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Market Research Report: Biscuit Market in India 2013 - Sample
Market Research Report: Biscuit Market in India 2013 - Sample
November 2013
SAMPLE
Executive Summary
Indian biscuit market was valued at around INR xx bn in 20-- and is estimated to reach INR xx bn
by 20--
Market
With xx% of the Indian biscuit market captured by the organized sector, big brands such as Parle,
Britannia and ITC Sunfeast mainly enjoy the larger chunk of the pie
Current market penetration levels for both rural and urban segments provides significant
opportunities for players to capitalize on
Challenges
Drivers
Drivers &
Challenges
Trends
Player 2
Player 3
Player 4
Player 5
Player 6
Competition
SAMPLE
Macro-Economic Indicators
Introduction
Market Overview
Consumer Insights
Import & Export
Drivers & Challenges
Government Rules & Policies
Trends
Competitive Landscape
Strategic Recommendations
Appendix
BISCUIT MARKET IN INDIA 2013.PPT
SAMPLE
kg
b
c
b
India
USA
+14.2%
e
d
b
a
0
2012
2013e
2014e
2015e
2016e
2017e
SAMPLE
Region-wise Consumption
Indian Biscuit Market Overview (x/x)
Region-wise Biscuit Consumption (2012)
xxx
28%
24%
25%
23%
xxx
Uttar Pradesh
Andhra Pradesh
xxx
xxx
~ 75% - 85%
~ 50% - 65%
Maharashtra
Karnataka
SAMPLE
Impact
Packaging has gained high importance due to shift in consumer preference from loosely sold
products to packaged products
Packaging of bakery products is closely interlinked with production, preservation, storage,
transportation and marketing
Packaging constitutes about xx % xx% of the entire cost of the pack
Crude oil constitutes an essential raw material in the manufacture of plastic packaging products
Biscuits require special kind of packaging to increase shelf life of the product and maintain its
crispiness but, rise in packaging cost leads to increased overall cost of production that becomes
a burden for the manufacturer
Monthly Crude Oil Prices
INR/barrel
7,000
6,500
6,000
Oct
2012
Nov
2012
Dec
2012
Jan
2013
Feb
2013
5,500
5,000
Apr
2012
May
2012
Jun
2012
Jul
2012
Aug
2012
Sep
2012
Mar
2013
Ministry of Consumer Affairs has also set the packaging standards for certain consumer products which had an
adverse impact on the packaging costs
BISCUIT MARKET IN INDIA 2013.PPT
SAMPLE
Impact
xxx
Impact
xxx
Impact
xxx
Impact
xxx
Competitive Rivalry
xxx
xxx
Impact
xxx
Threat of Substitutes
xxx
SAMPLE
Net Margin
40
31.28
30
22.90
20
10
4.78
3.61
2.82
1.78
0
xxx
xxx
xxx
xxx
SAMPLE
Corporate Address
Tel No.
Fax No.
Website
Ticker Symbol
Stock Exchange
Head Office
Bengaluru
Products/Services
Key People
Name
Designation
SAMPLE
Total Income
a
b
Key Ratios
INR bn
a
b
d
c
d
0.0
2009
2010
2011
2012
Financial Summary
Particulars
y-o-y change
(2012-11)
2012
2011
2010
2009
1.00
4.78%
3.78%
3.07%
5.48%
0.73
3.61%
2.89%
2.70%
4.34%
0.80
4.83%
4.02%
2.85%
5.63%
7.57
48.51%
40.95%
36.21%
20.89%
13.48%
19.27%
Profitability Ratios
Operating Margin
Net Margin
Profit Before Tax Margin
Return on Equity
Return on Capital Employed
Return on Working Capital
Return on Assets
Return on Fixed Assets
24.03
42.52%
18.48%
-168.23
-82.92%
2.53
10.83%
8.30%
6.82%
10.15%
-0.12
31.54%
31.66%
25.11%
35.26%
-1.00
95.16%
96.17%
96.89%
94.41%
-0.32
17.52%
17.84%
19.44%
18.62%
-0.19
0.76%
0.95%
0.42%
0.70%
-35.07%
0.80
1.24
0.98
1.22
-63.90%
0.25
0.69
0.64
0.90
-11.58%
3.48
3.93
4.31
1.06
-10.39%
0.59
0.66
0.70
0.28
57.39%
6.35
4.04
7.33
8.00
-20.22%
8.64
10.82
9.19
7.96
4.53%
2.97
2.84
2.49
2.29
Cost Ratios
xxx
Liquidity Ratios
Current Ratio
Cash Ratio
Leverage Ratios
Debt to Equity Ratio
Debt to Capital Ratio
Interest Coverage Ratio
Value (30/05/2013)
Efficiency Ratios
Fixed Asset Turnover
Asset Turnover
Current Asset Turnover
Working Capital Turnover
Capital Employed Turnover
-0.01%
5.58
5.58
5.98
5.60
-177.85%
-22.70
29.16
-307.31
30.68
-5.12%
13.28
14.00
13.25
4.72
Improved
Decline
10
SAMPLE
xxx
60,000
xxx
100%
100%
60,000
40,000
40,000
xxx
20,000
20,000
xxx
2012
2012
Business Highlights
Description
News
11
SAMPLE
xxx
xxx
12
SAMPLE
Corporate Address
Tel No.
Fax No.
Kolkata
Website
Year of Incorporation
Head Office
Products/Services
Key People
Name
Designation
13
SAMPLE
Ownership Structure
xxx
Name
xxx
xxx
100.0%
43.8%
100.0%
52.2%
63.0%
42.4%
37.9%
37.0%
2009
13.8%
9.9%
2010
2011
14
SAMPLE
Key Ratios
Net Profit/Loss
Particulars
y-o-y change
(2011-10)
2011
2010
2009
2008
-14.54
5.21%
19.76% 28.63%
29.31%
0.16
2.92%
2.77%
2.96%
3.24%
0.58
5.11%
4.54%
4.79%
5.15%
-6.14
11.33%
17.47% 34.95%
41.16%
Profitability Ratios
INR bn
INR bn
d
a
b
c
a
1.15
b
1.54
c
1.89
b
2.41
c
d
0.00
2008
2009
Financial Summary
xxx
2010
2011
Operating Margin
Net Margin
Profit Before Tax Margin
Return on Equity
Return on Capital Employed
Return on Working Capital
Return on Assets
Return on Fixed Assets
-68.16
11.48%
-207.08
47.63%
-67.09
11.18%
-124.39
21.69%
14.67
94.78%
80.11% 71.30%
70.62%
1.40
11.44%
10.04%
0.00%
0.00%
-0.11
0.24%
0.35%
0.45%
0.37%
79.77%
3.47
1.93
2.37
2.56
1489.86%
3.08
0.19
0.55
0.25
34.17%
0.76
0.57
0.81
1.06
19.43%
0.43
0.36
0.45
0.51
-61.97%
21.62
56.84
63.95
78.52
-43.43%
4.16
7.35
13.86
11.76
-45.55%
2.14
3.94
6.36
5.96
5.33%
6.49
6.16
9.16
7.96
-28.75%
9.13
12.81
15.84
13.06
-38.28%
3.87
6.27
11.79
12.65
Cost Ratios
Operating costs (% of Sales)
Administration costs (% of
Sales)
Interest costs (% of Sales)
Liquidity Ratios
Current Ratio
Cash Ratio
Leverage Ratios
Debt to Equity Ratio
Debt to Capital Ratio
Interest Coverage Ratio
Efficiency Ratios
Fixed Asset Turnover
Asset Turnover
Current Asset Turnover
Working Capital Turnover
Capital Employed Turnover
Improved
Decline
15
SAMPLE
News
16
SAMPLE
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BISCUIT MARKET IN INDIA 2013.PPT
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