A

Country Project
On
Singapore

Submitted to:
Mr. Nishith Bhatt
I/C Head of the Department,
S.K. School of Business Management,
Hemchandracharya North Gujarat University, Patan.

In partial fulfillment of the requirement for the degree of

Master of Business Administration,
SEMESTER - IV

2013-2015

Prepared By:
Chintan B. Patel (29)

S.K. SCHOOL OF BUSINESS MANAGEMENT

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Table of content
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DETAIL
PREFACE
ACKNOWLEDGEMENT
EXECUTIVE SUMMARY

INTRODUCTION
History Of Singapore
Ancient Singapore
Founding Of Modern Singapre (1819)
Early Growth (1819-1826)
Colonial Singapore (1826-1942):
The Battle For Singapore And Japanese Occupation (19421945):
Post-War Period (1945-1955):
First Legislative Council (19481951)
Second Legislative Council (19511955)
Self-Government (1955-1963)
Campaign For Merger
Singapore In Malaysia (1963-1965)
Republic Of Singapore (1965-Present)
India- Singapore Relations
Geography Of Singapore
Geography
Physical Geography:
Climate Of Singapore:
Seismic Activity
Political And Human Geography
At A Glance
International Transport Links

2.

CULTURE OF SINGAPORE
Languages:
Attitudes and beliefs
Ethnic areas
Festivals
Religion:
Cuisine:
Performing arts:
Stand-up comedy:
Cultural policy:
Gardens:
Creative writing

S.K. SCHOOL OF BUSINESS MANAGEMENT

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CHAPTE
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DETAIL

3.

ECONOMIC ANALYSIS
Economy of Singapore
Economic history
State enterprise and investment:
Sectors
Trade, investment and aid
Singapore workforce
Public finance
Monetary policy
Facts & figures

5.

POLITICAL ANALYSIS
Politics of Singapore
Political Background
Political Climate
Executive
Legislative

6.

BIBLIOGRAPHY

S.K. SCHOOL OF BUSINESS MANAGEMENT

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Preface
As a curriculum part of Master of Business Administration programmed all students studying
in their 4th Semester, required to complete a task of doing project report on particular
country.
By studying International Marketing Management, students know theoretical fundamentals
about the Imports, Exports, International Trades and barriers for trades and so on. But by
working on up to date study on country as a whole we can have further ideas about business
environment and situation of that particular country.
The major objective behind to assigning country project per students is to make them aware
about the Nations factor advantages for the product, feasibility of products, policies and
appreciation given by the particular govt., etc.
Students also require formulating strategic plan for venturing in new business in that
particular country.
Here we have gone through accomplishment of our brief study report on Singapore Country.
We studied history, geography, demographics, culture, politics and combination of them all.
We also suggest .Business Strategy for Venturing develop electric car in Singapore.
The report has tremendous size of learning value. We found vast improvement in our
knowledge at international level, we can further feel that we have step upwards on this ladder
called International Marketing Management.

S.K. SCHOOL OF BUSINESS MANAGEMENT

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Acknowledgment
At this moment of my substantial enhancement, we have hardly enough words to express our
gratitude toward who were constantly involved with us during this project. With a sense of
gratitude and respect, we have great opportunity to present our thanks to them who directly or
indirectly helping us in the preparation of this project.
On this project we got the opportunity to work under the sincere guidance of Nishith Bhatt
sir. He was always there for continuous support, timely suggestion and encouragement
throughout the project and for widening the horizons of our thinking. He was constantly in
touch with us to solve our doubts and guided us in the right direction. We are grateful to him
for kindly helping.
We also thank to all faculty members of S. K. School of business Management, Patan, for
providing guidance and help us to complete this project. We thank for their active
involvement in project work. They always here with us when we needed any type of
guidance. Their guidance and inspiration changed this project fruitful and meaningful
exercise.

S.K. SCHOOL OF BUSINESS MANAGEMENT

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Executive Summery

Here we have to make one research project, which include Economical, Political, Technical,
Geographical, Demography etc. information of any particular country and find out the
potential market to introduce or launch new product under that environmental elements.

Objective:
1. To find out cultural dimension of the country.
2. To study the in depth scenario for launching a new product.
3. To become awareness about international paradigm shift of the economy.
4. To expand the knowledge of various fields towards the real situation prevailing
world.

S.K. SCHOOL OF BUSINESS MANAGEMENT

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in the