UI Index

Parameters

Navigation & IA

Task Orientation

Landing Page
Search & Page
Load
Forms & Data
Entry

Definition

Navigation and the Information Architecture deals with the grouping of functionality and the logical
easy to understand.
Whether the application/website has been structured in a way that related information is lo
Users find it easy to navigate across pages without requiring to remember where they are;
Task Orientation ensures whether the task flows are clear and organized to allow users to complete
least amount of time/effort and minimum cognitive load. Following are some of the primary aspects
Are the task sequences arranged in the way the user would normally accomplish the task o
redundant/unnecessary steps
For repetitive tasks, does the system assist in populating default values, or allow copy of sp
accomplish the tasks .
Landing /Homepage of an application is one of the important page that will create the first impressio
attempts to diagnose whether:
The landing page creates a positive first impression & whether the page clearly communica
Are the key functions (major links, important information, influencers, objectives) are availa
Search & Page Load is a key parameter because every user visiting a new site/app would expect to
specific information quickly and be provided with relevant results. The tool attempts to diagnose wh
The search is easily accessible & does it have required fields a user might want to search b
Whether the results load quickly and Results are relevant to the search criteria and loaded
As the name suggests, this Usability parameter checks whether the site/app allows forms to be fille
help tips, auto suggestions are provided to prevent users making mistakes, whether mandatory field
on.

Page Layout

Every page layout needs to be done carefully to ensure that all the required information can be pre
the pages and the design is well thought and appealing.
Avoid Page Clutter and icons/graphics used should be intuitive.

Trust &
Credibility

Trust is the user's willingness to risk time, money, and personal data on a website. Does the page
following points?
Is personal information being collected or collected for an actual need?. Does it ensure pre
Does the site verifies the secured payment gateway and ensures users confidence
Does the site respond well or there are frequent performance issues & Is there a section fo
accuracy of information, etc

Content

Content deals with whether the site/pages are meeting the objective and able to satisfy to all use
aspects covered:
Whether it is simple and engaging, required information is neatly classified and well worde
Whether the content is heavy or too much of verbose; Supports different user groups and

Branding

Focuses on whether the imagery, logo, messaging, visual themes used are consistent throughout a
companys branding correctly.
Whether the visual themes are engaging and upto to current trends and best practices & D
appropriate to all user types.

Help & Support

Examines how easily users can complete transactions/tasks on the site. Whether help tips and sup
prevent users from making errors.
Does it has external support and other means (demo/documentation/FAQ) ;
Does the messages have the right tone, clear feedback and important instructions remain
timeouts.

Accessibility

Deals with minimum accessibility requirements to support all user types. Some of the key points e
Whether Tab ordering and Indexing are done? And does Images & multimedia have alte
Does the site support multiple input devices (keyboard, mouse etc) & Keyboard focus for
tabbing through.