Market Update: Your Local

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Your Local

MARKET UPDATE
OCEANSIDE, CA 92054

· Current Real Estate Market Conditions for Single Family Homes


· Trends in Pricing
· Current Levels of Supply and Demand
· Value Metrics

· Report for the week of


March 22, 2010

· Presented by Pickford Escrow - San Diego


Pickford Escrow and The Escrow Firm
jcurtis@pickfordescrow.com
(858) 525-5478

Powered by Altos Research LLC | www.altosresearch.com | Copyright © 2005-2009 Altos Research LLC
City Overview Single Family Homes in

Pickford Escrow and The Escrow Firm


OCEANSIDE, CA

This Week Real-Time Market Profile Trend


The median list price in OCEANSIDE, Median List Price $ 352,000 ±+
CA this week is $352,000. The 518 Average List Price $ 471,002
properties have been on the market Asking Price Per Square Foot $ 198 ±+
for an average of 133 days. Average Days on Market (DoM) 133 ±+

Inventory of Properties Listed 518 ==

Most Expensive Listing $ 5,300,000


The Market Action Index has been Least Expensive Listing $ 120,000

trending down lately, while inventory Average Age of Listing 27


is climbing. These trends imply a Percent of Properties with Price Decrease 22 %
weakening market. Percent Relisted (reset DOM) 11 %
Percent Flip (price increased) 8%
Median House Size (sq ft) 1715
Median Lot Size 6,501 - 8,000 sqft
Median Number of Bedrooms 3.0

Supply and Demand


Median Number of Bathrooms 2.0

Altos Research Value Statistics


The Market Action Index has been Market Action Index Buyer's Advantage 26.4 ≠≠
trending lower for several weeks The Market Action Index answers the question "How's the Market?" By measuring
the current rate of sale versus the amount of the inventory. Index above 30
while prices have remained implies a seller's advantage. Below 30, conditions give the advantage to the
relatively stable. If inventory buyer.
continues to grow relative to
demand however, it is likely that we Trend Key: == Strong upward trend ≠≠ Strong downward trend
will see downward pressure on ±+ No change = Slight upward trend ≠ Slight downward trend
pricing.

Characteristics per Quartile

Quartile Median Price Sq. Ft. Lot Size Beds Baths Age Inventory New Absorbed DOM

8,001 -
Top/First $ 579,000 2412 10,000 sqft 4.0 2.5 19 129 8 12 148 Most expensive 25% of properties

6,501 -
Upper/Second $ 399,900 2172 8,000 sqft 4.0 2.5 17 129 13 9 122 Upper-middle 25% of properties

6,501 -
Lower/Third $ 321,500 1610 8,000 sqft 3.0 2.0 24 130 11 15 119 Lower-middle 25% of properties

6,501 -
Bottom/Fourth $ 224,998 1196 8,000 sqft 3.0 2.0 36 130 17 11 143 Least expensive 25% of properties

Page 2 of 11 Monday March 22, 2010


Single Family Homes in
City Overview
Pickford Escrow and The Escrow Firm
OCEANSIDE, CA

Median Price
The market seems to have paused around this plateau. The Market Action Index is a good leading indicator for the durability of
this trend.

7-day Average 90-day Average

Quartile Prices
Prices in most of the market have stabilized recently. Only Quartile 4 shows any price increases in the last few weeks. Often this
condition happens in markets where demand has fallen (for example, due to micro-location variables) but supply is still
relatively short. Buyers are focusing on the lowest price homes in the area.

First/Top Second/Upper Third/Lower Fourth/Bottom

Page 3 of 11 Monday March 22, 2010


Single Family Homes in
City Overview
Pickford Escrow and The Escrow Firm
OCEANSIDE, CA

Price per Square Foot


The market plateau is seen across the price and value. The price per square foot and median list price have both been
reasonably stagnant. Watch the Market Action Index for persistent changes as a leading indicator before the market moves from
these levels.

7-day Average 90-day Average

Inventory of Properties Listed for Sale


Inventory has been climbing lately. Note that rising inventory alone does not signal a weakening market. Look to the Market
Action Index and Days on Market trends to gauge whether buyer interest is keeping up with available supply.

7-day Average 90-day Average

Page 4 of 11 Monday March 22, 2010


Single Family Homes in
City Overview
Pickford Escrow and The Escrow Firm
OCEANSIDE, CA

Market Action Index


The OCEANSIDE market is currently in the Buyer's Advantgae zone (below 30), though not strongly so. The 90-day Market Action
Index stands this week at 26.36 so buyers should expect find reasonable levels of selection.

90-day Average Buyers/Sellers Cutoff

Market Action Index per Quartile


Not surprisingly given the overall Market Action Index, all quartiles are in the Buyer's Market zone with several months of
inventory given the current rate of demand for homes in the quartile. Watch the quartile for changes before the overall market
shifts. Often one end of the market (e.g. the low end) will improve and signal a strengthening market before the whole group

First/Top Second/Upper Third/Lower Fourth/Bottom

Buyers/Sellers Cutoff
Residential house prices are a function of supply and demand, and market conditions can be characterized by
analyzing those factors. Watch this index for sustained changes: if the index falls into the Buyer’s Advantage
zone (below 30) for a long period, prices are likely in for a downward correction.

The Market Action Index (MAI) illustrates a blance between supply and demand using a statistical function of the
current rate of sale versus current inventory.

Page 5 of 11 Monday March 22, 2010


Single Family Homes in
City Overview
Pickford Escrow and The Escrow Firm
OCEANSIDE, CA

Days on Market
The properties have been on the market for an average of 133 days. Half of the listings have come newly on the market in the
past 56 or so days.

7-day Average 90-day Average

Days on Market per Quartile


It is not uncommon for the higher priced homes in an area to take longer to sell than those in the lower quartiles.

First/Top Second/Upper Third/Lower Fourth/Bottom

Page 6 of 11 Monday March 22, 2010


Neighborhood Detail Single Family Homes in

Pickford Escrow and The Escrow Firm


OCEANSIDE, CA
92054

This Week Real-Time Market Profile Trend


The median list price in OCEANSIDE, Median List Price $ 549,900 ≠≠
CA 92054 this week is $549,900. The Average List Price $ 933,684
103 properties have been on the Asking Price Per Square Foot $ 293 ±+
market for an average of 157 days. Average Days on Market (DoM) 157 ==

Inventory of Properties Listed 103 =

Most Expensive Listing $ 5,300,000


The Market Action Index has been Least Expensive Listing $ 149,900

trending down lately, while inventory Average Age of Listing 45


and days-on-market are climbing. The Percent of Properties with Price Decrease 31 %
trends imply a weakening market. Percent Relisted (reset DOM) 17 %
Percent Flip (price increased) 4%
Median House Size (sq ft) 1616
Median Lot Size 6,501 - 8,000 sqft
Median Number of Bedrooms 3.0

Supply and Demand


Median Number of Bathrooms 2.0

Altos Research Value Statistics


Inventory levels have been relatively Market Action Index Strong Buyer's 13.7 ≠
consistent relative to sales. Despite The Market Action Index answers the question "How's the Market?" By measuring
the current rate of sale versus the amount of the inventory. Index above 30
the fact that there is a relatively implies a seller's advantage. Below 30, conditions give the advantage to the
high amount of available inventory, buyer.
this Buyer's market is still seeing
prices move higher. Given inventory Trend Key: == Strong upward trend ≠≠ Strong downward trend
levels, these price conditions are ±+ No change = Slight upward trend ≠ Slight downward trend
relatively fragile. If the market
cools off further, the price trend is
likely to reverse.

Characteristics per Quartile

Quartile Median Price Sq. Ft. Lot Size Beds Baths Age Inventory New Absorbed DOM

4,501 -
Top/First $ 1,975,000 2739 6,500 sqft 4.0 3.0 33 25 1 1 255 Most expensive 25% of properties

8,001 -
Upper/Second $ 609,950 2006 10,000 sqft 3.0 2.0 59 26 3 2 142 Upper-middle 25% of properties

6,501 -
Lower/Third $ 454,444 1593 8,000 sqft 3.0 2.0 50 26 1 2 131 Lower-middle 25% of properties

8,001 -
Bottom/Fourth $ 289,500 1305 10,000 sqft 3.0 2.0 47 26 1 2 106 Least expensive 25% of properties

Page 7 of 11 Monday March 22, 2010


Single Family Homes in
Neighborhood Detail
Pickford Escrow and The Escrow Firm
OCEANSIDE, CA
92054

Median Price
This week prices in this zip code bumped up a bit but the trend of recent weeks is generally downward. A pickup in demand will
be reflected in the Market Action Index, so watch that chart to try to identify a trough in the market.

7-day Average 90-day Average

Quartile Prices
In the quartile market segments, we see most of the market for this zip code showing price weakness lately. Notice however,
that Quartile 4 at the low-end of the market is still on an up-trend. Often this condition happens in markets where demand has
fallen (for example, due to micro-location variables) but supply is still relatively short. Buyers are focusing on the lowest price
homes in the area.

First/Top Second/Upper Third/Lower Fourth/Bottom

Page 8 of 11 Monday March 22, 2010


Single Family Homes in
Neighborhood Detail
Pickford Escrow and The Escrow Firm
OCEANSIDE, CA
92054

Price per Square Foot


Despite recently falling prices, the price per square foot has stayed reasonably flat. This implies that there's a portion of the
market being priced at a premium. You can investigate this condition in the quartile details.

7-day Average 90-day Average

Inventory of Properties Listed for Sale


Inventory has been climbing lately. Note that rising inventory alone does not signal a weakening market. Look to the Market
Action Index and Days on Market trends to gauge whether buyer interest is keeping up with available supply.

7-day Average 90-day Average

Page 9 of 11 Monday March 22, 2010


Single Family Homes in
Neighborhood Detail
Pickford Escrow and The Escrow Firm
OCEANSIDE, CA
92054

Market Action Index


The OCEANSIDE, 92054 market is currently quite strongly in the Buyer's Advantage zone (below 30). The 90-day Market Action
Index stands at 13.71. With several months of inventory available at the current sales rate, buyers should find ample choice.

90-day Average Buyers/Sellers Cutoff

Market Action Index per Quartile


Not surprisingly, all quartiles are in the Buyer's Market zone with several months of inventory given the current levels of
demand. Watch the quartiles for changes before the overall market shifts.

First/Top Second/Upper Third/Lower Fourth/Bottom

Buyers/Sellers Cutoff
Residential house prices are a function of supply and demand, and market conditions can be characterized by
analyzing those factors. Watch this index for sustained changes: if the index falls into the Buyer’s Advantage
zone (below 30) for a long period, prices are likely in for a downward correction.

The Market Action Index (MAI) illustrates a blance between supply and demand using a statistical function of the
current rate of sale versus current inventory.

Page 10 of 11 Monday March 22, 2010


Single Family Homes in
Neighborhood Detail
Pickford Escrow and The Escrow Firm
OCEANSIDE, CA
92054

Days on Market
The properties have been on the market for an average of 157 days. Half of the listings have come newly on the market in the
past 49 or so days.

7-day Average 90-day Average

Days on Market per Quartile


It is not uncommon for the higher priced homes in an area to take longer to sell than those in the lower quartiles.

First/Top Second/Upper Third/Lower Fourth/Bottom

Page 11 of 11 Monday March 22, 2010

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