Paper Versus Plastic in Packaging: US Industry Study With Forecasts For

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INDUSTRY MARKET RESEARCH FOR BUSINESS LEADERS, STRATEGISTS, DECISION MAKERS

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List of Tables & Charts 3
Study Overview 4

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Sample Text, Table


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Paper versus Plastic


in Packaging
US Industry Study with Forecasts for 2012 & 2017
Study #2443 | January 2009 | $4700 | 363 pages

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Study #2443
January 2009
$4700
363 Pages

Paper versus Plastic in Packaging


US Industry Study with Forecasts for 2012 & 2017

Table of Contents
Executive Summary
Market EnvironmenT
General ....................................................... 4
Macroeconomic Outlook................................. 5
Demographic & Household Trends...................10
Consumer Income & Spending........................13
Retail Sales.................................................15
Manufacturing Outlook..................................18
Nondurable Goods.....................................19
Food Industry Outlook...........................21
Beverage Outlook..................................23
Chemicals & Other Nondurables...............26
Durable Goods..........................................28
Historical Market Trends................................29
Raw Material Pricing Trends...........................33
Paper & Paperboard...................................33
Plastic....................................................35
Environmental & Regulatory Considerations......37
Recycling Trends..........................................40

PACKAGING OVERVIEW
Competitive Packaging Variables.....................43
Performance.............................................45
Pricing....................................................46
Aesthetics & Marketing Value.....................47
Packaging Types..........................................48
Rigid Containers.......................................50
Folding & Other Cartons.........................53
Protective Packaging.............................54
Bottles................................................55
Tubs & Cups.........................................56
Drums.................................................57
Trays...................................................57
Other Rigid Containers...........................58
Flexible Packaging....................................59
Retail Bags & Sacks...............................62
Bags & Wraps.......................................64
Protective Packaging.............................64
Shipping Sacks.....................................65
Pouches...............................................66
Packaging Materials......................................67
Competitive Growth..................................69
Paper Packaging.......................................74
Plastic Packaging......................................79

COMPETITIVE
PRODUCT PACKAGING
General ......................................................84

Meat, Poultry & Seafood................................86


Plastic....................................................89
Flexible Packaging.................................90
Trays...................................................92
Rigid Containers....................................94
Paper......................................................94
Milk...........................................................96
Plastic ...................................................99
Paperboard............................................ 103
Dairy Products........................................... 105
Plastic.................................................. 108
Rigid Containers.................................. 109
Flexible Packaging............................... 111
Pouches............................................. 112
Paper.................................................... 113
Fruit Beverages.......................................... 116
Plastic.................................................. 119
Bottles.............................................. 121
Pouches & Cans................................... 122
Paper.................................................... 124
Detergents................................................ 126
Plastic.................................................. 128
Paperboard............................................ 131
Baked Goods............................................. 132
Plastic.................................................. 135
Flexible Packaging............................... 135
Rigid Containers.................................. 137
Paper.................................................... 138
Egg Cartons.............................................. 139
Plastic.................................................. 140
Molded Pulp ......................................... 142
Candy & Confections................................... 144
Paper.................................................... 146
Plastic.................................................. 149
Flexible Packaging............................... 149
Rigid Containers.................................. 151
Pet Food................................................... 152
Paper . ................................................. 154
Plastic.................................................. 156
Frozen Food.............................................. 158
Paper.................................................... 160
Rigid Containers.................................. 161
Trays................................................. 162
Flexible Packaging............................... 164
Plastic.................................................. 164
Flexible Packaging............................... 165
Trays................................................. 166
Pouches............................................. 168
Dry Food................................................... 169
Paper.................................................... 171
Plastic.................................................. 173
Flexible Packaging............................... 173
Rigid Containers.................................. 176

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Foodservice............................................... 177
Paper.................................................... 179
Rigid Containers.................................. 180
Flexible Packaging............................... 182
Plastic.................................................. 184
Soy & Other Nondairy Beverages................... 187

COMPETITIVE SHIPPING
& RETAIL PRODUCTS
General .................................................... 190
Retail Bags & Sacks.................................... 192
Plastic.................................................. 194
Paper.................................................... 198
Drums...................................................... 201
Plastic.................................................. 203
Fibre.................................................... 206
Protective Packaging.................................. 210
Paper.................................................... 212
Plastic.................................................. 215
Shipping Sacks.......................................... 218
Paper.................................................... 221
Plastic.................................................. 225

INDUSTRY STRUCTURE
General .................................................... 230
Market Leaders.......................................... 230
Plastic.................................................. 234
Flexible Packaging............................... 235
Rigid Packaging.................................. 238
Paper.................................................... 240
Shipping & Retail Products....................... 242
Acquisitions & Divestitures.......................... 243
Manufacturing & Product Development.......... 252
Marketing & Distribution............................. 256
Competitive Strategies................................ 258
Cooperative Agreements.............................. 261

Company Profiles
Advance Polybag........................................ 266
Alcoa Incorporated..................................... 267
Amcor Limited........................................... 268
Bemis Company......................................... 272
Berry Plastics............................................ 276
Bryce Corporation...................................... 279
Caraustar Industries................................... 280
Carter Holt Harvey...................................... 282
Consolidated Container............................... 285
Constar International.................................. 287
(continued on next page)

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Study #2443
January 2009
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Paper versus Plastic in Packaging


US Industry Study with Forecasts for 2012 & 2017

Table of Contents
Company Profiles
(continued on next page)
Dart Container........................................... 289
DuPont (EI) de Nemours.............................. 291
Duro Bag Manufacturing.............................. 293
Exopack Holding........................................ 295
Graham Packaging...................................... 298
Graphic Packaging...................................... 300
Greif Incorporated...................................... 305
Hilex Poly................................................. 307
Hood Companies........................................ 309
Huhtamaki Oyj........................................... 311
International Paper.................................... 313
Koch Industries......................................... 316
MAUSER AG............................................... 318
MeadWestvaco Corporation.......................... 320
Packaging Dynamics................................... 323
Pactiv Corporation...................................... 324
Plastipak Holdings..................................... 327
Pliant Corporation...................................... 329
Printpack Incorporated............................... 331
Reynolds Packaging.................................... 332
Rio Tinto Group......................................... 336
Rock-Tenn Company................................... 338
Sealed Air................................................. 342
SIG Holding.............................................. 347
Silgan Holdings......................................... 349
Smurfit-Stone Container.............................. 350
Solo Cup................................................... 352
Sonoco Products........................................ 354
Tekni-Plex Incorporated.............................. 358
Tetra Laval International............................. 360
Weyerhaeuser Company............................... 362

List of Tables/Charts
Executive Summary
1 Summary Table....................................... 3

Market EnvironmenT





1 Macroeconomic Indicators ...................... 8


1 Macroeconomic Indicators......................10
2 Population & Households........................13
3 Personal Consumption Expenditures.........15
4 Retail Sales..........................................17
5 Manufacturers Shipments.......................19

6 Nondurable Goods Shipments..................21


7 Food Shipments....................................23
8 Beverage Shipments..............................26
9 Durable Goods Shipments.......................29
10 Paper & Plastic Packaging
Market, 1997-2007.............................32
Cht Paper & Plastic Packaging
Market Trends, 1997-2007...................32
11 Paperboard Pricing................................34
12 Plastic Resin Pricing..............................37

PACKAGING OVERVIEW
1 Competitive Paper & Plastic
Packaging Demand by Type..................50
2 Rigid Competitive Paper & Plastic
Packaging Demand by Type & Material...52
Cht Rigid Competitive Paper & Plastic
Packaging Demand by Type, 2007.........53
3 Flexible Competitive Paper & Plastic
Packaging Demand by Type & Material...61
Cht Flexible Competitive Paper & Plastic
Packaging Demand by Type, 2007.........62
4 Competitive Paper & Plastic
Packaging Demand by Material.............68
Cht Competitive Paper & Plastic Packaging
Demand by Material, 1997-2007...........69
5 Competitive Paper & Plastic Packaging
Demand by Market, 2007.....................73
6 Competitive Paper Packaging
Demand by Market.............................78
Cht Competitive Paper Packaging
Demand by Market, 2007.....................79
7 Competitive Plastic Packaging
Demand by Market.............................82
Cht Competitive Plastic Packaging
Demand by Market, 2007.....................83

COMPETITIVE
PRODUCT PACKAGING
1 Competitive Plastic Packaging Demand.....86
2 Meat, Poultry & Seafood Market for
Competitive Paper & Plastic Packaging..89
3 Milk Market for Competitive
Paper & Plastic Packaging...................99
4 Plastic Milk Packaging Demand.............. 103
5 Paperboard Milk Carton Demand............ 105
6 Dairy Product Market for Competitive
Paper & Plastic Packaging................. 108
7 Fruit Beverage Market for Competitive
Paper & Plastic Packaging................. 119

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8 Plastic Fruit Beverage


Packaging Demand........................... 120
9 Paperboard Fruit Beverage
Container Demand............................ 126
10 Detergent Market for Competitive
Paper & Plastic Packaging................. 128
11 Plastic Detergent Packaging Demand...... 130
12 Paperboard Detergent
Container Demand............................ 132
13 Baked Goods Market for Competitive
Paper & Plastic Packaging................. 134
14 Competitive Paper & Plastic
Egg Carton Demand.......................... 140
15 Plastic Egg Carton Demand................... 142
16 Molded Pulp Egg Carton Demand............ 144
17 Candy & Confection Market for
Competitive Paper &
Plastic Packaging............................. 146
18 Pet Food Market for Competitive
Paper & Plastic Packaging................. 154
19 Frozen Food Market for Competitive
Paper & Plastic Packaging................. 160
20 Dry Food Market for Competitive
Paper & Plastic Packaging................. 171
21 Foodservice Market for Competitive
Paper & Plastic Packaging................. 179
22 Soy & Other Nondairy Beverage
Market for Competitive
Paper & Plastic Packaging................. 189

COMPETITIVE SHIPPING
& RETAIL PRODUCTS
1 Competitive Shipping & Retail Products.. 192
2 Competitive Retail Bag & Sack Demand... 194
3 Plastic Retail Bag & Sack Demand.......... 198
4 Paper Retail Bag & Sack Demand........... 201
5 Competitive Shipping Drum Demand....... 203
6 Plastic Shipping Drum Demand.............. 205
7 Fibre Shipping Drum Demand................ 208
8 Protective Packaging Market
for Competitive Paper
& Plastic Packaging.......................... 212
9 Competitive Shipping Sack Demand........ 221
10 Paper Shipping Sack Demand................. 223
11 Plastic Shipping Sack Demand............... 228

INDUSTRY STRUCTURE
1 Selected Competitive Paper & Plastic
Packaging Companies....................... 232
2 Selected Acquisitions & Divestitures....... 248
3 Selected Cooperative Agreements........... 263

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Study #2443
January 2009
$4700
363 Pages

Paper versus Plastic in Packaging


US Industry Study with Forecasts for 2012 & 2017

Advances in competitive plastic packaging will result from its advantages over paper, including light weight, moisture resistance, enhanced barrier properties and puncture resistance.

Plastic packaging to
continue gains on paper
In selected packaging markets where
paper and plastic compete, plastic will
continue to increase its overall volume
share as it makes further inroads into
paper applications. Plastics share of the
market will expand more slowly than in
the past decade, as a number of packaging applications are now fairly mature in
terms of the share controlled by plastic.
Nonetheless, material enhancements
which enable extended shelf life and
increased durability, along with reduced
material requirements and the addition of
convenience features such as resealability and steam cooking, will fuel continued
opportunities for plastic packaging.

Plastics cost/performance
advantages to spur growth
Advances for plastic will be the result of
its competitive cost and performance
advantages, including light weight,
moisture resistance, enhanced barrier
properties and puncture resistance.
Plastic has continued to expand its share
in a number of markets despite the sharp
spike in resin prices in recent years.
More moderate resin pricing through
2012 should make plastic even more
competitive. In the milk and juice markets, plastic will continue to capture a
greater percentage of gallonage. Furthermore, plastic will log more rapid
growth in smaller sized milk bottles,
driven by conversions from gabletop
cartons in schools and quick service
restaurants.

Paper
51%

US Competitive Packaging Demand


(26 billion pounds, 2012)

Plastic
49%

Though paper packaging will post limited


advances or continue to decline in most
markets through 2012, paper will log
relatively favorable gains in a handful of
markets and maintain a substantial lead
over plastic. These markets include
foodservice, protective packaging, frozen
food, and soy and other nondairy
beverages. For instance, paper packaging demand in foodservice applications
will be supported by ongoing industry
revenue growth and papers prevalence
in key applications like pizza, doughnuts,
sandwiches, french fries, and Mexican
and Asian foods, as well as the continued popularity of takeout food from quick
service restaurants. Bans on foam
containers in some areas will also boost
opportunities for paper containers.

Both rigid, fexible types


to grow at same pace
Aggregate rigid and flexible packaging
demand will expand at the same pace,
with rigid packaging prospects aided by
above-average growth for tubs and cups,
trays and other plastic containers such
as clamshells and two-piece high
visibility plastic containers. Flexible
packaging advances will be aided by
above-average prospects for pouches,
bags and wraps, and protective packaging in light of greater cost effectiveness,
space savings, lighter weight and overall
source reduction capabilities. In competitive shipping and retail products, the
fastest percentage increases for plastic
are anticipated in shipping sacks and
drums.
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Study #2443
January 2009
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Paper versus Plastic in Packaging


US Industry Study with Forecasts for 2012 & 2017

Sample Text,
Table & Chart

TABLE IV-6
DAIRY PRODUCT MARKET FOR
COMPETITIVE PAPER & PLASTIC PACKAGING
(million pounds)
Item

1997 2002 2007 2012 2017

Dairy Product Shipments (bil 2000$)


lbs pkg/000$ shpts

competitive product packaging
Dairy Packaging Demand
Plastic:
Foodservice
Rigid Containers

The foodservice segment is one of only a few areas where paper
Flexible Packaging
packaging will register above-average gains despite the ongoing loss
Pouches
of share to plastic. Demand for paper and plastic foodservice packag Paper:
ing is projected to increase 2.5 percent per annum to 3.8 billion pounds
Rigid Containers
in 2012. Plastic packaging demand will expand at a faster pace than
Flexible Packaging
paper, though paper flexible packaging demand will log above-average

advances. Foodservice packaging encompasses a variety of dispos % plastic
able paper, paperboard and plastic containers, as well as pizza and other
% paper
boxes, folding cartons, carryout containers, wraps, bags and other items
such as packaging trays and sleeves.

sample
text

56.3 59.6 59.0 60.0 61.0


17.9 19.4 21.5 23.9 26.6
1007 1156 1270 1435 1620
630 748 849 995 1164
488 564 668 790 936
124 159 150 168 183
18
25
31 37
45
377 408 421 440 456
312 346 365 389 409
65
62
56 51
47

sample
table

62.6 64.7 66.9 69.3 71.9


37.4 35.3 33.1 30.7 28.1


Growth in the foodservice industry will be driven by the rising
portion of food expenditures on food prepared away from home as
consumers are increasingly willing to pay for convenient, ready-to-eat
offerings that provide alternatives to what is typically made at home.
The fast-paced lifestyles of many consumers have resulted in reduced
time available for meal preparation, which will continue to increase the
percentage of meals eaten or prepared away from home. Additional
trends that will fuel foodservice revenue growth include above-average expansion in the 55-year-old and above age groups and increased
numbers of households where all adults work. Favorable growth in the
more mature population segments will boost revenue prospects for eating
and drinking places as these individuals are more affluent than younger
consumers and are willing to pay for the convenience of restaurant food.
Rising levels of households where all adults work will favorably impact
CHART III-3
foodservice revenue growth as time is at a premium for these consumers. While consumer spending is expected to decelerate from the pace
of the past decade, increases will remain favorable, with limited service COMPETITIVE PAPER & PLASTIC PACKAGING
DEMAND BY MATERIAL, 1997-2017
and casual dining establishments expected to benefit the most from more
(billion pounds)
moderate spending patterns. Moreover, prospects for eating and drinking
16

177

Copyright 2009 The Freedonia Group, Inc.

14

sample
chart

12
10
8
6
4
2
0

1997

2002

2007
Paper

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2012

2017

Plastic

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Study #2443
January 2009
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363 Pages

Paper versus Plastic in Packaging


US Industry Study with Forecasts for 2012 & 2017

Sample Profile,
Table & Forecast

TABLE V-8
PROTECTIVE PACKAGING MARKET FOR
COMPETITIVE PAPER & PLASTIC PACKAGING
(million pounds)
Item

COMPANY PROFILES
Advance Polybag Incorporated
1470 First Colony Boulevard
Sugar Land, TX 77479
713-580-4800
http://www.apicorp.com

1997 2002 2007 2012 2017

Manufacturers Shipments (bil 2000$) 3794


lbs pkg/000$ mfr shpts 0.91

Paper/Plastic Protective Packaging 3460
Paper: 2197
Rigid Packaging 1121
Flexible Packaging 1076
Plastic: 1263
Flexible Packaging 577
Rigid Packaging 686

% paper 63.5
% plastic 36.5

3728 3872 4110 4320


1.08 1.16 1.24 1.33
4014
2439
1264
1175
1575
818
757

4485
2628
1338
1290
1857
1000
857

5100
2855
1417
1438
2245
1261
984

sample
table

5740
3100
1511
1589
2640
1517
1123

60.8 58.6 56.0 54.0


39.2 41.4 44.0 46.0

Annual Sales: $250 million (estimated)


Employment: 900 (estimated)

sample
profile
Advance Polybag
Incorporated (API) is a manufacturer of plastic

Key Products: plastic retail bags


retail bags for supermarkets, quick-service restaurants, convenience
stores and other retailers. The Company also provides bag printing
services. API has extrusion and bag plants in Oklahoma City, Oklahoma and Kenner, Louisiana. Other operations include sales offices
in Chicago, Illinois; Columbus, Ohio; Philadelphia, Pennsylvania; Las
Vegas, Nevada; and New Orleans, Louisiana.

The Companys bags are manufactured via two-layer coextrusion
technology to provide greater strength than monolayer bags. APIs
main products are available under the CO-XXTRA and TOUCH-N-GO
brand names. For example, CO-XXTRA t-shirt bags are coextruded
from high density polyethylene (HDPE) and low density polyethylene
(LDPE), thereby providing the strength of HDPE and the appearance
and texture of LDPE. TOUCH-N-GO bags are designed for front-end
operations. TOUCH-N-GO bags are designed to self-open when the
preceding bag is filled and removed. Other bags made by API include
gusseted produce bags, which are engineered for easy, one-handed
opening and filling.
266

--Section V, pg. 215

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Demand for plastic protective


packaging is forecast to climb 3.9
percent yearly to 2.2 billion pounds
in 2012. Above-average gains for
plastic will result from a number
of performance advantages, including light weight and excellent
cushioning, coupled with expanding Internet sales and heightened
specialized packaging requirements
in the electronic, medical and other
industries. By 2012, plastic will account for an increased 44 percent of
combined paper and plastic protective packaging in volume terms.

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INDUSTRY MARKET RESEARCH FOR BUSINESS LEADERS, STRATEGISTS, DECISION MAKERS

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#2388.................... 08/2008..................... $4600

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