Steven Su

6 Carriage Lane, Nanuet, NY 10954 www.stevendsu.com 914-980-0265 / stevendsu@gmail.com

EDUCATION
AdHouse (New York, NY)
• Advanced Campaign Development September 2009
• Concepting Creatively April 2009
• Introduction to the Creative Process November 2008
School of Visual Arts (New York, NY)
• Advertising, Continuing Education June 2006
University of Connecticut (Storrs, CT)
• Bachelor of Arts in Communication Sciences May 2005

WORK EXPERIENCE
DiNoto
• Creative Intern June 2008 – September 2008
 Developed product placement ideas for clients such as LG and GE
 Assisted in writing headlines, taglines, copy, and scripts for Tylenol, LG, GE, and Publishers Clearing House
 Collaborated with creative team members in various projects

Karlen Williams Graybill Advertising (New York, NY)

• Junior Media Buyer February 2008 – October 2008
 Monitored all of Chattem’s weekly media activity on Google TV’s online bidding interface
 Advertised for brands including Icy Hot, ACT, Gold Bond, Apple & Eve, and Emergen-C
 Implemented :15 media buys, paired :15 spots, and corresponded product schedules with vendors including
TelAmerica Media, DIRECTV, Comcast, Cox Media, and Google TV
 Assimilated department responsibilities when department head was on maternity leave

Active International (Pearl River, NY)

• Junior National Radio Buyer July 2006 – February 2008
 Collaborated with the Integrated Digital Media Team to analyze the growing online market and expand business
opportunities with current and future clients
 Purchased advertising space for clients including Scotts, ABC, Nordstrom, E&J Gallo Winery, and Ace Hardware
 Corresponded media plans and buy specs with advertising and media agencies including Mediaedge:cia,
MediaCom, Horizon Media, Mindshare, Talent Partners, OMD, and Fallon
 Implemented schedules and negotiated rates with Radio Networks (ABC, Premiere, Westwood One, Dial-Global,
Media America, Crystal Media, American Urban, Citadel, and United Stations), Satellite Radio Providers (XM
and Sirius), and Traffic Sponsorship Networks (MetroTraffic, Clear Channel, and Traffic.com)
 Oversaw department responsibilities when VP, Director of Network Radio was out of the office
• National Radio Coordinator January 2006 – July 2006
 Generated buy detail reports for clients via Harris Medialine
 Created media authorizations, recommendations, profit and loss reports, market by market summaries, and post-
buy analysis

ACTIVITIES
Bergen Christian Testimony Church (Wyckoff, NJ)
• Small Group Leader, Sunday School Teacher June 2006 – Present
 Facilitates discussions with high school students and young adults on biblical studies
A Minor A Cappella Group (Storrs, CT)
• Music Director, Co-Founder March 2004 – May 2005
 Designed a successful audition process which prompted recognition in the community
 Arranged and transposed a wide variety of songs into 4 part harmony
 SKILLS
Software: Donovan Data Systems, MRI, Simmons, comScore, Nielsen NetRatings, Arbitron, RADAR, Harris
Medialine, Adobe Photoshop, Adobe InDesign, Adobe Illustrator, and Microsoft Office
Languages: Fluent in Mandarin Chinese; Proficient in Taiwanese and Spanish