Professional Documents
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CreatingRealEstateConnections Teaser
CreatingRealEstateConnections Teaser
By Allan
Dalton
Rumson, NJ
ISBN-13 978-0-692-37393-4
Printed in the United States of America.
Acknowledgements:
I extend my deepest appreciation to Gee Dunsten, and the highly impressive
Creating Real Estate Connections community of authors, for their invaluable
collaboration in making this book possible.
I also would like to thank Stefany Sheridan, Terry Carey, T.J. Golding, Connor
Berscha, Guy S. Nembhard, Jr., and Melissa Pilgrim for their significant
contributions.
My greatest gratitude however is reserved for Thomas Ryan Ward for devoting
his exceptional structural, design, and organizational excellence as he
masterfully managed the entire process required to bring Creating Real Estate
Connections to life.
Allan Dalton
Gee Dunsten:
Gee Dunsten stands alone in the Real Estate Industry in the following way: for thirty
years he has been the exemplar of how one can contribute at the highest level to both
consumers and clients alike in his Ocean City, Maryland market, while at the same
time, earning widespread admiration as one of North Americas most credible,
respected, and distinguished educators.
As a past president of CRS (Certified Residential Specialists), an exalted educational
and referral-based network of industry-accomplished Realtors, Dunsten has taught
courses in all fifty states, numerous countries, and is a sought-after keynote speaker.
Known for his kinder and gentler approach to delivering transformative information, in both an inspirational
and entertaining fashion, Dunsten is hugely popular with the many friends he has gained from his more than
2500 local real estate transactions.
Gee, remains as active as ever in his local market, yet still manages to selectively present his
incomparable level of industry-based knowledge for CRS and other high-impact Industry events.
Gee holds the following designations:
GRI (Graduate of Realtors Institute), CRS (Council of Residential Specialist), MilRES (Certified Military
Residential Specialist), and is the president of the Certified Community Marketing SpecialistSM online course,
leading to a CCMSSM designation.
Chapter 1
Dont Correct Competitors!
Let them Continue Offending* Consumers!
by Allan Dalton
Co-founder, TownAdvisor.com & Former CEO of Realtor.com
George Orwell
This way, when you believe the First Offer to very well be the Best
Offer, you have built up prior credibility regarding this subject.
Rather, consider referring to that person (if they are a Realtor ) this
to reply with, Why havent you told us? Heres five! Please dont
meddle; just let your competitors continue underwhe lming
Consumers, causing them to think, I guess I better change the
conversation. Clearly, this person isnt comfortable discussing Real
Estate since they responded with such a conversation -killing or
room-clearing answer.
Alternative Approach:
You should say the following, Thanks for asking. We are
in a very opportunistic market. There are great
opportunities for buyers, sellers, and investors...now let
me ask you a question. When do you think you may be
making your next Real Estate move?
Transgression #8 Im Serving Food at the Broker Open House!