An Organizational Study On Nueva Jobs: Chapter-1

An Organizational study on Nueva Jobs
CHAPTER-1
Introduction:
Meaning of Organization:
Organization is the foundation upon which the whole structure of management is built.
Organization is related with developing a frame work where the total work is divided into
manageable components in order to facilitate the achievement of objectives or goals. Thus,
organization is the structure or mechanism (machinery) that enables living things to work
together. In a static sense, an organization is a structure or machinery manned by group of
individuals who are working together towards a common goal. Alike 'management', the term
'organization' has also been used in a number of ways. Broadly speaking, the term 'organization'
is used in four different senses: as a process, as a structure of relationship, as a group of persons
and as a system.
Meaning of Organization study:

Organizational study is an effort towards understanding the organization, its policies,
structure and methodology adopted. It gives us brief description of the overall functioning of the
company or organization.
Considering on human behavior plays important role in current organization management
process, organization study focuses on behavior issues beyond working environment in
organization. Through analysis the factors, include of individual, group, leadership, and
organization structure and development, organization study helps us to promote organization
KRUPANIDHI SCHOOL OF MANAGEMENT
Page 1

performance and management effectiveness. As time limited, we will design the course content
on our program requirements; the contents involve helping managers understanding staff
behavior, promoting individual performance behavior, and developing management methods and
tactics
An organizational study on Nueva Jobs Private Ltd:

An organization is a consciously coordinated social entity, with a relatively identifiable
boundary, that functions on a relatively continuous basis to achieve a common goal or set goals.
The words consciously coordinated imply management. Social entity means that the unit is
composed of people or groups of people who interact with each other.
An organization has a relatively identifiable boundary. This boundary can change over time,
and it may not always be perfectly clear, but a definable boundary must exist in order to
distinguish members from non-members. It tends to be achieved by explicit or implicit contract
between members and their organizations
People in an organization have some continuing bond. This bond, of course, does not mean
lifelong membership. On the contrary, organizations face constant change in their membership,
although while they are members, the people in an organization participate with some degree of
regularity.
Finally, organizations exist to achieve something. These somethings are goals, and they
usually are either unattainable by individuals working alone or, if attainable individually, are
achieved more efficiently through group effort. While it is not necessary for all members to
Page 2

endorse the organizations goals fully; our definition implies general agreement with the mission
of the 0rganization. Finally, the organizations life exists beyond that of any of its members.
Employees can quit, but they can be replaced so that the activities they perform can be carried
on.
1.1 Objectives of the study:

The objectives of the study are explained as under. They are
To understand the theory and objectives of the firm.
To study the organizational structure of Nueva Jobs India private ltd
To understand all the functional areas of the organization.
To evaluate accounting procedure and book of accountant attached and maintained by

the firm.
To apply the SWOT analysis, Porters 5 forces model and McKinseys 7s model to
understand the competitive positioning of the organization.
To understand the delegation of authority and responsibility of the organization.
To provide suggestions, this would enhance the organization.
1.2 Sources of Data:
Primary data
Primary data were collected through the repeated personal interaction with
the authorities of Nueva Jobs private ltd. It was also collected through the method
Page 3

of careful observation and interaction with the employees, customers and officers
of the organization.
Secondary data
The secondary data were collected through the careful study of the extracts
of the accounts of the company and some other basic information about the
company was collected by the company website Nuevajobs.com. Some other
information related to the project was also taken from the internet.
1.3 Scope of the study:

The study focuses on the overall structure of the organization. This study emphasis on
analyzing the overall functioning of the functional departments and understand the organization
structure, leadership style, polices procedures, process of the organization.
1.4 Methodology:
Research methodology is the way to systematically solve the research problem. Research
is the search for the knowledge through objective and systematic method of finding solution to a
problem. The study was based on primary data and secondary data.
Data collection method:

Tools of data collection are as follows
1. Primary data. 2. Secondary data.
Page 4
Data collection method
Primary data
Secondary data
Internal data
External data
1.5 Limitations:
Time is one of the limitations so the intensive study of the concern is hardly
possible.
Biased information if any may be the limitation of this report.
The depth data could not be collected as certain factors are kept highly
confidential by the management.
The study period is for 4 weeks. Hence the data cannot compute to the longer life
of the company.
No businesses reveal every business secrets. So only available information are

used for analysis.
Page 5

CHAPTER-2
Industrial Profile:
2.1 Profile of online marketing industries:

Marketing is the process of communicating the value of a product or service to
customers, for the purpose of selling the product or service.
Marketing can be looked at as an organizational function and a set of process for creating,
delivering and communicating value to customers, and customer relationship management that
also benefits the organization. Marketing is the science of choosing target markets through
market analysis and market segmentation, as well as understanding consumer behavior and
Providing superior customer value. Marketing satisfies the needs and wants through exchange
process and building long term relationships, reaching out to consumers and establishing a brand
is an important part of succeeding in business. Without marketing solutions, a business has a
very high chance of failure. Online marketing is a strategy that helps build up a companys
reputation and exposure online by using a variety of internet tools and solutions.
Page 6
One of the most popular ways of marketing is digital/online marketing, which is most
trending in recent days. Digital marketing is marketing that makes use of electronic devices
such as personal computers, Smartphone, cell phones, tablets and game consoles to engage with
stakeholders. It applies technologies or platforms such as websites, e-mail, apps (classic and
mobile) and social networks. The digital marketing is also called as online marketing/ internet
marketing.
2.1.1 History:
The term digital marketing was first used in 1990s. In the 2000s and the 2010s, digital
marketing became more sophisticated as an effective way to create a relationship with the
consumer that has depth and relevance. In 2012 and 2013 statistics showed digital marketing
remained a growing field.
Page 7

Spending on internet advertising and marketing in 1996 totaled $301 million in the U.S.
while significant compared to the zero dollars spent in 1994, the figure paled in comparison to
the $175 billion spent on traditional advertising as a whole that year. As the number of internet
surfers continued to rise, however, interest in the internet as a mass- media vehicle increased.
Inline advertising grew to an industry worth nearly $1 billion in 1997. The internet became
increasingly popular in the late 1990s, and the viability of the internet as a marketing medium
emerged as more than mere speculation. Millions of surfers logged on to the Web each day, and
many businesses were determined to reach this new audience. Web sites emerged for companies
in nearly every industry, ranging from household cleaning products and cosmetics to electronics
and automobiles. At the same time, many firms realized that simply creating a Web site wasnt
enough to create a solid internet presence; they also needed to drive traffic either to their sites or
to their specific advertisements.
The first commercial website ever created was by OReilly & Associates in the early days of
1993.People were still just beginning to use the web as a mainstream tool at that time, with the
early adopters interested in the personal applications of the net, not the corporate ones.
That website was the first example of online content the marketing. There was a section titled
the online whole internet catalogue. Originally published as a book, it showed the ability to
introduce traditional content to online users for mass viewing.
Page 8
In 1995, Yahoo transformed itself from just being a web directory to a commercial
business, the same year in which they did the 1st keyword based advertisement.
August 1995: MSN online is launched by Microsoft.
The internet advertising council is assembled.
Web connects, an advertising agency that helped with ad placement on internet, placed
banner ads for the well-known Encyclopedia Britannica.
2.1.2 Types of Online Marketing:
Content marketing:
Content marketing is a hot term these days, but its not always well understood because its
a very broad term. Content marketing is any marketing format that involves the creation and
sharing of media and publishing content in order to acquire customers.
The content marketing you are likely most familiar with is a business blog with regular text
posts. But content marketing can take many other forms and formats, including videos, photos,
Page 9

PowerPoint presentations, info-graphics, white papers, case studies, webinars, podcasts and
more.
What distinguishes content marketing from the more direct online marketing you do on your
business website is that it focuses primarily on communicating with customers/readers/viewers
rather than selling to them directly and overtly. Content marketing done well can generate
awareness for your business, consideration of your products and services, and increased loyalty
from current customers. Sometimes youll get direct sales from content marketing, but its
usually a two-step (or more) process.
Content marketing can also help you with some of your other marketing efforts. Blog content can
often be very helpful for your website SEO, part of your overall search engine marketing (SEM)
efforts. It can also aid your social media marketing by giving you valuable original content to
share with your social network followers. And it can likewise filter into your email marketing by
giving you some non-sales content to include in email newsletters.
Social media marketing:

Social media marketing refers to the process of gaining website traffic or attention
through social media sites.

Typically it looks like this: businesses establish a presence on social networks like Facebook,
Twitter, LinkedIn and Google+ in order to engage their online audience, build a following, and
drive traffic back to their website and/or blog. People have been a part of social media marketing
if they have liked a company on Facebook, re-tweeted a company tweet, or downloaded an
online coupon from another social network.
Page 10

As we noted above with content marketing, success with social media marketing (SMM) can aid
in other online marketing efforts. Social network sharing is an effective way to promote your
content marketing efforts. Every new blog post, white paper, info-graphic or other form of
content you create should be shared with your social networks. Social media activity can also
help you with your search engine marketings SEO efforts. Though the major search engines
havent specified just how much it matters, theyve all said that social media signals factor into
the search algorithms that translate into search engine rankings. In other words, if theres a lot of
social network activity around your brand, youll be more likely to rank high for relevant terms.
Search engine marketing:
There are two main forms of search engine marketing (SEM): PPC, which stands for Pay
Per Click and SEO, which stands for Search Engine Optimization. When you do a Google
search, you see results based on both PPC and SEO. Typically at the top of the search results
page and along the right side of the page, you see sponsored ads. Businesses have used Google
Ad-Words program to bid on this search engine placement and will pay money to Google for
each ad that gets clicked on, which is why its called Pay Per Click (PPC) advertising.
All the other search results in the middle of the page are considered organic or unpaid results
based on Googles perception of how relevant those results are for the search. Thats where SEO
comes in. SEO techniques can make it more likely that Google ranks your site higher in these
organic search results.
Page 11
Email marketing:
Because its been around for such a long time, email marketing doesnt have the buzz
associated with the marketing techniques above. But its been around such a long time because it
works. People who buy products marketed through email spend 138% more than people who
dont receive email offers 44% of email recipients made at least one purchase last year based on
a marketing email, email marketing can include customer newsletters, product offers, coupons,
or more informational updates. Regardless of what type or types of email marketing you want to
do, having an email marketing platform can streamline and simplify your efforts, and help you
track your success.
2.2 World scenario:

Last few years forecasts about rise of Internet consumer base and broadband penetration
in global have been too bullish to project according to Market trends and research analysts
reports. However continued many countries Government support with de-licensing of this sector
and liberal policies have given regular boost to this industry achieving good growth. Internet and
broadband penetration levels were low in initial years, but increased significantly from 0.1% in
1998 to 4.5% in 2005 globally. At the end of 2006, Internet subscriptions rose to 8.5 million, of
which two million were broadband showing a phenomenal increase (at the rate of 128% between
December 2005 and December 2006). However the number of actual Internet users in global is
much larger, approximately fourfold in comparison to the number of subscriptions mentioned
Page 12

above (estimated to be 33 million Internet users in Sept 2006, of which 25 million can be
regarded as active users).
Desire to buy through imagery, videos, virtual try-on, real-time feedback, free home delivery and
getting the ownership of goods in discounted price. It is evident that this newest trend in the
buying pattern of the consumers are opening new ways for the retail companies to sell their
product through internet, but at the same time it is becoming a serious threat to the conventional
model of selling products through physical shops. Advertising on the web has taken the world by
storm and continues to grow in mighty ways, effectively encouraging the vast consumer market
worldwide to indulge and purchase products and services on offer and continue to return for
more. Online marketing is an interactive means that opens the broader public up to bigger and
better customer service and products. During the course of 2009 and further into the future,
online marketing strategies across the world are bound to be as challenging as they are exciting.
2.3 Indian scenario:

In recent times the biggest talk in the online retail segment is the entry of Amazon in
India as the company has been offering its retail online store in India. As per the government
policy no foreign firm can be engaged in the E-commerce business in this country. So Amazon
is taking a different approach to do business here. The worlds largest online retailer is planning
to tie up with Shoppers Stop, Crossword, Spencers Retail, Woodland, Future Group and other
leading retail chains in India to sell their wares through the Amazon India marketplace.
Basically, it will provide a platform for selling goods online to the top retailers through its sales
channel.
Page 13

2.4 State scenario:
As growing middle class incomes Consumer spending increase in leisure items and
services like entertainment, vacation etc. And many online companies are emerging everywhere
in India many consumers are opting internet as a primary source to their shopping. And the
increasing costumer standard of living in metropolitan cities, there are more involved in online
shopping, based on these information many business firms are starting to market their products
through online.
2.5 Major players:

Oracle
NetApp.inc
Tarang Software Technologies Private. Ltd
Photon Info-tech Private Ltd
Nex-G Exuberant Solutions Private. Ltd.
R2K Software India Private Ltd.
Value leaf Private Ltd
Kals Info Private Ltd
Wit Innovation Private Ltd
Encora.inc
Page 14

2.6 Top Current & Future Trends in Online Marketing
Marketing during the Recession:
At present the world at large is hard at work finding solutions to the economic crisis that
has caused much discomfort to many countries, some more so than others. Online marketing is
already cleverly producing messages that appeal to the vast majority, especially those affected by
the recession. Recession marketing is already seeing offers that sing the tune of saving you
money and is expected to linger throughout the duration of the year. Online marketing now has
to get creative and stretch a countrys currency, offering the public more for less. A surge of
creativity is expected to flow into the online marketing industry with a strongly competitive
nature. The trick with this will be getting the message to come across in a unique and distinctive
way.
The Rise of the Small Business:
Small businesses have been gradually becoming more and more involved with online
media marketing tools. This trend will continue as this medium of marketing is by far more cost
effective than traditional means. Marketing tools set to be used a lot more in the near future
include email marketing, pay per click (PPC) advertising and social networking. Small
businesses will increase investment opportunities in websites, microsites and custom landing
pages.
Page 15

The Customer Voice:
Customer demand largely dictates their own needs and wants when it comes to products
and services. It is therefore essential for online marketers to ensure that their target audience has
a distinctive voice within their campaigns. The risk is that if customers do not feel that they have
this voice, they will seek out alternatives. Tools already being used and a trend set to continue
include forums and feedback forms.
Video Marketing:
Studies have proved that by adding a video to a website, traffic to it increases
substantially. Online videos are already a popular trend that is expected to grow enormously in
the very near future. Video marketing must, however, be relevant and useful to the audience
being targeted or itll surely be a waste. Interactive video technology is the trend being explored
at present offering users the opportunity to click on a variety of differently designed elements
within a video that is related to content, microsites, shopping carts etc.
Blogs:
Blogging is incredibly popular across the world and will continue to grow in its success
in the near future. Blogging offers the public a voice that is not plagued with too many
restrictions. Small businesses in particular are expected to make use of this highly effective
online marketing tool in strong ways.
Page 16

Social Marketing:
Social media and social networking websites (e.g. Facebook) have taken the world by
storm and continue to increase in popularity. It is for this reason that social marketing as a trend
is well on its way to new heights. Small businesses are set to embrace the versatile trend of
online social marketing in the near future in growing numbers with the aim of better targeting
their audience and achieving more success where return on investment (ROI) is concerned.
Mobile Marketing:
Digital mobile devices such as the iPhone and other similar types are opening up the
consumer public to convenient online opportunities. Access to email and the internet is growing
in their numbers across the world as a feature on mobile phone devices with better technology
being developed with each model launched. Mobile marketing is thus the very next step and a
trend expected to really take off and continue to grow in the near future. The trend is set to
infiltrate businesses such as restaurants and movie theatres a great deal more.
Behavioral Targeting & Analytics:
Online advertising is expected to become very much behaviorally based whereby more
advertising networks will generate more dynamic images and messages based on internet
behavior. As a result web analytics will follow suit and not only measure which pages online
users are visiting but why they do so.
Page 17

Widgets (interactive web applications):
Widgets are a cost effect means of ensuring that a targeted audience is drawn back to a
website and spending more time with a particular brand on a more ongoing basis. Widget
marketing trends that can be expected will have the effect of saving a users time, helping them
to get things done and providing useful information.
Getting Back To Basics:
Another trend for the near future involves a back to basics approach that targets how
best to provide customers with effective solutions. Online marketing messages look to be moving
in this direction whereby advertisers will remove the fluff (non relevant information) and get
straight to the point.
Relationship Building:
Relationship building models are fast becoming a popular trend expected to grow in
profitable ways. With the economic crisis very much prevalent at the moment, recruiting new
customers is not necessarily a primary aim in an online marketing campaign. Building trust and
long term relationships with existing customers is, however, a trend that marketers will make
more use of during the recession period. The goal is to thrill existing customers and keep them
coming back for more.
Verticalisation:
Verticalisation is set to become a strong online marketing trend whereby advertisers will
make use of online mediums that target their specific audience. For example a shoe designer or
Page 18

retailer looking to advertise will make use of ShoeTube.tv instead of YouTube.com.
Verticalisation essentially means that marketers will hone in on delivering a specific message
directly to a very specific target audience.
Multicultural Marketing:
The world is made up of an enormous amount of different cultures and societies. This in
itself is a sea of opportunity for online marketers to explore and is set to become a substantially
profitable trend. Online marketers are thinking global and working to uncover brand new
audiences whilst appealing simultaneously to different cultures. Small businesses, in particular,
are expected to hone in on this trend and make it gold.
Combining Display Ads & Search Marketing:
Although already a trend in place, mixing online display advertisements with PPC
marketing within online marketing campaigns is expected to grow in popularity. Website traffic
already, more often than not, doubles using this means of advertising. Conversions (users
visiting a website becoming customers purchasing a service or product) also already significantly
increases as well. The opportunity for a profitable ROI is too good to pass up with this trend and
will continue to move forward achieving bigger and better results.
2.6.1 Online marketing industrial trends (2014):

Connected devices create an ecosystem of devises, also known as the Internet of things.
Content marketing will continue to remain supreme, even as a buzzword.
Page 19

Sponsored content will grow in importance for brands to reach customers and
publications to drive revenue.
Simple mobile apps will continue to captivate like instagram, whatsapp and we chat.
A blur of social signals in search: author rank and Google authorship.
Spend on paid social advertising will rise, spend on display ads will fall.
Page 20

CHAPTR-3
Company Profile:
Nueva Jobs Private Ltd:
3.1 About Nueva Jobs Private Limited:

NUEVA JOBS is based in Bangalore & has clients across the country. Since our
inception we have been in the business scenario with a mission of serving the companies with the
speed and quality that is required. It is a dream relished by our team of professionals with varied
experiences related to the service industry. Spurred on by the experience and expertise in talent
search and rehabilitation of human resources, we have been providing the support to our
esteemed clients to their satisfaction. We provide various services ranging from
online
marketing, software development and testing, web application development, mobile application
development, staffing solutions to companies, tech support and business process outsourcing.
Page 21

We are a learning & creative organization that strongly believes & practices utmost
professionalism by adhering to our commitments, providing high quality services and focusing
on long term relationships based on Honesty, Trust & Integrity.
Our endeavor is to go beyond our clients expectation and achieve a high level of client
satisfaction. Our belief and practice regarding client focus is to understand the clients objectives
& purposes of the engagements even before we start analyzing the requirements.
Nueva jobs acts as a gateway to provide a wide range of recruitment and selection
services to companies. We are a dedicated team of professional consultants offering top of the
line global executive recruitment and selection services.
With the open competition between online businesses increasing exponentially on a year
to year basis there emerged a direction need for a technically advanced, flexible, and effective
system for efficiently optimizing corporate websites for the major search engines. Coupled with
ever more fickle internet buyers and sellers, who are hard pressed not to click the first few results
that appeared within a search engine query- the Nueva Jobs was born.
3.1.1 Details of the Company:

Name of the company: Nueva Jobs
Nature of the company: Private limited company
Year of establishment: 2011

Postal address: 19th A main Rd, HAL 2nd stage Indira nagar, Bangalore-560008.
Page 22

Telephone: +91-9611291258 | 080-41224142
Timings: 10.30 to 5.00
No. of employees: 123
Working days: Monday to Friday
Weekly holiday: Saturday & Sunday
Website: Nuevajobs.in
3.2 Our Vision:
We believe in establishing long-term relationship with our customers by consistently

delivering creative and value-adding solutions and services of high quality through highly
professional people & procedures.
Focus on achieving the objectives through service excellence.
High quality performance and consistent growth built & delivered on the core values.
Ensure a highly satisfied customers, employees & stakeholders.
3.3 Our mission:

To deliver relevant, reliable & cost-effective services.
Page 23

3.4 Our Value:
We inculcate in our team Professional Ethics & moral values. We uphold the principles
of honesty, reliability & integrity. We set high standards by recruiting top-notch talent from
India's vast labor pool, empowering them with the best tools and technology the industry has to
offer and coaching them to embrace and provides team professional ethics.
Commitments:
We provide the just right match and solutions for the human resource needs of our clients
through long-term client relationships built on experience, approaching and teamwork.
3.5 Our services:
Assistance for Human Resource Requirement including temporary staffing, permanent

staffing, Fixed contracts and Pay rolls.
We specialize in requirements for Software Development, Software Testing, Help Desk,

Technical Support, Customer Support, BPO, Banking and Financial Services
Experts in Recruitment: A Team Effort Led by an experienced team, each segment of our
business is run by a person who has had a successful career before joining Nueva Jobs.
Their hands-on expertise helps maintain our original part-time recruitment spirit, while
strengthening our overall capabilities and synergistic profile.
Training on Customer Relationship management, Aspects of Software engineering and

computer Internals.
Page 24
Personalized Human Resource solutions.
3.5.1 Web based Applications

After the speedy rate of change in business technology over the last few years, many
businesses find themselves with a mixture of databases and applications that work only in
seclusion. Web based applications have evolved with improvements in security and technology,
as there are plenty of situations where traditional software based applications and systems could
be improved by migrating them to a web based application.
3.5.2 Call Center Services:

Outsource is positively related to the search for more efficient organizational designs:
cost reduction, productivity growth and innovative capabilities. Hence, a source for strategic
advantage. Customer Interaction Management contains an advanced management engine that
enables you to fully control a universal queue of customer interactions of all types, including
telephone and Interactive Voice Response (IVR), voice mail, email, web chat, web transactions,
and fax and agent tasks.
With the power of Nueva Jobs Customer Interaction Management platform, companies will be
able to optimize operational efficiency, continuously improve agent performance, and reduce
costs.
Page 25

3.5.3 Software Applications:
Nueva Jobs offers one-to-one solutions for the complex IT Solutions of businesses. With
our unique approaches and proved methods, we infused novelty and simplicity in our IT Services
that helped our clients reduce burden on their employees, cut off huge costs achieve greater
customer satisfaction.
Technical expertise and talented IT professionals have helped to offer comprehensive service
offerings without restricting ourselves to a few specialties. We mold our skills and expertise to
deliver high quality, reliable solutions.
We maintain international standards lay down by organizations like ISO and CMM and ensure
that the product has been tested to the almost satisfaction of our client before finally transferring
the application from our server to that of the client.
We even offer our clients the Application Maintenance services at throwaway price. Quality
assurance is an integral and inevitable part of the at Oxy Technologies, regardless of what the
software is the usage of techniques like Regression Testing, Functional Testing and Load Testing
helps us to defect proof the software applications make the software bug free. This adds to the
customer satisfaction as it provides stable software.
3.5.4 Product development:

Nueva Jobs delivers product development services that manage all stages of the product
development lifecycle, including: Designing, leveraging the original designs to develop the
product and user manuals testing and also services for ongoing end-user support.
Page 26

What is Product Development?
Product development is the process of designing, creating, and marketing an idea or product. The
product can either be one that is new to the marketplace or one that is new to your particular
company, or, an existing product that has been improved. In many instances a product will be
labeled new and improved when substantial changes have been made.
Nueva Jobs delivers product development services that manage all stages of the product
development lifecycle:
Product ideation
Requirements definition and analysis
Prototype development
Design and development of the new product
Testing and QA
Maintenance
3.5.5 Technical Expertise:

Nueva Jobs product development services offer a full range of services for new product
development. They provide the following services to our clients:
Definition
Engineering Plan
Page 27
Prototyping
Architecture
Design
Implementation and Support
Coding of the system is done based on customer-approved milestones and deliverables.

Maintenance and support is provided depending on the nature of agreement.
Follow us on
3.5.6 Services:
Software development and Testing.
Web application developments.
Mobile application development.
Internet marketing management.
BPO (Business Process Outsourcing).
Human Resource Management.
Custom Application Development.
Online marketing services.
Page 28

Software
Development
&Testing
Online marketing
services
Web Application
Development
Custom Application
Development
Mobile Application
Development
Human Resource
Managemnet
Internet Marketing
Management
Business Process
Outsourcing
3.6 Objectives of the company:
To spread the operations globally by developing a mix of international markets and

businesses.
Maintaining the highest quality by proving best service for the customers.
To maintain technological leadership through continuous efforts to update product

technology.
To managing with a global perspective.
To maximize productivity.
Page 29

3.7 Corporate Objectives:
Nueva Jobs India Private Ltd is dedicated to keeping a definite and distinct focus on
software development, services and testing. The corporate mission of Nueva Jobs India
Private ltd is to achieve and maintain customer satisfaction through sustained quality in the
services at all time.
3.8 Principles:
Professionalism
Excellence
Provides on-going support and advice
To work in close coordination with our client
To provide value-added expertise
Page 30

3.9 ORGANIZATION STRUCTURE
CHAIRMAN
MANAGING DIRECTOR
HR DEPT
FINANCE DEPT
MARKETING DEPT
PROJECT MGMT DEPT
HR MANAGER
FINANCE MANAGER
MARKETING HEAD
PROJECT MANAGER
OPERATION STAFF
ASST.FINANCE
MANAGER
MARKETING
EXECUTIVES
TEAM LEADERS
STAFF
FINANCIAL
ACCOUNTANT/BUDGET
ANALYSER
STAFF
STAFF
STAFF
Page 31

CHAPTER-4
Departmental Studies:
Nueva Jobs constitutes of the following departments:
Human Resource Departmnet
Finance Department
Project Management Department
Marketing Department
4.1 Human resource department:
4.1.1 Introduction:
Human Resource is the key catalyst that determines the organizational growth. It plays an
active role on the economic development of the organization effective exploitation of the natural
and physical resources depends upon the best utilization of the human resource.
Human Resource Management is an essential thing for the effective and optimum
exploitation of other resources. HRM includes the management of people in the organization
Page 32

which starts from recruitment of an employee and ends with the retrenchment of an employee.
Especially the activities included are HRP, job analysis and design, recruitment and selection,
orientation and placement, training and development, performance appraisal and job evaluation,
employee and executive remuneration, motivation and communication, welfare, industrial
relation and the like. The HR is of immense importance since it involves matters such as
identifying, placing, evaluating and developing individual at work and maintaining multilateral
communication system. In simple sense, human resource management means employing people,
developing their resources, utilizing, maintaining and compensating their services in tune with
the job and organizational requirements with a view to contribute to the goals of the
organization, individual and the society.
4.1.2HR Department Chart:
HR
DEPARTMENT
HR MANAGER
OPERATION
STAFF
STAFF
Page 33

4.1.3 Objectives:
To provide a comprehensive framework and a process for the development of the

human resource in the organization.
Enable to have systematic information on human resources for manpower planning,

development, succession.
To increase the capability of the organization to recruit, retain and motivate

employees.
To provide a healthy climate for every employee to develop and apply his capability
to achieve individual and organization goals.
In this company they have a suggestion box to express about employees work and
environment whether they were satisfied with their work or not and also that
suggestion box reviewed by only HR not any other else.
To provide the organization with well trained and well-motivated employees.
4.1.4 Selection Process:

Selection is the process of differentiating between applicants in order to identify and hire
those with greater likelihood of success in a job.
Definition:
The process of interviewing and evaluating candidates for a specific job and selecting an
individual for employment based on certain criteria. Employee selection can range from a very
simple process to a very complicated process depending on the firm hiring and the position.
Page 34

Certain employment laws such as anti-discrimination laws must be obeyed during employee
selection.
Importance of selection:
Create a talent pool of candidates to enable the selection of best candidates for the
organization.
Determine present and future requirements of the organization in conjunction with its
personnel planning and job analysis activities
It save the origination time.
It increases the pool of job candidates at minimum cost.
Helps increase the success rate of selection process by decreasing number of visibly under
qualified or overqualified job applicants.
Helps reduce the probability that job applicants once recruited and selected will leave the
organization only after a short period of time.
Selection Process:
Selection is a long process, Commencing from
The preliminary interview of the applicants to
Ending with the signing contract of employment.
The objectives of a selection process:
Support the organization ability to acquire, retain and develop the best talent and skills.
Page 35
Determine present and future manpower requirements of the organization in coordination

with planning and job analysis activities.
Obtain the number and quality of employees that can be selected in order to help the
organization to achieve its goals and objectives.
Create a pool of candidates so that the management can select the right candidate for the right
job from this pool.
Attract and encourage more and more candidates to apply in the organization.
Increase the pool of candidates at minimum cost.
Acts as a link between the employers and the job seekers.
To select the right candidate for the right job and at the right time.
To be able to filter the right candidates and zero in on them from the enormous list of the
applicants.
To select the candidates who would possibly take up the higher senior designations in the
future and would work with the company for a longer period of time.
4.1.5 Recruitment and Selection process flowchart:

Objective:
Ensure precisely channeled selection of resources, to enable achievement of the company's
business goals.
Page 36
4.1.6 Performance Appraisal:

Performance Appraisal is a method of evaluating the behavior of employees in the work
place, normally including both the quantitative and qualitative aspects of the job performance. In
Nueva Jobs Performance appraisal is conducted by the HODs of the department to all the
workers, once in 6 months. Pay scale and Promotions are decided on the basis of the
performance ranking of the employee.
Page 37
RECRUITMENT
LEADERSHIP
MANAGEMENT
GOAL SETTING
HR
CAREER
MANAGEMENT
PERFORMANCE
MANAGEMENT
TRAINING &
DEVELOPMENT
COMPENSATION
& BENEFITS
Page 38

4.2 Finance department:
4.2.1 Introduction:
Finance in simple terms means the provision of money at the time when it is required.
Every enterprise, whether big, medium or small needs finance to carry on its operations and to
achieve its targets. In fact, finance is so indispensable today that it is rightly said to be the
lifeblood of an enterprise. Without adequate finance no enterprise can possibly accomplish its
objective.
Finance is very important for the smooth running of the business. It has been rightly
termed as universal lubricant which keeps the enterprise dynamic. Right from the very beginning
i.e. conceiving an idea to business, finance is needed to promote or establish the business,
acquire fixed assets, make investigations such as market surveys etc., to develop a product, hire
employees and machine at work, encourage management to make progress and create values.
Page 39

Even an existing concern requires finance for making improvement of an organization where in,
each and every department depends on the finance department for its function.
4.2.2 Finance Department Chart:
FINANCE DEPARTMENT
FINANCE MANAGER
ASST.FINANCE
MANAGER
FINANCIAL
ACCOUNTANT/BUDGET
ANALYSER
STAFF
Page 40

4.2.3 Objectives:
To generate reasonable return for the companys investments.
To have compliance with all statutory requirement and no default in statutory dues.
Timely submission of monthly MIS, Quarterly, Half yearly and Annual Financial
Statements.
To have cost control and cost management.
To safeguard company assets and ensure to revenue loss or excess payment to bank.
To maintain professional and cordial relationship with banks and financial

institutions.
4.2.4 Maintenance of Books of Accounts:
The finance department is concerned with the planning and controlling of the firms
financial resources. This department is concerned with acquisition of funds and
proper utilization of acquired funds. The transactions of company are recorded either
in journal books or in subsidiary books, then they are posted in the ledger and trial
balance is prepared at the end of the accounting period.
The planning for accounts is done in the month of March and wages are computed
from the details filled in the worksheet. All transaction from the issue of goods
received to the final documentation is computerized in the accounts department.
The company has recently implemented SAP system where in all the transaction is
carried online. The SAP consists of FICO (Finance and Costing) module and all
Page 41

relevant MIS required for managing the affairs of the company are available through
SAP. The MIS is updated after every transaction, be it purchase or production is
confirmed/registered in SAP. In view of the implementation of SAP, the structure of
finance department has become lean.
4.2.5 Functions of Finance Department:
Rising of funds for working capital and for Capital Expenditure.
Drawing up of Financial Statement (quarterly/ half yearly/ annually) and

getting it audited.
Compliances with all statutory requirement more specifically of Central

Excise, VAT/ Sales tax and Income tax.
Submission of statements to banks as required by Bank/RBI.
Monitoring if any receivables.
Payment to creditors and to ensure no overdue payments without valid reason.
Ensure that interest out go on borrowings id optimum.
Ensure that the investment in various funds yields maximum returns.
Monitoring products costs.
Coordinating internal, statutory and tax audits.
Ensuring that the assets viz., fixed assets, inventories, exports, goods in
transit, machine breakdown etc., adequately insured.
Ensure that the statutory dues are paid in time.
Page 42
Ensure the availability of timely, relevant and reliable financial and nonfinancial information.
The team at Nueva Jobs ensures optimum funds utilization. Once the funds
are procured, they are utilized in maximum possible way at least cost.
SETTING FINANCIAL
GOALS
GATHERING
RELEVANT
INFORMATION
MONITORING OF
FINANCIAL PLAN
FINANCE
IMPLEMENTATION OF
FINANCIAL PLAN
ANALYSIS OF DATA
RECOMMENDATION
OF FINANCIAL PLAN
Page 43

4.3 Project management department:
4.3.1 Introduction:
The project management office (PMO) is the department or group that defines and
maintains the standards and processes related to project management within an organization. The
PMO strives to standardize and introduce economies of repetition in the execution of projects.
The PMO is the source of documentation, guidance and metrics on the practice of project
management an execution.in some organizations it is also known as program management office.
It is found that using established project management approaches increased success as
measured by projects key performance indicators of quality, scope, schedule, budgets and
benefits. The survey indicates that operating an established PMO is one of the top three reasons
that drives successful project delivery. PMO may take other functions beyond standards and
methodology, and participate in strategic project management either as facilitator or actively as
owner of the portfolio management process. Tasks may include monitoring and reporting on
active projects and portfolios (following up project until completion), and reporting progress to
top management for strategic decisions on what projects to continue or cancel.
Page 44

4.3.2 Project Management Department Chart:
PROJECT
MANAGEMENT
DEPARTMENT
PROJECT
MANAGER
TEAM LEADERS
STAFF
4.3.3 Objectives:
Increase the available budget.
To develop the number of projects that is concurrent.
Have a high percentage of successful projects.
Prevent repeated project management issues.
Create a central repository of project management knowledge, best practices, failures

learnt from, and resources.
Page 45
Provide quality assurance for all projects from the assessment of deliverable project
quality to auditing the compliance and progress of individual projects and objectives.
INITIATING
CLOSING
PALNNING
PM
MONITORING/CONTR
OLLING
EXECUTING
Page 46

4.4 Marketing department:
4.4.1 Introduction:
Marketing management is the art and science of choosing target markets and getting,
keeping, and growing customers through creating, delivering, and communicating superior
customer value. The marketing concept holds that the key to achieving organizational goals
consists of the company being more effective than competitors in creating, delivering, and
communicating superior customer value to its chosen target markets.
Reactive market orientationunderstanding and meeting consumers expressed

needs.
Proactive marketing orientationresearching or imagining latent consumers

needs through a probe-and-learn process.
Page 47

The marketing objectives are set to increase the profits of the company through cost
reduction, increasing market shares, creating new customers base and at the same time
maintaining the existing customer loyalty.
At corporate level, the top management has the responsibility to prepare statements with
respect to corporate mission, policy, strategy, and goals. Within the boundaries of these
statements, different strategic business units or divisions prepare their own respective plans.
4.4.2 Marketing Department Chart:
MARKETING
DEPARTMENT
MARKETING
HEAD
MARKETING
EXECUTIVES
STAFF
Page 48

4.4.3 Objectives:
Setting up marketing goals and objectives.
Conducting regular surveys, identifying potential customers and inform them about
the companys infrastructure and manufacturing capacity.
Acquire customers orders regularly.
Meeting the quality and schedule requirement
Organizing the marketing function.
4.4.4 Nueva jobs marketing strategy:

In Nueva Jobs the marketing department is very different from other companies. This
company follows direct marketing system. The marketing department has direct contact with its
customers both domestic and international. It receives orders directly from the customers and
dispatches directly to the customers. Unlike other companies marketing department doesnt need
to promote the product as product specification is given by customer themselves.
4.4.5 Functions of marketing department:
Identify the prospects and customers.
Differentiate in terms of customers needs and their value to your company.
Interact with individual customers to improve your knowledge about their individual
needs to build stronger relationships.
Customize products, services and messages to each customer.
Page 49
Reducing the rate of customer defection and increasing the longevity of the customer
relationship.
On a bigger scale the marketing department is concerned with the matters
like growing revenue, increasing market share and contributing to

company growth and profitability.
Marketing department at Nueva Jobs tracks the current trends and

monitors the competition in the current scenario.
It also involves in knowing the users of the company and the customers
feelings towards the services provided by the company.
DEVELOP
STRATEGY
DEVELOP
TACTICS
REFINE
MARKETING
MARKETING
PLAN
MEASURE
IMPLEMENT
Page 50

CHAPTER-5
5.1 Porters Five Force Analysis of Nueva jobs:
THREAT OF
NEW
ENTRANTS
BAGAINIG
POWER OF
SUPPLIERS
COMPETITION
RIVALRY IN
THE INDUSTRY
BARGAINIG
POWER OF
BUYERS
THREAT OF
SUBSTITUTES
Porter five forces analysis is a framework to analyze level of competition within an

industry and business strategy development. It draws upon industrial organization (IO)
economics to derive five forces that determine the competitive intensity and therefore
attractiveness of a market. Attractiveness in this context refers to the overall industry
profitability. An "unattractive" industry is one in which the combination of these five forces acts
to drive down overall profitability. A very unattractive industry would be one approaching "pure
Page 51

competition", in which available profits for all firms are driven to normal profit. This analysis is
associated with its principal innovator Michael E. Porter of Harvard University.
Porter referred to these forces as the micro environment, to contrast it with the more general
term macro environment. They consist of those forces close to a company that affect its ability to
serve its customers and make a profit. A change in any of the forces normally requires a business
unit to re-assess the marketplace given the overall change in industry information.
Page 52
5.1.1 Barriers to entry:

As Nueva jobs started its operation in the year 2011 and ever since from then it
has slowly gained momentum in the market, the threat of the new entrants is considerably
high. Threats from companies like kals info private ltd who have just entered the market
is already posing a considerable threat to Nueva Jobs and similar such companies in the
Page 53

market could add up to the current threat. Other players and startups could also pose
threats to Nueva jobs since the field in which it operates is dynamic and constantly
undergoes changes. Customers always look for companies which could provide them the
most out of the least, which keeps the competition to its peaks in this area.
5.1.2 Supplier bargaining power:

The purchasing department must be very careful regarding purchasing of everything and
to ensure that all items conform to their quality standards. Sometimes it requires huge amount for
the product which is of best quality in order to serve its customers with the better quality
products. However the suppliers could pose a serious threat to the budget as the companies
which operate in similar areas are very high and are willing to pay higher in order to get the best
quality from the supplier, hence it provides the supplier with that power with which he could
upset the budget to a certain extent. As far as Nueva Jobs is concerned it has regular and
permanent supplier who provides the company with the needed materials at needed time and at
right price which is always well within the reach of the company.
5.1.3 Customer bargaining power:

Nueva Jobs always provides its customers with top quality products and services.
Once the customers receive the product/service from the company they will be satisfied
and would like to continue with the company in future such transactions. Nueva Jobs not
just delivers the service, but also monitors for any malfunctions, in such case the
company will ensure that the delivered product is corrected or replaced in case of
customers request. However bargaining power of a customer in this industry is relatively
Page 54

high. As the company will not encourage this rather it will provide the best offers to
delight the customers, by doing so the company eliminates the customers chance to
bargain for the products and services.
5.1.4 Threat of substitute:

There are many such companies in the market which provide similar services to
the customers. Companies like Wit Innovation private ltd, oxy technologies, R2k
software private ltd, Exuberant solutions, voxel info private ltd, photon info tech private
ltd, Encora.inc, Value leaf private ltd, Net app.inc, Kals info private ltd. As of now
people are mainly on online, online business is growing everywhere in the globe. By this
advantage many online companies are starting their businesses, in order to gain the
market share and best position in the market, online marketing and software development
companies will provide best offers for the services with upgraded technology for the
customers, in which customers will be attracted towards them and may switch to the
other companies. This will be a threat for the Nueva Jobs. Companies operating in similar
areas are mentioned above and these could act as threat to Nueva Jobs.
5.1.5 Existing competition:

Scope of online is global. E-commerce is considered as the next big thing that will
drive internet usage growth in India driven by growing number of credit cards, good
online shopping places, ticketing websites and the way banking is done today. As the
online scope is not limited, many companies are starting their businesses; therefore the
competition is high in this field. Wit Innovation private ltd, oxy technologies, R2k
Page 55

software private ltd, Exuberant solutions, voxel info private ltd, photon info tech private
ltd, Encora.inc, Value leaf private ltd, Net app.inc, Kals info private ltd are some of the
existing threats to Nueva Jobs in the current scenario.
Five Forces Conclusion:

Threat of new entrants: High
Bargaining power of suppliers: Moderate
Customer bargaining power: High
Threat of substitute: Moderate
Existing competition: High
5.2 McKinseys 7s Model:

The McKinsey 7S Framework is a management model developed by well-known
business consultants Robert H. Waterman, Jr. and Tom Peters in the 1980. This was a strategic
vision for groups, to include businesses, business units, and teams. The 7S are structure, strategy,
systems, skills, style, staff and shared values. The model is most often used as a tool to assess
and monitor changes in the internal situation of an organization.
The model is based on the theory that, for an organization to perform well, these seven elements
need to be aligned and mutually reinforcing. So, the model can be used to help identify what
Page 56

needs to be realigned to improve performance, or to maintain alignment (and performance)
during other types of change.
Whatever the type of change restructuring, new processes, organizational merger, new systems,
change of leadership, and so on the model can be used to understand how the organizational
elements are interrelated, and so ensure that the wider impact of changes made in one area is
taken into consideration.
The 7Ss are:
Strategy: The key strategic trusts that build sustainable competitive advantage and create
value.
Structure: The way the organization is structured including the reporting lines.
Systems: The business processes and procedures.
Staff: the number and allocation of employees between the various constituent parts of
the organization
Skills: The capabilities and competencies of the employees within the constituent parts of
the organization.
Style: The management style of leadership adopted.
Shared values: The core values that constitute the corporate culture.
The first three are known as the hard Ss and the latter four as the soft Ss.
Page 57

When applying the McKinsey 7S framework, it is helpful to compare where an organization
is at with where it desires to get to. Action plans for each of the 7Ss can then be developed to
bridge the gap. All 7S is needed to considered and crucially aligned.
7ss main objective is to:
Improve the performance of a company
Examine the likely effects of future changes within a company
Align departments and processes during a merger or acquisition
Determine how best to implement a proposed strategy
Page 58

5.2.1 Strategies of Nueva Jobs:
Nueva Jobs employs various strategies in order to remain at the top in what
it does. It constantly looks out for talented folk and once found it attracts
them with seducing packages and other benefits.
It believes that the human resource in the company is an asset and takes care
of them very well.
Increasing customer involvement so that the customer is still intact with the
company even though the transaction is long done.
Nueva Jobs always maintains its products and services at top notch quality
which makes them irresistible for further such work.
Provide full support for the clients and helps in solving their problems by
providing better service.
The company follows value minded approach towards the customer, it

always strives towards providing best in everything that it delivers.
Provide end-to-end software product support to delight the clients.
5.2.2 Systems:
In Nueva Jobs proper line of communication flow helps for the timely decision making
process. Inspections are carried at out at non-regular intervals by the governing authorities, so
that the employees do not waste time during the working hours. Internal audits are conducted
once in 6 months. They maintain statutory records of attendance, salary and related documents.
To evaluate the effectiveness of the training imparted and to assess growth potential of the
Page 59

employees with relevance to his or her personal and job attitudes, performance appraisal is
conducted.
Technologies Used:
I.
PHP
II.
LAB VIEW
III.
MYSQL
IV.
Dream Viewer
V.
Adobe photo shop
Technology Overview
1. .NET (ASP.NET, C#, VB.NET, web services, SharePoint)
2. ASP, HTML, DHTML, PHP, CGI, JavaScript, VB script JAVA, web sphere
3.
ORACLE, SQL SERVER, MYSQL, MS ACCESS,BD2Informix, Ingres
4.
ERP solutions
5. SAP integration and customization
5.2.3 Style:
At Nueva Jobs employees follow specific hierarchy in terms of all the reporting that has
to be done. Leadership style employed at the place is more of conducive and encourages all the
employees to participate in decision making process. Leadership style can be said as an
participative kind where the manager/ team leader leads from the front.
Page 60

5.2.4 Staff:
Company has 123 employees including operating at various levels and also in different departments.
Training is given for the employees in order to develop the skills. Job related assignments are given to the
new employees in order to make them fit for the job specification. Soft skills are imparted to the people for
the
purpose of adjusting the attitude and behavior in accordance with the corporate environment.
Performance appraisal for the employees is carried twice in a year.
Departments
No of staff
Human resources department
26
Accounts and finance department
11
Marketing department
42
Project management department
20
Others
14
5.2.5 Shared Values:

Nueva Jobs has its own values and believes that contribute to the growth of organization as well as the
employees of the company. All members of the Nueva jobs share some common fundamental ideas or guiding
concepts around which the company is built. It works towards meeting customers requirements and the
objective of continuous improvement in quality. New training programs to the employees are also conducted.
They believe that employees are the assets to the organization and providing good working condition and
Page 61

benefits will definitely improve the satisfaction level of the employees and that is how the productivity can be
increased.
5.2.6 Skills:
Nueva Jobs says that skills and competency is most important for employees working for
the company. Nueva Jobs provides various training and developmental programs. Seminars and
workshops from experts etc. are arranged from time to time to understand the latest technology
in the market. It is giving both on the job and off the job training to the employees to increase
their skills and knowledge about the job for increasing efficiency of workers.
5.2.7 Structure:
Nueva Jobs has an sound structure which could adapt to the changes in the business environment
easily. Since the company operates in a dynamic environment it is well aware that any slight
change in the factors affecting the business will lead to certain amount of opportunities and few
threats as well. So the company is always ready to face these shortcomings with a sound
structure in place.
Page 62

5.3 Swot Analysis:
SWOT is an acronym for Strengths, Weaknesses, Opportunities and Threats. By
definition, Strengths (S) and Weaknesses (W) are considered to be internal factors over which
the companies have some measure of control.
SWOT Analysis is the most renowned tool for audit and analysis of the overall
strategic position of the business and its environment. Its key purpose is to identify the
strategies that will create a firm specific business model that will best align an
organizations resources and capabilities to the requirements of the environment in which
the firm operates. In other words, it is the foundation for evaluating the internal potential
and limitations and the probable/likely opportunities and threats from the external
environment
It views all positive and negative factors inside and outside the firm that affect the
success. A consistent study of the environment in which the firm operates helps in
forecasting/predicting the changing trends and also helps in including them in the
decision-making process of the organization.
Strength of the company:
Experience of recruiting teams for new projects.

Page 63
Global reach.
Team work.
Healthy competition within the group in terms of quality and cost.
Provide IT-business solutions to small and medium enterprises to help them in

overall growth.
Provide turnkey solutions to clients.
International contacts are one of the greatest strengths to the company.
Outsourcing.
Use of trainees.
It consists of Dynamic teams.
Superior understanding of market.
Customer satisfaction ensured through timely delivery, quality, annual customer satisfaction
surveys conducted in order to identify the areas to improve.
Success through customer satisfaction by providing high quality.
Healthy financial structure.
All time service with best customer satisfaction
It provides appropriate business solutions to achieve optimal internal efficiency in all the
departments.
Page 64

Weaknesses of the company:
Lack of awareness among many people.
The company recognition is low.
Lack of staff in hindering the smooth flow of the organization.
Small and medium companies will hesitate to afford more money on it services
and for digital technology.
As it is a small firm it cannot provide services to large companies.
Lack of capital for the innovative updated technology.
Lack of experienced employees in the company.
Current website does not provide much information about the companys
current operations. For instance the company has entered into online marketing
segment very recently and has been providing services to ND developers, but
this information is not found in the company website.
Limited resources in the company.
Page 65

Opportunities of the company:
Global partners.
Large database of contacts.
Recent trends in online market.
Trusted clients who are always intact with the company.
There are many small time companies requiring solutions like staff solutions
and bpo services at reasonable price, which the company like Nueva Jobs is
ready to offer.
Online markets are forever rising and with the growing number of social
website users in the market it is easy to get considerable awareness among the
users.
Technology is one thing that the company always looks at. Update with the
current technology, so that the company would always have a competitive edge
over the other competitors in the market.
Service industry in India is rising, along with this it brings about various
opportunities, but these are to be grabbed at the right instant.
Page 66

Threats of the company:
Recently a lot of competitors came into picture which is a threat to the organization
all though they are efficient enough to meet that competition.
-
Oxy technologies private limited
Tarang software technologies private limited
Netapp.inc
Photon info tech private limited
Nex-G exuberant private limited
R2k software private limited
Kals info private limited
Value leaf private limited
Encora.inc
Wit innovation private limited.
Lack of evidence and history to validate its value.
Hacking is also a big threat to the company.
Page 67
Fear of unknown and well-known companies such as Oracle.
Changing market trend now and then.
Many other companies offering many innovative products and services and
attracting the customers with their most benefiting ideas.
Global economic crisis.
Clients loyalty put to test due to various companies in the market, which
provide similar services.
Page 68

CHAPTER-6
6.1 FINDINGS
The study is carried out to meet the challenges faced by the company in the market.
There were limitations like time constraints, employees unwillingness towards providing
information regarding the company, unavailability of record or log books which could
have been a great help towards this report effort, managers do not have time to respond.
Competition is severe in this specific segment and hence there is constant threat from
other existing companies as well as the new entrants to this field.
The team at Nueva Jobs is planning towards other ventures in similar domain.
Companys awareness was strongly felt through advertisement.
HR Department:
Employee turnover rate is high and this is mainly because of the low salary and lack of
other employee welfare schemes implemented by the company.
Page 69
Unpleasant working conditions and job security is also the major reasons towards
employee turnover.
HR recruitment process followed in the company is slightly crude, most of the

recruitment is done through online.
55% of the employees possessed only 1-3 years of experience for the required job, so it
can be called as a company which relies on young and innovative minds rather than old
and experienced personnel.
Employees in HR department were very much co-operative and co-ordinated with the
other departments very well.
Finance Department:
Finance team at the Nueva Jobs was very much efficient and maintained the companys
sources very well.
They looked out for constant sources of funds through which the companys activities
were funded.
They were efficient in allocating the available resources to various departments in the
company.
Project Management Department:
Project management department worked towards various projects of the

Company and always managed to meet the deadlines by the customers.
Page 70
This department in particular consisted of members who were in the group of about 25-35
years.
Employees under this department were well versed in java, c & c++ and other related
languages used in computer programming.
Marketing Department:
Department regularly conducted surveys through questionnaires to know the current

trends in the market.
The team always met the quality and schedule requirements of the company.
They were also successful in creating considerable amount of awareness of the company
through various advertisements.
Page 71
6.2 SUGGESTIONS/RECOMMENDATIONS:
Like any other company in this sector Nueva Jobs faces similar odds, such as employee
turnover and severe competition at the market, however it is recommended that the company
provides employees with better welfare activities and a better pay grade as compared to their
counter parts in the similar industry, so the most valuable resource in the company ie, human
resource stays intact with the company for a longer time.
Company may find more means of improvement into the field of exchange of
information
Communication is an area of concern for the employers, and it is recommended that the
company looks towards this, as in todays world communication is very important.
It is better to have a strong marketing department for making the new marketing strategies,
in order to face competition in the future.
Flexible timings can be thought over to the staff and except for field staff.
Salaries of the employees may be slightly raised and thereby could bring down the
employee turn-over rate in the company to some extent.
Page 72
Quality management teams may be deployed in-order to
monitor the work of the
employees.
These are the few suggestions that I would like to quote with my limited knowledge of the
company during the organizational study in the limited time given to me.
6.3 CONCLUSION:
Like every other company in the service sector Nueva Jobs is slowly but steadily rising
towards becoming a leader in what it does. Since the Government interventions are reduced to a
greater extent and with the provision of special economic zones and reduced tariffs, company
looks forward to extend its operations to other cities as well. With the exposure to the global
market, the opportunities are vast for a company like Nueva Jobs. Since the last decade, Indian
companies have witnessed global players and are well aware of what they have achieved and
what they can achieve. Nueva Jobs are very well aware of these turfs and are ready to face the
competition. Nueva Jobs in particular is concerned with providing best of the quality services to
its clients, be it small companies/large companies.
During my study at Nueva Jobs, I got an opportunity to understand the overall functioning of
the organization and especially with the HR department, as my co-ordination with the company
was mainly through them. It was something different from my theoretical knowledge, how the
services are done and marketed were described by the employees.
The organizational study has given me an outlook about a companys proceedings and I have got
a practical base to my theoretical knowledge so far gained as an M.B.A student.
Page 73

Bibliography:
www.Nuevajobs.com
www.scribd.com
Companys HR department.
http://www.inderscience.com/jhome.php?jcode=ijima referred on 23rd august 2014
http://www.igi-global.com/journal/international-journal-online-marketing-ijom/41737
referred on 3rd September 2014
Other related journals.
Page 74

An Organizational Study On Nueva Jobs: Chapter-1

Uploaded by

Copyright:

Available Formats

You might also like

An Organizational Study On Nueva Jobs: Chapter-1

Uploaded by

Document Information

Original Description:

Original Title

Copyright

Available Formats

Share this document

Share or Embed Document

Sharing Options

Did you find this document useful?

Is this content inappropriate?

Copyright:

Available Formats

An Organizational Study On Nueva Jobs: Chapter-1

Uploaded by

Copyright:

Available Formats

An Organizational study on Nueva Jobs

Meaning of Organization study: