Rollins College, Prague, February 28 - March 05, 2016

Sun, Feb 28,

2016

welcome to Czech Republic

day 1

morning

arrive Prague
meet ISP Program manager at the airport

own arrangements

transfer to hotel, drop-off luggage

welcome lunch
afternoon

bus transfer
walk/restaurant

check-in
cultural event: Scavenger Hunt - discover the
secrets of Prague
overcome fun team challenges, uncover hidden locations
throughout the city, compete against time and other
teams and explore Prague in a unique way

public
transport/walk

rest of the day free for project work

Mon, Feb 29,
2016

orientation day

day 2

breakfast
morning

hotel

presentation: socio-economic overview and

development of US-CR relations
e.g. US Embassy Prague

conference room

coffee break

afternoon

panel discussion: doing business in the Czech

Republic - how to succeed
e.g. business leader, expatriate manager, economist,
journalist

conference room

networking lunch

hotel restaurant

free for project work

OR
optional cultural event: guided tour of Prague
Castle
this tour of Prague Castle, the largest coherent castle
complex in the world, will take you through the centuries
of the Old Royal Palace, St. George's Basilica and Prague's
ancient symbol, St. Vitus Cathedral

Tue, Mar 01,

2016

local pride

day 3

breakfast
morning

sts pay
individually

hotel

visit: transforming traditional product to a unique

design experience
e.g. LASVIT
part I: presentation and tour of showroom in Prague
transfer to Novy Bor (duration approx. 2.5 hours)
part II: tour of the glass production facility

Rollins College, Prague, February 28 - March 05, 2016

1/3

bus full day

12/1/2015

management presentation, discussion, tour of facilities,

tour of showroom
lunch on your own
transfer to Mlada Boleslav (duration approx. 1 hour)
afternoon

visit: driving the change in auto manufacturing

e.g. Skoda (part of VW group)
management presentation, discussion
cultural event: Skoda Volkswagen plant & museum
tour
learn how the production of Czech cars has developed
over the 100 years of its history and follow its evolution
from luxury limited editions through boring utility cars to
contemporary trendy sedans

walk

return to Prague (duration approx. 1.5 hours)

rest of the day free for project work
Wed, Mar 02,
2016

global setup

day 4

breakfast

morning

hotel

visit: innovation in the banking sector: what do the

customers want?
e.g. mBank
management presentation, discussion, brainstorming
session

bus full day

lunch on your own

afternoon

evening

case study: marketing to millennials: new era, new

approach
e.g. Hacker Agency
management presentation, case study, discussion
cultural event: cooking class
get in teams and learn how to make the best of Czech
cuisine from starter to dessert, then enjoy a 3-course
dinner prepared by your colleagues!
return to hotel

Thu, Mar 03,

2016

bus transfer

Czech made

day 5

breakfast

morning

bus
transfer/restaurant

hotel

visit: local vs. international brand positioning of a

premium Czech product
e.g. Plzensky Prazdroj (SAB Miller)
management presentation, discussion

bus full day

transfer to Pilsen (duration approx. 1.5 hours)

lunch on your own

Rollins College, Prague, February 28 - March 05, 2016

2/3

12/1/2015

afternoon

cultural event: tour of the Pilsner Urquell Brewery

learn about the traditional and modern ways of brewing
one of the world's finest beers - famous Pilsner Urquell;
tour the brewery, learn about the secrets of making this
premium lager & sample the freshly-made unfiltered beer
directly from the barrel

walk

return to Prague (duration approx. 1.5 hours)

evening

free for project work

OR
optional cultural event: opera experience - dinner
& performance
experience a real Czech cultural evening; start with a nice
dinner and follow by an opera performance at the
beautiful National Theater

Fri, Mar 04, 2016

striving for success

day 6

breakfast

morning

sts pay
individually

hotel

visit: catalyzing innovation - from concepts to

commitments
e.g. StartupYard
management presentation, discussion, startup pitches

bus half day

lunch on your own

afternoon

evening

free for project work

OR
optional cultural event: TRAP Prague
be part of a real life escape game where a team of 2-5
people will be locked up, given clues and expected to
solve all the puzzles and brain teasers using creativity
and common sense. It is an hour of pure fun and
adventure

sts pay individually

farewell dinner

public
transport/restaura
nt

return to hotel
Sat, Mar 05,
2016

public transport

depart for USA

day 7

breakfast
morning

hotel

check-out, transfer to the airport

depart for USA

bus transfer
own arrangements

Rollins College, Prague, February 28 - March 05, 2016

3/3

12/1/2015