!N
i..n lfi
cio.s d'|
lunr
Busiess
iFinld
L | s t e n g
b]|'"8
i 8|OL'd
D|,
d||'8.A.\''
ii
g
R d 1
B.rkiOmLD about8jvin88]ftsnrJp..
+;
:U'
; n''
ii i.* * i'!,. ^,'+
":^:.,"
^+ tlese tis]
' ,
cav"^ wtNs re @ ^
ounry n(rmn
?nt P a^e"s0t"! rb +
} wp1ltts +.
na euge
Do.I s |"r;.sa+^;h+|^
^Pe"se,
'"
,,
|w9
sawd
Work With prtnerand decide WhatWouldbe a
god presentfrom your ounLryt giv to business
contt from overseas.
irOus
opis(hjnt:moilhes]]
2 .__
B U s ] n e s sm e tn g s n d n e g o t t o s ] nF n n d t e n dt o e
d .ei and i th point, Not m!h t m ]s spent oi sma
t|korUiIdingPerson|relt]onships.s Finnish
b!s ness pole mfee| ]mpatien1if overses clients
sped a ]ongt m o th s, Negotitions are genea||yheld
n offies, not in resiurals,
srl]
t.]k
b sk oI Ilt]ons]i iusd]
.....].r.].l.
eo e j F |andre gener||rnfort|eWithsi|ene
s there des noi |Washv i beonversiion'
Hwever,sfetopisWoU]dbe th Wether'sot. irve
V]sitorsre nornr]]tken
to rst!mnts,|though
in
usiness|ile,|onglunhesrnoiommon,Finnish
hostsmaya|soinvittheirgueststo the sUna(mennd
Womei go seartey)lt is o]ltto et,
mmuniatjonst-v]e
i Pastisnr Finlnd
g Attituds
to timking
d ttrjn8
!ltufissues
Teamwork
Gettigst]ted
1 lv|aththesesentenebeginings(1-6)nd endings (-0 to mkes|ogans
boutteamwork.
l T e m w o kh l v st h w o r k , , . - - \
2 Th lrst lrdes v sy 1,lsted '.,
isthive]o1ofideis
,,, nd doub]esth suss'
.', gethervOe
TA stadsf .,.
Desribing
team
\u....d
Voabuiry
,1
tarr|
The govrnentredtrmindtohtlreil
olg of 2% inlltion th nd of thear,
We hoet hiveoutibvioeofylin8
25ofou wsteby 2007.
Tlris is omputrgmet tehstudnts
aboutlunig orpay.
Thejot is to
ks uh moes ossible.
(oPPositadi tiv)
Adjetive
Z
3
66
(aditive)
emwork
Team-building
R e d 1 gn
stnnsomaiesirn8tarn-huitdig
evtstolthj stff' silly ii a 8ru fl hve
notWolkdtogthIbflrlr,ln th tel,UWill i.id h " d " . i ' I ( i v . | | l J | . b I J | | ' , n | ,
,1
sn thetextto find the tit|esfor eah eventnd mth it tothe orretpiture{A-).
tllll.Bultll|G
EU]l|s
G|l0{llW0lsl0l
lr s eve.l s desiqnediorgrous ol8 to
5eoe ttera shrl ntrd!.ton on
th histryofthe top ' rt tsre
s n into grousto Workon cret]nqand
dlt ng then oW hots he
deort].qjs boundtobli.q oUi th
rtisl . Vo!nd ltng messYtgih
s gretWat brekdown bfriels
Hts nd rottve lth g re
rvided A1the end oith sss on'
vryonetkes home n Vergeol 25
hoot5,in gilt Wedbo,
!l|li[ 0|I|llE
PIobbybolt 90% f rob ems Withn
I m s e o o o W n o o r
. o m m ! to N o W | r r es t h e
!|t]mateerjsei movgo!
commln l]ons| ls PnidintsWor[
s o n e s o ns b i d f o d e da n d
h st o d r v . r o u n do ! s e
.oLrseWjth o h s rtis
nstr!.tin to glid h]m hW]nn g
i ri s t h e n eW h o n o m e t i h e
. o ! s e i n t h e s h o d e s t m e ,b l t l
TIlsUE
||UllI
nes!r rUtdventUresre bsed on
lhe s.nd nvisr1ol orienteerng
WlrererlicintsLse m to f d
ihe IWyt]]rouqh Toresl he ob]emof
t l e s u l e h U n t i s t o f d | U sW h c l r r e
s h o w o n m a a n d d i s o v l t h e
ot o oTtlreiresurechei, Normi
tresLreh0.t sts but houls' o
see noinrero! s t Wok
t o q e t h e lw . t h o U r l i m o f c e n t
e v e n t t, h e K e v n b l s . e s s s . h o , sl s t
d t o r9 0 0 e W s t l d n 1 sW h a d 7 0
tems n t v ttht mmedi.teV
h e i e do U l . W s t ! d n t st o l o r m n e W
0Ull GII
rs s mUs. eve.lWhele
( a n i ss n i c i r ce n q d l l m s '
^|ilt.oePLrmbr
tI l|!ll|E
h s s f o r t h ec o m m a n g r w h o
Wtst tak his stlf!t ofthe
o m f o t o f i h r o f f e t t k e s . e ] n a
be!tf! mUnlan set1inqand b'.
b o o k e d f r o m A p rt o s e t e m b e r . I
book ngs Tor|rgegro!s re avib]e
tt|r nerbysheub|eHote, h
1 mj s o j v e ] 0 t k sW r . h t h e y
U s e t b ! r f 1 m k i nq U m e . t f r m
i h e i s t r u c t oG
r r o u sh a v et o l s e t h e r
obm'so v g s|i sand elerythilrq
th k.Wbout howt|r ngs work to
l o d U t h b s td s g n A l t l r e e n do f
t h e d 't h e l s a r o n n e r b va k e
61
Temwork
Artfromdrums,Whatinstrumentsa
you pla ] dlum irle?
Wht do eo]wefor th hoo]te
Listening
1 hink aout teamworkbeforeyou listenby reding
the sttements{,l-5)nddiding iftheyretrue or
false.Wrjtefortrue nd F for false in the you
coIumnofthetb|.
spker
] Th tm]dshould th
pIsonin the
mostjntel]igent
point
|king
r liliti
:..
,:
'J
1 hinkof atemthatyou'vebeenamemberof
(work,
study or sports tem).lvlakenotes on the fo||owing
] Wht Wsth tm'saim ndhow sussfu]we
Ou?
2 Did p o ] in tlrlem hav sifiols?
26i Listento the presentation.Aording to the spker'
3 ]llv simi]ror dilfeetWotrin th tam?
Whihofthe bove sttementsre true and whih
|hik buI pn'a I|d prsoa|it,)
are f|s?Write or F in the spekero|umn of the
4 W " ' | \ l . n ] o n i . r w P .d , l , | r J I
tbIebove, then answrthe fo||owigquestion.
rmersj ow did you so]vit]
AOrd]g
to the spkr,how shoulda mngedid
2 Work With adner nd tke it in turns to te|lah
on e ightprsonto join te?
otheraboutthe team nd Whatitchieved
WorkWith partnernd disuss th fo||owing
questions.
Whtdo yu thjnkbotltth sp kr's ideslo
uiidin8sussf
ul t msl
Wouldyou fo]lwh r su88st]os
f hoosing nW
mmbrof youta?
68
izen
Reading
You are gojngto read n adile bouta systm for
improvingomanies,Whihorigin||came from
Jaan' WorkWith artner he hedingsofthe
tei re |lquestions.
argrphsin the to||oWing
Read the Iistof headings(a-g)nddeidewhih r
Iikelyto be the headingsfthe firsl d the/sf
aragrphs.Write 1 in the box next to thefirst
pragrhand 7 in th bo netto the |astpragraph.
Wh d s it tkpla]
b IIo!1.
n Inp]oes
ut foWIdtjids?
liow impotntis kdbe fo th fulur?
Who tkst?
I l thc suggestios
tdo?
i|o1ta
ll.U8g'.| L'..
no,p Ii
in tand for8{rtt
d nd notjUstth qxljtyontolngI
|ththn shteiodol bi8 hngor a yl
evlW
01systms
askli
hete makesornar]sons
betweenom']ies
Whh Lse
kl2e'ndompanies
Whichdon't,Whenf|]ing
thegaps,
.ndi
Kaizen
'1.he
wt t,;."
om tior th
]iPinse ords |o rll,old n,./o,l.
It refrs Io svnfu | .mkin8
imPivemenc hih i t mak slr
(h.t nyUs]ssrinstdr utting
edge in tln of q]it}.'Pres'
als tr lva} to
emwork 69
clients
ntertaining
Gettigstarted
lertoini8a usiesslintrastkingour1iet
not olrnetedwilh yourbusiess(.g,
smWhe
rstut)
in ordrto d v elo oultioship.
2 Put the words from the box below in the table to show
Whihtype ofsentene (1-4)youwou|d usethem i.
someWords n go in morethan oneo|umn.
bek d
boled
Taw
sple
TlTe ot food
berry
dessert
roasted
s
band
hert)
souT
bitter
fried
shellfish
swee
Adjtive/
mpfison
Wys of
ooking
food
Desribing
Vobu|ry
.l
70 ntetining|iets
Listening
zirNoWIisteto six sentenesWhichdesribefood nd
drinkto overseasvisitors.Foreach sentene,name a
type of food from yourountrythat it could desribe.
Grammrworkshop
n dU n o U n t a bnI eo U n s
Countble
r ountblus musthvd .hei fntoI
tem inthr sigulnd nbeusd i the plur]
(,g'a desslt, t/.e desserl,solne desseis)'
r Uountbleus d nothva in fnto1them
in th sigulr nd hv o p]url iorms (,8,batter].
,1
eadtherestaurant
reviewopositendwritethe
Wordsi bo|dtpeinthorrecto|umnin thetab|e
Uoutbl
tlnttrl
tsin8utr]
[pluI)
L" *."."t
*Jll."*.
"
""i."* Ji..t", T. -i.-
"**
".].J..J.,,,'
. , . t . - , , . , , . " .-
*]t
norm]lyusdbut d
|.1tdL| Ita|
unutb]e'da
n8lish'spil]in
Wr'ng,
peppers,(outb])
outable
1'|rcr,xr Iotof / 1 g.eat an /
some/ svrI/ fa fit pLa|'
wr thrcnlman ||ptpla:s?
hr05n'tn|muchsltill |l1
r I1 oftnsto kow
i| tpesof foodd
d.ink ount]
in i|l l
xuntle thel is
no plL'l],
7 h y g r s l 1h l o l l r U . i ]t i e i l 1t ] r i sr 8 i o n '
nte(aining
|ients 71
'
UsefulInguage
quntities
Desribing
gotmLrch
(space/stat]oery
We haven,t
tthenonent',)
gotman(desks/ens
Wehave,t
'')
you
syig
thank
tle]mutsh!lz lvksfoa GeIn 8inrin8
ompywhjhprodu s nigtioneqtipmntwhih is
usdt tspt
wtItdrylnd-t1hs just rlurnd
flom businesstip to Qtr'wherhe dmns(ted
sm
n..]''.tq
72
trtiiglienls
q.."-''o'o-'
lIn.||o}dD,
|\,'hF.DJt;|l|
,:-:]] , : ] ' : ,. . ,
, | - m e J ' i | |\ U U .L t ] | j l ' | l
", "
r c s l ' ' L r ''r o c ' l ( l U r i t h '
4
,|l
U l 1 o u r \ t I J r Le t r , m l 1
ootoo'ind
" ; ' n I h j | r n | . J 8 en I i l I i ^ , ' ' U .
redrn|0y,
!,.
Writing
I ta .^mn]v.c
Dr N'Irmin,
:. -
,'
to seth destintio pi
t,
,,
| UM A \ h r J f Z i n ] t ) f o | k l r g s
m U ( n h t U s u i d n r i r 0 U
nd
j J u l U r \ P
| g J " d|i8 ) ' ' u ' d ( ' ' o l
,,
lU l I
o u l ] r I l g h o q u i l l r r . 9
nl
maxrngmystayin
Qatr su P]asantPric!,
ftolrntr|1ulz
Fn| thank.L]
one again
|tr.+/it{{f,f,*Yc
lesecia|enjoed
I ookforwardto herngfromoL]
Iwas a so verylnterested
IWasmstlmpressed
Itwas veryinterestng
Pleaseextend seja|thanks
Businessgolf
Re di n g
1 You re going to read n artilebout buslness nd
go|f.Work with a prtnernd nswerthe fol|owing
questions,
D O ' | | ,' A ' , | | \ 8 o , | 8 " | ' e
n '
o|' l]
]emao
ng
tun
e1ng
reaxng
ski el
l n h o l l o n f e n o o m ' s e n t t i is
l k i 8p l e
BUslNSs GOLF
A DVidstoney s t]knqto gro!p ofroUnd60
bnkerson hw t imrovetherrfrmne,
shows severaloHs Withd aqrmsndhtsno
evn ret one r hve t psyho]og|thory t
seems ,ic b!siness Presenttinetfor e
thig,He is talkigbo!t g f'
NoW lrgenumerof mPiriesre seid ng theil
yolng exeutivesto b!s ness go f xpts to iear. th
rt of mkinq good mressionon the go|fourse1
h e s e s s i o n sd e W i t hq l e s t o i s | i k . W h e d
noyou
t k businessn the g|fourse?.as we las giving
tra.ing in the rLrlsof the gme nd fewrti
sessions,,Iwntthernto try to |osemi]iondlr
de|s'sysone sen ormrketng mgewhse s]es
stffhave reent|yompeted 5 hU9of sem nr
|otofthose d s re goigto be mdeon th glf
W,e1},pdy.]o.
Glossry'toll.ou^.e:th ] 8 f ildonwhih8mOlgo]fis]yt](NoTstudyouslOleaninshOwtop]gol0
rslok]on ationofhittin8thgolfi]al]with
the lub,
lbunker: fit]dWithsnd,If your
it
bll
ladsin h'it is diffiultto 8til Ou1,
8otl
ntertainig
ients 13
rr ,tl
Desribing
statistis
Gettingstrted
Unted stts
G.lmanr
treds
Desribing
Voabu|r
,l
] b ht
Whih hrt(s] show tendJ (hgsovr peid oI
tim]?
Whih hrt(s] show th s]tutionot onpt]iir/in ti'lr?'
]ike photo8rah?
N r
Uro Ame..s
Nen';
sa,
WatIs
oe
adfti
otheE
WorIdwiderevenuemrketstrre'20,%
In 1he]990s'th avrgGermnWotkdfW
hours rthanth aYIgltli,
I 200,WPP & Cyhd 8taakt shr
thanDetsu,Aegisdvs tlttogth.
ln uo,Nest]'ss]swl vluedt mthn
25 b]l]ioswiss s,
Th dvetirrsidustlis domitdy Pub]ils
nu]houlsinsed
lth UsA, Inp]oe's
btwnr970nd2000'
statstis
74 Desrb]ng
he grphs (A-R below show the sharepries of six differentompniesoverthe period of one Week.lv|atheh
grhto the orrtdesription(1-6).Use ditionryif neessary
200
1
2
3
4
5
orth fistfourdys'thshrishowedo]slightflrituations
butthrWsashfl]t thndot theweek.
Th shateie rhd pk in the middle of th Wk,
Th sh i dippd s]ightli the iddl ofthwkbut thD showdsi8nsofroveftlht.
The sh pie shW d dowwaldtrnd thoughut th Wek.
FoI th fist furdas' th shI ie shwd nl sljghl hnges, butth it osdamti]ly
at ft nd
Grammrworksho
Adjetives
addverbs
r Teds desidusin8 a vr ]us J dvb
]ik tilis:
h shr pn lose dfmaticIlr You n trss the sme ide r]sjngn djtive
.l'hr
1 ompIetethefo||owingtb|eWith
thcorret nouns.
A||exepttwore identi|to the verb. Use the
sentenesin vobu|ryexeris to he|pyou if
2 studythese s||ingrU|esaboutturningadjetives
into adverbs.then omDletethe tb|ebe|ow
r ost djtivesadd b/t frm t]rdvbi
.8,shdp 4 dtdrpl
r Adjtives ndins in.oni^ondnt+y hn8 t l
lr f ore addin8ly:
-g- hpp + happi|
r djt]vesdjgin idd ally:
-g' paLiticaL . politi.]llL
r Adjtives dig i l add nothI l bf ly:
-E.batiful + batifull
r djtivs dingj le dd ly:
r-g- tribL. tIiL
Noun
|o I]l
slight
6liqhLl
shp
gdu]
stly
tO flulut
dmati
notib]e
Desrihing
sttIstis ?5
tit
kE
.,,
,,
i thr sh.r|
rit the rdi
0iI produtio
A,'
,,
B,
,,'
,,''
4 hinkboutthe|stthirtyyersinourountrnd
WritebriefnotesbouthngesdUringthattimeon
oneol moref thefol|Wing
tois,
. inflation
. th uDr]omnl
rtlpIlg
OIthewokig
Whodon'thv job]
ou]tio
. tot]gossdoInslipdul
. impotnd epotligues
5 Work Witha rtnerndtke it in turns to te||eh
othe. bout one or more ofthe bove.
sttistis
Listenlng
a I k i npgo i n t
'l
A andD rpresent
Gu|fountries. reresents
southAmerinountryandc reresents
n
Eng|ish-speaking
countryn youndyourartner
gusswhichoutrieseah|inerfersto?
tllo
AIi
rph r
4.0
'5
0
25
2A
l5
])
05
]96l]
]970
,]98r] ]990
20
16 Desribinqsttistis
| tr,h|eemonlhsl
5 W h i h ] . " | lr . s e n t sl | J A ' [ i 8 U , . o| h
i
Aulst
september otober
Algust
setember october
Reding
1hebarharts(A-)showthelevenuefroms|esofnewtehno|ogyandtherevenuefromaftr.s|essrviefor
si differentsoftwrecomanies over a periodofthree years.Whih omny (A-F)does eh ofthe sentenes
{1-5)be|owdesribe? here is one chart tht is not desribed.Write (A-D next to the correctsentene.
i Rvenufomaft salsseNiercse stedilovrthe idwhi]eslsrma]ndstti.
2 Rvenu|romaftesal s sIvi iIsds]ightl' in 2004nd thenlevelledolI,Whe.srvnuefromsls
} pliod'
,n e;."d8UJ|! |h U8hU,
Althoughrevnufromothsou s dliDedovethpriod,th fll was m dmtifor s]s.
4 Dspit slightdip in 2004,rvenufomaft slsservieeeededthtfo sal s in ll threes'
5 Revenuflom slsfell shpl]n 2004,but thnr ov r d to vrtkelvenufromftsal s s vie in the
to lou ng ) e..
,'
D $mi loi
800
200
200
200
80
2a
s
2aa4
25
Aftl re."
2004
205
Desribingstatistis 11
$$'lil$
finances
Gompany
strted
Getting
WorkWith rtnerand discussWht
qu|itiesou think suessfuIfinane
directorneedsto hve.chosethe most
imortntthre qulitiesfrom the fo||oWing.
.
.
.
.
',|"t,|
oulgous
eti\,
nlhusiasti
.
.
.
.
8ooJrl o|,n:.Ji
ilgintiv
jmpt]entwiih dtils
tiulous
tine
VoCabUiy
(1-,11)'
1 Mth the finnci|terms(a-k)withtherretdefinition
;
to 80 nklupt
f
g
h
i
j
debtr
el rotlt
grsspllt
aIIng rot
]
2
4
5
6
7
8
9
10
]1
2 hewords in the bo
below havesimilar
meaningsto three of the
words from erise1'
Wr;tetheword with the
similarmeaningnext to
the one in the box,
lo oVeTosls ,'
to g ntolquidation'
78 omyfinnces
HeIthy
finanes
a ] k i npgo i n t
1 Work in pairs.Al| compnies have informtionwhich
the do not usual|ygive to otherpeo|e.Whih ofthe
fo||owingtys of informtion(a-g)do youthinka
ompandoes ot usuallyshareWith:
. thpubli
a
b
d
e
f
g
politsnd losssithe st
futuefinDi]tgets
lisdmufatungprosss
idsfo new poduts
]nfrmatiobolrtmktshe
stf|qulifitionsndVs oI rsums
(plsto hi v e suess]
str18is
R e di n g
,l
bkgrond
Comay
,,^
] ^ L
dev]opidsf futuroduls
2. mkth omotplsftheilOduts
3 utto8ththompnetprtsfol thiroduts
Halma:A srtivsuSS
]mais an ngini8gupwh;hsPcialissin
plod!ts for the helth d saft industy,Its finiltl
sults hle benimpssiv, but ot my popl
hvestudidthrsonsfr its suess,(i) This is
0t1 ause th 8rup.s origil imran did not
want !o t]k about ils man8mDtpproh beaus
h was fraid othomnies night oy (ii) it,
alm statgis ge!rally to produ seiis of
thnil idas whih an then b usd to reat .ew
produts, In th past (iii) thrs dYies hav inludel]
a syste'n t kill batri in water ad anothr systm to
' | o p| | o U | 'f t a , ' so n p , , T \g r o d Of l i .
on supPliIs to make the omponntplts, (iv) Its
ow workrs ar ga1ly
only onmd with the finl
ssemb]ynd wirh esh.
i8 futu ptoduts' Th
suPplirs ar nt told what
the ar1sthat they suply do'
nor how (v) thy de put
togthr,to ml@ sue that
(vi)thry annotusatm.s
idas' .lt is ot in our itrst
to she th inforrnatin:
ssstephDo'sh' the
hief xutiv off]r,
rnyiinanes79
asktip
|lierto fo|]owthe
meaning
ofa tet't s impotant
t
Undelstnd
Whattheronouns
andreferene
Wordsrelerto,
hiscnbe confusing
Whenthtet]slout ompan
becL]se
oma(orgroupof omnies)
ansorntimes
be referrdt in the singl]|ar(l, nd sometimesn the p L]r
(th Withltmuhdiffrene
in meaning'.
Look bckto the revous sentenced lead t are{u|.
he proundoesn't|Ws
rrto ih nunimmeditey
J\
HJ IJ).Ilo,
99] \\5ovlr100ll
sktip
ForsomeqLestons'oUcn ookfor serfi
Word'
(e.9.thenameO'Shea).
1 stti t ]lnsndmstti]
@ dvtophs l v podrrts
B ufatuin8jndividulls
I s rhin8potnliJlmkts
80 omn
finnrs
Whatdoesro,shaeliv
wi]lhppetolma,s
s]esfiguresin thefuture]
4v
q,i |.ntin''rn
ea
A finni
Ireport
Listenlng
1eforeyou|isten,matheahoftheWordsandphrases(1_6)withtheorretdefinition(-0.
t shaow ---)
a A amountotmonthtis owd.
2 defiit
b Th buyingf on ompnhy nothornn,
r
3 rturDon s]s \ Pyments
om1nginto
dgoingOut
olbusinss[liki\'r|J,
4 aquisition
d ompanyWhjhis owed,or loethn50 eentowned,by nothrompny.
Th pInta8e
thtis eandy sellingthpldut'
6 susidiry
f Th buyh8 of on ompanylry nothIoma,
lr a aquisitio
the ompy pnsioD she
rl tulovI d pofits
ln 2006:
R e r u r o n s | sw s |
%
he resu|rswre ffetedy lhe
2 ,
Free shflowws
NUDrrotyers needd
to mlegood th dfijl in
t h e P e n s l nf u n d : 4
Acquisition ofAN:
.".T,..H:?
;#l"i;.l;..."",,.'..
compnfinnes
01
0|-6 '',''.
at '..
?a '-.1 ,-,,- j
^
*i t:f
^i^n
. 'i.- qn
lnvestments
Gettigstarted
Workwith rtnet You r p|nningto invest in someompanies. Deide which ofthefo||owingarthethree
most imortantreasonsfor dec idingto invst i a ompn'
] Th orpnhs flrmd
stonglyin lh st,
2 The manhs sthi8h pofittgtsio this er
Th mpIllongsto a 8ro,tlrstr
4
5
Th ompndosnothvmnomptjts,
h omnkes divsIgfitems,
Thestokexhnge
VobUIar
1|magiethtyouknownothingaboutshresorthestokexhngeandhavedeidedto|ookupinformtion
about both on the Internet.Read thefo||owingWeage.
s ] a hp e t o r$ ] 0 0 ' 0 0 0 T h e ne h
p e r s o nW h h s b o ! g h ta i er e e V e sa
t n t ho f t h e p r o ft s t t h e n d o f t h r .
AneWho b!s ie f my restiJrnt
h s b o ! g h t s h a r e sn i t n d i s k n W i s
shreho/de.The est!lntWi] shreot]t
t h e r o f i t s m o n gt h e s h r e h o ] d e l s t a s t
n y e l h i s m e n ts | d
andthes0ExHANG
sHARs
h e s t o km a r k l p e r si t h n W s
e v r d y 'Y o uh e l b U ]i t ]t h e t ] m e n
s t t e r n e n 1| 5i k ' 5 h r isn t h i s o m p n
r o s e , o r , s h r e sn t h s g r ! f e | | b y2 % ' ,
B u t W h t s a s t o km a r k t ?A i d w h t r e
p o | eb u i ga i d s ] n g ?
f I o W b l s ] n e s s ,t h e n W | e e d
m o i e y ' e s e i y f W n tt l o g o w l
m i g h th V e n o ! g hm n m y s e l fb u t t i s
mor k ythtIW nedtogtsoe
f r o mo t h e r p e o p , h s k d o f m o i y i s
a d apitala| finania|apital'
f s o m e o n e t hn k s t h tm y b u s i e s s W i
g r W n d n k er n o n e y , l h n
t h ym b e
W] igto ivsl' tht s' g ve me some
m o n e y] n e t u f o r s h r e i t h e p r o f t s
t h t t h el r l r sn e s s W i m k 'F o r e m l e '
i f | W n r s t a l r a n t W h h L t h ] n ks W t h
s , l ' 0 0 0 , 0 0 0 ,m i g h t d i v ] d e ] 1 i t o t e . n d
2lv|aththedefinitions(1-7)Withtheorrettrms(-g).sntheWebageaginifnecessary
on ivhjh cn ivstd jD business to k plofits
Th prts irl wlih a onv is dividd so invstosn buy lhm'
smeon who owns rt of olnpy'
Pl oi ompny,s Ioiits whih js id to th ole nlo hv bught shIs1it
pl.rwh shIs a lrolghl d sld'
6 A pelso ,ho n bu},nd sll shIs in rpny lO yu,
7 A etin numb r f shs.
l
2
3
4
j
sh]. h oldr
d]vjdnd
st{rkehnge
tinilnews
eding
1Readthefo||Wingshortarti|es(1-)fromthebusinessnWsandhoosetheorrethad|in(a-h)forech.
herere more hedIinesthanyou eed.Writethe orrt |etteria-h) above eh arti|e'
rnmodiLis la]l
riigh lus t P]r nd Liddel]
J.resshrs r fo strong]
ommOdit plis otiu t lim
Disppintin8 Isu]tsalPnr d Liddl]
omoditv ris lvl off
8 Jaanes t]ulsltltdto lrods
h Jnese bd mIkt ashs
1
nie nd Liddll,the ld
oPan}1wslo /e;on th
I,odonstok xhrngin
Nlaylvith shPrio|60,
Th shasa.ttjt]vet(
r]l i]1di|i|[dul i].lof 5,4
Pnt,h ornnlis
hdi.dYahmoud Ars
i\'hohsPal20Per t.
n,i.in th m.|1
Ot]iel
slrhldrsto nfit nllud
Port]ndAsstNI]gment'
th ivstmn t ank who
o,?odir],Prishilt risn
in cnt'vnd' 1ding
t ePrts'thtrend likelvto
ntiu.Ghanr14nnrt
Hrrr'sGotd Geelalfund
sys'.uxrin om]oditis
}!ll ter Th us
ommditisis rdig
nrPP]y,sP.ialivj go$'ig
onomissuhas.'
Th Pi of 10'valJPans
lr.,.l5 t os ysteldal rttr ll
fol tgovmmenL
l 1'l
bond mdktinstadof
e.],l/iesrdsinvstos
.inr ]s onfi.1nL
out
Lhtitu. f th ]aPaes
.onomy.Thisis Prt]yIn t
of th}tn\ tilrud
ginnth Us dollr
A sulrstn
]ikegO]do oil wlih n be boughtad sld in lgunts,
A part oI L]rtot]moiDvested
in opn,
Io.|J
aar!malIt
|vestments 8
B y i nagn ds e l l i g
MN,SANDWoEN,S
Ro1e-pIa
Work in pirsd ahtkeone ofthe ro|sin a
t|ehoneonverstion.student |ookstthe roIe
card on page 108.Read yourard nd preparwhtyou
are going to s.When you are read student begins.
StudentA
YoL]re finni|dviser one ofour ]ents
nllmberndthng Vesome
kthe lentoLint
helentownssharesn thefolowngonpanies
Kabaashj ngjnerjng
veryWe and is ro|rabLy
Th s grolris peforrn]ng
reeiveda
W.thnvestng]nfudher|thas recent|
Veryargnewontratn a nWrnret
Osh/ro
hisomnW]lsoonget a newh ef eeutve Who
rnaWanttomkebg hngesYou arenotsureiT
i / |,"."qooo,lro..1!,o
|ha,hd'o,t6,
so t s robablbestto Wt an]seeWhathaens,
lNvEsUlNs
rsupposd
to
thtWomn
HVeUVe|hrd
D D a| e | , . ' 8r 8 o ] q t d l n . . l , , \ n , '
proveitl
threseemstoe videt
hseenrrdLrtbytheshIs
Rserh
Whih
D]8i1|Look.om,
informtio
Ws]t,
thn
Womenreetterinvstors
on|Udstht
ostt
higher
letufns,
mndreg!ryotin
de|es
or r]hndVidu|s
themrenotProfssion|
WithVstportfos,heyle ldinryWrnenWh
f
leltively
sml|sums
P]ythemfketsWth
money,Yetthssm]]investoreonsistent|
the
retllrnthn
betlerprnt8
8e1t]n8
Aord]n8t
sirVy
Ofl00,000podos'
autpefarmd
Wom'spo.dolshavesi8nIjanl|
pot{o]o
mn's,ThevergWomn's
8rcWbjUst
W]th rise
Verlo Pel entin 2004,Thisompres
men,s
of jlst 6 Perentin thever8vLUeof
su8eststht
ordoo5]nthsuNey,hrserh
WorenrdthemfttttrothWhnt]5fll]ng
d ^ \ ' , | , l ' r 8 , | L | e , " l | 'oI o , o b . |2 o l ,
Wome,s
desitethedowtul]ntheonom'
p].tf|ios
g|ewyverge
ot2 PertB
rnn'sPoltfiiofel by26 er
Ver8e
ontrst'th
investmets
Menndwomen
Readlng
1 Work in airsnd disussthefo||Wingquestions.
. Do {ruthink me ndWOmnhvediffet
tlrivstrentsi
oahes
. Do you thik dWomnfediffrctkindsoI
2 Rd thefirstthree pragrphsoftherti|ein the
next oIumnquikly'then nswerthe fo!|oWing
questions.
. In snral.do m Orlvonrnmkthe ttinvestors?
. When the mIktis illig,do mlrl wom oL'tin
on th i shes.
ttet|rrns
sktip
howdifforent
a tet,ouneedto Understad
Whnreading
iola|aohs,,Lwllln.drl
Jse,lo
"s.log|l..vv,ll
toxts]founredt hows n tensW|]end,
understand
84
|Vestnrents
@
B
B
godrformn
rlliv]yhigh
lOw
1ljvly
rl]ble
B uli]e
smllpi s ol dvie
B smllsumsof moy
did
Wh is Ril Whit dwht kd of Igjstion
sh stup]
4 vol(il
5 tips
th
nyWmn
hoseto P]ythmalketsthrough
growingnumrofsm||
nvestment
u! in Whihd 8[OUP
ntriute
fixedmonthly
ofindiv]du
s gtto8thernd
5Lmt e]nvstd,
ovrhfth mmof ivestment
evetho!8hWomenmkeUPon|bUt
UsIWomen
]5 pl entof nvestIs
5 Wh|e,
Ritruns
on fm]envestlofthisryPis R]tWh]t,
memb'er
sm||hotLi
Wlesnd s the{ouding
ofn invstmtlu'
Herfthr!ol . s stkrokr
Hr
dvefrom
irinthbeginning,
nd5htooksom
soi}'
fLrstshrcsWreLn Ui]ding
]usforWomeon|'sevrnrn
heiVestrnnt
Wredetern
ned1mke
Wtedto]oin
uttheWomn
Aftlni]tl
this |d]es
on|or8nist]on
ndrfUsed,
invslmnt
f l Oo'thenemenOWpin 25 month,
|5'go lh'
' l, o,,,.,
i| dv""1
, -lLi'
Listening
askti
nredto Istento orrecttheinformt
o n a
sometimesWe
Writtentet,For rxample'Wem ghtIstento presentation
abol]thgs n connso thatWean updatea
pack'
ompnbrohure
orWe|ome
Investmts85
I
Startingup
Gettingstarted
Wolkwith partnerand disuss the fo||owingquestions,
usingthe hotosto he|ou. Mke ote of your idas.
. \,vhtrsrossjlivvsofsttinstlr
molOstrtu nrvbusinss]
. Whihdo yo! thinklh mostommo
ws] yotloxnlr]
Business
support
Lrsten
ng
1 omp|etethe definitions(1.)Withth hlases
from the box.
] I i o u o b t . i n l h e m o y w h i h y u e dt o 5 t ty u L ] s j s tsh, y o D
Irit,
givs
yLr
yxusi
s
s,
ny
2 II solon
th
lo
th
Wh somolrlds u mone, smtisyou hv to pojs t giv thm sonthing,
likeyouhous ' ifyou d not py th y |rk,Whnyou d this yotl
.'
fLrndiig/aitrovide
:1"":3l1-:=:!1-
*i>:'
lla!
st
z,
]
t!L1
cahaa wl +a +lad ^ ew
|o
^
|',"a"^
""|"e
I|i, i "!,"
!^*.n
*.-,".
* t . u P" - e l , \ . I I ?!d
B s nesj et 's 10
||'ava|
\6?Pl
"^L "dai ""
06 st'ti!U
!i,
smooth
opertors
R e ad l ng
l.#if,.
one oened'drjn| mmediie!. No oreservatjves
Work in pairs.Eh ofyou is goingto red an rti|eabout how one of the main mnu'aturersofsmoothies (drinks
,108'Frst,
made from rushed fruit)startedup. one peson shou|drad ext A nd the other persone)d on ge
skim oUrtet,then look at the questions(1-5)be|ownd san the rightprt of the text t find the nswers.
t{olvdid thy]sthmon-vt strttlp?
I Wh forldth OIn?
did tlrfal fist]
4
Wht diffiu]ties
get
]JOwdirl thy tlreid?
5 Wht hn8 s hle lakplsinth ompnsttd]
skti
se a wrttentxtfosomeoneelsr s
Beigale t sumnar
Forexamp|e'
n]ortant
skiI
n
business,
n
oumahVe1o
th kpoints n metiag,
reada reot,the|lte| o|]eaglres
S e ak L n g
Workin pairs d take it jn turns to te||your partner
aboutthe ompnythtoU read about,using
questions(1-5)abovetohe|pyousummristhekey
pints'
worksho
Grmmar
et A
P J sMooHls
l J s m o o t h i e IsL, . o! o 1-v, h , .t , | , , , O d U . " d , ,
eo,pi, l99. bvru
lJsoth. o B 'l. \
r a q o " , r , h e pdl 9 9 o s , , P n o f e ! o | r 9
l
i , L o A - q e , I, h, q " - e o { ( o v d , q e , "Ld\,s r o o t c i . .
whihweleOnsLttlrejuiebar.Whelrerctulnedtoih
W5avaitble
U' lrWthithhadnothin9simitl',What
i th hitleddnnksbiiethrewsso boriirr
d n n k i ogr i q n dp t e
o m p i s o i , ' hse s . , WWe l e j u
h flind'
Hesttedthe ompnywith
hesold
ole the ron'
PatrikFoikes,
verythiighehd,idudiig h rndh
ftat.Hemvedintolentdommodahon
HeWrote
idtook nosLaryfltwoye,
b u s i n e s l nb u t d j dn t s h o w i t tan y
srd
e|s
veron
bakor marketing
nevelWork.
thttherodutoutd
t
hmanf dmdiffiUttis
filst. ForthefityarOrsoth ompy
iis driksfrommn,hy
irprted
hdto beftozefolthjulnbause
dthe
o rserutives
theyontied
Whethe
weleoftesn[ tdefroed
i Britjn'heyWeleatsialttwi.e
Wereutonthe shetves
rnedoutno
s e n sivestherdriiks'heomny
atfistaidjust retiedo woldofmoltht
mrketlserh
sjmt
Likdtlr t aste and
dveltisihe ld!t.PeOte
e
mes9e.
0i
sse0
ompay
bouqhta bott]ting
vetuttth
tatithr U
driiks,h svedboth
Whel t houtdmuftulethe
t i m dm o eyi d t h n eh sn W o m e d o w i t a
verypn
ontjnued
to rejnvest
tvet.,We,Ve
omtitive
forthe
inttlrebusin$ndarenWtookjngr neWmrkts
o , n ' i , L U . o ,, , / |h o u q l t L h e . o np," . o . o i , o
to be sl'ess',sysgoe'
whIChIwholthatIwhere Uses
1 study th had and nswerthe questions(1-4) on the
next age.
||,hich/ho/ ||nt/ urhrlanses
i ltdll.sae]tivponousTh r
r Th \1.ds
usdi plei/te' sfte,ll lh]rto joj two
snlnstogthr
sujt rlativluss
h |1disvd tl\ ]1akft],slnoo!, 1
n sd l1I I11
i|i LJar
Thr ]1ll.iso1rdt|Lht1ltrLsmootltis |ul|ih/that
t,..e sdle dt tllrjui t)or
h ar I]1|'frieI1s Th aftn tlkd abjLl
seiIt.p d Duslt]ss'
h ur t|11fnnds vho/th.It o||I1llkd ttbout
slllt up Olrslness,
obiet reltiv tses
h hd st of.cips, Th bliL)dpop\ l1)t'aLd
|ikthm,
tn.1lJoi;t;|l
af vnt apitalLsts
T11ppraa|Ld l1Lll11br
]1Ihou!htlL|Irould b iLtrstd,
h pprh a uLb| of vnu1r piIlists
(|'ho/tht) th thaug]fl wL|1d ixs|dR|tive lauses with l,ftee
Th ol|lplllloulLt bItIp|t L|It| UK- h
anld nn|Lf|ltu t|l d|iks th.
lI o|1|p
alrgllt 11boxLpLafu n1 I]|L||Uhr
tholld nuk|:tlr I]1diks'
strtingu 87
hia11
Funding
g
Redin
compy
bkgroud
0 ote'_
KaIido
]s omyWhih
sottrre
f0rdta
lovides
|thastfies
mangemt.
inthrUsAandtheU,|ts|ients
BPLUbriats
i|ude
she||'
dUniievrr'
.e,uloo
9 Novmer
D ! MsTnzi'
| \^..,,"
-\I\,o|fl'd",aa| l
DaI1-,'I',
;:1j;,
;,:;;l:,}
i:l^l::i
;l#,:l'l;;:';l
",;;:,"
",.rP,,l,;.',w.
"r(.||ts!'
Manyentleplnurs
findunusualWysto finne
theirbusinessiftheynnotget helpfrom
trditionl
50ures.HowVelthe initilfundingof
Klido'mustdefiniteLy
thesoftWre
omny,
e
oneoithemostunusul.Andy
Hler,
theiounder,
s U U I J ( \ ' P U vI U
-'o'r',,\..
1',),''-"",' '",,,,"'"'
I P ' ''1 d v d
,. \\\' a
"'
" :'aPpI
.ll""...j"...:
,n.!
n
,
\
h o ! | t v d , I II
,i-' ',,a-*-' u" .".p'- ,",P
Gr'trl.l.rt.I
or !L\ ]r J|| bi*d on "ulh(l
'i.:"":;"il,;:,i".:;::"i;;i,:""':::",1:,i:::'i:'"
Wi1do you thnrkn mp]oyrmi8h1d1his]
"';''.
ltl
\I,1
;:;';:":::' . '
"
||v oPlL|,
Pl, vc|lIo L
''','\.Is \ ^ , \ o l l o \ ' \ ' , ' l , , ' l | t l ' ' | n , . U
'
P
J o r ' . r J . ! e
. , . 'r;'' r''ah, . 'r .o' l
l""'.'- "..'t
romtiDgyu.
Wlookoiird
A[4x Ni'lrchos
ost,rs 0!4d
waI4 ns,vNfpr|||.J,a.|l
l,h]h5P.iali99
,rI.Pol-',,o
..l
,|.
jP.t,,
2
3
4
5
Writing
You are Msnzi. Write|etterof rep|to Kosts and
A|e.In youI |tter.mak sure Udothe fo|lowing.
. thnkthlf thilttI
. swhy you Iitstd
. suggstatim to t
. quiboutdisoun1s
Write 60-80 words.
strtinq
u
skimthe restofthearti|etofindoutWhih
prgraphgives the reason'
KLidois the leadingplovideroldtaWrehouse
softWrtht allowsorgnistion5
to understnd
theirbusinessperorrnne
bttrUnlikother
softWrepkges,the Klidosstemis le to
reterepotson bLlsinessinforrntioneven if it
omesfrom diffelentdt formats'|tlso llows
datnLsis
to ontinueduringperiod5of
orgnistionlhng
5uhs relotion
or
mergers.
Andy HylerWorkedfor shell, the petroLeumgint,
in the UK'Whilehe Wsthere'he sottedthe
pkge.
nedfor neWdatamngement
shell
lso relisedtht theneeded systemtht ould
monitortheirvststorageof dtflomtheirmny
differentUsinesses,nd so thy gredto t as
venturepitlistsnd invest in his ide. Fortwo
yers,the umpedmoneinto Hylel nW
softWreVentureWithinshe[l.
Hlerhd to identirya mrketto tap into and
produe detailedusinesspln,justs iihe Ws
Timedmoney
Tsktip
|tis Use{L]|to
havea LearideafWhtthesubjectofeah
paragrah
inabusinessmeeting,
is.Forexamp|e,
ouma
nedto go lkio a subiet n the tetqUck|y,in oderto
llow th id b8n
It uld hn a8ain
Who I Klido]
h Iod to indeendn
Nw finjLgultiOns
Pesntin8th s fo Iundin8
ry
VobL]
At th nd f lhe txtalroutPJ smoolhison page87,
thr is a s tn Wlrihtalksoul svin8bo.,l.lm
nd 'ney, a oI lhevbsW us to t]kbout
mo]sous d to tlk buttim,
a
1 om|etethegas(1-4)inthefo||owingtetWith
/oeyverb from the bo'
invest
save
sd
eise.hemin
fundingfromnywher
obtining
Wsin the mountolfundingthtshell
differene
rovidd.he firstfundingt lunhthe omn
Wsn stonishing
$11million.
As r5Ult,Klidoepandedverquiklyindeed
rorrp.edWi,hos newve, [-.e9,|us| ,
lter,lido openedits f]rstsls offiein the
lJsA. hen two earsfterstrtingu' it broke
its ties Withshll. he softWreis noWused b
numerof lrgeorgnistions5 WlLs
BP and Phillis.he
shelLin1uding
Unilever,
. or.lpny llo lrgeletle |lnaa(i|
5efui.s
"5
mrket.
.KlidoW5somethingofanunu5ulse
in
realustomer
onntrate
deveLopsoftWrediretlyto meettht need.
other ompiesstrtingup rnightdo the sme
thing.'
2 wst
ivst
s t is vbswhllrdsIibur.rter
AnothOl]tio
whih re]sooftusedl t]kboutmoneynd
ofthis'
mdrkels.l]stoi, is n eIn]e
here are two mor exmp|esof Waterverbs used in
this wy in the arti|eboutKalido on pges88-a9.
Look in pargrahs nd 4 nd under|inethem.
4 omp|eteth fo||owingsentnes{1-4)witha wter
word from the box' You my hve to hngethe
food
our
um
ta |nto
strtinq
up 89
..-.i.::.::,..
\*
Itll
-tt-
-^.S
...-fl
Jobapplications
Getting
strted
D KVinsmth Ph'D
Depatmito| BUsnessstuds
Un V ty ol solthmPto
kV]nsmith@solthmPton,
Uk
3
4
5 Dte oi bith
6 duatio
ltKh|edsayed
ngngD ret
oth r skills
DLrbai
U
Ksayd@ahma,
8 ott dti
PO.Box 25 I27
DUi
Unitedramiates
||fa:02o784s 72
d hawood| |@interP|exus,net.e
Baskta'|eingaid PhotogPhy
l999:
A i n | n t . n a t o n! s i n $
Un vsty olsolthmton
I992:
r2June
I999-rsene
19991
1992-l9q4l
Rahman
h m D U b is s
maag
K hm hmia', KUWt'
n |ernaton|sa 5 rePresntiv
,
"
90
Jobaitions
"
"
|,l'' .
A \'
,,'']
f\,'t.,,.,','
U,
'".
,'
|''
Vs
' ig '
O ol th i]os
mo
]d
,{|''"
o.,d.
|,
md lv
'!
]fts.ooi
sol1r6
sool:
]f
oI ]]n.] ry
uNs'
it
ay
nr.rc
mPy
ol
dn
PftsioalErhi.e
iroitit i:]lishr1]rs'j drisf, )oU .n.Il.]\ ft li1ji
.dutio
lnd inirrg',
',J|i|.'.,,
*'
Writigvs
Re a di n g
^bvcvo! wi]liind ,rnljt i|o ]rooLii!hih 8lvs
dr.i
.Utho.I$il \rsosum.sThj 1Il
ordrl
hdigslll Iorn]nde]
1 Skim the list to see if the writeragrres with the order
ou deided in the |steeris'the answerthe
qustionbelow.
. ]s thIl'thinglhJt ottth1kDvt] rI)\.dshorrLd
dd to h vi
2 YoU sometimesneed to san omndoumentsto
orretl(foreampIe'
hekthattheareWritten
oosite
are some short
to
instrutins)'
aord1ng
extrats(1-7)fromdifferentvs. Whih extrts
fo!|wthedvie in the tetbove? Put ('/)or a (
in the lo'
ltrl lol'
1 I ,]r 1ajl-1'3od
I s L r J kt l U n t! , n g L i s hs.D J n h n . ts o r eA l a l r i ,
A8e] J6 lers
4 DU1.loN] ] 980- l9s5 uti.[Z lnl.1|1'
shool
1Qrmivork whO nvs n' t.hJ llengs' 1
w o n l d l i k t o ] o ] n, ]l j ! ] t ! ! t r l J n
n l i u t t o t h h r |
skti
De d.AWhLhhadgoL]nedio look u.]erlreah
trat'h rdlhe advjLrdrththeding th nkng
J o a p a Io i s
9!
ilI
kingpoint
bf
I Youlof ith
2 Wh ou lftyorrl5tjo
VoluntaryWoIkyou hl.do
you wnttOehin ou1.I]
4 You.job tget{Osil]on
5 You]ision
6 ow muh],ouenedi youlstjb
0|inerruitment
Job Ietters
g
Rd1n
Witing
1 studythefoIiowingditionryextrats.
(,1-5)in eh t!ox.
b Yu sd in n liation
You a sholtljsted
oNL|NFlHUIMNT
Mn omnisand gnistonsnoWeUit
diet|ythough
the Intenet,his is q!ike d
hee1 '.. ig euitmentgno
ing n dvetisement2 ,,,' nWspe,
smetimestheut
,,, Usingthrmpan
Websitr,heset U pge 4 ,,, shows vniesWithn th
ognisti
nd]antscn emi]theomndiect
Withthe Vs.
some otheWebstes just Wok5 ,,' dtbsesfo ine
vs hese lsed 6 ,,, em]esWhoe kingfo
candidates,
Usu],oU7',, t pyt plt ucV on one f
these sites, ut it e n ffrtivW . find]ngout
DoueWvnIes,
s2 Job pIiations
1
2
3
4
5
6
7
IU
1l
t2
B rhat
Bi
B tr
B whih
B io
B wlth
B shuid
Bj
B What
B but
Bis
Bdo
1o
With
Wh
With
hom
hav
to
Whih
tk
Unscrmb|ethehrases in the
box nd insertthemin the |etter
opposite to reate repIy'
easeus know|et
meetng lorwardok Weouto
thatto am Ipesed oU nform
to ke WoUd we ou
r+haFk.'+ef s +e+fur
DearI ng'
<viKlo 6n5
TsuiunFuns
Humn Rsousanagr
r ang attendedthe
interviewbut was not
ththe eginnigs
of the sentences (1-6)
Withthe mostsUitble
endings (-0.hen
writethe omlete
notebookin the
corretorder,to crete
the |etterof rejetion
that rng reeived
fromtheompny.
DrTang'
R: Post of m.keting eutive
l Y o - l q L J i ! . . t 1 ,d.p . / i o - , o b ' r . "
e|evntto the ost . '
2 oL d.. o ^.,.d.fi.,o'8.
we wsh yUeveysuess
lo|sh
4 |Yanythnlstottndn
owv[aftmlh on'ideno,
W . dd to PPonr
I am soi) to ln|omt!!. howev, ' .
,.,l ourIutlrrer
d ,.,thtyouhvenotben
sletdf thjspost.
,., ndw vymuh
njodmtil18ou,
,., thjntrviwfo tlr
11uiKuonf^t5
1
2
d'd.
|.",|/
, ', s theslndrd
oI
Wsveryhigh'
pp]ints
,.. ndidtwith
previousxp r ie of th
I amWntjg
to Pptyfltheositionofseniorlojet
jn the IbU'ef 21lr4a.
mna9erdvertised
I haveWo*dfortlretstthreeyeas rojetmnger
formbIttjot
Proert
Group.tthuqlr
th h5
enaiterstjq
andfutfittinqjob.l mnWseking
to
rOte.lbLiv
thttherotef
meintoa rorchLtngjng
yo!l omnwo0td
offermeih
senirjtmangrin
J o b | t i 9
s
Reruitment
Gettingstarted
1Workinairsadthinkofsubjetsaadidtemyaskninterviewerduringaninterview.
rytodd at lest thrthingsto the list be|ow.
t --b .-,o po o ot
\,-**..4..."
(ad]etv)
24
2 Whrn attendingn intervieit is imortntto imress
the interviewr(mkethem thinkwe||ofyou beause
of somethingyouhvedoneorsid),
comp|etethe
prtner,
WorddiagrmoppositeWitha
using a
dictionryif neessary
\.
".r")
Grmmar
worksho
1
F r s t o n dt o n |
,1
he extrton this page omes from book but interviewthniques.Aordingto the tet,Whttwo things
shou|dthe candidateread beforeattendingn interview?skim thetexttofind out,then Writethenswersbe|ow
..
-h
._.
l . v ! o . k , n qo c l i d \ u l ' . \ n u | i | e f u | w\
I p . d r d | | o.e, . o l y o u
z | | e n dt h i n L a w ,b ) L | | o
,
lind oU' Ihe 'mofu1t t.(!s dbout !h omn}' mdin
tivities,pdu nd sruies.|f ou spend som tim
doing th homwork,the interview muh moe|ike|yto
be suessfUl,
Many andidatsfi|to do this thorough|,
so if you Iew||infolmed,you Wi|||ookbettlthn mny
othPP|iG'
Youn get mostof the informtionfrom
th omnywbsite'
Rdyour ow V aginbeioth itrview,so tht
you are |earabout Whih pointsyou d to high|ight,
Yu shU|d|5orcfrshyou memoryaboutthe bs]iats
f o |) o U . L ] | | n
p l o f w o J l ' I h l W d y , i , | - n , i A e l
sksboUtthese,yoU,|]b prcparcd,
|t goes Withoutsingtht you shou|darriveror th
interviwontim.Thatmeansknowingth etlotion
and how |ongit wi||tkeyou to get there,|fyou trive|ate
and oUofbrth,oUW m'c veryool |mplA$ion,
]l yorrsedsomti
doigthishomwok
th itviw is mrih
yu .illkrokttthn
Innolhpplints
o|r'llbeprcrcd
I t o U r i v ] t n d u l
94
rrUitmet
Usefullanguage
'1]-se, '
l P J | ] e I i l 5 l o d i L i o l l l . . . " . , ' '
\ . ! . , l . |' o n d i , I o r|| o J k J u | o . 5b i i . i r
th lutu nd thi ffets,Nottlrt yo! dOn't us
'll in the i/ t olth senlns' vntho!gh i(
about futur pssibility'
|tessenta/vitathai th hv
H i r i n g n df i r i n g
VobuIay
1 com|etethefo||owingdefinitions(,1-4)Withthe
orretverb from the t!o.
dismss
f f i+
redundnt
resgn
| k l npgo ] n t
Work in pirs.You r goingto interviewsome
andidtesfor a vny in yourdertment'|fou and
ourrtnerdon't Workin the same deartment,ryou
haven'tstrtedWorkyet' inventvacany beforeou
start.DisUssthe six qua|ities{a-0 and deide Whih
are the most imortant'Numberthe qualities(1-6)(1=
most.mortnt;6= |stimportnt)'ry to use some
first onditionaIsin yourdisussion and some other
exressionsfromthe Usefu||nguaget!ox.
goddmiqualilitions
b r]vtwk eienr
skil]s
g{rodommuni1ion
s1pn
aWide n8ofno work intsts
I 80odomputIskiLls
2 qurt
3 ]yoIf
4 lir
6 hirc
3 Whih Wordsin erise2 are informal,do you
think?
R e dn g
h ChritaTEx
Grammr
wo]ksho
2
S e o n d o n d i t i o n ]
1 study these two sentenesfrom the text and answer
questios(1-).
HoD would ou ILif oa it'l. tt|1|ss{1g
tLIi
jo?
tht
n
Ir
rld
oa
ol]
t6
Reruitment
wh|1tuo|lkl au da?
Speaking
,1
Questionrd A
WAWoULD YoU Do -..
] lf soeonofferedyou We]|djob nanotlrer
ctorountryWou|doutkeit?
2 ifouou d giveone temrnour]obdesr]ption
to
d'ol 6l6,on
|,)o
sktip
summar]sing
thr man po ntof Whatsomeonesasisa
Usfu|skil|
in bus]ness,
|iourWriting
notesona
nd dteduringn intervieu nred to gJnmariseWh1
theysaina fewshortsontences'
ratherthanWritedown
everyWordthesa.hefol oWng exerisgivesyou
sentences,
rtien ide ryngsutab|esummrrsig
2l2 You re going to hear five o|derworkerst|kingbout
theirprsentsitt]tion,Listennd math eah
rson {1-5)withthe orretstatement(.i)below.
hre are four sttementstht you don1need.
Peson2
Pes5
aIking
oint
0lderemployees
Listening
1 Usethe adjetivesin the box with more or/ss' or
othermprativefrms' to omleteth folIoWing
sentein threedifferentWas,hen ompreyour
ides with artner
In 8nri,oldlvorks I ,,'
thnyoungr
1 ,q,9n9l|1i'|t],i!19u!
|N|kr1r mar reliabla th
!!,rl4r
Qr\r-'
2
aggressrve
rotated
cfdnt
produtve
enthusist oya
{e]ie
s|owto learn
Reruitment 97
Staffdevelopment
Gettingstarted
1 WorkWitha anner and d isuss the fo||owing
. WhtasreoI thWsyou n lt mpLocrsknolv
il ltredoingw]llin othwods'ivf dk On
thil Work]?l to thjkof thdiilr D t Ws,
2 Work in pirs.Lok t these suggestions(1-5) for
givingfeedbckto em|oyeesnd put (/)next to
thenes Whichouthink are a good idea.ryto
agreeWhihmthodou think is th best.
|
_,l,
J-l||l.d|,
" ; |
|.'nv"i
BusinssWriting
hi5Wrjt]ngWrkshopWitthetp! to jmlv
wnting.
oul orgntionnd tarjtWhn
Prtjipantsbring smptesf prous
busi|l55rlesndenethehavWjttito
t h W o r k s h o .h e nW m i n et h m d
idntif,]lesfor jrlVement.
i m u mn U m b eol f r t i i p n tst u l N e W
Y O r kO rL o d n e n t l e s i s1 5 . r i i g n o
be dVeredff-sitlr trgergllru5t tjr
and ttionhsenbth tiet.
rain
ig
R e d i n g1
1 Workwith partnernd disussthe questions(1-4)
WhihppIyto you.
1 Havr yu vattdedny trinnr8oussWithyou
2 ]Is,didoujoythoxs(s]]
Whl knrdofskil]sfOufuloejar you lajg
t t]rl11tiD uleo|stud]
studi s notovid
4 Wlrtkid oI sk]]1s
do olr rsl1t
With?
ou
98 stffdeve|pment
llv|.ANAG}lEN
slLLs
lo|o.J1.|.,1o
m,
ngth ogam
PdLrtVv AftromPLt
n
o'a feshrou
tra nsantkd!ntag
w peratt no ta
anyolth ounisWhr
].oove
o!rProgmmshavepvneffetjve
0,000 ents n the 5t 5 yrs ndendnt
l 'o dl
oi
6,o,',
l I
MEMO
o:
onyPetrkkos
rom: Am rhmed
'Ix
] 5 W t hs t r i n g o U r s a d v t i s end, M n a g . e n t
o d y 'l t h i n ki t W o ! | db e j u s t t h e t h i nfgo r H e K r
n s e s s e f v o u n g e t h e t o f i n t r a i n i nrge q l e s t
t o r ma n d ] v f o rbi t f f u n dn g 's h e n e d s t o s e dt t o
U t hU d ni n t h e e r s o n n ed|e p t m e nDt o n 1 | eht r g o
! n t ] T t r tr h o u q ha, s W e , r eg o n g t ob e V r yb l s v
! n t i | t h e n do l t h ef n n y e a r
NEURo-LlNGUlsl
PROGRAMMING
HPsYHoLoGYoF sLLlNG
An eriting new oUrsefo onone workin! i soles ond
morkting'Youwil leh ow to:
NLPwsorign]yretd
(
byRihrd
Bndler
' l " . h . d , i d , l l d n d J o h l
Gl' A'.h-9L,'
t h e n ' t h a s d e v e o p e di n t o p W e U ] s t o f
t F ( | r i J s . od , l | e ' g l 1 " ' l . ' ( e | | 1F , | o o L l
bus ness nd your pelson|l fe '
o Urtwo.dyourse enb|esbusiness ep to
makeglet logress n deve oping re tnships
n d m n g g h a n g e ,P ( i n t s I el e i u dt o
red oL]r|ntrodUto k nd omp ete the tasks
befobeg nningthourse
hisoUldrevol!tiniseouomony!solesfisUres'
oursedotes: 2_25r
'\9-21 Aptil
25-21|i!
lndidul 140,00
4
5
6
7
o | | . r . o .| . e e ,
Th oursehgsmorththrtiipts,
Wkin8]i\,es.
ftrom]tig
the rogamm,
tIines tke
othrousat ahi8herlevel,
Rsrhhas en.jdout into hw th ous
hs hagdth liets'wrkingatiesTi s riti]setjJown witigski]ls.
Tishvto do son1r.orusstud.
lss siz n ieasdlor offsittriig,
R e d i n2g
Readthetwotxts in the next column nd extra
informationfrom eah to omp|etetheformbe|ow
them,
Fo.thttention
ot t rlli
@
. n ngequenedfo:2
needPtment
'
ost (x !d ngtVei)|5
VobU|r
Find Wordsnd phrses in the dvertwith these
menings(1.4).
l resonWlrihinfluenesth rsultof smthig
. fealaL
2 J\'li|y| .rJ (e.omeob||e\
,) U
,,
3 to Witbe|oredoin8smthing aus ou not
4 t omletlyhn8somethin,, , '
stffdeve|oment
99
Writing
Imaginetht you Wntto book p|aesfor some of the
staff in yourompny on th ,Psyho|ogyof se||ing'
ourse' Writea emilto the ourse organiserWhih
in|udesthe fo||owing.
. sighow mnymenrbIsf stffyou wtt bok
fo
. skin8iiyu hvthe ootet
. t]]in8him/hwhih dtsu priel
Write60- 0 Words.
etreircIe
eop]oft lkeom]sons
bt'th 'or]dof
inss ndthe lvoldf spot.For em]e,
o]wlro
workw]lwith thiollagusIftsajdto be good
1 Work in pairs.You re going to read tet about
footba||and businss.eforeoured,omp|etethe
two sentenest the to ofthe next olumn,
discussingyour ides WithoUrartner.
'J.{
l
/, \
t
J
\,
}*
I I
/ \
\-'l
lrl
F
=
CJ
Reading
I I l
desn't say
mnagingp|ayersnd tkigde]sionsuider
o l o ' " o l o f b J . ' n " " , d d p , e . o u s d i | e ,uiId]ng'
|o
."/.ledd Up o
, l / \ o f | e F o o o d A " s o l | d 'o
o
.
g
d n * d| o . s "
/l.
***""(l.|e'a
h
e
w
o
t
d
o
t
t
o
o
,
b
1| | | h , . i n . . s
-ses ded.f
v
.
,
h
.
v
h
v
.
|
o
q
h
s
'
o
r
'
d
, i h F d ^e n , s
'e.u
1 | U ]o, t , ' . | y sv | . g | n o 9 e .
l . e | e l m n v h i n o si n o m m nb e w e nl L
workof footb||tmand a suessfu|ompany,]n
h J , . s , | . e r ei ( n o r u sp , e s s u . .t i n d n
Le
"- .. depe.ds o. ,.n.wornnd o| 'Iio.
ourse fo omnymembersoffers iurnber of
tem Ui|d]ng
er]sesnd eXnries howyers
t k to eh ther in the hngingroms to show how
tem an nd together,
here are |so s]m r t es betweenthe sit!tion of
fot||mnagerand a businss manger or
empe. both hve thejob of keePing numberof
. d p e o p " f l h l ] . e n ^ h " . I t e , . o u | d | s y
".n
|evend go somwhere|se,he resu ts of
foota||tem re trai sprentwith the |eaguetb s
s' owing 'h. wnd howyou a.. {rinq Ao.'n'
bL]sinessis nodifferent'Withshr nes Ub|ishedln
the mediorbrodston the blsiness news,
ourses for rnlrages|ookat tehniqt'esforU|tUre
i\ ,j1'
100 stffdeveIopmet
VoabUIary
Listening
riglrsl!,oI!a|L
Tlrtw salesrrcutiv
sms\,rysood,e's el]
I|thbIl- ,-Neithsidrwilling lo el Omomjs,
so th
negolitionshvehed srdl'rdte',, ,,
4 I'm iust wjtingt .oftbaswith you, ,,
5 A All tlis arworktlst lrdonb th end{rIth
finai]yar
B ut tht,slytw wkswa,
A I kow.lt,s r]rd.P l1sinsttim'
th]etis
bseba||
hess
footba|
5 ra8insttirn
Givingandreeivingfeedhack
VoabuIary
llr some ompnis' ann8rs hv Inlin8 wiLh h
mn1rofstffon or lwie yt whn lhe
livInnts, strn8thsnd wknssese disussd,
This is solntimes ]ld n appraisl,
o]l sus
js 8iv.,,
1th fdbak'lhe Inp]o
8rd
Writtn
ommet
bol gdd Witteommet
Th mplyeomprcsth IdkWith',,
his mgr,sppisl
B hisw5lI5sessm t
his dvlmt
]n
Aodin8to thsk']inkin8th fedbkto py
A has nvbntied
B is otlem dd
is usul
o
.r
nt a.q
nrtrro
mrrcl
qA
A theresultsof th fdbak
B th emlo'sdevloltpla
th lsultsofth fdakad th emllre,s
dev]opmt
ln
Th skrf]sthtnonymolrsfedbk..,
B is mouselu]thnnmd|dbk
is lessusfu]thnnmedfedbk
360d8eledkis otrornmndd
,,.
A in tines ofnjor hn8
B in iodsf grolvth
] sml]ompais
staffdeve|oment
l01
Stafffatsandfigures
Gettig
stned
A Averg houfs workd I pers ilr different
ountries for th yrs2000 to 2003
JS
! 16
r,
a .^
3
ir.]
mils
1 Work in pairsand disussthe questionsbe|ow.
. o | " 1 8 , ' o W| | \ | | | . d o ' o | " ' \ " ' . h l ' \
. Do yu think thtmjlshvd offi
onnnuitj
|rtt I wl.sl
7rand
Workin irs'studythegrhs(A-c)nddisussthe
questionsbelow,
. Dsourunty
pp
.nyfthgps?
Dsit
l02 stfffats
ndfigures
Th humIesoulsmagelof oempyWs
J r , Jd l l t || o oI l . ) 6 r Ji , b P , n 8 . r |\ 't !' n 8
sta||tjrnd usin8l to f ]stssd,sh
Or8nda suv1ofind outaboutth us ofmlls.
2 on the next pge' UWi||find the reportgivingth
resu|tsof the surve.Imagineyu re the mnager
Whoorganisedit. skim the reportquik|ytosee if it
ofirmsourideathat emils re robIem'
surve
abUt
Useoferi
t Wrki
rdertoimrove
offjeommunjtiOn
ndidntilvtriing
neds.
Proedur
stffWrqjvn qustionair
t b returnd
b8 arh.
heWele
skedbo!t:
1 Numbr
ofemaits
reived
rd
2 Usf mittehnotg
strssausedb,mjI over|od,
Results
0 | to l , 8
5 tedt'."ldh | |vft|-.
|i ||-ey|e|,
Wereune55ar.
Rs!ttsWel:
1membrofstffreivebetwee
1 d5 !nessr
22 menrbers
of stffreeivebetwen
6 nd10
2 members
fstffleeivebtw10ad15
2 Tehology
38staffmerbers
hektheirmjI
morethn
on da
6 stfl mrbers
knoWhowtorgj5
fotders
20 renrbers
ofstffknowhowt usethmeetjng
sheduLe
D n e n . o \ . d . . ( | O . l O W ' o| s e v t i | gb l o 1 .
3 Stress
1 N!merofemi[s
2 mmbelsofstfffeetthtrile mjouseof
5tr5s.
hmostmm
rsns
forthisre:
stlf Wrskdt inditehoWmmiLs
therivd
beingpied
intemiWhjh
dootoern
thm
perdnVrge.
ResLiLts
Wer|
(given
rerbers
0
of
stff)
5 membe15
of stffrjv
betwen
1nd5
(gjvnb2 mmbrs
0rrLer
WOldig
of staf0
8 mmbofstffreivebetwen
6 nd10
(gjvn
Overus
ofth,urgnt,]on
b
14
mrbers
of
14mmbrs
ofstaffreive
betwee
11d15
star0
members
of stffreeiverirr
th15
2 mmbrs
ofstffthjnk
thttheroblm
wjlLgtWr5
Looktthesntens(1-4)be|o
Whihdraw
on|usionsfrmthereport.
Under|jnethecorret
a|terntivi /tlisfor h.
^ ]ont/n|ionry
of Etaffmnlrrssid thyeived
This is luroys/o/ienlnue
lrusmss8sI.
'
,B
@e
(
t twice ^ l1^1|l
Le|t t|,e en^
^o+'let\ c|e
1|L^ t|\^t efu&ils^re a++ea
a4r t|\a.tw
so+|\eaea| a tao
i,ri.l 1. lm rjcctrr lv
W]tlng
Reots usU]]nd wjth olusio lhih gives lh
tost imotl po]ts out th fi8urs nd 5)
reonnendtjoso t wht the o]n should d,
stffftsdfiqUresl0
Grammarworksho
Skillsaudit
speeh
Repoted
Speking
t9
No
lfrs'wh?
mail9arr ofn \nlea.
FaPlu1e Lhr.urqnt'ican t'oa fiuah'
In m),oPinion,Po| m s with emilswi||
8et etter
staythe same
getworse
stffsidthteilswe oltnun],
staffsidthtpop]usd thlrrgentio to muh.
staffsaidthtthprl m would get Wrs '
1 What h s to se]tnusi8thpesntsimle
\elO|||.J
,\ P
',1\i 8cd',/,Jrl,,,]
futrewen
2 Whthppensto sntneusingthe11,il?
2 |nyourgrous,think aboutWhttpeofquestions
be|owouneed for your audit, or if you nd amix of
both types.
. or quslios(,8,Wh\rda :rol1findII|iLs
a surf
. quslinsWit]tI11til.['g,
s Ho[,ny dils do yolt
6 and -l0,t,]
1 n.l .5,be?Lr'een
i|]
da| BnI)l1
Writefive qustionsto sk othrmembersofthe
|ass' hen hange grous sthtyou interviewa||
the otherclassmembers.
4 Rejorm in yourgrus nd resentour resu|tsto
the restofthe |ss' Usingreportedspeeh.
e , e o , , | ) . J v | , , 8t d . d ' h o l
Reportthe followingstatements(1-4),makingthe
orrecttense hanges.
t ,i hkl riltli d.'
a'la,! ,
sh sidthtsh lhaa|.eahr m!L!-'V,',,|aa
2 ,l dD,tknow holv to I t flders,'
]]saidthth
,Wwil]g tini8sssio,'
sh sjdthatth
Lod,'
4 .] Worr'thv time1Oii]]i thqustioi
tle sajdthath
Use'u||guage
Repoing data
seven e e sa d tht1hylrsed sreadsheetsVery
Woop sa d thtthy spoke sme Japanse buttht
t h o Ud n 1 W r t et
Absenteeism
aIklng
oint
1 Wrkin pirs and disussthe fo||owingquestions.
. Dosyouman/h ofstudhavaoliy on
. Wht hnsif mp]y/stud lks
l8
t
numbeofds off s]k]
104 staffttsandfigures
thytkrfisik,
wh
2 iv n tdy'sholidyto ]lInp]oyes
yr
to ifthytke dollsi.
5 olfr iz (,g, Wr]to the emploewith
the bslttndte'
Reding
'l
the
box
ointexerise
next to the suggestionif it ppers in the arti|'
it is notsundbyesh
l
| 8n4rP.|PrAl'o s\^|vs|I8ooII5,Ll
lv t n
stffftsandfigues 105