Vision 2015

How to
Entrepreneur

June 12th, 2015

Noah
Rosenberg
Founder / Managing director, Ochre

axe sharpen

June 1, 2015

Action Plan
PROJECT NAME

Define Goals
Set the top level goals and expectations for this action.

Action Plan

Set Timeline Dates

Key dates and tight timelines keep urgency and sharpness
through the whole project.

Identify Key Team

Use RACI to define roles of each player.

12 repeatable steps to move ahead

Activate Communications
Start the Slack channel, add timelines to Trello, create job
folders.

Curate Superstars
List of examples, case studies, websites, etc. of people who
have done this task incredibly, famously well.

Identify Experts
There are people in our circle who have done this. Find them
and call them on the phone.

STEP TWO

Define Goals

Goal

Become an entrepreneur

Prove out my worldview

Make a dent in the universe

Eventually have a little extra

money / security / fame / whatever

STEP THREE

Set Timeline
Dates

Timeline

End of 2010

Startup contest submission, 11/2010

STEP FOUR

Identify Key
Team

Team

People you already know

People youve already done something hard with

Hopefully not a version of your parent/ex-wife/rival

STEP FIVE

Activate
Communications

Communications

Slack

Basecamp

Facebook Group

SMS tree

STEP SIX

Curate
Superstars

Superstars

Robert Kiyosaki

Loral Langemeier

Napoleon Hill

Eric Ries

Jason Fried

Clay Christensen

STEP SEVEN

Consult Experts

Experts

Agency Founders

Freelancers

Entrepreneurs

ITEN

STEP EIGHT

Find Tutorials

Tutorials

Y-Combinator

StackOverflow

Medium

This Week In Startups

STEP NINE

Define
Deliverables

Deliverables

First paying customer

Brand

Business Plan

Value Proposition

Why the hell are we doing this in the first place?

STEP TEN

Stakeholder
Outreach

Stakeholder Outreach

Rich Friend

First Potential Customer

Angel Investor Group

STEP ELEVEN

Execute

Execute

Incorporate

Find Office

Bank Account / Insurance / License

V1 Product Sales Sheet

STEP TWELVE

Review &
Document

Review

Howd you do?

What was hard? What was easy?

What advice do you have for the next person?

What was Step One?

June 1, 2015

Action Plan
PROJECT NAME

Define Goals
Set the top level goals and expectations for this action.

STEP ONE!

Set Timeline Dates

Key dates and tight timelines keep urgency and sharpness
through the whole project.

Identify Key Team

Use RACI to define roles of each player.

Fill out the action sheet!

Activate Communications
Start the Slack channel, add timelines to Trello, create job
folders.

Curate Superstars
List of examples, case studies, websites, etc. of people who
have done this task incredibly, famously well.

Identify Experts
There are people in our circle who have done this. Find them
and call them on the phone.