Professional Documents
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Objectives in Concert Programming
Objectives in Concert Programming
The purpose of this statement of objectives is to encourage the development of a cohesive, professional-calibre
concert series emanating from the School of Music. The statements below are intended to define objectives which
programming in that series will meet and to encourage faculty concert proposals across a broad and diverse range.
Once adopted, these objectives will be used to assist in the long-range planning and effective promotion of a series
which is as inclusive as possible. The statements are not prioritized, although the first two groups of statements
(student- and faculty-centred objectives) are considered as primary.
Student-centred Objectives
There are two distinct sets of objectives which are centred on students. In the first group, objectives which address
performance opportunities for students are highlighted. In the second, the capability of the concert programming to
expand students' knowledge of repertoire is elaborated.
Provide each ensemble with a minimum of one, preferably two exceptional performance opportunities during
the four-year span of every student's normal academic career. Exceptional performance opportunities are
understood to encompass major event participation; national or international festival participation; national or
international touring; performances with internationally renowned conductors/soloists; etc.
Provide students of exceptional performance or composing abilities with opportunities to perform with/be
performed by faculty and visiting artists.
Through recitals and lecture-recitals, provide exposure to a broad range of repertoire of solo and chamber
works.
Provide exposure to professional performing practice through concerts given by faculty and other nationally
and internationally renowned artists.
Faculty-centred Objectives
Provide all faculty including not only performers, but also composers and research-oriented faculty with
opportunities to elaborate work-in-progress projects in concert form.
Provide faculty the opportunity to work in performance with other artists of international reputation
Provide touring opportunities for faculty soloists and ensembles in the Province, the region, nationally and
itnernationally
Develop exchange programs for faculty artists with other Canadian University Music Schools, as well as
elsewhere in North America and Europe
Assist faculty in obtaining broader exposure and partnerships through cultivation of relationships with other
presenters, CBC, arts organizations
Community-centred Objectives
Encourage programming which is, whenever possible, complementary to, rather than competitive with, that
being offered elsewhere in the community
Provide programming with strong educational bias and delivering that programming through free or
subsidized concerts tickets to school groups
Partner with community-based music organizations (e.g., possibility of performing arts and letters
competition entries)
Initiatives
Proceeding from the objectives above, the Concerts Committee should consider launching the following initiatives.
Among these the first three are of highest priority.
Encourage mini-festivals
Closely related, but slightly different, formal techniques include cost-effectiveness analysis, costutility
analysis, economic impact analysis, fiscal impact analysis, and Social return on investment (SROI)
analysis.
Project Scope
"The work that needs to be accomplished to deliver a product, service, or result with the specified
features and functions."