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ADVERTISING.COM APPLE BLOCKBUSTER BMW FILMS CANADIAN


BROADCASTING CBS CHUM COLUMBIA HOUSE CSTV ESPN
EUROPEAN BROADCASTING UNION FOX FRANCE TELEVISIONS
FRIENDSTER FUJI TV GLOBO AKAMAI FOR MEDIA & ENTERTAINMENT
INTERNET BROADCASTING MSNBC MTV MULTICAST MYSPACE.COM
NBA NBC NINTENDO ONSTREAM MEDIA RDIO RENASENCA
RADIOLIBRE.COM REUTERS RIVALS SONY PLAYSTATION UNIVERSAL
MUSIC GROUP USA TODAY VIACOM VIDEOEGG VONGO WARNER MUSIC

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THE TOP TEN MEDIA & ENTERTAINMENT COMPANIES TRUST AKAMAI


AKAMAI LEADS WITH EXPERIENCE. A LONG HISTORY HAS ENABLED
AKAMAI TO ACQUIRE AN IMPRESSIVE CLIENT BASE IN TERMS OF SIZE
AND STATURE. ITS UNMATCHED GLOBAL NETWORK, MEDIA AND
ENTERTAINMENT EXPERTISE, AND FINANCIAL RESOURCES MAKE IT
THE CLEAR LEADER IN RICH MEDIA DELIVERY. FORRESTER, JUNE 2006

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Whether monetizing rich media through syndication or streaming live


video to the masses, Akamai provides comprehensive solutions for the
management, control, delivery and storage of digital media assets. Our
solutions have helped leading media and entertainment companies such
as CBS, Viacom, Apple and Warner Music execute profitable digital media
strategies and successful online events.

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BROADCASTING SPORTS ADVERTISING SOCIAL MEDIA MUSIC GAMING

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More than 100 of the worlds leading news


portalsincluding the BBC, CNN, ESPN, Fox News,
and MSNBCtrust Akamai.

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With Akamai we were able to reduce our investment


in hardware by about 50%. Today our estimates are
around 80%. When you look at the bottom line,
it translates into millions of dollars in cost savings.
MARK RICHARDS, VP INFRASTRUCTURE AND TECHNICAL OPERATIONS, FOX

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With Akamai, Starz makes 1,000 movies and 2,500


total video selections available for immediate download
and provides a live stream of the Starz TV channel to
Vongo subscribers.

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Internet Broadcasting successfully delivers 750 million


page views per monththrough Akamai.

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Akamai has proven that they can handle explosive


growth. By leveraging Akamai, we provide fast, safe
and reliable delivery for consumers, and provide content
producers with a secure cost-effective option for
delivering their valuable content. ANDY LEAK, CEO, INSTANT MEDIA

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DANA GARDNER, PRINCIPAL ANALYST, INTERARBOR SOLUTIONS

Many organizations including National Public Radio,


Comedy Central, and France Televisions Interactive
are executing on innovative portable digital media
strategies, leveraging Akamai solutions.

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Its one of those great situations where everybody wins.


Akamai enables VictoriasSecret.com to efficiently distribute
content for our global e-commerce site while reducing
the load on our infrastructure.VICTORIAS SECRET

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BROADCASTING SPORTS ADVERTISING SOCIAL MEDIA MUSIC GAMING

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All of the top US National Sports Organizations rely


on Akamais Media & Entertainment Solutions.

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The NBA relies on Akamai solutions to effectively


manage, control, and distribute more than 45,000
streaming assets to more than 84 affiliates and
syndicated partners.

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In the last two years, Akamais streaming network has


experienced 500% growth in trafficincluding events like
the FIFA 2006 World Cup, a surge in Internet television
channels, and increased delivery of news coverage and
video-sharing sites.

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With Akamai, MLB.com increased paid subscribers


and delivered more live and on-demand video
and audio game-casts than ever before.

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In 2004 Akamai teamed with the European


Broadcasting Union to enable the first ever live,
sanctioned Internet streaming of the Olympics.

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BROADCASTING SPORTS ADVERTISING SOCIAL MEDIA MUSIC GAMING

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Akamai enables its customers to create new


business models by leveraging the Web.

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Anheuser-Busch relies on Akamai solutions to


manage, deliver and protect rich media assets
on its branded entertainment site, Bud.TV.

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The worlds top advertising and creative agencies


trust Akamai.

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BROADCASTING SPORTS ADVERTISING SOCIAL MEDIA MUSIC GAMING

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Akamais Media & Entertainment solutions power


the largest social networking sites, offering an instant
infrastructure for the upload, storage and delivery
of user generated media.

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Friendster nearly triples performance and page views


after implementing Akamais global content delivery
and high-availability managed storage service.

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Akamai has helped VideoEgg become the leading


advertising network for user-generated videosupporting
a 5x increase in uploads, and delivering more than
20 million videos per day, while enabling an annual
bandwidth savings of $100,000+.

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BROADCASTING SPORTS ADVERTISING SOCIAL MEDIA MUSIC GAMING

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5 of the top 6 online music download sitesincluding


Apple iTunestrust Akamai. Apple has delivered
more than a billion songs...and counting...via the
Akamai platform.

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Akamai enables over 70 live streaming


channels for more than 3.77 million subscribers
of XM Satellite Radio.

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Akamai enables us to implement an effective,


straightforward method for regaining control over
our streaming media assets.
JASON CRUANAS, NEW MEDIA MANAGER, INTERSCOPE RECORDS, UNIVERSAL MUSIC GROUP

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Akamais large media client base, totaling 600 and


including E.W. Scripps, MTV Networks, and Warner
Music Group, affords experience in meeting a diverse
set of business models and content types.
FORRESTER, JUNE 2006

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As the recognized leader in globally distributed content,


Akamai was our first choice for LIVE 8.
MARTIN GILL, HEAD OF NEW MEDIA AT COMIC RELIEF

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BROADCASTING SPORTS ADVERTISING SOCIAL MEDIA MUSIC GAMING

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Akamai enables companies to reach audiences across


connected devicesdelivering content to game consoles
like the Sony PlayStation 3 and Nintendo Wii to Internet
enabled handsets through wireless carriers, as well as
to viral applications like widgets.

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Turbine, Inc., a leading producer and publisher of


online subscription entertainment, relies on Akamai
solutions for secure, reliable delivery of its games,
patches, content updates and online promotional
streaming trailers.

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With Akamai, gaming customers are achieving nearly


100% download completion rates and handling up to
30x bursts in traffic, ensuring high-quality experiences.

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MONETIZE AND MANAGE YOUR MEDIA WITH AKAMAI SOLUTIONS


Online media consumption is growing exponentiallydriven by the demand
of nearly one billion Internet users. As broadcasters, music publishers, social
networks, and gaming companies monetize rich media assets via the
Web, and compete for online audiences, they are forced to face a complex
distribution scenario. They must overcome obstacles, including the management and control of thousands of digital media assets, the challenges posed
by syndication, unpredictable spikes in traffic and Internet conditions, large
file sizes, and the ability to deliver to many different platforms and devices.
Akamais global platform20,000 servers across 71 countriesis optimized
for the delivery, streaming, and storage of digital media assets; and we are
the only company offering an enterprise software suite that automates the
rich media management process with a single point of control for organizing,
syndicating and protecting rich media assets for online distribution. Akamais
solutions have helped leading media and entertainment companies such
as Apple, CBS, NBA, Viacom, and Warner Music execute profitable digital
media strategies and successful online events.

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FOR MORE INFORMATION, VISIT WWW.AKAMAI.COM

2007 Akamai Technologies, Inc. All Rights Reserved. Reproduction in whole or in part in any form or medium without
express written permission is prohibited. Akamai and the Akamai wave logo are registered trademarks of Akamai
Technologies, Inc. Other trademarks contained herein are the property of their respective owners and are not used to
imply endorsement of Akamai or its services. Akamai believes that the information in this publication is accurate as of
its publication date; such information is subject to change without notice.

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Akamai Technologies, Inc.


8 Cambridge Center, Cambridge, MA 02142
Tel: 617-444-3000
U.S. toll-free: 877-425-2624
www.akamai.com

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