MANAGEMENT INFORMATION SYSTEM

Module 6
Prepared by:
Miss Roda Flor Andrea B.
Teodocio

SPECIFIC OBJECTIVES:
Identify the different organizational units in a firm that needs information system
Recognize the area of marketing information system
Explain the concept of marketing-mix and its ingredients to meet the customers
needs
Identify the objectives of each marketing-mix subsystem
Differentiate the manufacturing information system from other types of information
system
Define the importance of accounting and financial information system in a business
Identify the purpose of human resources information system in a business functions
Identify how functional system performs to provide a better performance to an
organization

INFORMATION SYSTEM FOR BUSINESS FUNCTION

Principal Business Functions:
1)
2)
3)
4)

Marketing and Sales

Production
Accounting and Finance
Human Resources

DOMAIN OF MARKETING INFORMATION SYSTEM

Marketing Information Systems support the decision making
regarding marketing mix, expressed also called as 4 Ps:
What products (goods and services) should we offer?
At what place should we offer our products; that is, what should our
distribution channels be?
What promotion (sales and advertising) should be conducted?
What should be the price of our products (with mark-ups, discounts and
other terms of sale)?

BOUNDARYSPANNING AND
TRANSACTION
PROCESSING
SUBSYSTEM

MARKETING-MIX
Product Subsystem provides the information about the firms products.
Place Subsystem provides the information about the firms distribution
network.
Promotion Subsystem provides the information about the firms
advertising and personal selling activities.
Price Subsystem supports pricing decisions which also contains industry
prices.
Sales Forecasting supports marketing plan; area where any quantitative
methods employed must be tempered with human insight and
experience.

MANUFACTURING INFORMATION SYSTEMS

The new marketplace calls for manufacturing that is:
1)
2)
3)
4)

Lean
Agile
Flexible
Managed for Quality

STRUCTURE OF
MANUFACTURING
INFORMATION
SYSTEM

STRUCTURE OF MANUFACTURING
INFORMATION SYSTEMS
Product Design and Engineering
Widely supported by computer-aided design (CAD) and computer-aided
engineering (CAE) systems

Product Scheduling
Heart of the manufacturing information system

Quality Control
Relies on data collected on the shop floor by the sensors embedded in the process control
systems

Facilities Planning, Product Costing, Logistics, and Inventory Subsystems

Higher-level decision making supported by manufacturing information systems

ACCOUNTANCY AND FINANCIAL INFORMATION

SYSTEMS
Essential Functions:
1)
2)
3)
4)

Financial forecasting and planning

Financial control
Funds management
Internal auditing

HUMAN RESOURCES INFORMATION SYSTEMS

Supports the human resources function of an organization with
information
Ensure the appropriate degree of access to a great variety of internal
stakeholders including:
The employees of the HR department in performance of their duties.
All the employees of the firm wishing to inspect their own records
All the employees of the firm seeking information regarding open positions or
available benefit plans
Employees availing themselves with computer-assisted training and evaluation
opportunities
Managers throughout the firm in the process of evaluating their subordinated and
making personal decisions
Corporate executives involved in tactical and strategic planning and control.

To be continued