Professional Documents
Culture Documents
الادارة الاستراتيجية PDF
الادارة الاستراتيجية PDF
&"
4 0
!"
"
* +
!"
, - &' ( ' )
&
'12 $
07 2
/ 0"
* 51
()
!"
".
$ $+
( '
8
8;
2 '
( (2
8# 5
.7 , " ( (2
, - &:
9 ( (2
3
'
>
>
5 # " B 2 '12
/2 $
!"
#&
' %
8#
<1<
$ . A
A
> *"
8$
"
>$=
!"
@ ?
>
#" C /
(2
73 )
E/ "
F/ C #
"
'
4 0
# @
* 7 67(
!"
!"
&
'
$ 'C
<C
"
72
'
&"
'
. "
7
# "+
7(
4 0
%
)
(K") .7
'
$C
H/ $ #1 0
!"
'1 2 $ #
!"
&
7
#
31
CL
.7 , "
%
!"
9 H/ / 0"
$
427
, )
!"
, - &
!"
#,
J 2
#" C
# 7
(
%"
"
!"
. 7
!"
M- 2
7 7
$
;#
.7
$ 'C
N (7
& C K
' )
72
N#9
# 5
:# @
K
A
& P0
"
*"
"
72
& 7
'C *
& <
!"
"
$ -
'7
!"
( 2
' K
8#
' K
(
3
' )
!"
N$
72
' K
'7
#/ #
'
59 G
'C
<L
9 $ -
.7
.
2 G
'
& 7
"C
9 N 7
'2 ;
4 0 :# @
<%
& < N
# 7
!"
.7
9 N
!"
* 0"
?/
,-
E 2M .
"
7 (
'C ' K
" O
"<
$ C
5
5 # *
'
'
&
C K '
4 0
!"
'
' K
'
"
' C *
'1 2 $
N
#&
!"
$ -
7( # 7
D
$
, ) '
"
<$
&T
9 / $
.7
2R
& 7 0 *3
5
/ 0"
$ D
-
8 "<
.7 '
N*
1&
(K"
'C & $
$ ,
((2
'
'CC !"
8#1CK
!"
9 M-
N# ,
'
" *! 5 *"S&
6&
"
!"
&
H/
"
I3 "
*& /
67
.7
!"
*7C
#&
/ 0" 8
67
# "+
!"
8$
# 7
!"
8((2
/29
"
&# 7
& $ - P" ! 1
&, ) $ +
J1 &
'2
"
$ C 8
' ) 7 ( ((2 M-
"
$ $
D M
$C
U <1< #
#
$
'
"
!"
3
&
"
6& F /C
3
8*
!"
BC
" I+
* (
!"
7C
& $+
!"
!"
#*
'
# 51 J 2
A#
" ( (2
) T "
!"
5 .
'
. 7 M&"
M -
8$
.7 +C
N (-
T (5 &
"
'
'! & , ) $
F / N
H/
*"
9 M-
/2L
!"
* / #3
3
$ P 0" '+ $ M (
*&
M *7
51
'
&
!"
&*
7 0
* 7 67(
) #
# 2
*& , 0C
!" $
P3
"
67
72
!" ?
H " J" -
M # !"
O '
# @
M" # !"
O '
J"
0!
9V 0
* 12 $
. 7 67(
"
"
&"
# !"
" <C
N 3
$ T " /
0 # !"
J
J1CK
A*
5 $C
. 7 ; <%
*" .7
$ C
*C
8 3
9
*"
)#
' C
&
&G
<%
!"
*0
5 $C
& /
&$
. 7
$ '
*&
P "
72
# @
*C
<%
8 *0 C
<% *
5 $ P7<
$ $ C
"
H/
NM
' K
07 2
( (
& 7
H/
&
*
!"
07 2
-
*7
H/ F
*2 "
'C $
8P
F7 $
$
P"
3 7 07 2
NM
4 2
72
3 :
) $
3
( $
"
H/
& '<
#1 *
'C .7
3 7 !" $C
;9
, ) , 0C
#/ 3
(K") ,
'2 M
!"
8 2= !" $
<%
*"L
'
# @
E 2M
07 2
# !"
# @
3 7
!" *
!"
# @
.7
'
!"
*"
&"
N *C
"
7C
H/
8#
H/ $ C
NP (K"
<% N !"
& # !"
(
&
'
) J-
< 9 43
NM
!"
( #9
F 7
*7
* !" H
$7
"
'
$ P
+C
&
*"L -
4 2
) M-
7C
!"
*(
" "
3
'
"C
" "
&
+C
(7 # /
'C * 8+
-
'C * 8V
* "
'C * 8(
$ -
#9
3 : (
(
'C * 8
($
$*
"
9 -
7 G
"
8E
M K
&
;'
&
Y"
59
9 3
&
2 $"
'2
K J-
$C
8$ C 7
3 & #9
7 +
* (
!"
3 -
$ M
+C 9
* +
!"
!" .
&
(7
59
2- #9
#XK" 7 4 2
&
.7
?/ ?
"C
5 #
07 2
P&'
59 3
!" 7
J3
!"
3
!"
B
#
'2 , ) (K"L
!"
#1
!" $
7
7
Y " W
*
72
.7
$ ' <
7(
( " P
*0
J &
K
J-
0 F " $ N (
H <L
# !"
$ &"
C
"
$
'
8 !"
'2
!"
N 7C
.7
8M"
&
.7
7C
* / 2L
$ F
"
W *"L
72
0
P"S& N !"
7 2 .0K
C "
72
!"
"
2
72
"
J !"
3 7
(N C K
*
$ F" $ ! 1
$
.7
.7 G 2 .
43
#CK N*
'
.7
!"
W N *"L
&) $
!"
" T "
*0
CJ K
) C K
" ?
9 # 7
' K .
& # 51 F " $ ! 1
"
7 (
"
,1
<L $
&
"& N *
$ &"
#
$
72
N *72 #9
72
N 07 2
$S& (
,-
7C
'2 '
!"
$ C7*
?/
WP
!"
*"
7
8 "7
0C
) Z
7 @K
(K")
.7
C)
N'
8#
? $
*&
&
!"
'
Q F
( H/* '
*"S& 4 2K) G
$ -
$7
'12 $ ,9
!"
!"
$ -
#9
,-
$7
'C
'
."
#/
C0 .7
+ 9
+1 '3
*7
2 '-& $
M- .
+0
8 %
H/ 6
< , " .7 M K
"
& G%
) M9
' K
'
) G 5
C .7
/ .7
8F / 6
4 0 .7
!"
8*
.7
$ A $ "$
K .7
!"
I"
!"
* * "5
D
0!
A "%1
&
8+ "
V 0"9 .7 M K
C K
! ) N'-&Q M7(
J 5J
#9
8 !"
!" 7
A ' 0" /
!" 7
7(
.
N
! M5
<C
&
(27
#" C /S& N# 5
'
'
!"
% &
' 7 .7
, 0C M& . G %
*7
*
$7
*&
M7
J9
0 #
"
& C K
35 $
P C7
P&'
# 5
"C
N6
,1
&
'C .
*7
" * +
!"
&#
/29
(
' K
#*
.7
&
'C $
!"
#*
C K
'
"
2 $7
(
M5
.7
9 ( (2 7 . ) " 7
07 2
Q *
) '
()
# 2
!"
(K")
C&)
M 6
5 #
#/
C K
!"
/ $ BC
*&
&
"C
L 4 2K) 'C *0
8 !"
2 6
M7
!"
$ C 5
(K"
"
"<
N$ 2= $
> !"
&8
!"
&) #
!"
>' 0 /
) N# 2
.7 + C
8 !"
T (" $ C
F" $
8 !"
'
J-
'12 $
*- D $
?/ '
$7
!"
&
!"
.7
+
9
,"
()
2
&
8# (2
$C
!"
#" C
O @
#/
() H
!"
, - & *
7(
I3 "
!
8;
( A, @
8;
/ A' 7 A M" A
8; 7CK
3
M" A <
+:
7(
8$ 3+
A'
, K)
6
"
?/ ' 0
(:
' K
7<
!"
8; &
$ 3+ '
) D
8I
'
' K
"
) 6 ("
"
&F K
!"
N !"
8
&
&) 'C
2)
72
!"
$ &- $ @
!"
!"
M&
(K"
& < #
3
& *" -
;
A
!"
5
G
-
O @
2K 67
'
@
3
/ 0" , "< * *
"
!"
' ) G
: "< G
< G
<
8# 7
$ 7
.
8 *&
,-
"<
) $
N !"
(K" & C
8 !"
*& N/ 0"
" (
8#
*"
. )
&
'
"G
( *
*" .7
- $ O
" - *! 5
F 7
67
'CK
N !"
& <
<1< F " $
!"
N !"
8 *7
$ 3+
*&F K
"
20
!"
& K
&Q $7
C/
) / 0" F 7
,-
.
-
+ 9 '
F 7 .&
.
,-
.&
*-
.7
'<
/ '0
"6
A
8$ C $
C .7
*" \ 0
"C
'12 $ T
!"
$7
5 '<
8H, - . '
*&+ " $
#9
H/
+9
7 6 (
#9
) $ G
B0" .7
'
5 .7
V " $ 8;
!"
8;#
8
, ) #9
!" 'C
'
M-
N'2 :
8F1
"
7 K
8,1
:6
8 <
8 !" 7
"
% 7
&
"C
# 51
& *C K
8 72
# 51
"
!"
" /
0 "
. 7 '
.7 '
'
"
C KP
. *&
* M-
"7&
"
43
'< C
NJ
5 J1< & N
<C
$ 'C &
D
%
D
"
8'
8M
'
!"
; 07C : , 0C
8;6
$S& '
$ #/ . . $ V
"
H/
'
& 3
* $ C 5 8]
'
!"
) 8J+ C
"
$ C" C
C7
<C
$ C
& NO
& $ "<
5
*- M
( # 51
8 5
8 "C
-
07C
" "" W
H/ '<
O 02
1&
9.
D$ C $
P *0 $ C $
G%
8 !"
P7
!"
8P
$ 'CC
Q '
'
'
N'CC
) F C
8W
.7
) M
C
) $
&
& $+
* . 5 '/ $ '
"
$ C 9 5
5 M
) M- & N
"" .7
$C
!"
$C
/ N$ 7
) $ F / ." 9
9 ?/
* $) N !"
!" 7 $ C
) $ ! 1 M
!" 7 $C
5) #
) T "
8 !"
8 !"
$ 6 "7
%1
!"
N
- 7
8 *-
"
# / G 2)
*" O
8 "<
*-
* / 0"
&,
8;
$ C
'5J
' )
) $ $
+ " . G 2
(Q F /C *
$ J9
+7
"
"
8 5 7
72
"
) $ 6 "
)
7 B C . G%:
G%
'C
" 67 2 NP
)J (
"
'C , (
8 !"
* 2
8
8*
$C
'
* / $ *
* 6
* 6
*&
C
7(
" ; &2
7(
7(
;
7
" +
( K ;
;3
0 ;
) 43
: T -
: B
:
7
7
"
8+ "
: $ +
: #
)
2