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Industry Insights
Growing utilization of barcodes for labelling and point of sale purpose are the major key driver of the
barcode printer market. Barcode printers deal with the printing of the barcode labels directly on the
physical object or attachment to it. Increasing requirement for barcode wristbands is expected to
augment the market growth over the forecast period.
Mobile sales on-field transactions are expected to increase owing to capability to connect to the
network of organization as well as with the printers on the spot. These activities are going to positively
impact the barcode printers market over the forecast period. However, initial installation cost is
expected to hamper the market growth in coming years. Increasing acceptance of RFID tag is going to
project a challenge for the growth of the barcode printers market.
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