Company background

The first Starbucks opened in Seattle, Washington, on March 30, 1971, it was found by Jerry
Baldwin, Zev Siegl and Gordon Bowker.

Back then Starbucks were a roaster and retailer of whole bean and ground
coffee, tea and spices with a single store in Seattles Pike Place Market.
-Starbucks has established itself as the worlds leading retailer, roaster and
brand of specialty coffee with over 17,000 outlets in 50 countries
The company, which ranks amongst the worlds top 100 global brands
Starbucks is named after the first mate in Herman Melvilles Moby Dick. Our
logo is also inspired by the sea featuring a twintailed siren from Greek
mythology
Vision- Establish Starbucks as the premier provider of the finest coffee in the
world while maintaining our uncompromising principles while we grow
Mission - To inspire and nurture the human spirit-one person, one cup and
one neighborhood at a time.

Starbucks product
-

Handcrafted beverages : Fresh-brewed coffee, hot and iced espresso

beverages, coffee and non-coffee blended beverages, Vivanno
smoothies and Tazo teas.
- Coffee and tea : whole bean and ground (Starbucks and Seattle
Best Coffee brands).
- Ready-to-drink: starbucks bottled Frappuccino, coffee drinks,
starbucks discoveries chilled cup coffees, starbucks doubleshot
espresso drinks, starbucks doubleshot energydrink+coffee drink; iced
lattees, Tazo bottled iced and juiced teas.
Merchandise : Coffee- and tes-brewing equipment, mugs and
accessories, packaged goods, music, books and gift items.
Fresh food : Baked pastries, sandwiches, salads, oatmeal, yogurt
parfaits and fruit cups.

Starbucks consumers policies

Starbucks ensuring a high level of satisfaction among consumers and
partners is core components in the business.
The goal number one in satisfaction across all audiences and consumers in
every market
Starbucks committed to doing business responsibility and conducting
ourselves in ways that earn the trust and respect of their customer, partners
and neighbors.
They fully engaged, connect with, laugh with, and uplift the lives of their
customers, even if just for a few moments. It start with the promise of a
perfectly made beverage, but their work goes far beyond that, its really about
human connection

Starbucks Environment policies

we share our customers commitment to the environment
They believe in the importance of caring for our planet and encouraging
others to do the same. As a company that relies on an agricultural product, it
makes good business sense. And as people living in the world, it is simply the
right thing to do.
It is the Starbucks goal that by 2015, 100% of their cups will be reusable or
recyclable. They also work to significantly reduce they environmental
footprint through energy and water conservation, recycling and green
construction.
Starbucks comprehensive approach to reducing the environmental impact
means looking at all aspects of their business, how they can integrate new
solutions to create meaningful and sustained change. By building more
energy-efficient stores and facilities, conserving the energy and water they
use, and scaling front-of-store recycling for customers, starbucks are pushing
ourselves to reduce the environmental footprint of their business operations.

Starbucks Employees policies

Starbucks is an equal employment opportunity employer,

All employees will be treated fairly, without regard to race, color, religion,
sex, national origin, age, disability, sexual orientation, marital status, veteran
status, gender identity and expression, genetic information, or any other
basis protected by local, state, or federal law. This Policy applies with regard
to all aspects of ones employment, including hiring, transfer, promotion,
compensation, eligibility for benefits, and termination.
Starbucks embraces and values the unique combination of talents,
experiences and perspectives of each partner. It is expected that all
employees are offered equal opportunities to develop knowledge, skills and
competencies relevant to the companys mission through inclusion, equality
and accessibility.
Starbucks employees are required to uphold the elimination of discriminatory
practices in the workplace as outlined in its Equal Employment Opportunity
Policy and related governance tools. Additionally, Starbucks employees are
expected to uphold practices that focus on merit and the ability to perform
work, rather than practices that are based on irrelevant characteristics that
may lead to exclusions.