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Directions: Match the vocabulary item with its definition by typing the correct letter in the box.

1. standing order

a unlike anything else

2. flexibility

b not able to think clearly


or act effectively because
something seems too
difficult

3. overwhelmed

c the condition of being


strong, steady, and
unchanging

4. unique

d an order for products or


services that is renewed
on a regular basis

5. engaging

e the ability of a company


or product to be known
immediately by people
when they hear its name

6. set for life

f interesting and able to


hold someone's attention

7. customer base

g a group of people that a


company usually sells its
products to

8. stability

h the ability to change or


make changes as
necessary

9. name recognition

i a store that sells its


products directly to the
public
j to increase, or to make
larger or wider

10. broaden

k used to say that


someone has enough
money for the rest of his
or her life
l to depend on

1. retailer

2. financially sound

3. no strings attached

4. consensus

a used to say that a


contract or agreement
doesn't include any
special requirements or
conditions
b a situation in which a
company makes some of
its employees stop
working because of
financial difficulties or
lack of work
c to take a chance of
something bad

5. layoff

6. count on

happening
d having enough money to
remain in a good
economic condition
e to depend on someone or
something

7. core

8. subsidiary

9. viable

10. in the long run

f agreement by all of the


people involved
g possible or workable
h a company that is owned
by another company
i used to talk about the
effect that a current
situation or decision will
have after a long period
of time
j central, main
k an order for products or
services that is renewed
on a regular basis
l a store that sells its
products directly to the
public

1. run the risk of

a a business or activity that


earns a lot of money and
is very successful

2. insulted

b something that you must


do, often because of legal
or moral reasons

3. a gold mine

c not wanting to change


your mind or your
opinion

4. resources

d very competitive, not


caring about being fair or
helping others

5. right on target

e believing that good


things will happen

6. cutthroat

f feeling hurt and offended


because of what
someone said or did

7. obligations

g money, property, or
people that are useful,
valuable, and available

8. catchy

h used to say something is


exactly right, correct, or
accurate

9. optimistic

i enjoyable, interesting,
and easy to remember
j to take a chance of

something bad
happening

10. stubborn

k agreement by all of the


people involved
l to increase, or to make
wider or larger
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Section 1

1. standing order
2. flexibility
3. overwhelmed
4. unique
5. engaging
6. set for life
7. customer base
8. stability
9. name recognition

10. broaden

Section 2
1. retailer
2. financially sound
3. no strings attached
4. consensus
5. layoff
6. count on
7. core
8. subsidiary
9. viable
10. in the long run

Section 3

1. run the risk of


2. insulted
3. a gold mine
4. resources
5. right on target
6. cutthroat
7. obligations
8. catchy
9. optimistic

10. stubborn

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