Design Document - Buzz - Photography Website

Nur Aliyah Azizi 102779 Design Document : Buzz!
Photography website
Design Document:
Buzz! Photography website
Buzz! Photography
www.buzzphotography.com.my
Nur Aliyah Azizi 102779 Design Document : Buzz! Photography website
Buzz! Photography introduction

This website shall be function as an online brochure. This website shall provide complete
information about Buzz! Photography, its services, product range, eye catching layout,
contact details such as phone number, studio address, and email address, and additional
features like a product gallery and blogs (Ezine Articles® 2009). This website shall be easy to
use for the user to get detailed information on the page. This website also shall highlight its
product and services which can be displayed through the images. All of the web pages shall
loads faster and displayed easily.
Buzz! Photography mission statement

The Buzz! Photography web site will provide reviews of its services and product portfolio. It
will provide links to other web sites with related information on photography. It will be
updated at least twice a week.
Buzz! Photography audience determination

The Buzz! Photography web site aim to have visitors includes:
 Couple who is getting married

This group of people is being targeted as to promote the photography service that
provides a full coverage of their wedding ceremony. It is a once in lifetime moment
therefore it is important for these audience to have every precious moment to be
captured and made them cherish. This group might be interested in using the
wedding photography package.
 Couple who is getting engaged

This group of people is being targeted as well as to promote the photography service
that provides a full coverage of their engagement ceremony. This group might be
interested in using the engagement photography package.
 Group of friends and colleagues

This group of people is being targeted as to promote the studio photography service
that provides a medium for them to share fun, cherish, joy, laughter, cheers and
unexpected moments being captured in photos. This group might include school
classmates, university students, cliques, office colleagues and in-a-relationship
partners. This group might be interested in using the studio package.
 Family and proud parents to be

This group is being targeted as to promote the studio photography service that
provides a medium for them to share fun, cherish, joy, laughter, cheers and
unexpected moments being captured in photos. This group might be interested in
having a family portraiture and maternity portraiture.
 Model/Individual
This group is being targeted as to promote the studio photography service that
provides a medium for them to capture their beauty, professional style and having
their own personal photo profile to be added in their personal portfolio. This group
might be interested in having a personal portraiture.
 Corporate entity
This group is being targeted as to promote the event/commercial photography
service that provides a medium for them to capture their company profile and any
company events. This group might be interested in event/commercial photography
package.
All of the web pages should be viewable in any browser such as Microsoft Internet Explorer, Mozilla
Firefox, Safari or any others commonly used web browser.
Buzz! Photography web site architecture

The Buzz! Photography web site architecture will be based on a hierarchical structure.
There will be four subsections of the web site. These subsections are:
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‘About Us’ section
It will display Buzz! Photography logo and a brief history about the company and its founder, Fakhrur
Radzie(Radzie) and Hafizul Ashraf(Rabb). It will also state its objective and mission statement. It will
also display the image of its founder or photographer.
‘Gallery’ section
It will display a few portfolios of Buzz! Photography. It will display photo albums by event, event date
and event location. This photo album will be in image files of JPEG (.jpg) format.
‘Promotion’ section
It will display latest promotion for any Buzz! Photography’s packages. It will provide links to the
promotion package which will shows the product package details, price, any term and conditions
applied for the promotion. It will also display telephone number and an e-mail link of Buzz!
Photography for any inquiries for the package.
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Nur Aliyah Azizi 102779
‘Contact Us’ section

Design Document : Buzz! Photography website
It will display a location map of Buzz! Photography studio, its address, details of inquiries to be
provided, and contact details such as person in charge, telephone number and an e-mail link to Buzz!
Photography.
Buzz! Photography form of navigation

Buzz! Photography web site will use a hierarchical navigation (Rocketface® Workshop 2009).
The goal of this form of navigation is to offer the user a clear and simple way to access all
pages in Buzz! Photography web site easily and to do so quickly from anywhere in the
website.
Buzz! Photography web site layout

Here is the sketch of layout(s) for Buzz! Photography web site:
Template Introduction
About Us Gallery
Promotion Contact Us
Buzz! Photography site of logo
Draft of Buzz! Photography site logo

Final design of Buzz! Photography site logo
Buzz! Photography web site design

The reason why this web site layout is designed in such way is because:
 To place Buzz! Photography chosen elements in the right place to ensure the visitors
can see the whole picture and easily navigate to all aspects of the web site (Business
Web Factory 2009).
 To ensure the web site only requires minimum scroll-down to read the whole page.
 The site logo of Buzz! Photography is a bee. A bee’s colour is yellow and black.
Therefore, for Buzz! Photography website, the background of this website is to use
the warm colours – yellow and yellow-orange.
 Yellow colour is associated with curiosity, playfulness, cheerfulness and amusements
emotion, meanwhile orange relates to the emotion of comfort and creativity
(Business Web Factory 2009).
 The navigation layer will use black colour for its background with the pink colour for
the text which will be the navigation links for this web site.
 The text colour for each web page will be black colour as well as to reflect the bee’s
coloured and it will be easily readable by the user. The information provided in this
web site will able to flow in an easy and structured manner such that the
information makes sense and follows in order.
 The navigation bar is always located on the top of the page in order to make
scanning the web pages content easier.
 The layout of this web site will enable the visitors to read each pages in a
straightforward way from top to bottom.
Buzz! Photography resources list

All the images that are being used in this web site all fully owned by Buzz! Photography
which are taken from the photographers with their permission.
This is a web site list that is to be incorporated in this web site;
 www.kahwinpages.com
 www.syokkahwin.com
 www.weddingsbyeternal-malaysia.com
Web Site Evaluation Form : Photoplay Photography
Name: Nur Aliyah Azizi (102779)
Course: KXX 132 Web Management
Instructor: Soon-ja Yeom
Web Site Title: Photoplay Photography
Web URL: www.photoplaync.com
Date Visited: 9th April 2009
Brief description of the contents of the site:
Photoplay Photography is specialized in wedding and portrait photography. It is a wedding and fine
art photography web site. It has several interactive interfaces: Home, Information, Galleries, Album
Packages, Online Ordering, Slideshows, Testimonials, Preferred Vendors, Blog and Contact Now. The
web site is using JavaScript, CSS and Flash Player.
Criteria and types of evidence How the Web site being Rating
evaluated met the criterion
1 2 3 4 5
high
low
1. Authority with regard to topic

—who is responsible for the
site?:
“Copyright 2008-2009 Photoplay
 Author of site Photograph” – the author is √
(individual/institutional Chris Marsh, he was the owner
affiliation, organisation of Photoplay Photograph
 Credentials, expertise, √
experience Name: Chris Marsh,
 Contact information (name, photographer √
e-mail, postal address) E-mail: CrystalM@usa.com
 URL type suggest reputable Address: Charlotte, NC 28226 √
affiliation (.edu=educational Phone: 704-779-6756
institution; .org=non-profit
organisation; It use .com = commercial
.com=commercial enterprise in USA
enterprise; .net=Internet
Service Provider;
.gov=governmental body;
.mil=military)
2. Objectivity—is the purpose of There is a statement of scope of
the site clear, including any the web site by the
particular viewpoint? photographer: “to witness to
precious, intimate moments on a
√
 Statement of purpose/scope couple’s wedding day”, “to
 Intended audience capture first smiles and first
steps” and “my mission is to √
 Information presented as
factual or opinion, primary serve families and my
√
or secondary in origin community with skill, artistry and
 Criteria for inclusion of integrity”.
information
 Disclosure of sponsorship or The intended audience is couple
underwriting to get married or engaged,
family and individuals.
The information presented

seems like to be based on his
opinion. Even though there is a
Testimonial menu that displays
client’s feedback, it is still
ambiguous and might be biased.
3. Accuracy—is the information

accurate?
The information presented is √
 Facts documented or well- based on a documentation of
researched facts, such as the package price
 Facts compare to related lists and the wedding services
provided by Photoplay √
print or other online sources
 Links provided to quality Photography.
√
Web resources
It does provide links to preferred
vendors which are related to the
weddings and photo albums.
4. Currency—is the information

current?
The copyright information
 Evidence of current content display on the screen does √
 Pages date-stamped with appear “2008-2009 Photoplay √
latest update Photography” but it is not
consistent with the author’s blog
which is out-of-dated – last
update is on 18 September 2007.
5. Usability:—is the site well-

designed and stable?
The web site does provide an √
 Site organisation logical and interactive interface but it is
easy to maneuver quite confusing to determine the √
 Content readable by differences between
intended audience “Photography Services” and
 Information presented is “Wedding Day/Portrait Session”
on the “Information” menu. √
error-free (spelling,
punctuation)
 Readily identifiable link back The information presented has
to the institutional or some error in spelling, such as
√
organisational home page “engagemnet” and
 Site reliably accessible “enhancments”. The site does √
 Pages loaded quickly not models good English usage. √
The web site is not reliably

accessible as it needs long scroll
to the read whole information of
its web page contents.
The website does provide an

interactive content with the
beautiful images and a
continuous background sound,
but the pages do not loaded
quickly. For a low speed
bandwidth, it does consume
more times for user to fully load
it.
Sub-Total by rating of points 5 3 3 4 3

awarded for each of the five
criteria
Assessment of Web Site

Rating based on the total number of points: Your personal assessment—would you
recommend this site? Why or why not?
1. ((5*1)+(3*2)+(3*3)+(4*4)+(3*5)) / (5*20) =
51/100
2. (51/100)*25 = 12.75 No, I would not recommend this site. Even though
it does display an interactive feature of images,
sounds and slides, it is not easily accessible. It
does require additional plug-ins of latest Flash
Player. The pages loaded within unreasonable
5-9 points: poor time because it consumes more time to load
within low-bandwidth Internet access. Not all
10-14 points: fair
pages are accessible, for instance the
15-19 points: good “Slideshows” item which requires login and
password.
20-25 points: excellent ____12.75_____
Web-Site Evaluation Form

4=Excellent, 3=Good, 2=Satisfactory, 1=Unsatisfactory, 0= No Evidence
Name of evaluator: Nur Aliyah Azizi
Web-site details: Photoplay Photography, www.photoplaync.com, 9 April 2009
Item number
Web-site item Score
1 The page loads quickly 1
2 Important information can be reached without much scrolling 1
3 Text can be clearly seen. 3
4 There is a link or email address to contact the author 5
5 All of the links work 4
6 Information is up to date 1
7 The page is free of grammatical and spelling errors 1
8 Graphics are clear and complement the text 4
9 The content is factually accurate 3
10 The page would not offend minority groups. Content is not racist, 0
sexist, or defamatory
11 The site models good English usage and is free of slang 1
12 All of the page elements work on the browser that you are using 1
(eg buttons, marquees, video clips)
13 All of the graphics appear (no boxes with a cross) 3
14 The site does not use frames 0
15 Navigation is consistent - the user can always go "home" and 4

cannot get lost
16 There are no orphan pages without return links 4
17 Multimedia effects (if used) do not annoy the user (animations 1

and sound)
18 There are no "under construction" signs 4
19 The page does not promote the author excessively under the 2
guise of providing information
20 The colours of background and text are aesthetically pleasing 4
Total score 47
Web-Site Evaluation Form

4=Excellent, 3=Good, 2=Satisfactory, 1=Unsatisfactory, 0= No Evidence
Name of evaluator: Nur Aliyah Azizi

Web-site details: Savvy Studios Photography, www.savvystudios.com.au, 9 April 2009
Item number
Web-site item Score
1 The page loads quickly 4
2 Important information can be reached without much scrolling 4
3 Text can be clearly seen. 4
4 There is a link or email address to contact the author 5
5 All of the links work 5
6 Information is up to date 5
7 The page is free of grammatical and spelling errors 4
8 Graphics are clear and complement the text 5
9 The content is factually accurate 4
10 The page would not offend minority groups. Content is not racist, 4
sexist, or defamatory
11 The site models good English usage and is free of slang 4
12 All of the page elements work on the browser that you are using 4
(eg buttons, marquees, video clips)
13 All of the graphics appear (no boxes with a cross) 4
14 The site does not use frames 4
15 Navigation is consistent - the user can always go "home" and 5

cannot get lost
16 There are no orphan pages without return links 4
17 Multimedia effects (if used) do not annoy the user (animations and 4
sound)
18 There are no "under construction" signs 4
19 The page does not promote the author excessively under the 4
guise of providing information
20 The colours of background and text are aesthetically pleasing 5
Total score 72
Web Site Evaluation Form : Savvy Studios Photography

Name: Nur Aliyah Azizi (102779)
Course: KXX 132 Web Management
Instructor: Soon-ja Yeom
Web Site Title: Savvy Studios Photography
Web URL: www.savvystudios.com.au
Date Visited: 9th April 2009
Brief description of the contents of the site:
Savvy Studios is specialized in innovative wedding, portrait and commercial photography. Its web site
has five interactive interfaces: Home, Galleries, Information, Blog and Guestbook. It is promoting their
photography services in mainly three categories of client: weddings, family portrait and commercial
enterprise. The web site is using JavaScript, CSS and Flash Player.
Criteria and types of evidence How the Web site being Rating
evaluated met the criterion
1 2 3 4 5
1. Authority with regard to topic

—who is responsible for the
site?: Alex Kennison – owner of Savvy
Studios Photography √
 Author of site “© Copyright Alex Kennison.
(individual/institutional FolioLink™ Websites ©
affiliation, organisation ISProductions 2009”
 Credentials, expertise, √
experience Author is full members of
 Contact information (name, Australian Institute of √
e-mail, postal address) Professional Photography (AIPP)
 URL type suggest reputable – display AIPP Official Logo √
affiliation (.edu=educational
institution; .org=non-profit Alex and Alicia
organisation; Phone # +61-7-3892-1173
.com=commercial E-Mail
enterprise; .net=Internet info@savvystudios.com.au
Service Provider; Address:
.gov=governmental body; Clifton Street, Moorooka
.mil=military) Brisbane, 4105
Use com.au = commercial

enterprise in Australia
2. Objectivity—is the purpose of

the site clear, including any “Savvy Studios Mission
particular viewpoint? Statement:
We are as passionate about our
 Statement of purpose/scope photography as we are with our √
 Intended audience service and we ensure that our √
 Information presented as clients receive a truly
factual or opinion, primary memorable wedding √
or secondary in origin photography experience with
 Criteria for inclusion of results that they will be proud to √
information display for years to come.”
 Disclosure of sponsorship or
underwriting Their intended audience are
couples who are going to get
married, family, commercial
enterprise and individuals who
are interested to have a photo
portfolio with Savvy Studios
The information presented in

the Web site is in the form of
opinion, but it is based on facts –
evidenced by big corporate
clients.
3. Accuracy—is the information

accurate? The information provided by the
web site is based on the facts
 Facts documented or well- and documentation of their √
researched clients’ portfolio. They author
 Facts compare to related who is also the owner of the √
print or other online sources studio provide a link to his blog
 Links provided to quality which tells his works with his √
Web resources clients.
The web site do provide links to

quality Web resources which is
the recommendation of related
wedding package services such
as reception venue, jewellery,
hair and make up, and etc.
4. Currency—is the information

current? There is no dead links on the
web site. All links work well. The
 Evidence of current content proofs that the web site provide √
 Pages date-stamped with an update information is √
latest update through the compilation of
pictures in galleries and through
the link to their blogs:
http://savvystudios.blogspot.co
m/
5. Usability:—is the site well-

designed and stable? Each of the web pages has the
interactive interface that is easy
 Site organisation logical and to use and easy to understand. √
easy to maneuver
 Content readable by The content is well organized in √
intended audience terms of its content. Its products
 Information presented is are being grouped in the
error-free (spelling, meaningful category. √
punctuation)
 Readily identifiable link back All the information is error-free. √
to the institutional or Each web page will display
organisational home page interactive interface which will
 Site reliably accessible links user to particular site and
 Pages loaded quickly user can easily clicks on the √
“Savvy Studios Photography” to √
get back to Home page.
Pages are not loaded quickly, but

it still reasonable as it contains
graphics media such as images
and videos.
Sub-Total by rating of points 8 11

awarded for each of the five
criteria
Assessment of Web Site
Rating based on the total number of points: Your personal assessment—would you
recommend this site? Why or why not?
1. (11*5) + (8*4) / (5*20) = 87/100
2. (87/100) * 25 = 21.75
Yes, I would recommend this site. It does provide
accurate and easy-to-understand information and
5-9 points: poor presentations of its products. It does provide an
interactive feature which makes it is fun to
10-14 points: fair browse any information inside the Web site. Each
of its pages are fully accessible, have a great
15-19 points: good
content and a professional style.
20-25 points: excellent ____21.75_____
References:
Business Web Factory 2009, Graphic Layout, Business Web Factory, viewed 10 April 2009,
<http://www.businesswebfactory.com/your_design/graphic_design/graphic_layout>.
Business Web Factory 2009, Graphic Layout, Business Web Factory, viewed 10 April 2009,
<http://www.businesswebfactory.com/your_design/graphic_design/shape-colour>
Ezine Articles® 2009, Creating a Brochure Website, Ezine Articles®, viewed 10 April 2009,
<http://ezinearticles.com/?Creating-a-Brochure-Website&id=1352033>.
Rocketface® Workshop 2009, Hierarchical Navigation, Rocketface® Workshop, viewed 10 April 2009,
< http://www.rocketface.com/organize_website/hierarchical_navagation.html>.
Sterne. J 1997, What makes people click advertising on the Web, Que® Corporation, Indianapolis.

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Nur Aliyah Azizi 102779 Design Document : Buzz!

Buzz! Photography introduction

Buzz! Photography mission statement

Buzz! Photography audience determination

 Couple who is getting married

 Couple who is getting engaged

 Group of friends and colleagues

 Family and proud parents to be

Buzz! Photography web site architecture

‘Contact Us’ section

Buzz! Photography form of navigation

Buzz! Photography web site layout

Buzz! Photography site of logo

Draft of Buzz! Photography site logo

Final design of Buzz! Photography site logo

Buzz! Photography web site design

Buzz! Photography resources list

This is a web site list that is to be incorporated in this web site;

Web Site Evaluation Form : Photoplay Photography

Name: Nur Aliyah Azizi (102779)

Course: KXX 132 Web Management

Instructor: Soon-ja Yeom

Web Site Title: Photoplay Photography

Web URL: www.photoplaync.com

Date Visited: 9th April 2009

Brief description of the contents of the site:

1. Authority with regard to topic

The information presented

3. Accuracy—is the information

4. Currency—is the information

5. Usability:—is the site well-

The web site is not reliably

The website does provide an

Sub-Total by rating of points 5 3 3 4 3

Assessment of Web Site

Web-Site Evaluation Form

2 Important information can be reached without much scrolling 1

3 Text can be clearly seen. 3

4 There is a link or email address to contact the author 5

5 All of the links work 4

7 The page is free of grammatical and spelling errors 1

8 Graphics are clear and complement the text 4

9 The content is factually accurate 3

14 The site does not use frames 0

15 Navigation is consistent - the user can always go "home" and 4

17 Multimedia effects (if used) do not annoy the user (animations 1

Web-Site Evaluation Form

Name of evaluator: Nur Aliyah Azizi

2 Important information can be reached without much scrolling 4

3 Text can be clearly seen. 4

4 There is a link or email address to contact the author 5

5 All of the links work 5

7 The page is free of grammatical and spelling errors 4

8 Graphics are clear and complement the text 5

9 The content is factually accurate 4

14 The site does not use frames 4

15 Navigation is consistent - the user can always go "home" and 5

Web Site Evaluation Form : Savvy Studios Photography

Name: Nur Aliyah Azizi (102779)

Course: KXX 132 Web Management

Instructor: Soon-ja Yeom

Web Site Title: Savvy Studios Photography

Web URL: www.savvystudios.com.au