Awarded Doctorate

Dr. Indu Nair

Director, SSTM

Prof. Indu Nair, Director, SCMS School of

Technology and Management, has been
awarded PhD in the area of Human Computer
Interaction (HCI) for her thesis "Acceptance
of Technology as a Teaching Tool Among
Teachers: A Structural Equation Modeling of
an Extended Technology Acceptance Model"
submitted to Dr. MGR Education and
Research Institute University, Chennai.

Contd. from Page 3

In an additional event in the Grand Finale called 'Battle for the Iron throne'
which involved pitching winners from all the events against each other in
a rapid fire question round, Anoop M.S. of SSTM won this event in style
and was crowned the 'Emperor of Thrones.'
Mr. Ajith Sundaram's article titled Can Social Networking Keep Students
In School? A Proposal for an Ideal Social Networking Site for an
Educational Institution has been published in Zenith International
Journal of Business Economics and Management
Research, December, 2013 issue.
Mr. Anand Sasikumar, Assistant Professor, has been
awarded Masters Degree in Industrial Engineering on
November, 2013 by Concordia University, Montreal, Mr. Anand Sasikumar
Asst. Professor-SSTM
Canada.

Aids Day Awareness Programme

Mr.Jomy Kuriakose, Councilor, Integrated
Counseling and Testing Centre (ICTC), District
Hospital, Aluva addressing the B.Com students on
Aids Day on HIV awareness. There was also a
positive mentoring session by Mr. Aboobackar,
Member of 'Prathyaasa' on the same day.

Mr.Jomy Kuriakose

Seminars and Workshops

Dr. Vinod P. Associate Professor-CSE and
Ms. Dhanya K.A. Assistant Professor-CSE
attended National workshop on Cloud
Computing at Amrita Arts and Science,
Kochi during October 20 to 22.
Mr. Varun G. Menon, Assistant Professor-CSE and Mr. Renjith R. Nair,
System Administrator attended one day seminar on 'IPv6-The next
generation Internet Protocol' organized by Spectrum Softtech Solutions
Pvt. Ltd, Kochi in association with Department of Telecommunications on
November 21.

Campus Activities
A wheel chair with special features designed and fabricated by students
of Automobile engineering department was donated to a physically

challenged lady Telmi

Antony, Kallur house,
Manakkapady, Parur In
connection with world
disable day.
One day seminar on
Changing Trends in
Cyber Security Landscape was organised by
Computer Science and
Engineering department
on November 28. Prof.
Harjinder Singh Lallie,
Mr. K.K Gopalakrishnan, former NSS Program Officer, Mr. Senior Teaching Fellow,
Sujay K, Assistant Professor-AU and Mr. Antony, Lab University of Warwick,
Instructor-AU along with Ms. Telmi Antony
U.K. was the resource
person. Students of M.Tech Computer Science, Electronics and MCA as
well as faculty members from Computer Science Engineering
department attended the seminar.
Dr. Vinod P. Associate Professor-CSE and Ms. Asmitha K.A. final year
MTech Computer Science Engineering student presented a paper titled
Machine Learning Approach for LINUX Malware Detection in Security
Symposium SIS 2013 held at BITS-Pilani, Hyderabad during November
15 and 16.
Mr. R. Sujith, Assistant Professor-ME, presented a paper titled NeuroFuzzy based simulation and experimentation of soft material cutting
using a Cartesian robot in the International Conference on Precision,
Meso, Micro and Nano Engineering, COPEN-8 held at NIT, Calicut during
December 13-15.
A chapter titled Similarity Measure for Obfuscated Malware Detection in
the book Information Security and Diversity published by IGI Global
publishers was authored by Dr. Vinod P. Associate Professor-CSE, Mr.
Alphy George and Mr. Rakesh P.R. BTech Computer Science
Engineering students.
A chapter titled Optimal features for Metamorphic Malware Detection
in the book Data Mining and Data Engineering published by IGI Global
publishers was authored by Dr. Vinod P. Associate Professor-CSE, Ms.
Sonal Ayyappan, Associate Professor-CSE, Mr. Jikku Kuriakose, final
year MTech Computer Science Engineering and Mr. Ansari T.K. BTech
Computer Science Engineering students.

Placement News
The following offers were made by various organizations in November to
our 2013 and 2014 batch students:
1. UST Global
- 22 offers (2014 batch)
2. IBS Software
- 4 offers (2014 batch)
3. DGS Technical Services - 6 offers (2013 batch)
Results of campus recruitments by IBM India Pvt. Ltd and Tech Mahindra
are awaited.

Editorial Advisory Council: Dr. D. Radhakrishnan Nair, Prof. R. Sahadevan

Edited and published by Prof. B. Unnikrishnan for and on behalf of SCMS Group of Educational Institutions, Prathap Nagar,
Muttom, Cochin - 683 106 and printed at Maptho Printings, Cochin - 683 104.
www.scmsgroup.org Email: scms@scmsgroup.org

Vol : 97
No : 10
5
January
August 2011
2014

A Monthly Newsletter of SCMS Group of Educational Institutions, Cochin

Overcoming resistance to change and power of the mind at work

Most corporate change initiatives are met with tremendous resistance and, not
surprisingly, they do not succeed. Accordingly, managers and leaders need to
learn why this is so and what to do about it. Change is felt on a personal level.
Unless organizations address the biological and emotional responses to
change, they will continue to fall short of their attempts to lead successful
change initiatives. Alternatively, when leaders proactively focus on
how change affects the human system and how employees are
impacted, they are more likely to learn how to listen to the
resistance and speak the language that supports change.
Employees generally do not have all the information to understand
why the threat (change) is happening. Because they lack this
information, they tend to think in a way that obstructs the change
and it contributes to multiple levels of resistance. They quickly
direct their energy toward protecting the status quo. When
employees create stories without knowledge, (which aren't always
accurate) to justify the change and they spread misinformation
across informal networks within the organization, it results in
negative energy. And like the Titanic, which couldn't be stopped in
time once the iceberg was spotted, the momentum of negative energy
surrounding the change initiative cannot be halted quickly. When employees
feel threatened, they are more likely to leave the organization or they seek to
other departments not affected by the change. With key talent depleted, the
change initiative ultimately fails.
To achieve success with change initiatives, modify the way employees
think and feel about change. One way to accomplish this is by enabling
employees to self-discover the benefits of the change initiative through
focused communication. The ultimate solution is focus. Detailed attention
reshapes the patterns of the brain, leading to less discomfort associated with
the threat or change and the creation of new behaviors.
Today's organizations are comprised of multiple-generations, including
Traditionalists, Baby Boomers, Generation Y, and Gen. X. Each of these has a
unique perspective and method for approaching organizational change. For

example, Baby Boomers prefer talking, and respond better to face-to-face

meetings and teleconferences. On the other hand, Generation Y employees
prefer the immediacy of technology that offers remote social networking. They
like to get and give information quickly, whether through podcasts, texting, or
the use of popular social networks like Facebook, Yammer, and Twitter.
Incorporate the subtle differences among these groups into
change initiative plans to decrease resistance and increase
acceptance.
Coaching assists employees to shift their thinking out of their
comfort zones and normal habit-forming behaviors in order to
form new ideas and actions. Coaching does not involve telling
employees what to do or giving them all the answers. Rather it
creates a space where employees use self-discovery and
understanding about what keeps them from learning, growing,
and achieving success. In this environment, they own the
problem and the solution. They are more willing to put forth the
effort to achieve success. They understand the bigger picture
of the change initiative, how they fit in, and how their
contributions matter. When change programs succeed, energy surrounds the
organization. New ideas sprout up, and projects move forward with ease.
They expend energy in a positive way because they feel validated and
needed by the organization. They sense the organization is taking their needs
into consideration during this transition, and therefore feel less threatened,
safe, and comfortable again.
When the different aspects of individuals: habits, brain function, and comfort
levels of the change initiative are considered and incorporated into the plan,
the organization will have taken the necessary steps to facilitate an energetic
and successful transformation.
Wish you all a very HAPPY AND PROSPEROUS NEW YEAR.

Dr. G.P.C. Nayar

Chairman, SCMS Group

International Conference on 'Building Customer Trust'

A two-day International Marketing Conference on 'Building Customer
Trust' (ICBCT2013) was held at SCMS COCHIN School of Business
campus at Kalamassery on 6th and 7th of December 2013. Mr.Vijay
Vijayshankar (Global Vice President, SAP Big Data Division, Arizona,
USA) inaugurated the conference. 'Social networks are the ultimate
platform to interact and share yourself in the present scenario to build a
concrete relationship in any job sector,' he said. 'This is a self introduction
to enter the world market to promote the business relations,' he added.
Dr. Padmakumar Nair (Director, Thapar Group of Institutions)
spoke on 'Trust, Transaction Cost and the Tragedy of Theories.'
Mr. Thomas De Lizaso, (Regional Manager, Decathlon, India Region)
Contd. on Page 2

Mr.V.Vijay Shankar, Global Vice President, SAP Big Data Division, Arizona, USA
addressing the delegates on the occasion at the inauguration of the ICBCT 2013.
Dr.V.Raman Nair, Director, SCMS and Prof. R.T.R. Varma, HOD, Marketing Department,
SCMS also are seen in the picture.

Innovation is a constant process of

bringing changes -- Dr. GPC Nayar
A two day youth seminar on 'New Ideas for a New Tomorrow Promoting
Innovation and Youth Participation' was held at SCMS campus at
Kalamassery on 12th and 13th of December 2013. The conclave was
organized at the initiative of Ministry of Youth Affairs and Sports,
Government of India in association with the Environment Engineering
Department, SCMS School of Engineering and Technology (SSET),
Karukutty and The Energy and Research Institute (TERI), Bengaluru.
Dr.GPC Nayar, Chairman, SCMS Group inaugurated the meet.
Innovation is a constant process of bringing changes to make it useful to
the society, Dr.Nayar remarked in his inaugural address. SCMS was
chosen as the venue of the seminar in South India. 200 delegates from
various institutions participated. The SSET students, Preet K. Lawrel
(BTech, Civil) and Ashly Mary Mammen (MTech Environmental)
have been selected for the Yuva Meet 2014 to be held in New Delhi on 3rd
and 4th of February. Vishnuraj K.(BTech Civil) and Ashly Mary Mammen
(MTech) have been awarded prizes in essay writing and poster designing
respectively.

SCMS Chairman Dr.GPC Nayar inaugurating the National Youth Seminar on 'New Ideas for
a New Tomorrow' at SCMS Campus,Prof. M.Madhavan, Director, SSET and Ms.Avanthi
Roy Basu, Associate Fellow and Area Convener, TERI also are seen in the picture.

Dr. M.P. Sukumaran Nair, former Special Secretary, Government of

Kerala and Director, Green Technology and Management, delivered the
key note address. Prof.M.Madhavan, Director, SSET, Ms.Avanthi Roy
Basu, Associate Fellow and Area Convener, TERI, Ms.Harika Reddy,
Research Assistant, TERI, Ms.Pavithra Jadav, Research Associate,
TERI, participated in the inaugural session. Dr. C.Rajan, Centre
for Heritage Environment and Development of Cochin Corporation,
Dr. Shaju Thomas, Associate Professor and HOD, Zoology Department,
Nirmala College, Muvattupuzha, Prof. C.K. Rajan, Director CSWTM and
Chair for Climate and Environmental Changes, SCMS and Mr. C.
Jayaraman, Senior Manager, Bharat Petroleum Corporation Ltd, were
the speakers in the various sessions of the two day conclave. Dr. K.
Paulose Jacob, Pro Vice Chancellor of Cochin University of Science and
Technology was the chief guest in the valedictory function and he gave
away the prizes. Prof.K.J.Paulose, Dean, SCMS chaired the sessions as
the moderator.
Contd. from Page 1

discussed how Decathlon relied on building customer trust in India.

Mr. Vikas Malhothra (Chief Marketing Manager, India Today) explained
how Ability, Believability, Communication, Demonstration, and
Expectation became the Pillars of Trust of his organization.
Dr.R.Padmakumar (Senior Consultant Surgeon and Medical Director,
Sunrise Group) stressed on innovations that enhanced patient
satisfaction.
On the second day, Mr.Mohana Krishna H.(VP, Foreign Exchange,
Thomas Cook) elaborated on their market strategy which was built on
customer trust. Mr.Deepinder Kapani (Vice President, Bombay Dyeing)
spoke on franchising. Dr.S.Sudheendran (HOD, GI Surgery, AIMS,

SCMS and Friendship University of Russia:

MoU Signed

Industrial Visit
The students and faculty members of
Systems and Operations embarked on an
industrial visit to Bengaluru on 24th
November 2013. They visited the Excon
International Construction Equipment and Technology Expo and Bharat
Electronics Ltd (BEL). The team consisted of 21 students along with two
faculty members, Prof.Srikrishnan S. and Mr.Prakash George.

held at Abad Nucleus Mall, Kochi on 28th November 2013 organized by the
Confederation of Indian Industry.

Prof. K.J.Paulose, Dean, SCMS participating in the State level Quality Circle Competition.

No Honking Day
MoU exchange between Dr.GPC Nayar, Chairman, SCMS Group and Dr.Nikolay Kislyy,
Dean of People's Friendship University. Dr.Pradeep P.Thevannoor, Vice Chairman of
SCMS Group, Dr.V.Raman Nair, Director. SCMS, Prof.Pramod P.Thevannoor, Sr. Group
Director, SCMS, Prof. P.C.Pillai, Group Director and Prof.K.J.Paulose, Dean, SCMS are
seen in the picture.

SCMS Group of Educational Institutions signed a Memorandum of

Understanding with People's Friendship University, formerly Patrice
Lumumba University in Russia, for academic collaboration for a wide range
of programmes. As per this agreement student of SCMS can go over to
Russia and join the University for one more year of study in Engineering
and obtain a B.Tech. degree of the PFU in addition to the BTech, they have
already secured from SCMS. Engineering is a five year programme in
Russia.
Exchange of students and faculty also is envisaged under the agreement.
The dual B.Tech. from India and Russia will provide wide range of
opportunities for jobs in Russia where technically qualified professionals
are needed in large numbers. As a policy, the Russian Government
welcomes technically qualified professionals from India. This was
disclosed by Dr.Nikolay Kislyy, Dean of the University, after signing the
agreement. He said that the University and SCMS would redesign the
syllabus and course of study to suit the requirements of the Russian
industries once this agreement becomes operational. Dr.Pradeep
P.Thevannoor, Vice Chairman of SCMS Group, Prof.Pramod
P.Thevannoor, Sr. Group Director, Prof. P.C.Pillai, Group Director and
Dr.V.Raman Nair, Director and Prof.K.J.Paulose, Dean, SCMS COCHIN
SCHOOL OF BUSINESS were present on the occasion. Dr.Nikolay Kislyy
visited SCMS COCHIN SCHOOL OF BUSINESS, the Biotechnology
Research Institute (SIBB-R&D), and the SCMS School of Engineering &
Technology of the Group and expressed great appreciation for the high
quality of infrastructural facilities provided. The MoU is the fruitful
culmination of the academic initiative taken by Dr.Pradeep P.Thevannoor,
Vice Chairman of SCMS Group.
The Russian Ministry of Education has already agreed to grant
equivalence to PGDM Programme of SCMS and also M.Sc, MTech
Programmes of SCMS Institute of Bioscience and Biotech Research and
Development. (SIBB R &D) equivalent to the Degrees awarded by Russian
Universities. The Government has also in principle agreed to accredit the
PGDM of SCMS as it already has International Accreditation from ASBSP,
USA.
Kochi) gave a talk on building patient trust. Dr.Chandramohan (Director,
Management Institute, College of Engineering, TVM), Mr.Mohan Pillai
(Director, Krafts Foods) and Mr.S.Gopakumar, Unit Head Kerala,
Apollo Tyres led discussions. Dr.V.Raman Nair Director of SCMS
COCHIN School of Business welcoming the dignitaries and the
participants, pointed out how the concept of customer service and
relations has matured over years to the concept of the customer trust.
Prof. R.T.R.Varma, HOD of Marketing Department had given an
introduction to The ICBCT 2013.
Mr.Gopi Nambiar (G.M, Leela Info Park, Kochi) delivered the valedictory
address.

The Students have participated in a campaign against unnecessary

honking as a part of the No Honking Day on 11th December 2013
organised by the Young Indians, Kochi Chapter in association with State
Motor Vehicle Department and City Police.
The students along with faculty members, Prof.Srikrishnan S. and Mr.Prakash George
during an industrial visit to Bengaluru.

PGDM Students Bag H.R.

Game Competition
Nita Raghupathi and Jayeeta Putatunda,
the H.R and Finance students have
bagged H.R. Games in the Inflore 2013,
management fest held at Rajagiri Centre
for Business Studies, Kochi. Leya
Elizabeth and Vineed Vijay (H.R.
department) secured the second prize.
H.R. Games winners in the 'Inflore'2013, management fest
held at Rajagiri Centre for Business Studies.

Home Coming
A family meet was held by batch 10 students of PGDM on 6th and 7th of
December 2013 in the South Kalamassery, campus.

Students in the 'No Honking Day' awareness programme

The Future of Power Talks

Mr.Sudheer Sudhakaran, Associate Professor was invited to attend the
Kochi edition of 'The Future of Power Talks' series held in Kochi on 24th
November, 2013. Similar talks are being held worldwide.

SSTM Bags Two Overall

Championships
The junior batch of 15 MBA students from
SCMS School of Technology and
Management have bagged overall
championship in COM ARENA 7.0, a Management Fest organised by
St.Thomas College, Palai on 7th December 2013. 52 Colleges
participated in the fest. The Best Management Team which won the first
prize comprised Jerin Thomas, Nikhil Reji Varghese, Abhilash Nair,
Jerin Baby, Yadu Krishnan,Vinay Krishnan. Nawaf Musawa secured
First prize in Best Manager category.

Dr.Radha P.Thevannor, Director, SSTM, Dr.Filomima P.George and Prof. K.J.Paulose,

Deans, SCMS, Dr.V.Raman Nair, Director, SCMS and Dr. Indu Nair, Director, SSTM are with
batch 10 PGDM students along with their families.

Talk
Mr.Vineeth P.Mathew, Senior Specialist Learning, Synthite
Industries Ltd, addressing PGDM students on 11th of
December at the Seminar Hall, as a part of III programme.
Dr.Justin Paul, Professor, Graduate School
of Business Administration, University of Mr.Vineeth P.Mathew
Peurto Rico, U.S.A. and Mr. Vijay Saini, Senior Lecturer,
Manaukau Institute of Technology, Auckland New Zealand,
interacting with the PGDM students on 18th
Dr.Justin Paul
of December.
The topics of the presentations were Japanese
Management strategies-Insight for Indians and Indian
Dexterity in Economic Crisis Management.
Mr. Vijay Saini

Judging Panel
Prof.K.J.Paulose, Dean, SCMS was nominated as one of the 3 members
of the judging panel at the Kerala State level Quality Circle competition

Jubilant SSTM students with overall trophy:

COM ARENA 7.0 Management Fest

MBA students with overall trophy in 'Inflore'

2013, Management Fest organized by
Rajagiri Centre for Business Studies, Kochi.

MBA students of SCMS won the Overall Championship in the 'Inflore'

2013, the National Level Management Fest, hosted by Rajagiri Centre for
Business Studies, Kochi on November 21st and 22nd of November 2013.
A total of 54 colleges from all over the country participated in the event.
The team (Anoop M.S., Sona Mathew, ChristinaT.V, Anu M.Nair) got first
prize in Finance Game. Shreejith Vijayan, Joy Peter, Vishnu G., AthiraG.
Won the 2nd prize in Marketing Game. Anulakshmi was adjudged the Best
Manager.
Contd. on Page 4