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Business Opportunity: Printer Cartridge Refilling Franchise
Business Opportunity: Printer Cartridge Refilling Franchise
Business Opportunity: Printer Cartridge Refilling Franchise
JOIN ONE OF THE WORLD’S FASTEST GROWING BUSINESS
PRINTER CARTRIDGE REFILLING FRANCHISE
Requirements :
For “A” Cities :
Space : 300‐400 Sq. ft. Investment : 7.3 to 9.5 Lacs
For “B” Cities :
Space : 250‐300 Sq. ft. Investment : 4 to 6 Lacs
MAKE HANDSOME MONEY, WHILE SAVING NATURE
Refilled Cartridges Give high quality prints
&
Saves up to 75% On print cost
Make Money Save Nature
Vision
Fill the market need for recycled cartridges
and bring down the cost of consumer by refilling
solutions and at the same time helping together
with customer in saving planet.
Mission
To become the first Professional and the largest
Remanufacturer/Refiller, with its presence across the
country. And to be known as the technically most
advanced company in the business.
National Footprint
Re‐feel is a Printer cartridge refilling
and recycling chain with its head
Office at Kolkata, West Bengal.
The company was started after
extensive research of over 3 years in
F b
February 2007 and now has its
2007 d h it
presence over 70 locations across
50 cities.
The company has planned a national
roll out and always thrives to be
Technically inspired, Economically
sound & Environmentally safe.
70 Locations across
50 Cities and growing….
About
Re‐feel Stores in Lens
THE BUSINESS OVERVIEW
WHAT IS REFILLING/REMANUFACTURING ?
It's reusing and refilling ink and toner printer cartridges so that
they can be used again. Used cartridges are collected from
consumers and businesses. The cartridges are disassembled and
cleaned, and any necessary replacement parts are added. High‐
quality toner or ink is added, and the cartridges are tested and
packaged for distribution. Remanufactured cartridges contain
high‐quality components, and give excellent printing results. More
than 5 million companies around the world already rely on these
quality products for their printing needs. They trust the quality
and reliability of professionally refilled/remanufactured cartridges
for their day‐to‐day printing needs as well as for their most
important projects.
LARGE MARKET
This Industry has been estimated at over Rs. 2500 crore
per annum. And the year to year growth has been
WHY REFILLING & estimated over 20% in India. Instead of going paper less,
every one is printing more and more.
REMANUFACTURING
HIGH PROFIT POTENTIAL
Even by selling refilled cartridges for 50‐70% less than the
price of original cartridges still there is a very generous
profit margin. We help consumers save heavily at the
same time we too keep a fat margin for ourselves.
CONSUMABLE PRODUCT
CONSUMABLE PRODUCT
Printer cartridges are a consumable product. They get
used up and more are required. As any marketing expert
will tell repeat business is one way to truly leverage large
growth, In the cartridge refilling business the nature of
the product means most of customers can be repeat
business.
ECO FRIENDLY
Even if our main reason for the business is to make
Money, we can still feel great by saving nature. Refilling
saves nature, conserves natural resources and reduces
waste.
Average price of Ink cartridges is going down but price
per page is growing up.
Remanufacturing is an organised industry worldwide with the
players like Xerox, Office depot, Depot America etc.
In 2007 total value of Printer cartridges sold in India was
INDUSTRY FACTS & FIGURES around Rs. 1150 Crores.
In 2008 the size of Printer cartridge market is pegged at over
1940 Crores, recording annual growth of 68%, digital Imaging
industry in totality is estimated to be Rs.2500 Crores.
Experts see the Indian Digital Imaging Market to grow at the
rate of over 20% for next three years.
Lyra predicts, Retail Refill Shops will raise the visibility of
aftermarket in near Future.
The CAGR of refill market is estimated to be over 52% for a
period 2004‐2009
Retail refill market will grow from 8 million cartridges in 2005 to
over 40 million annually by 2009, or $101.1 to $546.1 in
revenue.
Retail Refill Stores market grows from 1103 stores to projected
7190 locations in 2009 in North America .
Indian Market Gap Market Gap
OEM CARTRIDGES
¾ Cost is high
LOCAL REFILLERS
¾ Are unskilled & untrained
¾ No Cartridge testing is done
¾ Refilling is just somehow putting ink in the cartridges
Refilling is just somehow putting ink in the cartridges
OEM ¾ No concern for quality, quality is very poor
¾ Not updated with the changing technology
¾ Usage of Universal Ink for all Cartridges
¾ Can be refilled only 2‐3 times that too at the cost of
printer life
¾ Unorganized Marketing
LOCAL ¾ Use of inferior quality raw materials
REFILLER ¾ No Packaging, which is essential for product
safety
RE‐FEEL OVERVIEW
9 Inkjet Cartridge Refilling
9 Laser Cartridge Reconditioning
Products & Services
9 Re‐manufactured Inkjet/Laser Cartridges
9 Compatible Inkjet/Laser Cartridges
9 OEM Inkjet/Laser Cartridges
9 High Quality Specialty Paper
9 Printer Consultancy
9 Pre Ink Office Stamps**
9 Usage of Latest Automated Equipments
9 Implementation of International refilling techniques
9 Trained manpower at par International standards
RE‐FEEL STRENGTH
9 Use of specific technology for each Cartridge
9 Training & guidance from the experts
9 Use of specific & high quality raw materials
9 Refilling cleanly without damaging the cartridge
9 Quality equal to OEM
9 Properly packed as in the case of OEM
9 Insignificant failure rates
9 Inside Market Analysis
9 Saving over 75% on print costs
9 Array of program, systems and tools to capitalize on a
growing industry
RE‐FEEL FRANCHISEE
9 Brand Sharing & Identification
ADVANTAGE
9 Proven marketing and business development methods
9 Exhaustive technical training
9 Unique equipments & tools to run the business
q q p
9 Hassle free start to your business
9 Point of sale system
9 Continuous R & D Support system to stay technically
updated
9 Quality Management System
9 Complete Training Manuals
9 Marketing Formats & Manuals
You will be given a complete business model
training for 10 days on refilling industry
covering technical, marketing,
administration, accounts, etc. Once we
finalise the deal, we will help you at every
TRAINING & SUPPORT step duplicating our successful business
model. The training will again be ably
supported by all the manuals.
Pre‐operational manuals
P ti l l
Startup Manual will guide you through the
initial store implementation process.
Interior manual designed specifically for you
as per the lay out of your store.
Operational Manuals
Technical Manual:
Inkjet Manual
Laser toner Manual
Marketing Manual
Administration Manual
Accounts Manual
Reception Manual and more…
Above All…Together we will
Save Nature !
Reduce E‐waste
9 In 2007, 3 billion cartridges dumped in the landfills
9 Cartridges are hazardous to nature
9 Cartridges take more than 400 years to biodegrade
9 Refilling helps reducing e‐waste
Conserve Natural Resources
9 Reusing saves electricity
9 Reusing saves petroleum
9 Also saves other scarce natural resources
Franchising is one of the fastest growing business in the
world today
Franchising is duplicating company’s proven business
system and sharing of valuable resources
Franchising Facts Franchisee need not spend time, money and energy on
research and development activities.
Sharing of a common brand by all the franchisees
There are 1.5 million Franchised outlets in US
Franchising share on the US economy now accounts
for over 40 percent of all retail sales.
Indian Franchising industry is estimated to be around
Rs 10,000 crore.
Indian Franchising industry is having a very high growth
rate of more than 25% per annum.
A franchising boom is predicted in the latest study
conducted by TNS India.
Franchising is a TEAM work. TEAM is an acronym for
Together Everyone Accomplishes More!
Franchisee speaks…
“I started my first Re‐feel store in Oct ‘ 2007 in Kolkata &
made an operational profit in the very first month itself. I
immediately finalised and started the second store in Dec ‘
07. I have finalised two more stores in Kolkata, my
Deepak Bothra customer base is increasing and I am getting repeat
Entrepreneur business. Thanks to Team Re‐feel.”
“When
When I first heard of this concept, I was working with Berger
I first heard of this concept I was working with Berger
Paints in Jaipur. I found it very exciting & foreseeing a
tremendous growth potential in the refilling industry, I left my
job and started my own franchised outlet in Guwahati in
January’ 2008. I received tremendous support from Team Re‐feel Ankit Agarwal
& I am proud to be a part of it.” MBA
“Even though I started the first Re‐feel store in India but never felt like
I am joining hands with guys who are new to the industry. The
ongoing back end support and an exhaustive training given to me,
Ritesh Maheshwari enabled me to achieve operational break within first month of my
MBA operation. Great concept!”
Re‐feel Franchisee Advantages
What do we look for in a franchisee?
Ability To Grow Rapidly
Zeal For Marketing
Zeal For Marketing
Entrepreneurial Skills
What we look in the guy is the right attitude to perform & excel.
Age, business knowledge & experience is not a limiting factor.
Next Steps
9 Contact us for prospective Franchise Disclosure
Form
9 Submit the form, along with letter of Interest
9 We would Conduct business discussion with our
executive in detail ( All your queries will be
answered and franchise relationship will be
explained in detail)
9 With Mutual Consent Franchise Agreement will
be signed
9 You will be awarded Re‐feel Franchise license
Contact Info
Refeel Cartridge Engineering Private Limited
Registered Office :
113/1, Lake Town, Block‐A, Kolkata 700 089
Phone : +91‐33‐4008 4007, Fax : +91‐33‐4005 5305
Helpline : +91‐9331 64 64 64 / 9330 23 23 24
Email : franchise@re‐feel.in
Website : www.re‐feel.in