MICHELLE MCCAIN (501) 650-1492 u michelleraymccain@gmail.com u michellemccain.format.

com
EDUCATION
Texas Christian University, Fort Worth, TX
Bachelor of Science in Strategic Communication, May 2014 // Bachelor of Arts in Spanish, May 2014 // GPA: 3.9
Magna Cum Laude

GLOBAL EXPERIENCE
Community of Madrid, Madrid, Spain
CEIP Language & Culture Assistant, October 1, 2014-June 2015

Taught English at a bilingual school by creating lesson plans, exam reviews and activities for students
Worked individually with students to prepare them for year-end national language assessments

CIEE Teach Abroad Program, Madrid, Spain

Independent Blogger for CIEE, September 2014-Current

Maintained a blog affiliated with the CIEE program, Meanwhile in Madrid, that described my experiences while
living abroad in Spain and traveling throughout Europe (See personal website for link)
Gave insight into teaching at a bilingual school in Madrid, so as to provide perspective to future participants

Study Abroad: CIEE, Seville, Spain

Lived with a host family while taking courses in history, religion and culture, May 2012-August 2012

ADVERTISING/PUBLIC RELATIONS EXPERIENCE

The Richards Group, Dallas, TX
Brand Management Intern, September 2015-Current

Manages branding, television, radio and digital projects for The Home Depot account
Responsible for store audits and weekly competitive research presented to entire Home Depot team

INSPIRE Agency (minority owned by Moroch Agency), Dallas, TX

Media Intern, September 2013-December 2013

Input estimates, worked on media scheduling and reviewed invoices on SBMS buying system
Primarily worked on Sprint, Boost and People en Espaol Magazine accounts for Hispanic markets

TCU Advertising Association, Fort Worth, TX

Vice President, January 2013-January 2014

Planned conventions, agency tours and association meetings in collaboration with president
Managed member dues and tracked budget throughout the year

Allied Integrated Marketing, Dallas, TX

Publicity and Promotions Intern, May 2013-August 2013

Booked screenings and planned promo events for films released in the DFW, Austin and San Antonio areas, working
primarily with Lionsgate Entertainment, The Weinstein Company and Open Road Films
Updated social media outlets for the Dallas and Austin entertainment site, 43KIX

RED iD Agency, Dallas, TX

Public Relations & Event Assistant, September 2012-May 2013

Led PR campaign for various clients through planning promotional events and advertising
Wrote press releases and contacted media for news and events pertaining to the clients

LEADERSHIP EXPERIENCE
Chi Omega, Texas Christian University, Fort Worth, TX
Recruitment Chair, January 2013-January 2014

Planned and led the chapter of over 200 women through the entire recruitment process of August 2013
Helped lead weekly chapter meetings and planned events as member of the Executive Board

Maintained communication by creating monthly newsletters sent to 100+ local alumnae

Organized and ran the Chi Omega Eleusinian Banquet for 300 guests

Alumnae Relations Chair, January 2012-January 2013

SKILLS

Spanish, AP Style Newswriting, Adobe Photoshop, Adobe InDesign, SBMS media buying software
Public Speaking and Performing 10 shows over 8 years at The Arkansas Repertory Theatre