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Lighter, Quicker, Cheaper Webinar Report
Lighter, Quicker, Cheaper Webinar Report
Lighter, Quicker, Cheaper Webinar Report
April
23,
2015,
America
Walks
offered
a
webinar
titled
"Lighter,
Quicker,
Cheaper
And
Healthier.
Transforming
the
built
environment
to
improve
health
outcomes
can
take
years,
if
not
decades.
The
webinar
focused
on
short
term,
low
cost,
yet
high
impact
strategies
for
improving
streets,
public
spaces,
and
buildings
across
the
country
that
can
lead
to
longer-term
change.
Kate
Rube
and
her
team
at
Project
for
Public
Spaces,
along
with
Jennifer
Smith
from
Greater
Kennedy
Plaza,
presented
health-promoting
Lighter,
Quicker,
Cheaper
approaches,
including
active
recreation
amenities,
street
redesigns
that
prioritize
people,
and
farmers
market
stands.
The
webinar
challenged
participants
to
create
great
public
places
that
attract
people
and
provide
multiple
ways
to
improve
health
in
their
own
communities.
America
Walks
received
many
questions
and
comments
from
attendees.
Kate
Rube
and
Kelly
Verel
of
Project
for
Public
Spaces
offered
their
expertise
to
help
continue
the
conversation
and
answer
the
questions
below.
Do
you
have
any
advice/strategies
to
work
with
city
government
to
support
these
efforts?
I'm
wondering
specifically
with
the
wayfinding
signage-
it's
technically
against
our
city
ordinance
to
put
up
this
type
of
signage
and
I'm
wondering
how
other
cities
have
handle
similar
obstacles...and/or
if
they
have
had
any
success
changing
city
policy
to
support
the
signage.
City
policies
are
a
common
barrier
to
many
of
the
Lighter,
Quicker,
Cheaper
(LQC)
strategies
included
in
the
webinar,
unfortunately.
There
are
two
options
-
you
can
work
with
the
City
to
change
that
policy
banning
signage,
or
you
can
move
forward
without
permission
and
see
what
the
reaction
is
to
wayfinding
signage.
Read
about
how
this
exact
issue
in
Raleigh,
NC
gained
traction:
http://www.citylab.com/design/2015/02/diy-wayfinding-signs-are-about-to-go-
mainstream/386081/
It
would
be
great
if
examples
included
smaller
cities
and
rural
communities.
Many
of
the
LQC
examples
given
can
be
used
in
smaller
cities/rural
communities
-
the
population
doesn't
really
make
a
difference.
Farmers
markets
are
found
all
over
the
US
-
in
all
sizes
of
communities
-
and
should
consider
any
one
of
the
examples
given
in
the
PPT.
One
way
a
rural
community
may
even
try
something
a
little
different
at
a
farmers
market
is
to
invite
backyard
growers
to
sell
or
even
give
away
excess
produce
(who
doesn't
have
too
much
summer
squash/zucchini
in
August)
at
their
local
farmers
market.
For
these
tactics
to
work
you
don't
need
large,
urban
communities
-
you
need
suitable
public
spaces
and
willing
community
members
to
make
them
happen.
It
would
be
interesting
to
see
some
examples
for
suburban
communities
that
are
not
walkable.
Similar
to
smaller
cities/rural
communities
mentioned
above,
our
suburbs
are
also
home
to
farmers
markets
and
any
one
of
them
could
try
any
of
the
Healthy
LQC
methods
that
we
suggest.
On
the
transportation
side
of
things,
some
strategies
to
consider
are
creating
or
enhancing
small
destinations
-
mini-parks,
plazas,
markets,
etc.
within
people's
neighborhoods
that
people
can
walk
or
bike
to
safely.
Many
of
the
strategies
included
in
the
webinar
-
striping
for
bike
lanes,
for