Chapter 1 To 5

1
CH APTER 1
The Problem and Its Background

Introduction
Earth
is
composed
of
different
places
and
filled
with
abundance of resources. Ages ago, people discovered unique

wa ys of preserving and protecting nature from other entities. In
the centuries that followed, different conditions like storms, floods
and war arise but the hard y inhabitants that had remained in the
area carried on their traditions and made it a home and a place
for relaxation, contemplation and well-being. With this kind of
culture, it is traceable that destinations gain more importance
which can contribute to the growth of tourism.
Tourism is one of the most d ynamic economic sectors in
many developing countries. Unknowingl y, places that have been
preserved and protected became tourist attractions. People would
travel the world to see and experience the natural wonders with
great appreciation. As time pass by, these tourist spots boost its
popularity
worldwide.
Actuall y,
spotlighting
the
arts,
culture,
history and heritage to attract tourists is nothing new, particularly

in Europe and because travelers were becoming more and more
interested in opportunities to learn about places through their art

and history, cultural tourism consistentl y grows. Since tourism is
nowadays
used
to
stimulate
regional
development,
cultural
heritage tourism is used for, both preservation of regions as well

as economic development of the regions. Preserving cultural
heritage
appears
to
be
ke y
factor
in
economic
policies
supporting tourism development. Changing lifestyles of the new

tourists are creating demand for more targeted and customized
holidays. Thus, changing values are also generating demand for
more environmentally conscious and nature-oriented holidays.
In Asia, one of the most visited places is in the Philippines.
It has a rich history as one of the busiest trading posts in South
East Asia and later, in the trans-Pacific galleon trade. A period of
Spanish colonization spanning three centuries then made an
indelible impression on the country. This mercurial era, along with
the American occupation, played a vital role in shaping the
Philippines and its people. A vivid past has left its mark all over
the island in man y different forms that present-da y visitors to the
country are now discovering. The rich Philippine heritage can be
experienced, not onl y in textbooks and museums, but also in
beautifully preserved historical sites across the country. A simple
textbook description of a historical event comes to life upon a visit

to the place where it unfolded. In a country like the Philippines,
where history is kept alive, one doesn't need to go far to travel
back in time. The Philippines; being an archipelago, offers
countless of destinations to see, adventures to experience and
activities to do. The country is blessed with a rich environment
lush forests, tropical islands, white sand beaches, lakes, rivers
and mountains. Tourists can enjoy different exciting experiences
that the country in store for them.
One of the first class provinces and mostly visited in the
Philippines is Rizal, which is located in CALABARZON. Named in
honor of the Philippine's National hero, Dr. Jose Rizal, the
province has gained a reputation as the "Cradle of Philippine Art".
Known for its artists' communities and folk festival, Rizal also
offers diverse natural wonders and man-made attractions. The
province is blessed with breathtaking views of Laguna de Ba y, the
rugged Sierra Madre Mountains, swimming spots, and picnic
grounds that stands side b y side with burgeoning industrial parks,
convention
halls,
and
commercial
centers.
The
province
is
inhabited mostly by Tagalogs. Minority of other ethnic groups are

Visayas, Ilocanos, and other local groups. Its people are its
number one resource, known to be consummate artists and

craftsmen.
Tana y is a first class municipality in the province of Rizal
and is a major agricultural and commercial center of eastern
Rizal. Long before the coming of Spaniards, Tanay was alread y
settled by earl y Indonesian and Mala y voyagers. Artifacts dug up
attest to the existence of these early settlements. Not long after
the conquest and subjugation of Manila and the surrounding lake
ares by Salcedo in 1571, Franciscan missionaries arrived to
Christianize the inhabitants of what is now the Morong -Pililla area.
From Morongan, the priest administered Tanay and other chapel
villages and ranches. Man y adventurers seek Tanay for its
accessible and awe -inspiring resorts that offer not just apt
accommodation, breathtaking views, and serene atmosphere but

fun outdoor and indoor activities as well.
Theoretical Framework
People travel due to various reasons. These reasons are the
motivating dynamics why people go to different places. Numerous
authors provide views as how people are motivated to travel.
In the book, Principles of Tourism I by Zenaida L. Cruz
Ph.D., she discussed some of the following motivation: (1)
Escape; (2) Relaxations; (3) Relief of Tension; (4) Sun lust; (5)
Ph ysical; (6) Health; (7) Famil y Togetherness; (8) Interpersonal
Relations; (9) Roots or Ethnics; (10)Maintain Social Contact; (11)
Convince oneself of ones achievement; (12) Show ones
importance to others; (13) Status and Prestige; (14) Selfdiscovery; (15) Cultural; (16) Education; (17) Business; (18)
Wonderlust; (19) Interest in Foreign Areas; and (20) Scenery.
The motivation listed below are said to be related to the

hierarchy of needs model of Abraham Maslow, a famous
psychologist.
Figure1
Figure 1 shows the hierarch y of peoples needs. The relation

between needs and motivation is discussed at Maslows Theory of
Motivation and Travel Motivations. These needs are as follows: (1)
physiological needs; (2) safety needs; (3) belonging and love
needs; (4) esteem needs; (5) cognitive needs; (6) aesthetic
needs; and (7) self-actualization.
Ph ysiological needs are the physical factors such as thirst,
hunger, rest and activity. The safety needs are the wants of the
person to feel safe and secured whereas belonging and love
needs refers to giving and receiving love. The manner of boosting
of self-esteem, self-respect and esteem from others is being
referred to esteem needs. Cognitive needs are the needs of the
person
to
know,
understand
and
explore
the
unknown
and
aesthetic needs refer to wants of the person to see and appreciate
beauty of the world. As a person is experience self fulfillment that

is that he met self-actualization.
Tourists travel to different places with different reasons.
Some go to Switzerland just to undergo stem cell treatment. Some
go to abroad to visit friends and relatives either to attend
weddings, famil y gathering, etc. Some people travel because the y
want to discover more about themselves. People have different
motivations when they travel and these affects their behavior and
how they see life in perspective.
Conceptual Framework
Input
Classification
of
Respondents
Perceptions of
Respondents
regarding the
status of
Daranak and
Batlag Falls in
Tanay, Rizal
Province
Books,
Journals,
Magazines
etc.
Process
Distribution and
Retrieval of
Questionnaire
s
Statistical
Treatment of
Data
Presentation,
Analysis,
Interpretation
of the
Gathered Data
Output
Strategic plan
proposal for
further
development
on the
condition of
Tourist
Attractions,
Daranak and
Batlag Falls in
Tanay, Rizal
Feedback
Figure 2. Conceptual Framework on the Proposed

Development Plan for the Condition of Tourist Attractions,
Daranak and Batlag Falls in Tana y, Rizal Province
Statement of the Problem

The
purpose
of
this
study
is
to
develop
the
tourist
attractions, Daranak and Batlag Falls, which can contribute to its

popularity in Rizal province.
Specifically, it seeks to answer the following questions:
1. How do the local and foreign tourists/visitors of Daranak
and Batlag Falls in Tanay, Rizal Province assess the status of the
tourist attractions in terms of:
1.1. Location
10
1.2. Fees
1.3. Security
1.4. Appearance and Attractiveness
1.5. Popularity
1.6. Preservation
2. Do significant differences exist between the assessment
of local and foreign tourists/visitors?
3. Based on the findings, what are the problems identified?
4. What development plan could be proposed to minimize
the identified problems?
Hypothesis
This
stud y
h ypothesizes
that
there
is
no
significant
difference in the assessment of the two group respondents on the

status of Daranak and Batlag Falls in Tanay, Rizal Province in
terms of location, fees, security, appearance and attractiveness,
popularity and preservation.
Scope and Limitations of the study
11
The scope of the stud y covers the natural wonders of the

Rizal province from the Municipality of Tanay.
On the other hand, this stud y is only limited in Tourism
status industry of of Daranak and Batlag Falls in Tanay, Rizal
Province and no other unimportant or unrelated things will be
included.
Significance of the Study
The proposed development plan for tourist attractions will
benefit the following:
Country. It will become a leading tourism destination in Asia
and will uplift its popularity worldwide.
Region. This will help the people in the region to encourage
more investors to invest for the regions development.
Province. Through this stud y, it will help the province
develop and improve the tourism industry.
Municipality. It will discover important marketing tool to
attract travelers with special interest in leisure and adventure.
12
People. They will develop more understanding of proper

management that will contribute in promoting their own natural
attractions.
PUP. The stud y will help the university to include Daranak
and Batlag Falls in the places that can be visited by the students
on the tours that will be offered in the near future.
Students. This will help the students to understand more
about the wonders inside Tanay, Rizal and may include the said
attractions in their top tourist destinations.
Future Researchers. The results of the study will be useful as an
additional related literature and studies for them and possible outcome of the
current study.
Definition of Terms
The following terms are defined operationall y to provide a
common frame of reference:
Appearance and Attractiveness is the outward or visible
aspect, visual representation, charm and allure of the tourist
destinations in Rizal Province.
13
Fees
are
pa yments,
amount
of
money
charged,
as by an institution or b y law, for a privilege to use or to see the

tourist destinations and attractions in Rizal Province.
Condition
is
the
state
or
situation
with
respect
to
circumstances of the attractions in Rizal.

Destination is a place of interest in the province of Rizal
that attracts a lot of visitors.
Development is an act of creating something to the tourist
attractions of Rizal over a period of time.
Location is a particular place or position, an actual place or
natural setting of Rizal Provinces tourist attractions
Popularity is the state or condition of being liked, admired,
or
supported
by
man y
people
the
Rizal
Provinces
tourist
attractions.
Preservation is the action of keeping Rizal Provinces
tourist attractions and destinations in its original state or good
condition and keeping it safe from harm or loss .
14
Province is a Rizal territory in a region that will undergo

developmental process for its progress.
Security is the protection , the state of being free of tourist
attractions and destinations in Rizal Province from danger, threat,
damage, invasion of privacy , theft , unlawful entry , and other such
occurrences caused by deliberate action.
CH APTER 2
Review of Related Literature and Studies
Related Literature Source
Region 4-A (known also as the CALABARZON growth area)
is a region of several first-class provinces, most of which are
experiencing rapid urbanization and economic growth. Rizal tops
all provinces in the country in terms of income, despite of its loss
15
of half of its original territory to the National Capital Region. The

province enjo ys a natural beauty of nature and a perfect setting
for
investments,
business
establishments
and
settlements.
According to urban planners, it is the countrys next business

capital due to its strategic geographical location; and based on
the latest national surve y, few people of this province are
experiencing poverty compared to other places nationwide. Yet,
Rizal province has lots of places to develop into a productive and
conducive place for investments and urban development. The onl y
things necessary are appropriate planning and land development.
(Research on Province of Rizal, 2013)
With tourism development included in the six components of
the provincial governments flagship program, the Ynares EcoS ystem
(YES)
To
Green
Program,
The
Rizal
Provincial
Government headed by Gov. Rebecca Ynares has called on all

tourism development stakeholders of the province to join the
provincial
governments
efforts
in
promoting
and
developing
tourism potentials of the province. During the Sining, Kultura at

Turismo (SIKAT) ng Rizal council meeting held recently, Gov.
Ynares threw her full support to the promotion and development of
16
tourism in the province, through the present program dubbed as

Pasyal sa Rizal, showcasing what the province has to offer in
terms of places, products and services. ( Review on Tourism
stakeholders develop tourism in Ri zal , 2014)
Tourism officers of all municipalities/city of the province,
together with stakeholders such as travel and tour operators,
resort owners, artists, hotel and restaurant owners, and others,
pledged their commitment of giving a boost to the provinces
tourism industry. HEART stands for Health and wellness; Ecotourism; Arts, culture and heritage; Restaurant and recreation; and
Trade and industry, a vision that will place Rizal in the tourism
map of the country and even the world. Department of Tourism
(DOT) Region 4 Director Rebecca Labit challenged the council
members and participants to be ready with the expected influx of
foreign tourists to the country next year due to the incoming visit
of the Pope in January and the APEC meeting of leaders of
different countries in the Asia-Pacific region. With the proximity of
the province from Metro Manila which will be site of these two big
events, Gov. Ynares and DOT Regional Director Labit see a great
opportunity for Rizal to attract tourists and to showcase the
17
provinces
great
tourism
potentials.
( Review
on
Tourism
stakeholders develop tourism in Ri zal , 2014)

Tourism is also another viable investment area. The relative
proximity of the province opens opportunities to establish tourists
and recreational resorts, golf courses and convention centers. The
provinces natural, cultural and scenic spots continue to draw
local and foreign visitors, who would be in need of better facilities
and services. (Research on Ri zal, 2009)
Disasters are unpredictable but they are not unexpected. A
disaster can be caused by humans or nature. These are events
that are sometimes unpredictable. Disaster management and
planning is a ke y part of the government work. In this regard, this
stud y evaluated the extent of implementation of Risk Reduction
and Management Program of Rizal Province towards a proposed
strategic plan for an enhanced risk reduction and management
program of the province. The following were drawn from the
findings
of
the
study:
The
planners/implementers
and
NGO
Coordinators assessed that among the nine components the

Hazard, Risk and Vulnerability Assessments ranked 1 but with
different obtained weighted means of 3.61 and 3.37 which were
18
verbally interpreted as Implemented

Implemented
to
Moderate
to
Extent.
a Great Extent and

Moreover,
when
the
assessments of the two groups of respondents are compared, they

both agree to assess that the implementation of the nine program
components of Risk Reduction and Management Program of Rizal
province as Implemented to a Moderate Extent with weighted
means of 3.23 and 3.06. On the assessment of the respondents
on Risk Reduction and Management Program of Rizal Province
when they are grouped according to municipalities/city, the results
show that the respondents believed that Early Warning Systems
should be given much attention as revealed on the findings having
the least computed weighted mean of 3.0 and verbally interpreted
as Implemented to a Moderate Extent. The problems met by the
planners or implementers on Risk Reduction and Management
Program of Rizal Province showed that Lack of rescue equipment
and facilities ranked first with a frequency of 67 or 72 percent.
Furthermore, the suggested solutions to the problems met by the
planners or implementers on Risk Reduction and Management
Program of Rizal Province, revealed that Teach values on unity,
brotherhood, and courage in the wake of natural disasters as
ranked 1 with a computed frequency of 89 or 95.70 percent. The
19
ordinances related to Disaster Management and Risk Reduction in

terms of environmental protection passed by the Sanggunian
Ba yan indicated that Pililia got the highest number of ordinances
legislated with a frequency of 8. The two groups of respondents
perceived that the provincial government still needs to improve its
Early Warning Systems which can provide an orderl y structure of
either a technical or biological network. There was an inadequacy
of equipment and facilities more specificall y in search and rescue
which hampers the operation of the unit concerned. The stud y
shows that still values on unity, brotherhood and courage are vital
factors which could help the people in the wake of natural
disasters. (Inarda, 2012)
Tana y is a first class municipality in the province of Rizal,
Philippines. It is located 57 kilometres (35 mi) east of Manila,
although a typical commute between Manila and Tanay will take
between one to three hours depending upon traffic conditions. It
contains portions of the Sierra Madre Mountains and is bordered
b y Antipolo City in the northwest, Baras, Morong and Teresa in the
west, General Nakar (Quezon Province) in the east, and Pililla,
Santa Maria (Laguna province) as well as the lake Laguna de Ba y
20
in the south. Tanay was settled b y earl y Austronesian people.

Shortly after the conquest and subjugation of Manila b y the
Spaniards and the surrounding lake areas by Juan de Salcedo in
1570-1574, Franciscan missionaries arrived to Christianize the
inhabitants of what is now the Morong-Pililla area. In 1583, both
Morong and Pililla were created as separate towns with Tanay
forming part of Pililla. Tana y was founded as a separate pueblo
(town) in 1606 under the name "Monte de Tan-ay". In 1620,
administration was moved to San Antonio (now called Inalsan or
Pantay) and Tandang Kutyo. In 1638, the town was burned during
an uprising of Chinese living in the area, and the town was rebuilt
in 1640 at the present day location. In 1747, the town of Tana y
consisted of onl y eight barangays, namely Nuestra Senora del
Rosario, Sa Josep, San Ildefonso de Tanay, San Francisco de
Maytubig, San Pedro de Alcantara, San Lucas y San Antonio, San
Apostol and San Agustin de Balugbog. In 1853, a new political
subdivision was formed. The town of Tana y together with Morong,
Baras, Pililla, Angono, Binangonan and Jalajala form the Province
of La Laguna, with the capital at Morong. This district was later
changed to Distrito Politico-Militar de Morong after four years.
Tana y became a Municipality in 1894 as an effect of the Spanish
21
Maura Law. The first election of Public Office took place in 1895
1898 and 18981900 under the Revolutionary Government of the
Philippines. Tanay members of the Katipunan fought valiantly
during
the
headquarters
Revolution
of
the
against
second
Spain.
military
The
area
of
town
the
was
the
Philippine
Revolutionary Government under General Emilio Aguinaldo. And

for a brief period between 1899 and 1900, Tana y served as the
capital of the then Morong Province after PhilippineAmerican
War broke out and the American forces invaded the lake towns
and captured Antipolo.
In 1900-1901, Tana y as was under the
Government
by
appointed
the
American
Military
under
Taft
Commission. From 19031934 the town leadership was under the

American rule then in 1934 Tana y was under the Commonwealth
of the Philippines as the TydingsMcDuffie Act was approved on
March 24, 1934 until the Philippines fell to the hands of the
Japanese during the Second World War in 1942. In 19421945 the
Mountains of Tanay served as the Guerrilla base for 'Marking's FilAmerican Guerrillas, beginning the Liberation of Tanay on March,
1945 a very decorated by the Filipino soldiers of the 41st and
42nd Division of the Philippine Commonwealth Arm y, 4th Regiment
of the Philippine Constabulary and the recognized guerrillas
22
against the Japanese occupation forces during World War II. Gen.
Agustin Marking is buried in a private cemetery by the road
overlooking his son's farm in Sampaloc. In October 2003, deposed
Philippine president Joseph Estrada was transferred to a rest
home in Sampaloc, a mountain barangay. He remained under
house arrest until he was given executive clemency by President
Gloria Macapagal-Arro yo. During the Typhoon Ketsana (Ondoy) on
September 26, 2009, Tana y was one of the hardest hit towns due
to the rising of Laguna Lake and the flooding of Tanay River .
(Research on History of Tanay)
The majority of the population consists of Tagalogs who live
near Laguna de Bay, though there is also a significant percentage
of mountain dwelling people living in the northern portions of the
municipality.
The
town's
major
trades
consist
of
fishing,
agriculture and regional commerce. Tana y is also believed to be

the birthplace of the Sambal language. Most of the residents are
Roman Catholic which consists of 50,126 (58%). Other Christian
Religions like Iglesia ni Cristo, Born Again Christian, Jehovah's
Witness, Jesus Miracle Crusade, Pentecostal and others are
23
(38%). While Muslims, Hindus and other religions (4%). (Research

on Tanay, Ri zal)
Right at the doorsteps of Manila and perched at the
southern end of the Sierra Madre, Rizal holds man y secret natural
and cultural treasures- from its beautiful waterfalls and stunning
rock formations, Spanish colonial churches to thousands of years
old artworks and a passionate dedication to arts- trul y a surprise
treat for travelers who often overlook this wonder of a province.
Rizal is bordered by Metro Manila to the west, with the impressive
rugged mountains of Sierra Madre and the province of Quezon to
the east, Bulacan to the north and the Laguna and the Laguna de
Ba y one of the largest freshwater basins in Asia-Pacific, to the
south. This diverse geography now plays host to a kaleidoscope of
spectacular
natural
wonders.
Although
struggling
between
sounding too clich and its rather charmless concrete view decks
and
an
obvious
but
seemingl y
manageable
trash
situation,
Calinawan Cave is spelunking fastfood quick, easy and valueadded. Used to be a meeting place of Katipuneros of the region
where
differences
were
talked
over
and
threshed
out
and
subsequently became one of the staging posts of Philippine
24
revolutionists against the Spaniards, Americans and the Japanese

occupiers. Sadl y, some people have vandalized the walls of this
cave with graffiti, it is not too late though if the locals in the area
start cleaning up the walls and preserving the area. ( Buaron ,
2009)
Nestled at the foot of Tana y Mountains, Daranak Falls is a
favorite shooting location for many films, both local and foreign.
That hardly comes as a surprise, actually, given its persevered
natural vegetation of lush trees and tropical plants. When thinking
of a quick escape from the harried urban lifestyle of Metro Manila,
not man y people immediately think of going to Tanay. This quaint
town is, after all, not as popular as its neighbors Antipolo or
Cainta. But a closer inspection of Tana y will allow visitors to see
the diverse attractions it offers from natural wonders to manmade sites. (Salvador, 2014)
Daranak falls came from the phrase Dadanak ang dugo its
directl y translated the spilling of blood It is located at Bgy.
Tandang Kutyo in the town of Tana y. A favorite location shooting
area of most local and international movies and advertising outfits
in the country, Daranak Falls nestles quietly at the foot of the
25
Tana y
mountains,
complemented
with
preserved
beautiful
with
the
natural
vegetation,
waterfalls,
ponds,
and
rivers
cascading through elaborate tropical trees and plants. This 14meter high falls is trul y a refreshing site. (Tanay,Ri zal Tourism)
A recent study by the National Statistics Coordination Board
(NSCB), Rizal was cited as the least poor province with a poverty
rate of 3.4%, even lower than that of the National Capital Region
or Metro Manila. Business process outsourcing (BPO) businesses
are expanding in the province that provides better emplo yment
opportunities. The province of Rizal with its close proximity to
metro Manila, and center of fast developments steadil y maintains
its claim as one of the highly urbanized areas in the Philippines.
Employment opportunities are rising in the province. Thus, it is
attractive for investors to open up new businesses and usher a
better life to its residents. (Analysis on Rizal Province, 2014)
An ecotourism and agricultural park is said to establish in
lakeside of Tana y, Rizal. Aside from catering to the needs of
farmers and researchers, the agricultural park will develop a
technology demonstration and leisure farm by putting up a living
museum on soil and water conservation, forest garden, view deck,
26
dormitories,
function
rooms
and
pick-and-pa y
harvesting
experience among other features to attract tourists and potential

investors. (Fernandez, 2008)
Tourist will have more fun in the Philippines- if they care to
visit military camps. Camp Mateo Capinpin in the mountains of
Tana y- more popularly known as deposed President Joseph
Estradas former detention place- is the latest military camp to
become a tourist destination. (Pazzibugan, 2012)
An
environmentalist
group
and
the
government
and
residents of Barangay (village) Laiban in Tana y town, Rizal

province, have joined hands in planting bamboo amid threats
posed by climate change and a controversial dam project in the
Sierra Madre.
Laiban villagers, including Dumagat tribe members, started
to plant bamboo on the slopes and riverbanks of the baranga y on
Saturday. They hope to plant more than 30,000 bamboo culms
(stems) within a week.
Within two years, the bamboo will be ready for harvest to
generate livelihood. Participants in the bamboo-planting project
27
will be paid by the DENR from its NGP fund. Some of them will be
chosen to help maintain and protect the grass in the next three
years. (Delfin, 2014)
Foreign Literature
In 2000, 189 nations made a promise to free people from
extreme poverty and multiple deprivations. This pledge became
the eight (8) Millennium Development Goals (MDG) to be achieved
b y 2015. In September 2010, the world recommitted itself to
accelerate progress towards these goals. The MDG provide a
framework for the entire UN system to work coherentl y together
toward a common end. UNDP, global development network on the
ground in 177 countries and territories, is in a unique position to
advocate
for
change,
connect
countries
to
knowledge
and
resources, and coordinate broader efforts at the country level.

(Icasiano, 2011)
The Millennium Development Goals (MDGs) are the most
broadly supported, comprehensive and specific development goals
the world has ever agreed upon. These eight time-bound goals
provide concrete, numerical benchmarks for tackling extreme
28
poverty in its many dimensions. The y include goals and targets on

income poverty, hunger, maternal and child mortality, disease,
inadequate shelter, gender inequality, environmental degradation
and the Global Partnership for Development. (Icasiano, 2011)
Synthesis of Related Literature & Studies
The proponents believe that each and every literature and
studies stated in this research is related to the present study. The
proponents relate and differentiate the research based on the flow
of their anal ysis from the proposed study.
According to Research on Rizal province, urbanization and
rapid growth helps a province to be a perfect setting for business
establishments,
investments
and
settlements.
The
knowledge
about Rizal province being top among other regions will help its
development in becoming countrys next business capital. Yet,
Rizal province has lots of places to develop into a productive and
conducive place for investments and urban development. These
studies also covers tourism development included in the six
components of the
provincial governments flagship
program
29
results in promoting and developing tourism potentials of the

province.
The Rizal Provincial Government headed by Gov. Rebecca
Ynares has called on all tourism development stakeholders of the
province to join the provincial governments efforts in promoting
and developing tourism potentials of the province. Regarding with
our study, tourism is another possible investment area for the
province opens opportunities that boost its natural, cultural and
scenic spots which draw closer to local and foreign visitors, who
would be in need of better facilities and services.
Employment opportunities are rising in the province. Thus, it
is attractive for investors to open up new businesses and usher a
better life to its residents.
In
Program
the
of
study of Risk
Rizal
province,
and
it
Reduction
is
stated
and
that
Management
disasters
are
unpredictable but the y are not unexpected. Disaster management

and planning is a key part of the government work. The stud y
shows that still values on unity, brotherhood and courage are vital
factors which could help the people in the wake of natural
30
disasters.
As
stated
in,
this
will
support
our
study
about
environmental protection and ecological conservation. In addition,

from the book of Economic Impact written by Emmel yn Huang, the
tourism industry in the Philippines is currently in its infancy stage.
However, the industry has made a tremendous impact in the
country.
However, Jose Aspiras from the book of Philippine Tourism
said that without good government, the most promising tourism
industry will collapse overnight.
In
regard
with
this,
our
stud y
aims
for
protection
rehabilitation and sustainable development. Thus, it will help our

stud y if the activities in the area will not alter or impair the
protected landscapes natural conditions and that these programs
are more beneficial to the protected area.
31
CH APTER 3
Methodology
Research Design
To understand the objective of the study, the researchers
use the descriptive method. Data will be collected from the
findings
of
the
survey-questionnaires
and
focused-group
discussions of experts in the field. This method is also useful for it

is possible to test and measure the large number of samples
32
needed for more quantitative types of experimentation (Bombita,

2012).
This provides factual information about Tanay, Rizalss
tourist attractions, the Daranak and Batlag Falls as observed by
the researchers from Pol ytechnic University of the Philippines.
The use of this technique will help the readers to further
understand situation, condition and area of interest easil y and
accuratel y.
Population and Sampling

Tab l e 1
Distribution of Respondents by Gender
Daranak Falls
GENDER
Foreign
Batlag Falls
Local
Foreign
Local
Male
18
72%
13
52%
10
40%
17
68%
Female
28%
12
48%
15
60%
32%
Overall
Value
25
100%
25
100%
25
100%
25
100%
33
It
is
revealed
in
the
table
that
the
frequency
of
respondents of the foreign tourists in Daranak Falls was 18

male or 72 percent and 7 female or 28 percent, with total
of 25 respondents while there are 25 respondents from the
local tourists that is composed of 13 male or 52% and 12
f e m a l e o r 4 8 % . L a s t l y, t h e f o r e i g n t o u r i s t s f r o m t h e B a t l a g
Falls were composed of 10 male or 40 percent and 15
female or 60 percent with a total of 25 respondents while
the local tourists were composed of 17 male or 68% and 8
female or 32%. In general the respondents were majority of
male with frequency of 58 or 58% and female with 42 or
42%, a total of 93 respondents.
It can be gleaned from the tables that the sampling
technique used was random sampling because group of
respondents were chosen without definite order.
Table 2
Distribution of Respondents by Age
34
Daranak Falls
AGE
Foreign
Batlag Falls
Local
Foreign
Local
18 and below
28%
20%
0%
0%
19-24
20%
20%
32%
16%
25-30
10
40%
12%
28%
24%
31-36
4%
8%
32a%
20%
37-45
8%
36%
4%
24%
46-50
0%
4%
4%
16%
50 and above
0%
0%
0%
0%
Overall
Value
25
100%
25
100%
25
100%
25
100%
It is revealed in the table that majority of respondents

in
Daranak
Falls
with
ages
25-30
years
old
has
frequency of 13 or 26%; ages 18 years old and below has a

frequency
of
12
or
24%;
ages
19-24
years
old
has
frequency
of
10
or
20%;
ages
31-36
years
old
has
f r e q u e n c y o f 3 o r 6 % ; a g e s 3 7 - 4 5 h a s a f r e q u e n c y o f 11 o r
22% while ages 46-50 years old has a frequency of 1 or
2%.
35
On the other hand, it is perceived in the table that

majority of respondents in Batlag Falls with both ages 2530 years old and 31-36 years old has a frequency of 13
or26%; ages 19-24 has a frequency of 12 or 24%; ages 3745 has a frequency of 7 or 14 and ages 46-50 has a
frequency of 5 or 10%.
It can be gleaned from the tables that the sampling
technique used was random sampling because group of
respondents were chosen without definite order.
Respondents of the Study

There are two kinds of respondents of the stud y. The local
tourists/visitors and the foreign tourists/visitors of Daranak and
Batlag Falls in Tanay, Rizal Province. The researchers conduct the
surveys on the area of Baranga y Sampaloc, Tana y, Rizal . The
respondents are chosen based on the information desired.
Research Instrument
36
The instrument that will be used is a researcher-made

survey/questionnaire that consists of personal information, status
of attractions and status of infrastructures.
The questionnaire is composed of two parts. The first part is
composed of the personal information about the respondents
which includes the name, age, gender, educational attainment,
and their category as respondents. The second part consists of
the questions regarding the condition of Daranak and Batlag Falls
in Tanay, Rizal Province, the respondents are required to answer
the questions about their perception about the tourist attractions.
Next, the y need to rank the status of Tanay, Rizals Daranak and
Batlag Falls from highest (1) to lowest (5) based on the given
factors
that
is
stated
in
the
questionnaire.
The
survey-
questionnaire is close-ended question, to simply check and rank

the factors in order for the respondents to answer easil y.
Data Gathering Procedures
This part of the research focuses on how data will be
gathered and how research questionnaires are distributed among
respondents. The researchers conduct ocular visit to the studied
municipality and attractions.
37
The method used is the survey approach. This studies the

sampling of individuals from a population and associated survey
data collection techniques; such as questionnaire construction
and methods improving the number and accuracy of responses to
survey.
Statistical Treatment of Data
The researchers will retrieve the accomplished copy of the
survey sheets and will be recorded and transmitted to tabular form
to accomplish statistical interpretation.
Percentage formula is utilized to quantify the data gathered
as well as the formula for weighted mean. The formulas are as
follows:
The Percentage:
P=
f
x 100
N
Where: P Percentage
f Frequency
N Total Number of respondents
The Weighted Mean:
X = fw N
Where:
Weighted Mean
f Frequency in each weight

N Total Number of respondents
w Assigned weight
38
The T-Test:
( )
s12
s2
+ 2
n1
n2
t'
( )
( x 1x 2)
Where:
x 1
Mean of First Variable
x 2
Mean of Second Variable
s 21
Standard Deviation of First Variable
s 22
Standard Deviation of Second Variable
n1
Total Number of Respondents for the First Variable
n2
Total Number of Respondents for the Second Variable

CH APTER 4
Presentation, Analysis and Interpretation of Data
Sub-problem
No.
1.
How
do
the
local
and
foreign
tourists/visitors of Daranak and Batlag Falls in Tana y, Rizal

Province assess the status of the tourist attractions in terms
of:
39
1.1 Location
Table 3
Assessment of Foreign and Local Tourists on the status of
Daranak Falls in Tanay, Rizal in terms of Location
Foreign
Local
Composite
Tourists
Tourists
Criteria
a. The attraction/ destination is
accessibly located.
b. The attraction is near to the
public transportation, main
roads, and highways.
c. Clearly show the address of
the attraction for reference.
d. Posted
signboards
and
banners near the area to
locate the attraction.
e. The site is near to some
known landmarks, malls,
schools, churches etc.
f. The place offers parking lot
and space.
Total
WM
VI
WM
VI
WM
VI
2.16
VG
1.88
VG
2.02
VG
2.84
2.32
VG
2.58
VG
2.68
1.92
VG
2.30
VG
2.24
VG
1.72
1.98
3.36
2.60
VG
2.98
2.92
1.96
VG
2.44
VG
2.70
2.07
VG
2.38
VG
Legend:
Verbal Interpretation
Excellent
(E)
Very Good (VG)
Good (G)
Fair (F)
Poor (P)
Range
1.00-1.80
1.81-2.60
2.61-3.40
3.41-4.20
4.21-5.00
VG
40
Table 3 presents the Assessment of Foreign and Local

Tourists on the status of Daranak Falls in Tana y, Rizal in terms of
Location.
As shown in the table 3, the Foreign Tourists assessment is
Very Good and Good
with obtained mean values 2.16, 2.84,
2.68, 2.24, 3.36 and 2.92 having an overall mean of 2.70 which is
verbally interpreted as Good.
The criterion The site is near to some known landmarks,
malls, schools, churches etc gathered the lowest mean value
with 3.36, which is verbally interpreted as Good while the
criterion The attraction/ destination is accessibly located
gathered the highest mean value with 2.16, which is verbally
interpreted as Very Good.
On the other hand,
the Local Tourists assessment is
Excellent and Very Good
with obtained mean values 1.88,
2.32, 1.92, 1.72, 2.60 and 1.96 having an overall mean of 2.07,
verbally interpreted as Very Good.
malls, schools, churches etc garnered the lowest mean value of
2.60, which is verball y interpreted as Very Good while the
41
criterion Posted signboards and banners near the area to

locate the attraction gathered the highest mean value of 1.72,
which is verbally interpreted as Excellent.
In general, the foreign and local respondents assessment
on the status of Daranak Falls in terms of location is Very
Good, having an overall weighted mean of 2.38.
Table 4
Batlag Falls in Tanay, Rizal in terms of Location
Foreign
Local
Composite
Tourists
Tourists
Criteria
a. The attraction/ destination
is accessibly located.
b. The attraction is near to the
c. Clearly show the address of
the attraction for reference.
d.
Posted signboards and

banners near the area to
locate the attraction.
e. The site is near to some

f. The place offers parking lot
and space.
Total
WM
VI
WM
VI
WM
VI
2.00
VG
2.28
VG
2.14
VG
2.28
VG
2.84
2.56
VG
2.44
VG
2.72
2.58
VG
2.12
VG
2.44
VG
2.28
2.68
2.68
2.68
2.52
2.12
VG
2.32
VG
2.34
VG
2.51
VG
2.43
VG
VG
42
Legend:
Range
Excellent
(E)
1.00-1.80
Very Good (VG)
1.81-2.60
Good (G)
2.61-3.40
Fair (F)
3.41-4.20
Poor (P)
4.21-5.00
Tourists on the status of Batlag Falls in Tana y, Rizal in terms of
Location.
As
presented
in
the
table
3,
assessment is Very Good and Good
the
Foreign
Tourists
with obtained mean
values 2.00, 2.28, 2.44, 2.12, 2.68 and 2.52 having an overall
mean of 2.34 which is verbally interpreted as Very Good.
malls, schools, churches etc gathered the lowest mean value of
2.68, with verbal interpretation Good while the criterion The
attraction/ destination is accessibly located gathered the
highest mean value with 2.00, which is verbally interpreted as
Very Good.
Then, the Local Tourists assessment is Very Good and
Good
with obtained mean values 2.28, 2.84, 2.72, 2.44, 2.58
43
and 2.12 having an overall mean of 2.51, verball y interpreted as

Very Good.
The
criterion
The
attraction
is
near
to
the
public
transportation, main roads, and highways gathered the lowest

mean value of 2.84, which is verbally interpreted as Good while
the criterion The place offers parking lot and space gathered
the highest mean value of 2.12, verbally interpreted as Very
Good.
Generally, the foreign and local respondents assessment on
the status of Batlag Falls in terms of location is Very Good,
having an overall weighted mean of 2.43.
1.2 Fees
Table 5
Daranak Falls in Tana y, Rizal in terms of Fees
Foreign
Local
Composite
Tourists
Tourists
Criteria
a. The entrance fees are
WM
VI
WM
VI
WM
VI
2.12
VG
1.60
1.86
VG
44
minimal (low price).

b. The site offers affordable
and budget-friendly package
deals.
c. The site offers discounts.
(e.g. student discounts,
senior citizen discounts,
group discounts etc.)
d. Advantage cards, bonus
cards, discount cards etc.
are offered to loyal
customers.
e. Affordable recreational
activities are provided.
Total
Legend:
2.00
VG
1.40
1.70
3.00
2.08
VG
2.54
3.84
2.28
VG
3.06
3.16
1.88
VG
2.52
VG
2.82
1.85
VG
2.34
VG
Excellent
(E)
Very Good (VG)
Good (G)
Fair (F)
Poor (P)
Range
1.00-1.80
1.81-2.60
2.61-3.40
3.41-4.20
4.21-5.00

Fees.
Very Good, Good and Fair with obtained mean values
45
2.12, 2.00, 3.00, 3.84, and 3.16 having an overall mean of 2.82,
which is verbally interpreted as Good.
The criterion Ad vantage cards, bonus cards, discount
cards etc. are offered to loyal customers gathered the lowest
mean value with 3.84, which is verbally interpreted as Fair while
the criterion The site offers affordable and budget-friendly
package deals gathered the highest mean value 2.00, with verbal
interpretation of Very Good.
Otherwise, the Local Tourists assessment is Excellent
and Very Good with obtained mean values 1.60, 1.40, 2.08,
2.28 and 1.88, having an overall mean of 1.85, which is verball y
cards etc. are offered to loyal customer s garnered the lowest
mean value of 2.28 with verbal interpretation Very Good while
the criterion The site offers affordable and budget-friendly
package deals gathered the highest mean value of 1.40, which is
verbally interpreted as Excellent.
Overall, the foreign and local respondents assessment on
the status of Daranak Falls in terms of fees is Very Good,
46
Table 6
Batlag Falls in Tanay, Rizal in terms of Fees
Foreign
Local
Composite
Tourists
Tourists
Criteria
a. The entrance fees are minimal
(low price).
b. The site offers affordable and
budget-friendly package deals.
c. The site offers discounts. (e.g.
student discounts, senior
citizen discounts, group
discounts etc.)
d. Advantage cards, bonus cards,
discount cards etc. are offered
to loyal customers.
e. Affordable recreational
Total
WM
VI
WM
VI
WM
VI
1.84
VG
1.88
VG
1.86
VG
2.40
VG
2.08
VG
2.24
VG
2.92
3.00
2.96
2.44
VG
4.20
3.32
2.16
VG
2.80
2.48
VG
2.35
VG
2.79
2.57
VG
Legend:
Excellent
(E)
Very Good (VG)
Good (G)
Fair (F)
Poor (P)
Range
1.00-1.80
1.81-2.60
2.61-3.40
3.41-4.20
4.21-5.00
47

Fees.
As
presented
in
the
table
5,
the
Foreign
Tourists
assessment is Very Good and Good with obtained mean

values 1.84, 2.40, 2.92, 2.44, and 2.16 having an overall mean of
2.35, which is verball y interpreted as Very Good.
The criterion The site offers discounts. (e.g. student
discounts, senior citizen discounts, group discounts etc)
gathered the lowest mean value with 2.92, which is verbally
interpreted as Good while the criterion The entrance fees are
minimal (low price) accumulated the highest mean value 1.84,
with verbal interpretation of Very Good.
On the other hand, the Local Tourists assessment is Very
Good, Good and Fair with obtained mean values 1.88, 2.08,
3.00, 4.20 and 2.80, having an overall mean of 2.79, which is
verbally interpreted as Good.
cards etc. are offered to loyal customer s collected the lowest
mean value of 4.20 with verbal interpretation Fair while the
criterion The entrance fees are minimal (low price) gathered
48
the highest mean value of 1.88, which is verball y interpreted as

Very Good.
the status of Batlag Falls in terms of fees is Very Good, having
an overall weighted mean of 2.57.
1.3 Security
Table 7
Daranak Falls in Tana y, Rizal in terms of Security
Foreign
Local
Composite
Tourists
Tourists
Criteria
a. Safety and precautionary
guidelines are posted in
conspicuous area.
b. Safety processes and
measures are provided
prevent accidents.
c. Security personnel are visible.
d. Emergency tools, fire
extinguishers, fire exits,
location maps etc. are
provided.
e. CCTV Cameras are installed
for surveillance and
monitoring.
f. Security personnel are well
trained, evaluated and
courteous.
Total
WM
VI
WM
VI
WM
VI
2.12
VG
1.40
1.76
2.48
VG
1.44
1.96
VG
2.36
VG
1.52
1.94
VG
3.08
2.20
VG
2.64
3.76
2.80
3.28
2.80
1.80
2.30
VG
2.77
1.86
VG
2.57
VG
49
Legend:
Range
Excellent
(E)
1.00-1.80
Very Good (VG)
1.81-2.60
Good (G)
2.61-3.40
Fair (F)
3.41-4.20
Poor (P)
4.21-5.00
Security.
As
presented
in
the
table
6,
the
Foreign
assessment is Very Good, Good and Fair
Tourists
with obtained
mean values 2.1, 2.48, 2.36, 3.08, 3.76 and 2.80 having an overall
mean of 2.77 which is verbally interpreted as Good.
The
criterion
CCTV
Cameras
are
installed
for
surveillance and monitoring gathered the lowest mean value of

3.76, with verbal interpretation Fair while the criterion Safety
and precautionary guidelines are posted in conspicuous area
accumulated the highest mean value 2.12, verball y interpreted as
Very Good.
However, the Local Tourists assessment is Excellent and
Very Good
with obtained mean values 1.40, 1.44, 1.52, 2.20,
50
2.80 and 1.80 having an overall mean of 1.86, verball y interpreted

as Very Good.
The
criterion
CCTV
Cameras
are
installed
for
surveillance and monitoring collected the lowest mean value of

2.80, with verbal interpretation Good while the criterion Safety
and precautionary guidelines are posted in conspicuous area
gathered the highest mean value of 1.40, verbally interpreted as
Very Good.
on the status of Daranak Falls in terms of security is Very
Good, with overall weighted mean of 2.57.
Table 8
Batlag Falls in Tanay, Rizal in terms of Security
Foreign
Local
Composite
Tourists
Tourists
Criteria
a. Safety and precautionary
conspicuous area.
b. Safety processes and
measures are provided
prevent accidents.
c. Security personnel are visible.
WM
VI
WM
VI
WM
VI
2.16
VG
2.40
VG
2.28
VG
2.28
VG
2.32
VG
2.30
VG
1.84
VG
2.48
VG
2.16
VG
51
d. Emergency tools, fire

extinguishers, fire exits,
location maps etc. are
provided.
e. CCTV Cameras are installed
monitoring.
f. Security personnel are well
courteous.
Total
Legend:
3.20
3.04
3.12
3.92
3.96
3.94
2.64
2.72
2.68
2.67
2.82
2.75
Excellent
(E)
Very Good (VG)
Good (G)
Fair (F)
Poor (P)
Range
1.00-1.80
1.81-2.60
2.61-3.40
3.41-4.20
4.21-5.00

Security.
As shown in the data
table 7, the Foreign Tourists
assessment is Very Good, Good and Fair
with obtained
mean values 2.16, 2.28, 1.84, 3.20, 3.92 and 2.64 having an
overall mean of 2.67 which is verbally interpreted as Good.
The
criterion
CCTV
Cameras
are
installed
for
surveillance and monitoring gathered the lowest mean value of
52
3.92, verball y interpreted as Fair while the criterion Security

personnel are visible collected the highest mean value 1.84,
with verbal interpretation as Very Good.
Otherwise, the Local Tourists assessment is Very Good,
Good and Fair having
obtained mean values 2.28, 2.30,
2.16, 3.12, 3.94 and 2.68 with an overall mean of 2.82, verball y
interpreted as Good.
The
criterion
CCTV
Cameras
are
installed
for
surveillance and monitoring collected the lowest mean value of

3.96, with verbal interpretation Fair while the criterion Safety
processes and measures are provided prevent accidents
Very Good.
All over, the foreign and local respondents assessment on
the status of Batlag Falls in terms of security is Good, having
an overall weighted mean 2.75.
1.4 Appearance and Attractiveness

Table 9
53

Daranak Falls in Tanay, Rizal in terms of Appearance and
Attractiveness
Criteria
a. Ambiance is appealing to
the tourists.
b. The cleanliness of place is
well-maintained.
c. The site is capable of
attracting the interest of
tourists attraction for
reference.
d. The attraction satisfies and
meets the expectations and
leisure needs of the tourists.
e. The actual view and
appearance of the attraction
is the same or more
beautiful than pictures,
postcards, tarpaulins etc.
f. The site has good,
comfortable and
accommodating facility.
(Cottages, restaurants and
souvenir shops etc.)
g. The place has top-quality
equipment like furniture and
fixtures and other resources
to compliment the facilities.
Total
Legend:
Foreign
Tourists
Local
Tourists
Composite
WM
VI
WM
VI
WM
VI
1.64
1.56
1.60
1.96
VG
1.44
1.70
1.60
1.40
1.50
2.52
VG
1.42
1.97
2.12
VG
1.72
1.92
VG
2.20
VG
2.04
VG
2.12
VG
2.80
2.36
VG
2.58
VG
2.12
VG
1.71
1.92
VG
Range
VG
54
Excellent
(E)
Very Good (VG)
Good (G)
Fair (F)
Poor (P)
Table 9 shows the Assessment of
1.00-1.80
1.81-2.60
2.61-3.40
3.41-4.20
4.21-5.00
Foreign and Local Tourists
on the status of Daranak Falls in Tanay, Rizal in terms of

Appearance and Attractiveness .
As
presented
in
the
table
8,
the
Foreign
Tourists
assessment is Excellent, Very Good and Good
with
obtained mean values1.64, 1.96, 1.60, 2.52, 2.12, 2.20 and 2.80
having an overall mean of 2.12 which is verbally interpreted as
Very Good.
The criterion The place has top-quality equipment like
furniture and fixtures and other resources to compliment the
facilities gathered the lowest mean value of 2.80, with verbal
interpretation Good while the criterion The site is capable of
attracting the interest of tourists attraction for reference
garnered the highest mean value with 1.60, is verball y interpreted
as Excellent.
Then, the Local Tourists assessment is Excellent and
Very Good with obtained mean values 1.56, 1.44, 1.40, 1.42,
55
1.72, 2.04 and 2.36 having an overall mean of 1.71, verbally

facilities gathered the lowest mean value of 2.36, which is
verbally interpreted as Very Good while the criterion The site
is capable of attracting the interest of tourists attraction for
reference
gathered
the
highest
mean
value
of
1.40,
with
Excellent verbal interpretation .

the
status
of
Daranak
Falls
in
terms
of
appearance
and
attractiveness is Very Good, having an overall weighted mean

of 1.92.
Table 10
Batlag Falls in Tanay, Rizal in terms of Appearance and
Attractiveness
Criteria
a. Ambiance is appealing to
the tourists.
b. The cleanliness of place is
well-maintained.
Foreign
Tourists
Local
Tourists
Composite
WM
VI
WM
VI
WM
VI
1.60
1.92
VG
1.76
1.96
VG
2.20
VG
2.08
VG
56
c. The site is capable of

attracting the interest of
tourists attraction for
reference.
1.72
2.04
VG
1.88
d. The attraction satisfies and

1.76
1.96
VG
1.86
1.84
VG
1.92
VG
1.88
VG
2.29
VG
2.20
VG
2.25
VG
2.96
2.60
VG
2.78
2.02
VG
2.12
VG
2.07
VG
e. The actual view and

appearance of the attraction
is the same or more
beautiful than pictures,
postcards, tarpaulins etc.
f. The site has good,
comfortable and
accommodating facility.
g. The place has top-quality
fixtures and other resources
to compliment the facilities.
Total
Legend:
Excellent
(E)
Very Good (VG)
Good (G)
Fair (F)
Poor (P)
Range
1.00-1.80
1.81-2.60
2.61-3.40
3.41-4.20
4.21-5.00
VG
VG
57

Appearance and Attractiveness .
Excellent, Very Good, and Good with obtained mean
values 1.60, 1.96, 1.72, 1.76, 1.84, 2.29 and 2.96 having an
overall mean of 2.02 which is verbally interpreted as Very
Good.
facilities collected the lowest mean value of 2.96, with verbal
interpretation Good while the criterion Ambiance is appealing
to the tourists accumulated the highest mean value 1.60,
Good
with obtained mean values 1.92, 2.20, 2.04, 1.96, 1.92,
2.20 and 2.60 having an overall mean of 2.12, verball y interpreted

as Very Good.
facilities collected the lowest mean value of 2.60, with verbal
58
interpretation
appealing
to
Very
the
Good
while
tourists
the
and
criteria
The
Am biance
actual
view
is
and
appearance of the attraction is the same or more beautiful

than pictures, postcards, tarpaulins etc gathered the highest
mean values of 1.92, which is verbally interpreted as Very
Good.
on the status of Batlag Falls in terms of appearance and
attractiveness is Very Good, with overall weighted mean of
2.07.
1.5 Popularity
Table 11
Daranak Falls in Tana y, Rizal in terms of Popularity
Foreign
Local
Composite
Tourists
Tourists
Criteria
a. The attraction has a good
advertisement and promotions
in posters, tarpaulins, flyers
etc.
b. There are good feedbacks
about the site that attracts the
attention of tourists.
c. The site is well-known and
WM
VI
WM
VI
WM
VI
2.16
VG
2.00
VG
2.08
VG
2.04
VG
1.76
1.90
VG
1.92
VG
1.52
1.72
59
familiar to people in the

municipality/province.
d. The place has effective ways
of introducing the place in
social medias, blogs and
newspapers.
e. The area has a great access
for entertainment and leisure
activities.
Total
2.60
VG
1.84
VG
2.22
VG
2.52
VG
1.80
2.16
VG
2.25
VG
2.21
VG
2.23
VG
Legend:
Excellent
(E)
Very Good (VG)
Good (G)
Fair (F)
Poor (P)
Range
1.00-1.80
1.81-2.60
2.61-3.40
3.41-4.20
4.21-5.00

Popularity.
As shown in the table 10, the Foreign Tourists assessment
is Very Good with obtained mean values 2.16, 2.04, 1.92, 2.60,
and 2.52 having an overall mean of 2.25, which is verbally
The criterion The place has effective ways of introducing
the place in social medias, blogs and new spapers gathered
60
the lowest mean value with 2.60, which is verball y interpreted as

Very Good while the criterion The site is well-known and
familiar to people in the municipality/province gathered the
highest mean value 1.92, with verbal interpretation of
Very
Good.
Otherwise, the Local Tourists assessments are Excellent
and Very Good with obtained mean values 2.00, 1.76, 1.52,
1.84 and 1.80, having an overall mean of 2.21, which is verball y
The criterion The attraction has a good advertisement
and promotions in posters, tarpaulins, flyers etc garnered the
lowest mean value of 2.00 with verbal interpretation Very Good
while the criterion The site is well-know n and familiar to
people in the municipality/province gathered the highest mean
value of 1.52, which is verbally interpreted as Excellent.
on the status of Daranak Falls in terms of popularity is Very
Good, having an overall weighted mean of 2.23.
61
Table 12
Batlag Falls in Tanay, Rizal in terms of Popularity
Foreign
Local
Composite
Tourists
Tourists
Criteria
a. The attraction has a good
advertisement and promotions
in posters, tarpaulins, flyers
etc.
b. There are good feedbacks
c. The site is well-known and
d. The place has effective ways
of introducing the place in
social medias, blogs and
newspapers.
e. The area has a great access
activities.
Total
WM
VI
WM
VI
WM
VI
2.72
2.28
VG
2.50
VG
2.04
VG
2.16
VG
2.10
VG
1.76
2.00
VG
1.88
VG
2.40
VG
2.20
VG
2.30
VG
2.20
VG
2.48
VG
2.34
VG
2.22
VG
2.21
VG
2.23
VG
Legend:
Excellent
(E)
Very Good (VG)
Good (G)
Fair (F)
Poor (P)
Range
1.00-1.80
1.81-2.60
2.61-3.40
3.41-4.20
4.21-5.00
62

Popularity.
As shown in the data
table 11, the Foreign Tourists
assessments are Excellent, Very Good and Good with

obtained mean values 2.72, 2.04, 1.76, 2.40 and 2.20 having an
overall mean of 2.22 which is verbally interpreted as Very
Good.
The criterion The attraction has a good advertisement
and promotions in posters, tarpaulins, flyers etc accumulated
the lowest mean value of 2.72, verball y interpreted as Good
while the criterion The site is well-know n and familiar to
people in the municipality/province collected the highest mean
value 1.76, with verbal interpretation as Excellent.
Good having
obtained mean values 2.28, 2.16, 2.00, 2.20 and
2.48 with an overall mean of 2.21, verbally interpreted as Very

Good.
The
criterion
The
area
has
great
access
for
entertainment and leisure activities collected the lowest mean

value of 2.48, with verbal interpretation Very Good while the
63
criterion The site is well-know n and familiar to people in the

municipality/province gathered the highest mean value of 2.00,
All over, the foreign and local respondents assessment on
the status of Batlag Falls in terms of popularity is Very Good,
having an overall weighted mean 2.23.
1.6 Preservation
Table 13
Daranak Falls in Tana y, Rizal in terms of Preservation
Foreign
Local
Composite
Tourists
Tourists
Criteria
a. General rules and guidelines
in visiting/using the site are
posted in conspicuous area of
the place.
b. There are personnel assisting
and orienting the tourist about
the proper use of the site.
c. Conserving the attractions is
well-maintained.
d. The personnel are maintaining
the beauty of attractions with
well-equipped facilities.
e. The people in the area are
obtaining reliable information
in conserving attractions.
WM
VI
WM
VI
WM
VI
2.44
VG
1.60
2.02
VG
2.12
VG
1.76
1.94
VG
2.08
VG
1.48
1.78
2.28
VG
2.08
VG
2.18
VG
2.52
VG
1.64
2.08
VG
64
f. There are various approaches

and techniques for attractions
sustainability.
g. The personnel generate
opportunities to improve
efficient attractions.
Total
2.40
VG
1.64
2.02
VG
2.64
1.76
2.20
VG
2.35
VG
1.71
2.03
VG
Legend:
Excellent
(E)
Very Good (VG)
Good (G)
Fair (F)
Poor (P)
Range
1.00-1.80
1.81-2.60
2.61-3.40
3.41-4.20
4.21-5.00

Preservation.
As shown in the table 12, the Foreign Tourists assessments
is Very Good and Good with obtained mean values 2.44,
2.12, 2.08, 2.28, 2.52, 2.40 and 2.64 having an overall mean of
2.35 which is verbally interpreted as Very Good.
The criterion
The
people in the
area are obtaining
reliable information in conserving attractions gathered the

lowest mean value of 2.52, with verbal interpretation Very Good
65
while
the
criterion
Conserving
the
attractions
is
well-
maintained accumulated the highest mean value 2.08, verball y

However, the Local Tourists assessments are Excellent
and Very Good
with obtained mean values 1.60, 1.76, 1.48,
2.08, 1.64, 1.64
and 1.76 having an overall mean of 1.71,

The criterion The personnel are maintaining the beauty
of attractions with well-equipped facilities collected the lowest
mean value of 2.08, with verbal interpretation Very Good while
the criterion Conserving the attractions is well-maintained
Excellent.
on the status of Daranak Falls in terms of preservation is Very
Good, with overall weighted mean of 2.03.
Table 14
Batlag Falls in Tanay, Rizal in terms of Preservation
Foreign
Local
Composite
Tourists
Tourists
Criteria
WM
VI
WM
VI
WM
VI
66
a. General rules and guidelines

the place.
b. There are personnel assisting
c. Conserving the attractions is
well-maintained.
d. The personnel are maintaining
e. The people in the area are
obtaining reliable information
in conserving attractions.
f. There are various approaches
sustainability.
g. The personnel generate
opportunities to improve
efficient attractions.
Total
2.24
VG
2.04
VG
2.14
VG
2.39
VG
2.12
VG
2.26
VG
2.04
VG
2.08
VG
2.04
2.28
VG
2.04
VG
2.16
VG
2.08
VG
2.16
VG
2.12
VG
2.56
VG
2.28
VG
2.42
VG
2.48
VG
2.44
VG
2.46
VG
2.30
VG
2.17
VG
2.24
VG
Legend:
Excellent
(E)
Very Good (VG)
Good (G)
Fair (F)
Poor (P)
Range
1.00-1.80
1.81-2.60
2.61-3.40
3.41-4.20
4.21-5.00
67

Preservation.
As
presented
in
the
table
13,
the
Foreign
Tourists
assessment is Very Good with obtained mean values 2.24,

2.39, 2.04, 2.28, 2.08, 2.56 and 2.48 having an overall mean of
2.30 which is verbally interpreted as Very Good.
The
criterion
There
are
various
approaches
and
techniques for attractions sustainability gathered the lowest

mean value of 2.28, with verbal interpretation Very Good while
the criterion The people in the area are obtaining reliable
information in conser ving attractions gathered the highest
mean value with 2.08, which is verbally interpreted as Very
Good.
Then, the Local Tourists assessment is Very Good with
obtained mean values 2.04, 2.12, 2.08, 2.04, 2.16, 2.28 and 2.44
having an overall mean of 2.17, verbally interpreted as Very
Good.
The criterion The personnel generate opportunities to
improve efficient attractions gathered the lowest mean value of
2.44, which is verball y interpreted as Very Good while the
68
criteria General rules and guidelines in visiting/using the site

are
posted
in
conspicuous
area
of
the
place
and
The
personnel are maintaining the beauty of attractions with wellequipped facilities gathered the highest mean value of 2.04,
Generally, the foreign and local respondents assessment on
the status of Batlag Falls in terms of preservation is Very Good,
Sub-problem
No.
2.
Do
significant
differences
exist
between the assessment of local and foreign tourists/visitors?

2.1 Location
Table 15
Sample T-test of the Foreign and Local Tourists Regarding
their Assessment on the status of Daranak Falls in Tana y,
Rizal in terms of Location
Parameter
Location
T-critical
2-tail
T-value
tabulated
2.021
T-stat
T-value
computed
Remarks
Interpretation
2.251
Reject the null

hypothesis
There is
significant
difference
69
Table 15 shows the t-test of Foreign and Local Tourists

regarding their assessment on the status of Daranak Falls in
Tana y, Rizal in terms of location. Since the tabulated value which
is 2.021, is less than the computed t-value, 2.251, the null
h ypothesis
is
rejected
and
therefore
there
is
significant

status of Daranak Falls in Tanay, Rizal Province in terms of
location.
Table 16
their Assessment on the status of Batlag Falls in Tana y,
Rizal in terms of Location
Parameter
Location
T-critical
2-tail
T-value
tabulated
2.021
T-stat
T-value
computed
Remarks
Interpretation
0.597
Do not reject
the null
hypothesis
There is no
significant
difference
Table 16 presents the t-test of Foreign and Local Tourists

regarding their assessment on the status of Batlag Falls in Tana y,
Rizal in terms of location. Since the tabulated value which is
2.021, is greater than the computed t-value, 0.597, the null
h ypothesis is not rejected and therefore there is no significant
70

status of Batlag Falls in Tana y, Rizal Province in terms of location.
2.2 Fees
Table 17
Rizal in terms of Fees
T-critical
2-tail
T-value
tabulated
Parameter
Fees
2.021
T-stat
T-value
computed
Remarks
Interpretation
3.065
Reject the null

hypothesis
There is
significant
difference
Table 17 demonstrates the t-test of Foreign and Local

Tourists regarding their assessment on the status of Daranak Falls
in Tanay, Rizal in terms of fees. Since the tabulated value which is
2.021,
is
h ypothesis
less
than
the
is
rejected
computed
and
t-value,
therefore
there
3.065,
is
the
null
significant

status of Daranak Falls in Tanay, Rizal Province in terms of fees.
71
Table 18
Rizal in terms of Fees
Parameter
Fees
T-critical
2-tail
T-value
tabulated
2.021
T-stat
T-value
computed
Remarks
Interpretation
1.381
Do not reject
the null
hypothesis
There is no
significant
difference

Rizal in terms of fees. Since the tabulated value which is 2.021, is
greater than the computed t-value, 1.381, the null h ypothesis is
not rejected and therefore there is no significant difference in the
assessment of the two group respondents on the status of Batlag
Falls in Tanay, Rizal Province in terms of fees.
72
2.3 Security
Table 19
Rizal in terms of Security
T-critical
2-tail
T-value
tabulated
Parameter
Security
2.021
T-stat
T-value
computed
Remarks
Interpretation
2.985
Reject the null

hypothesis
There is
significant
difference

Tourists regarding their assessment on the status of Daranak Falls
in Tana y, Rizal in terms of security. Since the tabulated value
which is 2.021, is less than the computed t-value, 2.985, the null
h ypothesis
is
rejected
and
therefore
there
is
significant

security.
73
Table 20
Rizal in terms of Security
Parameter
Security
T-critical
2-tail
T-value
tabulated
2.021
T-stat
T-value
computed
Remarks
Interpretation
0.479
Do not reject
the null
hypothesis
There is no
significant
difference

Rizal in terms of security. Since the tabulated value which is
status of Batlag Falls in Tana y, Rizal Province in terms of security.
74
2.4 Appearance and Attractiveness

Table 21
Rizal in terms of Appearance and Attractiveness
Parameter
Appearance and
Attractiveness
T-critical
2-tail
T-value
tabulated
2.021
T-stat
T-value
computed
Remarks
Interpretation
1.574
Do not
reject the
null
hypothesis
There is no
significant
difference

Tana y, Rizal in terms of appearance and attractiveness . Since the
tabulated value which is 2.021, is greater than the computed tvalue, 1.574, the null h ypothesis is not rejected and therefore
there is no significant difference in the assessment of the two
group respondents on the status of Daranak Falls in Tana y, Rizal
Province in terms of appearance and attractiveness .
75
Table 22
Rizal in terms of Appearance and Attractiveness
Parameter
Appearance and
Attractiveness
T-critical
2-tail
T-value
tabulated
2.021
T-stat
T-value
computed
Remarks
Interpretation
0.389
Do not
reject the
null
hypothesis
There is no
significant
difference

Rizal in terms of appearance and attractiveness . Since the
tabulated value which is 2.021, is greater than the computed tvalue, 0. 0.389, the null h ypothesis is not rejected and therefore
there is no significant difference in the assessment of the two
group respondents on the status of Batlag Falls in Tana y, Rizal
Province in terms of appearance and attractiveness .
76
2.4 Popularity
Table 23
Rizal in terms of Popularity
Parameter
Popularity
T-critical
2-tail
T-value
tabulated
2.021
T-stat
T-value
computed
Remarks
Interpretation
0.047
Do not
reject the
null
hypothesis
There is no
significant
difference

Tana y, Rizal in terms of popularity. Since the tabulated value
which is 2.021, is greater than the computed t-value, 0.047, the
null h ypothesis is not rejected and therefore there is no significant
popularity.
77
Table 24
Rizal in terms of Popularity
Parameter
Popularity
T-critical
2-tail
T-value
tabulated
2.021
T-stat
T-value
computed
Remarks
Interpretation
0.047
Do not
reject the
null
hypothesis
There is no
significant
difference

Tourists regarding their assessment on the status of Batlag Falls
in Tanay, Rizal in terms of popularity. Since the tabulated value
status of Batlag Falls in Tanay, Rizal Province in terms of
popularity.
78
2.4 Preservation
Table 25
Rizal in terms of Preservation
Parameter
Preservation
T-critical
2-tail
T-value
tabulated
2.021
T-stat
T-value
computed
Remarks
Interpretation
0.462
Do not
reject the
null
hypothesis
There is no
significant
difference

Tana y, Rizal in terms of preservation. Since the tabulated value
79

preservation.
Table 26
Rizal in terms of Preservation
Parameter
Preservation
T-critical
2-tail
T-value
tabulated
2.021
T-stat
T-value
computed
Remarks
Interpretation
0.462
Do not
reject the
null
hypothesis
There is no
significant
difference

Rizal in terms of preservation. Since the tabulated value which is
80
status of Batlag Falls in Tanay, Rizal Province in terms of

preservation.
Sub-problem No. 3. Based on the findings, what are the

problems identified?
Based on the data gathered, the following problems are
identified in terms of Location, the site is not near to some known
landmarks, malls, school, churches etc.; in terms of Fees is lack
of advantage cards, bonus cards, discount cards etc.; in terms of
Security is lack of CCTV Cameras; in terms of Appearance and
Attractiveness is lack of top-quality equipment like furniture and
fixtures and other resources; in terms of Popularity is lack of
effective wa ys of introducing the place in social medias, blogs and
newspapers, lack of good advertisement and promotions and there
is no great access for entertainment and leisure activities; in
terms of Preservation is the lack of reliable information in
conserving the area, maintaining the beauty of attractions with
81
well-equipped facilities and opportunities to improve efficient

attractions.
Sub-problem No. 4. What de velopment plan could be

proposed to minimize the identified problems?
Based on the findings, the proposed development plan are
promoting greater offers and promo deals to local and foreign
tourists, installing CCTV Cameras for surveillance and monitoring,
improving the facilities that have a contribution in having good
services,
having
innovative
wa ys
in
endorsing
the
tourist
attractions, acquiring different recreational and enhancing the

maintenance of the natural attractions that will satisfy the tourists.
82
Chapter 5
Summary, Conclusions, and Recommendations
Summary
The main objective of the stud y was to develop the tourist
attractions, Daranak and Batlag Falls, which can contribute to its
popularity in Rizal province.
The salient findings of the stud y are as follows:
1. The Foreign and Local Tourists assessed the status of
the Daranak and Batlag Falls in Tana y, Rizal in terms of:
1.1
Location as Good for foreign tourists and Very

Good for local tourists in Daranak Falls while
83
Very Good for foreign and local tourists in Batlag

Falls.
1.2
Fees as Good for foreign tourists and Very

Very Good for foreign tourists and Good for
local tourists in Batlag Falls.
1.3
Security as Good for foreign tourists and Very

Good for foreign and local tourists in Batlag
Falls.
1.4
Appearance and Attractiveness as Very Good for

foreign and local tourists in Daranak Falls while
Very Good also for foreign and local tourists in
Batlag Falls.
1.5
Popularity as Very Good for foreign and local

tourists in Daranak Falls while Very Good also
for foreign and local tourists in Batlag Falls.
1.6
Preservation as Very Good for foreign tourists

and Excellent for local tourists in Daranak Falls
while Very Good for foreign and local tourists in
Batlag Falls.
84
2. Comparing the assessment of the local and foreign

tourists/visitors in Daranak Falls in terms of Location,
there is a significant difference yielded tabulated value
2.021 less than the overall computed t-value 2.251
between the assessments of the two respondents; in
terms of Fees the tabulated value 2.021 is less than the
overall computed t-value 3.065 then there is a significant
difference; in terms of Security the tabulated value is
2.021 less than the computed t-value of 2.985, therefore
there is a significant difference; in terms of Appearance
and Attractiveness the tabulated value 2.021 is greater
than the overall computed t-value, 1.574 then there is no
significant
difference;
in
terms
of
Popularity,
the
tabulated value 2.021 is greater than the computed tvalue, 0.047 then there is no significant difference; in
terms of Preservation, the tabulated value is 2.021 is
greater than the computed t-value 0.462, there is no
significant difference.
On the hand, in weighing the presented t-test of the
local
and
foreign
tourists /visitors
in
Batlag
Falls
85
regarding the status of tourist attractions in terms of

Location, it was perceived that the tabulated value 2.021
is
greater
than
the
overall
computed
t-value
0.597
consequently there is no significant difference between

the assessment of the two respondents; in terms of Fees,
the tabulated value 2.021 is greater than the overall
computed t-value 1.381 then there is no significant
difference; in terms of Security the tabulated value 2.021
is greater than the computed t-value 0.479 therefore
there is no significant difference; in terms of Appearance
and Attractiveness, the tabulated value 2.021 is greater
than
the
significant
computed
t-value
difference;
in
0.389
terms
then
of
there
is
Popularity,
no
the
tabulated value 2.021 is greater than the computed tvalue 0.047 therefore there is no significant difference; in
terms of Preservation, the tabulated value 2.021 is
greater than the computed t-value 0.462 then there is no
significant difference.
3. The problems that exist in assessing the status of
Daranak and Batlag Falls in terms of Location is that the
site is not near to some known landmarks, malls, school,
86
churches etc.; in terms of Fees is lack of advantage

cards, bonus cards, discount cards etc.; in terms of
Security
is
lack
of
CCTV
Cameras;
in
terms
of
Appearance and Attractiveness is lack of top-quality

equipment like furniture and fixtures and other resources;
in terms of Popularity is lack of effective wa ys of
introducing
the
place
in
social
medias,
blogs
and
newspapers, lack of good advertisement and promotions

and there is no great access for entertainment and
leisure activities; in terms of Preservation is the lack of
reliable information in conserving the area, maintaining
the beauty of attractions with well-equipped facilities and
opportunities to improve efficient attractions.
4. The proposed development plan for the tourist attractions
are promoting greater offers and promo deals to local and
foreign tourists, installing CCTV Cameras for surveillance
and monitoring, improving the facilities that have a
contribution in having good services, having innovative
wa ys
in
endorsing
the
tourist
attractions,
acquiring
different recreational activities for tourist satisfaction and

enhancing the maintenance of the natural attractions.
87
Conclusions
Based on the findings of the stud y, the following conclusions
are drawn:
1. The respondents assessment regarding the status of
Daranak Falls in terms of
Appearance
and
Preservation
resulted
Location, Fees, Security,
Attractiveness,
as
Very
Popularity
Good
while
and
the
evaluation about the status of Batlag Falls in terms of

Location,
Fees,
Appearance
and
Attractiveness,
Popularity and Preservation was rated Very Good

except for Security which is rated as Good.
2. It was analyzed in this study that there is a significant
difference between the perceptions of local and foreign
tourist/visitors in relation to the status of Daranak falls in
terms of Location, Fees and Security.
3. It was perceived to the information gathered that majority
of the respondents identified the problems as lack of
promo
deals
promotional
and
discounts,
campaigns,
security,
recreational
facilities,
opportunities,
important information for an effective conservation action.
88
Also, there are no other establishments near the tourist

attractions. Therefore, these problems should be solved.
4. Based on the findings and existing problems identified,
the development plan that could be proposed are giving
out
discounts
to
lo yal
customers,
providing
CCTV
Cameras and establishing additional furniture and fixtures

that will compliment the facilities, generating effective
wa ys
of
good
introducing
the
advertisements
place,
and
creating
promotions
unique
ideas
in
of
entertainment and leisure activities and sustaining a high

level
of
protection
of
the
tourist
attractions.
Also,
developing transportation links to have great access

between the tourist attractions and other establishments.
Recommendations
Based
on
the
findings
and
conclusion
presented,
the
following recommendations are suggested:

1.
Based on the gathered data from this stud y, even though

there
is
already
good
management
in
the
tourist
attractions, we could propose that the local government

should have developments in other areas of taking care
89
of the attractions. The local government should see to it

that
as
the
tourism
industry
grows
in
the
area,
maintaining the beauty and protection should be observed

as well because it is one of the factors that will help in
gaining more tourists.
2. Since there is a significant difference between the local
and
foreign
tourists /visitors
regarding
the
status
of
Daranak Falls in terms of Location, Fees and Security,

the management should find the differences and then
create development plans to solve the major problems
identified.
After
creating
development
plans,
the
management should be more aware of what the y could

improve in their location and how fees and security of the
place will affect the visitors.
3. Problems identified based on the information gathered by
the majority of respondents should be settled by the local
government. Thus, the awareness of these problems can
come up with best development plans that will support the
fulfillment of the facilities and tools used for the security
of the place. The management could also propose to
90
build establishments near the tourist attractions that will

also catch the attention of local and foreign tourists .
4. The government should take into consideration the needs
of the tourist attractions, so that it can contribute to the
enhancement of the management effectiveness. Thus,
local
government
management to
can
develop
take
part
innovative
in
helping
solutions for
the
the
advancement of tourism industry through their tourist

attractions.
B I B L I O G R AP H Y
91
BOOKS
Mansfield, Stephen. (1997). Guide to the Philippines. Bradt
Pubilications
JOURNALS/PERIODICALS
Andrade, Nel B. (2013, March 23). New Tourism Draw in Tana y.
Manila
Bulletin, p.13
Andrade, Nel B. (2014, August 14). Rizal Taps Pineapple Farms to

Boost Tourism Industry. Manila Bulletin- Lu zon News, p.14
Fernandez, Rud y A. (2012, February 24). Ecotourism, Agri-park to
rise in Rizal Town. Philippine Star, pp D-9
Pazzibugan, Dona Z. (2012, Ma y 16). Erap detention camp in
Tana y now open for tourist. Philippine Daily Inquirer , p. A1
ONLINE SOURCES
Ba yanihan . (2014, January 24). DENR, Rizal top execs forge pact
to protect 'Hinulugang Taktak' waterfalls. Retrieved from
http://bayanihan.org/2014/01/24/denr-rizal-top-execs-forgepact-to-protect-hinulugang-taktak-waterfalls/
Buaron, Dave R yan A. (2009, Jul y 22). Rizal. Retrieved from
http://tourism-philippines.com/rizal/
Datol, Christopher A. (2009, January 09). Tourism rises in
Binangonan .
Retrieved
from
http://mbpublications.com/cruise/2009/01/06/tourism-risesin-binangonan/comment-page-1/
92
Icasiano, Manda. (2011, November 20). The United Nations 8

Millennium
Development
Goals
(MDG):
implemented
continuousl y
at
Angono, Rizal.
Retrieved
from
http://angonodreamnews.wordpress.com/2011/11/20/8mdgslocalized/
Inarda, Anal yn Valencia. (2012, May 10). A Proposed Strategic
Plan for an Enhanced Risk Reduction and Management
Program
of
Rizal
Province.
Retrieved
from
http://wvsu.edu.ph/ircgs/a-proposed-strategic-plan-for-anenhanced-risk-reduction-and-management-program-of-rizalprovince/
Jala Jala, Rizal. (2010, August 26). Pino y Byahero. Retrieved from
http://pino yb yahero.wordpress.com/2010/08/26/jala-jalarizal/
Mallari, Delfin T. Jr. (2014, November 3) Tana y Plants A Bamboo
Amid Climate Change, Sierra Madre Dam Project. Retrieved
from
http:www.newsinfo.inquirer.net/648461/tanay-palntsbamboo-amid-climate-change-sierra-madre-dam-project
Philippine Province Profile. (2009, October). Rizal. Retrieved from
http://www.oocities.org/lppsec/pp/rizal.htm
Province of Rizal. (2013). General Information. Retrieved from
http://rizalprovince.ph/generalinformation.html
Rizal Province. (2014). Retrieved from
http://realestatenetwork.ph/cities/rizal/
Salvador, Jennil yn. (2014). At A Glance: A Days Overview Of
Tana y.
Retrieved
from
http://www.tana ygeographic.com/index.php?
option=com_content&view=article&id=47:at-aglance&catid=35:destinations
Tourism stakeholders, enjoined to promote and develop tourism
potentials of Rizal province. (2014, Jul y 8). Retrieved from
http://news.pia.gov.ph/index.php?article=2261404806584
93
APPENDIX A
SURVEY QUESTIONN AIRE
Date: ___________________
Name: ______________________________________
PART I. Demographic Profile

Please provide the following background information. Put a
in the box.
1. Gender: __ Male
__ Female
2. Age: __ 18 and below

__ 37-45
__ 46-50
__ 19-24
__ 25-30
__ 50 and above
__ 31-36
3. Educational Attainment:
__ Elementary Undergraduate
__ Elementary Graduate
__ High School Undergraduate
__ High School Graduate
__ College Undergraduate
__ College Graduate
__ Others : (specify)____ _______________
4. Your Category as Respondents:
__ Local Visitor/Tourist (Please answer A & B.1 on Part 2)
Province/City: ________________________
__ Foreign Visitor/Tourist (Please answer A & B.2 on Part 2)
Nationality: _____________________
94
PART II: RESPONDENTS PERCEPTION

A. Put a in the space provided that most closel y describes
your opinion about the status of Daranak and batlag Falls in
Tana y, Rizal Province in terms of the following variables.
Rank the status of Daranak and Batlag Falls of Tana y, Rizal
from highest (1) to lowest (5).
(1)
Excellent
(2)
Very Good
(3)
Good
(4)
Fair
(5)
Poor
C ATE G O RY
1. Location
The attraction/destination is
accessibly located.
The attraction is near to the
The site clearl y show the
address of the attraction for
reference.
Posted signboards and
banners near the area to locate
the attraction.
The site is near to some
The place offers parking lot
and space.
2. Fees
The entrance fees are minimal
(low price).
The site offers affordable and
budget-friendl y package deals.
(1)
(2)
(3)
(4)
(5)
(1)
(2)
(3)
(4)
(5)
95
The site offers discounts. (e.g.

student discounts, senior citizen
discounts, group discounts etc.)
Advantage cards, bonus
cards, discount cards etc. are
offered to loyal customers.
Affordable recreational
3. Security
Safety and precautionary
conspicuous area.
Safety processes and
measures are provided prevent
accidents.
Security personnel are visible.
(1)
(2)
(3)
(4)
(5)
(1)
(2)
(3)
(4)
(5)
Emergency tools, fire

extinguishers, fire exits, location
maps etc. are provided.
CCTV Cameras are installed
monitoring.
Security personnel are well
courteous.
4. Appearance and
Attractiveness
Ambiance is appealing to the
tourists.
The cleanliness of place is
well-maintained.
The site is capable of
attracting the interest of tourists.
The attraction satisfies and
96
The actual view and

appearance of the attraction is
the same or more beautiful than
pictures, postcards, tarpaulins
etc.
The site has good, comfortable
and accommodating facility.
The place has top-quality
fixtures and other resources to
compliment the facilities.
5. Popularity
The attraction has a good
advertisement and promotions in
posters, tarpaulins, flyers etc.
There are good feedbacks
The site is well-known and
The place has effective wa ys
of introducing the place in social
medias, blogs and newspapers.
The area has a great access
activities.
6. Preser vation
General rules and guidelines
the place.
There are personnel assisting
(1)
(2)
(3)
(4)
(5)
97

Conserving the attractions is
well-maintained.
The personnel are maintaining
The people in the area are
obtaining reliable information in
conserving attractions.
There are various approaches
sustainability.
The personnel generate
opportunities to improve efficient
attractions.
B. Put a in the space provided that corresponds to your

answer.
B.1. For Local Visitor/Tourist: (if foreign national, proceed to
B.2.questions)
B.1.1. How man y times do you visit the municipality of
Tana y, Rizal?
__ Once
__ Twice
__ Others :
( s p e c i f y) ____
__
B.1.2. How long have you been staying in the municipality of

Tana y, Rizal?
__ 1 day
__ 2 - 3 da ys
__ 4 days-1 week
__ 1 week 1 month
__ more than 1 month
__ more than 1 year
98
B.1.3. How man y times do you visit Daranak and Batlag

Falls of Tana y, Rizal?
__ Once
__ Twice
__ Others : (specify)____ ____
B.1.4. What are the reasons, wh y you are visiting

Daranak and Batlag Falls of Tanay, Rizal? (you can
check 1 or more answers)
__
__
__
__
__
__
Leisure
Medical
Business
Studies
Adventure
Others: (specify)_________________________
B.1.5. What are the activities have you tried upon visiting
__
__
__
__
__
Sightseeing Activities
Mountain-climbing
Swimming
Hiking
Others: (specify) ____________________________
B.1.6. In your opinion, what are the major factors that

enable you as tourist to visit and enjo y your sta y in
Daranak and Batlag Falls?
__
__
__
__
__
__
__
Good Advertisement
Convincing blogs, comments, posts from other people
Clean and tid y environment
Satisfying and breathtaking views
Good Security Management
Remarkable Adventure
Unique Experience
99
B.1.7. What are the common problems or hindrances you

encountered during your visit in Daranak and Batlag
Falls? (you can check 1 or more answers)
__
__
__
__
__
__
Dirty environment
Poor maintenance
Unfavorable Management
Lack of security
Natural Disasters
Others: (specify) ___________________________
B.1.8. In your own opinion, what are the possible wa ys in

order to keep and maintain the attractiveness and
competitiveness of Daranak and Batlag Falls of Tanay,
Rizal? (you can check 1 or more answers)
__
__
__
__
__
__
__
Well-disciplined visitors
Accommodating service providers
Well-maintained facilities
Cleanliness of the environment
Good maintenance and security
Affordable and reasonable prices
Others: (specify) ___________________________
B.1.9. Rate how the tourist destinations/attractions affect

the tourism growth in Rizal Province.
__ Excellent
__ Fair
__ Very Good
__Poor
__ Good
B.2. For Foreign Visitor/Tourist

B.2.1. How long have you been staying in the Philippines?
__ 2 - 3 da ys
__ 4 days-1 week
__ 1 week 1 month
__ more than 1 month
100
__ more than 1 year

B.2.2. How man y times have you been in the Philippines?
__ Once
__ Twice
__ Others :
( s p e c i f y) ____
__
B.2.3. How man y times do you visit the municipality of

Tana y, Rizal?
__ Once
__ Twice
__ Others :
( s p e c i f y) ____
__
B.2.4. How long have you been sta ying in the

municipality of Tana y, Rizal?
__
__
__
__
__
__
1 day
2 - 3 da ys
4 days-1 week
1 week 1 month
more than 1 month
more than 1 year
B.2.5. How man y times do you visit Daranak and Batlag

Falls of Tana y, Rizal?
__ Once
__ Twice
__ Others : (specify)____ ____
B.2.6. What are the reasons, wh y you are visiting

Daranak and Batlag Falls of Tanay, Rizal? (you
can check 1 or more answers)
__ Leisure
__ Medical
__ Business
__ Studies
__ Adventure
__ Others (specify):_______________________
B.2.7. What are the activities have you tried upon visiting
101
__
__
__
__
__
Sightseeing Activities
Mountain-climbing
Swimming
Hiking
Others: (specify) ____________________________
B.2.8. In your opinion, what are the major factors that

enable you as tourist to visit and enjo y your sta y in
Daranak and Batlag Falls?
__ Good Advertisement
__ Convincing blogs, comments, posts from other people
__ Clean and tid y environment
__ Satisfying and breathtaking views
__ Good Security Management
__ Remarkable Adventure
__ Unique Experience
B.2.9. What are the common problems or hindrances you
encountered during your visit in Daranak and Batlag
Falls? (you can check 1 or more answers)
__
__
__
__
__
__
Dirty environment
Poor maintenance
Unfavorable Management
Lack of security
Natural Disasters
Others: (specify) ___________________________
B.2.10. In your own opinion, what are the possible wa ys in

order to keep and maintain the attractiveness and
competitiveness of Daranak and Batlag Falls of Tanay,
Rizal? (you can check 1 or more answers)
102
__
__
__
__
__
__
__
Well-disciplined visitors
Accommodating service providers
Well-maintained facilities
Cleanliness of the environment
Good maintenance and security
Affordable and reasonable prices
Others: (specify) __________________________
B.1.11. Rate how the tourist destinations/attractions affect

the tourism growth in Rizal Province.
__ Excellent
__ Fair
__ Very Good
__Poor
__ Good
103

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1

The Problem and Its Background

abundance of resources. Ages ago, people discovered unique

history and heritage to attract tourists is nothing new, particularly

interested in opportunities to learn about places through their art

heritage tourism is used for, both preservation of regions as well

supporting tourism development. Changing lifestyles of the new

textbook description of a historical event comes to life upon a visit

inhabited mostly by Tagalogs. Minority of other ethnic groups are

number one resource, known to be consummate artists and

accommodation, breathtaking views, and serene atmosphere but

The motivation listed below are said to be related to the

Figure 1 shows the hierarch y of peoples needs. The relation

aesthetic needs refer to wants of the person to see and appreciate

beauty of the world. As a person is experience self fulfillment that

Figure 2. Conceptual Framework on the Proposed

Statement of the Problem

attractions, Daranak and Batlag Falls, which can contribute to its

difference in the assessment of the two group respondents on the

The scope of the stud y covers the natural wonders of the

People. They will develop more understanding of proper

as by an institution or b y law, for a privilege to use or to see the

circumstances of the attractions in Rizal.

Province is a Rizal territory in a region that will undergo

of half of its original territory to the National Capital Region. The

According to urban planners, it is the countrys next business

Government headed by Gov. Rebecca Ynares has called on all

tourism potentials of the province. During the Sining, Kultura at

tourism in the province, through the present program dubbed as

stakeholders develop tourism in Ri zal , 2014)

Coordinators assessed that among the nine components the

verbally interpreted as Implemented

a Great Extent and

assessments of the two groups of respondents are compared, they

ordinances related to Disaster Management and Risk Reduction in

in the south. Tanay was settled b y earl y Austronesian people.

Revolutionary Government under General Emilio Aguinaldo. And

In 1900-1901, Tana y as was under the

Commission. From 19031934 the town leadership was under the

agriculture and regional commerce. Tana y is also believed to be

(38%). While Muslims, Hindus and other religions (4%). (Research

subsequently became one of the staging posts of Philippine

revolutionists against the Spaniards, Americans and the Japanese

experience among other features to attract tourists and potential

residents of Barangay (village) Laiban in Tana y town, Rizal

resources, and coordinate broader efforts at the country level.

poverty in its many dimensions. The y include goals and targets on

provincial governments flagship

results in promoting and developing tourism potentials of the

unpredictable but the y are not unexpected. Disaster management

environmental protection and ecological conservation. In addition,

rehabilitation and sustainable development. Thus, it will help our

discussions of experts in the field. This method is also useful for it

needed for more quantitative types of experimentation (Bombita,

Population and Sampling

respondents of the foreign tourists in Daranak Falls was 18

It is revealed in the table that majority of respondents

frequency of 13 or 26%; ages 18 years old and below has a

On the other hand, it is perceived in the table that

Respondents of the Study

The instrument that will be used is a researcher-made

questionnaire is close-ended question, to simply check and rank