G ERALD L.

B ALTZ
Plano, TX 75025
214-507-4355 jb40sw@aol.com

REGIONAL SALES MANAGER

Highly analytical and detail-oriented Regional Sales Manager with over 30 years of hands-on experience in the Sales
arena. Proven, successful track-record of developing, implementing, and managing strategically based marketing and
sales strategies resulting in optimal sales increases and profit. Creative, results-drive problem solver, adept at leading
sales teams to maximize potential.

Market Analysis
Conceptualization
Product Promotion
Strategic Planning/Analysis
Quality & Procedure Assurance

Coordination
Customer Service
Hiring & Training
Proficient in MS Suite
Account Management

Organized
Team Leader
Interpersonal Skills
Employee Relations
Communication Skills

PROFESSIONAL EXPERIENCE
Kelly-Moore Paint Company, Farmers Branch, TX
2014 Present
Segment Sales
Successfully deal with Sales of Architectural Coatings to Residential Single Family Builders in North Texas as a
National Account Manager as well as Sales to the Multifamily side of the business through HOA's (Home Owner
Associations) and Property Management Companies. Builder Sales are a part of a program which may include
such elements as a Model Home Program, touch up kits for the retail buyer of the property, advertising, etc.
Sales into the multi-family side include sales of architectural coatings to the multi-family builder and post
construction maintenance sales to the Property Management company.
Engage in reserve studies to help in allocating financial resources for HOA property maintenance.
Certified by the Master Painters Institute as an Architectural Coatings Technologist (ACT).
BlueLinx, Fort Worth, TX
2010 2014
Territory Manager
Responsible for driving special order sales of forest products and building materials through Pro Sales and Pro
Services respectively at The Home Depot and Lowe's.
Personally interfaced with Blue Linx National Accounts and customers merchandise management to institute
new programs and grow existing ones.
Successfully uncovered problems in existing programs for The Home Depot.
Worked hand-in-hand with BlueLinx National Accounts to institute changes, resulting in a 243% increase in rebar
purchases.
Ranked #1 in sales nationally at BlueLinx for The Home Depot Pro Desks and Lowe's Pro Services Desks in both
2012 and 2013.
The Home Depot, Dallas, TX
2005 2010
District Pro Sales Manager
Responsible for driving sales to large contractor customers at a district level for 8 stores in the Dallas market.
Personally managed store Pro Desk compliance to established standards, which exceeded customer expectations.
Focused Pro Sales team by establishing short and long-term goals.
Personally participated in hiring, training, and development of Pro Department Supervisors.
Initiated membership in the local Dallas Homebuilders Association and the Greater Dallas Area Apartment
Association to add 22 customers within 60 days.
Exceeded sales plan 5 consecutive years.
Baltz Invetment Group
2003 - 2005
President
Self-employed as a Real Estate Investor in single family residences, also involved with mortgage loan origination
and representation of manufacturers of building materials throughout the southwestern United States.

GERALD L. BALTZ

Resume, Page 2

Boise, Dallas, TX
2000 2003
Regional National Accounts Manager
Successfully managed sales (2002 - $79,577,860) and margins (2002 - $8,347,304) of forest products and building
materials to selected national accounts (Home Depot, Lowes, McCoys and Sutherlands) through 8 Boise
distribution centers. Product lines included dimensional lumber, panels, specialty forest products, roofing,
gypsum, and insulation.
Personally trained and led team of 16 sales and service people in implementing sales and service plans which
resulted in sales increase of over $16M in less than 3 years.
Expanded product mix sold to Home Depot to include new building material lines of radiant barrier insulation
and roofing, resulting in sales in excess of $250K.
Improved delivery and servicing efficiency with major account by shifting responsibility from 1 distribution
center to another, resulting in a 32% increase in sales.
Prime Source, Dallas, TX
1994 2000
Sales Manager, BMG
Successfully managed programmed sales of roofing, gypsum, insulation, and foam sheathings to select
customers.
Personally interfaced with distribution center personnel to educate, motivate, and integrate programs and
products in sales mix.
Thoroughly coordinated conversion programs with manufacturers through analysis and negotiation for
maximum penetration and profitability.
Added new vendors to existing vendor base, resulting in sales of $1.3M in first year.
Converted major account from competitor, resulting in $2.5M sales of commodity roofing, gypsum, and
insulation during first year.
Increased client accounts in excess of 25%, representing a business expansion with profit of more than 200% in 4year period.
EDUCATION & CREDENTIALS
Bachelor of Science, Literature, State University of New York, Oneonta, NY
Certification, Architectural Coatings Technologist-MPI
Assertiveness Training, University of South Carolina
Born to Win Seminar-Zig Ziglar, Dallas, TX
Real Estate Licenses, North Carolina, California, and Texas
Real Estate Courses, Finance, Appraisal, Law, and Property Management
Credentials I, Professional Selling Skills I, Professional Development II, American Management Association