japanjobs.

com
YOUR

ENTRY TO JAPAN

EVERYTHING YOU NEED TO GET A SUCCESSFUL

JOB IN JAPAN

Group 3
Chaitanya Deepak P
Dondapati Sunil Kumar
Sharbaane Prusty
Shiny Bokkey

WHAT IS IT?
Online Platform designed to cater to the needs of tourists looking for part time and short term jobs in Japan.
Observation:
Backpackers from around the
world
Staying in Japan from 3-9
months
Have budget constraints
Look for part-time jobs to
support their expenses
Primary Survey
Sample Size: 12
Countries: Spain, UK, Malaysia,
Australia, Chile
Need:
Difficult to find jobs
Difficulty in finding required
details

++ Job aggregator across sectors

Market research jobs
Language classes

Common Online Job Portal

for Backpackers to find
part-time jobs in Japan

Art and Craft classes

Summer day camp jobs
Support jobs in Holiday destinations,
resorts
Social Organizations, agricultural jobs

INDUSTRY ANALYSIS

Threat of new entrants High

> Creating credibility is difficult
> No Substantial Capital requirements

Bargaining power of buyers Medium

> Local/Online services are available
> Price sensitivity low
>Low switching cost

Existing rivalry - Low

>Few similar service providers
>Service differentiation possible

Threat of substitutes Low

> Foreigners not used to Japanese language to use
other websites
>Less number of English job websites
>No end to end solutions available

Bargaining power of suppliers - Low

> No website offering user data
>First of its kind providing user info to employers
>Premium and non premium divide

WHATS IN IT FOR THE STAKEHOLDERS??

VALUE EXCHANGE OPPORTUNITIES

For Job Providers: Finding people across globe,

Cultural diversity experience, Access to
various resumes, Less hiring costs

For Job seekers: Finding jobs matching skills in

required area, during desired duration,

For Hotels, Restaurants and other recreational

Services: Scope for advertisements for
potential customers in tourists.

MARKETING CHANNELS

Social media marketing, blogs and

forums
Word of mouth

Backpacker hostels

Search engine (Google,Yahoo)

Japan travel blogs

BUSINESS MODEL

HOW DOES IT WORK?

Help them to
search and shortlist
the jobs and act as
knowledge base

Connect
We facilitate in the
process of
application

Search

Get the right job

with minimum
effort

Delivery

Stakeholders
Key Partners
Key Activities
Key Resources

Customer
relationships
Channels
Customer Segments

Offerings

japanjobs.com

Customers

Duration 0-3 months

Limited display of jobs
Limited number of
applications
Access to knowledge
base

Premium

Free

Value
Proposition
Duration more than 3
months
Make your resumes
searchable by employers
Resume tips
Unlimited display of jobs
Unlimited number of
applications
Access to knowledge
base

Cost structure

Revenue Streams

MARKETING MIX

PROCESS

Proposition

Key stake holders

A reliable and easy to use job

portal for foreigners who are
looking for short term /long term
jobs in Japan.

Foreign tourists looking for jobs in

Japan, Job providers, advertisers,
website maintenance team,
Company core team

Pricing

Promotions

Jobs divided into premium($ to be

paid) and non premium jobs (Free
access) depending on the duration
of the job and payment amount.

Facebook and reach out to new

Placement
The core office will be located in
Bangalore but will cater to
customers across the globe

On the other hand companies with vacancies

can be given access to user information for a
paid amount. They will also be able to send
requests to the users

Website will also be a knowledge base giving

end to end solution for Job seekers. It
includes answering questions on Visa permit,
introducing them to Japanese culture , finding
apartments-food joints, suggestions on travel
arrangements etc.

people joining Japanese friendly

tourist group; At Airports, Travel
websites and blogs on Japan

Physical Evidence
Reviews and ratings will be given
about the employee and employer
by the website as well as users

The users register and create a profile for

themselves. They will be given access to
premium or non premium job descriptions
according to the money paid.
They will be able to search for the required
jobs and apply to them

KANO MODEL
Attractive
Filters in the search process based on
language, pay, industry, location,
duration/period, etc.
Seekers can create profiles for
themselves which job seekers can
access and send invitation to apply.
Ratings of employers

Satisfaction

One-Dimensional
Successful match between job
provider and seeker
Accurate description of jobs,
and requirements such as
working hours, skills required
etc.
Service/
Product
characteristic fully
implemented

Service/
Product
characteristic
absent

Dis-satisfaction

Must-be
Easy-to-navigate webpage
Accurate information on area,
remuneration, period etc.
Easy and fast process to sign
up for both job providers and
seekers

POSSIBLE PITFALLS & SOLUTIONS

COST ANALYSIS & ASSUMPTIONS

ITEM

CATEGORY

ONE TIME COSTS

RECURRINGS COSTS /
MONTH

Legal

5000

Marketing

1000

370

Legal

400

Web hosting

Web Hosting

400

Programming

IT

60000

Graphic Design

25000

Marketing

12000

Website Maintenance

25000

91400

37770

Estimating Year 1 Costs: 544 640 INR

Business incorporation filling

Register internet domain names
Corporate seal and stock certificates

Website design services

Link-Building
Website Administrator
TOTAL COSTS

Assumptions:
100 firms will initially be enrolled on our website during the first quarter
This figure will increase every quarter by 20% during the first year
Annual fee of Rs 3000 will be collected from the firms
500 user will register in first quarter and they will increase by 15% per quarter in first year
Premium user account for 50% of users and pay an one time fee of 1000 Rs

CASH FLOW EXPECTATIONS & TIMELINE

Start-up: 1st Year of the Project
Number of premium firms registered

Q1
100

Q2
120

Q3
144

Q4
172.8

Annual fee per firm

3000

3000

3000

3000

Fees collected from firms

75000

90000

108000

129600

Number of users

500

575

661

760

Number of premium users

250

287

330

380

Fee collected from premium users

30000

37000

43000

50000

TOTAL REVENUES

105000

127000

151000

179600

1st Year Revenues: 5,62,600 Rs / Net Profit: 17,960 Rs

Time to Break Even: Q4

TIMELINE ROLLING OUT OUR SERVICE

0

Vendor Enrolment
Process

10

12

Collecting and updating information

Developing
website
Building an extensive
repository of jobs available
for providing various services

Launch of website to restricted set of audience , Promotional activities

Inflow and expansion of user base via word of mouth and
promotional activities
Launching (Initially for customers in major cities
like Tokyo, Kyoto, Osaka)
Business development (getting advertisers on board) and updating information is a continuous process
Building repository of jobs is a continuous process