6/5/2015

CommercialPlanning&ActivationManageratDiageoinCopenhagenDenmarkJob|LinkedIn

CommercialPlanning&Activation
Manager

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DiageoCopenhagenDenmark

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Aboutthisjob

TradeActivationExecutive

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Jobdescription

HeadofBrandandActivation

CommercialPlanningandActivationManager

Austria
Posted1dayago

JustImagine

TRADEMARKETINGMANAGER
UK

Joiningtheworld'sleadingpremiumdrinksbusiness,surprisinganddelightingourcustomers&
consumerswithbrilliantmarketingactivations
Therole

Searchforpeople,jobs,companies,andmore...

YourmaintaskwillbetoexecutecustomermarketingactivationsintheOnTradechannel,ensuring
Interests
Home
Profile
Connections
Jobs
returnoninvestment.Yourolloutdetailedmarketingactivationplansandpromotionalactivitieswithin
timetoensuregoodvisibilityintheHoReCa.CustomerMarketingandcategorygrowthdriversare
centraltoyouractivationplans.Budgetsaremanagedproperlyandalignmentiscreatedacrossthe
consumerandcustomer/salesagenda.Furthermoreyouworkinclosepartnershipwithexternalagencies
todevelopPOSandtomanagethetotalvaluechain.Worldclasssellingpropositionsandseasonal
plans,targetsandbriefingsforeachseasonaredevelopedanddelivered.Inadditionyouengagethe
(fieldsales)teamsandagreeonleadtimes.Businessperformancesareanalysedcarefully,making
necessaryinterventionstokeepusontrack.Youmovewithpacewhilsthavingaconstantfocuson
winningwithourcustomers!
Yourprofile
Youhaveabachelororuniversitydegreewith3(+)yearsexperienceinatrade/brandmarketingrolein
FMCG.Youhavetheabilitytoorchestrateallaspectsofprogrammeactivationsandyoupayattention
todetail(agencybriefing,KPIsetting,persuasivesell,materialdevelopment,fieldsalesbriefing).Other
requirementsare:
FluencyinDanishandtheabilitytocommunicateinadvancedbusinessEnglishinverbaland
writing.
Previouschannel/customerenvironmentexperienceisdesirable
Analytical:youhavetheabilitytospotpatternsandopportunitiesfrommultipledatasources
whichareconvertedquicklyintoactionableimplication
Actlikeanowner:own&manageyourprojectsastheywereyours,bothintermsofbudget
managementandintermsofagility&restlessness.Everythingyoudoyoudowithprideand
passionlikeanownerwould.
Positivewithcreativeflair
Structured,selfconfidentandsolutionoriented
Teamplayerandstronginbuildinggreatrelations
Diageotradesinapproximately180marketsandemploysover28,000talentedpeoplearoundtheworld.
ThewordDiageocomesfromtheLatinforday(dia)andtheGreekforworld(geo).Ourgreatrangeof
brandsandgeographicspreadmeansthatpeoplecancelebratewithourproductsateveryoccasionno
matterwheretheyareintheworld.Thisiswhy'celebratinglifeeveryday,everywhere'isatthecoreof
whatwedo.

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Pleaseapplydirectonthewebsite.IfyouhaveanyquestionspleasecontactLonieHavekes,
Leonie.havekes@diageo.com.

Aboutthiscompany

Followcompany

CELEBRATINGLIFEEVERYDAY,EVERYWHERE.Diageoistheworld'sleadingpremiumdrinks
businesswithanoutstandingcollectionofinternationalbrandsacrossspirits,wineandbeer.Ourglobal

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6/5/2015

CommercialPlanning&ActivationManageratDiageoinCopenhagenDenmarkJob|LinkedIn

prioritybrandportfolioconsistsofSmirnoff,JohnnieWalker,Guinness,Baileys,J&B,CaptainMorgan,
Tanquerayandmanymore.Diageotradesinapproximately180marketsandemploysover25,000
talentedpeoplearoundtheworld.Withofficesin80countries,wealsohavemanufacturingfacilities
acrosstheglobeincludingGreatBritain,Ireland,UnitedStates,Canada,Spain,Italy,Africa,Latin
America,Australia,IndiaandtheCaribbean.Ourgreatrangeofbrandsandgeographicspreadmeans
thatpeoplecancelebratewithourproductsateveryoccasionnomatterwheretheyareintheworld.
Thisiswhy'celebratinglifeeveryday,everywhere'isatthecoreofwhatwedo

RecentUpdates
DiageoAsmanycountriesarecelebratingLabourDay/InternationalWorkersDaytoday,weve
delvedintotheDiageoArchivetoseehowworkerswererepresentedinthewhiskyindustryinthe
19thandearly20thcenturies.HereisaphototakenofagroupofBellsemployeesinPerthin1904,
andoneofagroupofcurrentemployeesattheBlairAtholdistillery,whichcaptureforevertheir
contributiontothisgreatindustry.#diageoarchive#unlockingbrandstories

DiageoThismonthwehadamediatakeoverofourLondonoffice.Thishighinteractionevent
DiageoWesternEuropeMedia&FuturesWeekimmersedthebusinessintoadvertisingandmedia
forawholeweek.Mediaexpertswereonhandansweringourquestionsandhelpingshapeourplans,
includinganinteractiveafternoonwithGoogle,adropinmorningwith10boothsofexperts,anda
connectionsessionwith5innovativestartuptechcompanies.Seethebelowpicturesforan
impressionoftheweek.

OtherjobsatDiageo
CommercialPlanning&

SalesExecutiveOnTrade,

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CategoryDevelopment

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6/5/2015

CommercialPlanning&ActivationManageratDiageoinCopenhagenDenmarkJob|LinkedIn

ActivationManager
CopenhagenArea,Capital
Region,Denmark

Anglia
London,UnitedKingdom

ExecutiveConvenience/C&C
London,UnitedKingdom

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