Andrew Lawrence Kassman

11512 Kimbark Ct • North Potomac, MD 20878 • 301-792-6292 (C) 301-947-8470 (H) •

akassman@comcast.net

EXECUTIVE PROFILE

Talented and highly accomplished Senior Executive with a successful background in the areas of
General Management, Sales and Marketing, Business Development, Account Management,
Company Start-Ups, Restructuring, Negotiations and Client Relations. Over 20 years successful,
progressive experience in all phases of operations management including million-dollar revenue growth
and company positioning. Recognized for the ability to turnaround under strength companies and
revitalize operations, leading to increased levels of market share, financial growth and overall profitability.
Strong entrepreneurial experience with a demonstrated capacity to build high performance operations
from the ground up. Known for the ability to develop and maintain strategic business alliances with clients
and external business partners. Outstanding record of achievement throughout all phases of a highly
successful career. Proven skills in short and long term strategic planning with an acknowledged ability to
develop and implement highly effective operational and sales initiatives. Superior communication and
interpersonal skills. Dedicated individual with a reputation for going beyond what is required to deliver
outstanding performance.

PROFESSIONAL EXPERIENCE

Guaranteed Results Advertising, Rockville, MD 2007 – Present

Vice President, Business Alliance Division
• Responsible for qualifying and developing prospective partners based on a specific business model
--"Monopolize Your Market"
• Responsible for the recruitment, hiring, training, and management of a team of Business
Development Managers.
• Responsible for business development, partner generation, proposal development, prospecting,
forecasting, trend spotting, and client relations.
• Devise and implement highly effective business development strategies that identify target markets
and business opportunities in accordance with overall corporate objectives.
Achievements
• Developed a set of 6 Business Plans for securing and managing new business opportunities for the
company.

Homefix Corporation, Gaithersburg, MD 2001 – 2007

Vice President of Sales and Marketing
• Responsible for account management, business development, lead generation, proposal
development, prospecting, forecasting, trend spotting, service excellence and client relations.
• Devise and implement highly effective business development strategies that identify target markets
and business opportunities in accordance with overall corporate objectives.
• Manage the acquisition and retention of customers and consistently expand the client base in a highly
competitive market utilizing proven consultative sales skills and relationship management techniques.
• Present comprehensive sales proposals to key decision makers and utilize in-depth knowledge of
client needs, market experience and industry trends to develop key sales and marketing initiatives.
• Responsible for the recruitment, hire, training and development of top performing sales personnel,
providing coaching and mentoring in all areas of the sales function.
Achievements
• Promoted to Vice President based on a proven record of monthly, quarterly and yearly achievement,
gaining Top Salesman awards for consistent levels of sales performance.
• Earned senior management recognition as the Number 1 Salesman of the Year out of 7 offices and
85 Sales Professionals and gained the number 2 spot within the entire company in 2005 for
generating more than $1050,000 in annual sales.
• Developed and mentored highly effectively sales professionals that contributed over $100,000 in
annual sales and cumulatively earned 29 Top Salesman of the month plaques.

C&K Technologies, Inc., Rockville, MD 2000 – 2001

Owner/Operator
• Built a successful technologies company from the ground up with responsibility for operations
management, sales, marketing, account management, business development, P&L, financial
planning, and client relations.
• Developed a highly lucrative sales territory encompassing Virginia, Maryland, Pennsylvania,
Delaware and New Jersey and acquired a client base that increased levels of sales and profitability.
• Developed business plans, created strategies and established tactical goals in the identification,
acquisition and retention of new customers.
• Monitored competitor performance and created successful sales initiatives and promotional
campaigns that generated increased sales and revenue growth.
Achievements
• Organized ten electrical and electronic component manufacturers and developed strategic business
relationships that secured financial backing to establish a manufacturing rep organization.
Andrew L. Kassman Page 2

CMP Corp., Humble, TX 1999 – 2000

General Manager
• Recruited to open the Houston office with responsibility for site selection, recruitment and hiring,
procedure development, staff training and development of organizational structure.
• Managed, serviced and built new client accounts and developed prospect lists and sales funnels that
consistently brought multiple opportunities to completion.
• Responsible for forecasting, planning, trend spotting and creating new opportunities; managed all
aspects of the sales function including lead generation, networking, and proposal development.
• Developed comprehensive engineering projects and provided solution based options for a diverse
clientele, securing accounts with luminary companies such as the Hubble Corporation.
Achievements
• Initiated and incorporated the inaugural offices of an English manufacturer of electrical cable glands
for explosive environments within the United States and initiated the distribution network, the
manufacturing rep organization and the initial stocking location at J.D. Martin, Houston, TX.

AB Controls & Technology, Inc., Humble, TX 1991 – 2001

General Manager
• Promoted rapidly through a series of increasingly responsible positions based on an exemplary
record of achievement.
• Relocated to develop the Houston operation from the ground up; purchased the land, hired building
contractors and managed the construction of the new company site.
• Utilized in-depth industry experience to revitalize an organization with losses of more than $500,000
annually, and generated profits of $500,000 within the first year.
• Used strong financial acumen to revitalize business operations and return the company to profitability.
• Spearheaded comprehensive business development initiatives that were rewarded with sales of
$987,000 in 1991, net sales of $1,500,000 in 1992, $2,200,000 in 1993, $3,750,000 in 1994, and
consistent levels of growth thereafter, culminating in net sales in fiscal year 2000 of $5,110,000.
• Built a reputation as an expert in the field of explosive environments under U.S. Code and European
code.
• Collaborated closely with PCIC, IEEE and ISA to re-write the National Electric Codes in 1996 for
classified locations, creating safer and more cost effective practices for Engineering Houses including
Halliburton & Brown & Root that led to millions of dollars of savings on offshore oil and gas designs.

ADDITIONAL PROFESSIONAL EXPERIENCE

National Sales Manager, Bopla Enclosures, Frederick, MD 1984 – 1991
• Hired to revitalize sales and company operations, utilizing solid change management skills to grow
annual sales from $200,000 to $750,000 in 1984, $1.3M in 1985, $1.75M in 1986, $2.5 in 1987, $3.8
in 1988 and over $5M thereafter based on astute and visionary leadership.
• Represented American operations at World Wide sales meetings in Northwest Germany and
coordinated National Trade Shows across the U.S.
Tradeshow Coordinator, National Trade Productions, Associations Div., Alexandria, VA 1984

National Sales Manager, Global Industries/Blaketon Marketing, Washington D.C. 1979 – 1984

EDUCATION

B.A. Business, American University, Washington D.C. 1983

PROFESSIONAL AFFILIATIONS

Fellowship International Rotary Club

IEEE: International Electrical Engineers Association PCIC: Petrochemical Industries Council
President of Chevy Chase Retail Association Member, Boy Scouts / Life Scout