Professional Documents
Culture Documents
Insurance
Insurance
Insurance
Life insurance :
The third in the list of development is the life insurance business. The earliest policy
of which there is a record dates back to 1583. During this period only short term
polices were used be issued meaning that only at the death of the life assured
during the term period the money was to be paid. On survival nothing was
payable. In 1693 Halley introduced the mortality table giving a definite value to risk
of death. In 1974, the life Assurance Act was passed in the British parliament
requiring the presence of insurable interest before one could effect a life policy on
the life of another. All these gradually gave life assurance a sound, systematic and
scientific basis as we see in the present day.2.3 Development of Insurance in
Bangladesh Insurance is not a new idea or proposition to the people of Bangladesh
Current pattern of Insurance in Bangladesh:
Problems
1. LOW PER CAPITAL INCOME: Poor economic condition is considered to be the
main reason for poor life insurance penetration in Bangladesh. The country has a
very low per capital income and over 50% of our total population lives below the
poverty line. Inability to save or negligible savings by a vast majority of population
kept them away from the horizon of life insurance.
2. POOR KNOWLEDGE OF AGENTS: The marketing of insurance is greatly
hampered in the remote village of Bangladesh where the agents are appointed from
respected locality. This is because; educated young people are seemed to be
reluctant to become insurance agents. Such agents cannot play efficient role in
convincing a prospective policyholder.
3 ILLETERACY: Mass illiteracy is another factor that adversely affects the
marketing of insurance. About 70% of the population is floating in the sea of
ignorance. Illiteracy leads one to think that the insurance is deception; it is no value
in life. They cannot think rationality because they do not know what is insurance
and what its importance as security for future.
4. RELIGIOUS SUPERSTITION: Religious attitude of the people also stands
against efficient insurance. The religious people believe that the future is uncertain,
it is in the hand of Allah and they do not think it necessary to buy life insurance
policy for them.
5. LOW AWARENESS: Insurance awareness is poor. Agents are not skilled enough.
These agents cannot perform their job properly to make the people aware of life
insurance.
6.. LOW SAVINGS :People of Bangladesh have a very small saving potentially and
thus have less or no disposable income. Almost the whole of the income is
exhausted in the process of maintaining the day-to-day life. Thus they are left with
little amount, which may not deemed to sufficient for the payment of premiums.
This factor discourages many to buy life insurance policy.
8. SHORTAGE OF FUND : Most of the policyholders cannot continue their policies
owing to price spiral and shortage of fund.
Thoughts on Economics
Vol. 23, No.
04
Bangladesh is the lack of risk awareness, financial inability etc. In Bangladesh, there
is a greater degree of risk but the insurance market is not so large as compared to
the degree of risk. The insurance products are not sold spontaneously but sold just
for meeting legal obligations.
For better functioning of insurance industry and for a suitable growth of this sector
there is a paramount importance to know the factors which are responsible for less
than the desired growth of insurance industry in Bangladesh. It is high time to
assess the industry and how the insurance market in Bangladesh can be made more
efficient and sound to prepare it for intense global competition in the upcoming
year. The fact is that many important aspects of Bangladesh insurance industry with
respect to different dimensions are yet to be understood. All these aspects of
Bangladesh insurance industry deserve to be studied comprehensively. Literature in
this area is scanty in numbers and partial in content. Existing literatures indicate
that a few partial studies have been conducted, but the problems, prospects and
policy implications for developing this industry are not studied as a whole. This
study is, therefore, a humble attempt to identify the factors that are responsible for
not developing the industry to the expected level.
2. Insurance Industry Scenario of Bangladesh:
In Bangladesh, during the 1970s, government-owned JBC and SBC were the only
provider of life and general insurance coverage for individual and business
properties. During that time insurance products were very few in number and the
industry did not take innovative efforts for product development. In the country the
first private insurance company was set up in 1985. Since then non-government
insurers have shown rapid growth in terms of institutional set-up, policy design and
business expansion. When non-government insurers gradually have gained the
foothold in the country, real competition in the sector has begun. However, the
insurance industry in Bangladesh is very small compared to its economy and the
number of insurance policyholders is still not increasing satisfactorily (Islam &
Mamun, 2005). At present, there are 43 general (non-life) insurance and 17 life
insurance companies are operating in Bangladesh which are inadequate to provide
insurance services to about 150 million people (BIA, 2000; Ahmed, 1977; Siddiqui,
Islam and Chowdhury, 1995).
The insurance companies of our country perform a wide range of activities such as
service designing, preparing contract and policy, marketing and selling,
underwriting, rating, reinsurance and other services and claim settlement. The two
government owned insurance companies i.e. the Shadharan Bima Corporation and
Jiban Bima Corporation get all the government insurance business by virtue of the
Insurance Act of Bangladesh. According to the rule, all insurance in the government
sector is done through these two nationalized insurance companies, so they enjoy a
monopoly. None of the private insurance companies is allowed to offer insurance
services to government organizations. Furthermore, these two corporations are also
allowed to underwrite private businesses, and people feel confident about their
reliability. So they have not yet felt any strong need to practice marketing properly.
Insurance is a form of risk management, used to hedge against the risk of a
contingent loss. It involves the transfer of the risk of potential loss from one entity
to another, in exchange for a risk premium. Given this role, the insurance sector
fosters financial stability by enabling economic agents to undertake various
transactions with the facility of transfer and dispersion of risks. As a crucial
component of the financial system, life insurance plans are an important source of
savings and long-term institutional investments essential for the development and
growth of bond markets. The role of insurance as a financial intermediary is
particularly important in countries like Bangladesh with low levels of financial
penetration. Overall insurance penetration itself is also just 0.9 percent in the
country; much lower than the regional average of 2 percent (Table-1).
At present, the world is facing Financial Tsunami originating in the developed
countries, which started as a subprime mortgage crisis in the USA and spread out
quickly all over the globe. The damage to economic growth, income and jobs are
already being felt sharply in every corner of the world. Many economists believe
that the financial crisis has plunged the world economy into its worst crisis since the
great depression of the 1930s. In this global financial circumstance, global
insurance premiums amounted to approximately US$4270 billion in 2008. The life
business accounted for US$2490 billion, non-life insurance accounted for US$1779
billion. The industrys paid-up capital shrank by 15-20 percent in non-life and 30-40
percent in life. Life premiums declined by 3.5 percent, largely in the second half of
the year as a direct consequence of the financial crisis. Non-life premiums declined
marginally by 0.8 percent in 2008 due to lower demand for insurance cover and
softening premium rates. However, emerging markets grew at an impressive rate of
13.1% for life and 10.2% for non-life insurance. The Chinese market registered a
growth of 30.3% for life and 31.5% for non-life. The Indian life and non-life insurance
markets accelerated with an unprecedented growth rate of 36% and 26%
respectively.
Table-1: Comparison of Asian Countries
Insurance Penetration: Premiums as
% of GDP
2008
Premium Volume
Share of World
(million US$)
Market (%)
Countr
y
Ran
k
Total
Business
Life
Gene
ral
Ra
nk
India
31
4.6
4.0
0.6
14
2008
2007
2008
1.32
56,19
57,7
Malaysi
a
33
China
43
Sri
Lanka
71
Philippi
nes
73
Indone
sia
75
Iran
78
4.3
3.3
1.4
1.4
1.3
2.8
2.2
0.6
0.9
0.9
1.5
1.1
0.8
0.5
0.4
82
9,335
8,63
3
34
6
140,8
18
0.1
1.0
0.01
623
469
2,299
2,10
5
54
39
80
Pakista
n
83
Saudi
Arabia
85
0.9
0.8
0.6
0.7
0.3
0.0
0.2
0.5
0.6
0.05
0.16
47
4,243
Bangla
desh
3.30
92,4
83
78
6,903
1.1
0.22
6,98
3
3,64
5
75
0.10
0.02
717
617
0.03
1,133
1,09
4
0.07
3,070
2,29
0
63
50
Table-2: Total Asset, Total Investment, and Gross Premium of Insurance Companies
and National GDP of Bangladesh (in Million TK.)
Year
Total
Asset
Total Premium
Income
Total
Investment
1999
28059.1
1
9492.60
14433.57
237090
0
2000
27949.2
7
11222.61
15454.01
253550
0
2001
37596.4
4
13260.73
22839.57
273200
0
2002
42999.6
3
15391.73
26861.83
300580
0
2003
50095.1
3
18406.35
29444.63
332970
0
2004
59896.2
8
21918.96
40913.73
370710
0
2005
73411.2
7
28462.49
47836.28
415730
0
2006
89053.6
3
35825.78
58894.63
472480
0
2007
115237.
22
42498.07
65093.86
545820
0
2008
142205.
64
51635.60
90412.92
614940
0
Mean
66650.3
6
24811.49
41218.50
381707
0
GDP
Year
Private
Genera
l
SBC
Total
Genera
l
Private
life
Total
life
JBC
Gross
Premiu
m
199
9
3239.0
7
616.8
7
3855.9
4
4017.1
7
1619.
49
5636.6
6
9492.6
0
200
0
3645.5
0
617.4
0
4262.9
5109.9
0
1849.
81
6959.7
1
11222.
61
200
1
4101.9
7
759.1
0
4861.0
7
6435.5
9
1964.
07
8399.6
6
13260.
73
200
2
4506.8
6
818.6
3
5325.4
9
8274.2
7
1791.
97
10066.
24
15391.
73
200
3
5111.5
7
766.6
1
5878.1
8
10589.
55
1938.
62
12528.
17
18406.
35
200
4
6003.7
2
778.6
5
6782.3
7
13358.
76
1777.
83
15136.
59
21918.
96
200
5
7129.4
0
886.1
3
8015.5
3
18410.
45
2036.
51
20446.
96
28462.
49
200
6
7971.6
1
1044.
54
9016.1
5
24576.
11
2233.
52
26809.
63
35825.
78
200
7
9417.3
2
1265.
82
10683.
14
29165.
1
2649.
83
31814.
93
42498.
07
200
8
11163.
93
1418.
99
12582.
92
35974.
52
3078.
16
39052.
68
51635.
60
Mea
n
6229.1
0
897.2
7
7126.3
7
15591.
14
2093.
98
17685.
12
24811.
49
199
Private
Genera
l
SBC
7848.5
5353.20
Total
Genera
l
Private
13201.
9935.3
JBC
Total life
Total
Asset
4921.9
14857.3
28059.1
life
79
200
0
9178.1
1
526.81
9704.9
2
12629.
27
5615.0
8
18244.3
5
27949.2
7
200
1
9868.3
4
5671.88
15540.
22
15868.
87
6187.3
5
22056.2
2
37596.4
4
200
2
10326.
73
5663.33
15990.
06
20318.
93
6690.6
4
27009.5
7
42999.6
3
200
3
11145.
68
5942.04
17087.
72
25599.
95
7407.4
6
33007.4
1
50095.1
3
200
4
12666.
70
6359.72
19026.
42
32821.
21
8048.6
5
40869.8
6
59896.2
8
200
5
14199.
72
6051.90
20251.
62
44248.
51
8911.1
4
53159.6
5
73411.2
7
200
6
15815.
53
6666.18
22481.
71
56888.
88
9683.0
4
66571.9
2
89053.6
3
200
7
19829.
68
7768.14
27597.
82
71651.
40
15988.
00
87639.4
115237.
22
200
8
22756.
46
9623.84
32380.
3
91367.
73
18457.
61
109825.
34
142205.
64
Mea
n
13363.
55
5962.70
19326.
26
38133.
01
9191.0
9
47324.1
0
66650.3
6
Private
Gener
al
SBC
Total
Gener
al
Private
199
9
2239.2
3
200
0
200
JB C
Total
life
Total
Investm
ent
2776.
50
5015.7
3
5868.1
3
3549.
71
9417.8
4
14433.5
7
3194.8
4
330.4
9
3525.3
3
7935.3
0
3993.
38
11928.
68
15454.0
1
3655.2
3376.
7031.9
11233.
4574.
15807.
22839.5
life
69
09
54
63
200
2
4488.3
3
3067.
32
7555.6
5
14288.
95
5017.
23
19306.
18
26861.8
3
200
3
5100.1
4
1199.
14
6299.2
8
18300.
78
4844.
57
23145.
35
29444.6
3
200
4
5667.7
9
5667.
79
11335.
58
24088.
95
5489.
20
29578.
15
40913.7
3
200
5
6611.1
1
3819.
59
10430.
7
30568.
74
6836.
84
37405.
58
47836.2
8
200
6
7220.8
9
4008.
05
11228.
94
40078.
89
7586.
80
47665.
69
58894.6
3
200
7
8571.4
0
4141.
07
12712.
47
43997.
75
8383.
64
52381.
39
65093.8
6
200
8
11132.
41
4331.
71
15464.
12
67151.
19
7797.
61
74948.
8
90412.9
2
Mea
n
5788.1
4
3271.
84
9059.9
7
26351.
18
5807.
35
32158.
53
41218.5
0
also selected purposively from Dhaka and Chittagong for collecting information
related to primary data.
Secondary data relevant to this study have been collected from available
publications including different text books, journals, magazines, websites etc. Data
relating to the insurance of Bangladesh Insurance Association (BIA), Ministry of
Finance, Bangladesh Planning Commission, IMF Reports, World Bank Reports,
Economic Survey of Bangladesh, Statistical Pocket Book, Annual Reports of the
sample insurance companies under study period etc. have been consulted for the
theoretical development of the study.
The data and information thus collected have been processed manually as well as
through personal computer. Statistical tools, namely, average; percentage, 5-point
Likert- type-scale, rank etc. have been used in the study. The data and results of the
study have been analyzed critically in order to make the study more informative,
useful and acceptable to the readers, academicians, policymakers, and those people
who are devoted to the development of insurance industry in Bangladesh.
5. Findings and Analysis:
The major findings of the study and their analyses have been summarized below:
5.1. Demographic Profile and Insurance Types Preference
In the questionnaire, there was a section concerning respondents profile to get
a general idea about the respondents age, education, designation, as various
factors might also influence their perception. A profile of respondents is presented
in Table 6.
Table 6: Demographic Information and Preferred Insurance Companies by of the
Respondent
N = 300
Gender
Age
Marital Status
Working Status
Frequency
Percentage
Male
285
95%
Female
15
5%
Below -30
21
7%
30-45
168
56%
45-60
111
37%
Single
39
13%
Married
261
87%
Business
60
20%
Education
Types of
Insurance
Company
Jobholders
240
80%
Graduation
33
11%
Post
graduation
267
89%
Public
10%
Private:
(a) Local
18
90%
17
85%
5%
(b) Foreign
Source: Field investigation
Table-6 indicates that 95 percent of the respondents were male and 5 percent were
female. Out of the total respondents, 7 percent of the respondents were below 30,
56 percent of respondents were between 30 and 45, and 37 percent of respondents
were between 45 and 60 years range. 13 percent of respondents were single, while
the married accounted for 87 percent. A large number of respondents (80%) were
jobholders. The table also revealed that a significant number of respondents (89%)
was highly educated. Respondents were also asked to indicate what type of
insurance company they prefer. Three types of insurance companies were given for
their choice and the choice preferences are shown in Table-6. Some 85% of
respondents preferred private local companies.
5.2. Factors in Selecting Insurance Companies and Policies
Respondents were asked to indicate factors that influence their selection of
particular types of insurance company. Ten major reasons influenced their choices
as shown in Table-7.
Table-7: Factors in Selecting Particular Types of Insurance Company and Factors
Influencing Buying Policies
Factors Influencing Buying
Policies
Factors
Motivated by family
friends relatives
Mea
n
Ran
k
3.10
Factors
Providing financial
benefits to
Mea
n
Ran
k
3.83
dependents
Regulation of the
government
2.74
Reputation of the
company
3.73
3.60
3.58
2.43
Meeting expenditure
of marriage
ceremonial program
2.67
Low service
processing cost
5
6
3.93
Meeting the
expenditure of
children education
2.28
10
No other options
available
2.62
For execution of
future plan
2.80
Higher return on
investment
2.79
High return on
investment
3.15
Reference by
workplace
3.31
3.67
2.17
3.92
3.99
4.33
10
1
Techniques for
Managing
Measuring of risk
Pattern of Risk
No of
Respon
dents
(in
percent)
Techni
ques
No of
Respon
dents
(in
Percent)
Tools of
Measure
ment
No of
Respon
dents
(in
Percent)
Credit risk
58%
Risk
Avoida
18%
Credit
30%
nce
Rating
Liquidity risk
61%
Risk
Transfe
r
100%
Gap
Analysis
3%
Interest risk
12%
Risk
Reduct
ion
27%
Duration
Analysis
3%
Commercial risk
67%
Risk
Retenti
on
76%
Maturity
Matching
3%
Legal risk
12%
Hedgin
g
9%
Earning
at Risk
27%
Insolvency risk
6%
Others
0%
Value at
Risk
73%
Political risk
79%
Simulati
on
Country risk
3%
Estimate
s of
Worst
Case
3%
Technological/op
erational risk
55%
Risk
Adjusted
Return
on
Capital
9%
Foreign
exchange risk
21%
Off balance
sheet risk
Others
0%
3%
respondents, 79%, 67%, 61% and 58 % of the Sample companies faced political,
commercial, liquidity and credit risk respectively. 55% of Sample companies faced
technological risk.
It is noted that there were two sections in the Questionnaire about Management and
Measurement of risk to get an idea about how insurance companies managed risk
and what techniques were used. The risk Management factors and Measurement
tools used by Sample companies are presented in Table 8.
5.4: R& D Scenario and Training Arrangement by the Insurance Companies
To create an environment of growth, a sound policy of training and manpower
development is essential in any insurance company. An insurance company needs
to formulate policies of recruitment, remuneration, compensation, and grievance
handling mechanism. In the questionnaire, there was a section concerning
respondents Arrangement of Training program to have an idea about the
respondents working skill, efficiency, adaptation with the working environment, as
various factors might also influence their perception. Various training programs of
respondents are presented in Table 9.
Any improvement and innovation can be possible only with proper research and
development practices. Research helps any product maintain and improve the
quality of the existing one. It brings out the weakness of the existing product, if any.
At the same time, new products can also be developed with the help of research.
The Japanese have embraced research and achieved success. The success of the
Japanese lies in the principle Be Better, Not Behind. If not better, be different.
Being better means having better or at least equivalent products. Being different
means finding a niche that is out of the main stream of competition
Table- 9: Arrangement of Training for Employees and R&D Scenario in Insurance
Companies in Bangladesh
Arrangement of Training for
Employees
Programs
Queries
No of
Respondents
(in percent)
Case Method
0%
Response
Yes
No
Seminar
76%
R &D exists
15%
85%
Special
Course
73%
Investment
18%
82%
Workshop
85%
Having any
Marketing
15%
85%
Research
Job
orientation
24%
Job rotation
6%
Understudy
method
0%
Others
0%
Product
Innovation
18%
82%
Mean
Ran
k
4.04
4.00
3.10
11
Lack of trustworthiness
4.74
Lack of awareness
4.68
4.62
4.62
3.12
10
4.74
3.18
3.44
4.62
4.08
3.16
insurance business is nothing but cheating and they assume that insurance policy is
quite unnecessary.
Centralization Policy: Most of the insurance companies in our country are located
in urban areas and there are few branches in rural areas. They think that they might
have better opportunities for their business in cites because the economic condition
of the urban areas is better than in the rural areas. They forget that the large
number of our population reside in rural areas. Thus this centralization policy acts
as an obstruction to the growth of insurance business in our country.
Poor Economic Conditions: Bangladesh is one of the poorest countries in the
world and most of the people in this country live under extreme poverty. All of these
people fight hard to earn their livelihood. It is quite impossible for them to save
some money for future need. Therefore, they are quite unable to give the amount to
the insurer which is called premium and regarded as safety or precautionary
measure against any accident. This problem is mentioned by 74.80% people in the
study.
Excessive Management Expense: Growing cost of business is a problem that
insurance companies are facing now a days. Most of the second and third
generation insurance companies are facing the problem of excessive management
expense that is much higher than the prescribed limit. Currently there are ten or
more tiers in the field level. This is unsustainable in the long-run.
Political Instability: Sound and robust political environment is a pre-requisite for a
countrys development. Political instability is a serious problem for the insurance
business. Moreover, Bangladesh government formulates national policy, rules, and
regulations on political consideration that, too, restrict the normal growth of
insurance in the country.
Lack of Supervision from the Government: Lack of surveillance from controlling
agency of government encourages many insurance companies to follow some
unethical practices like delay in claim settlement, harassment to policy holders and
showing fake financial statement. This is not only destroying the reputation of the
insurance companies but also creates negative impact in the mind of the people
about insurance. This problem has been mentioned by 80.80% respondents of the
study.
Legal Complexity: The current Insurance Act is lacking in several aspects of
determining margins of solvency, investment of funds, accounting standard,
morality table and protection of the interest of the insured. This problem is
identified by 80% people of the study. To take an insurance policy there is a lengthy
procedure and so many complexities are faced by the insured person. Therefore, the
people are discouraged to take insurance policy because they think that the
complexities will create extra pressure on their mind, which may hamper regular
activities.
Large Population: There is a big opportunity for the insurance companies as the
population of our country is increasing day by day. The growth of population opens
greater scope for every kind of insurance business.
Higher GDP: The GDP of our country is increasing which results in the increase of
per capita income. With the growth in the income more, people are now willing to
take an insurance policy for safeguarding themselves against any danger.
Micro Insurance for Poor and Rural People: Insurance services need to be
redesigned to meet the needs of different classes of people. We should have
consistent product development to meet emerging needs of the poorer class and
the rural class. Distinctive product innovation relevant to indigenous conditions of
the poor and especially for the borrowers of micro-credit is the need of the time.
Micro insurance can be a great prospective area for the insurance business in
Bangladesh. Most of the people of the country are unable to have costly and long
term insurance policies. Micro insurance can be provided to individual persons or to
small business owners against low insurance premiums and with easy terms and
conditions. When people will afford to minimize their risks at a lower price, more
and more people will take that opportunity. A huge portion of the society can thus
be a prospective target market for this business.
Investment Scope: Bangladesh has large scope of investment in trade, commerce
and industry. The insurance fund is now invested in government bonds, ICB
projects, marketable securities, and FDR which are not much profitable. The private
insurance companies are realizing this fact. There are opportunities to enhance
profit through effective and efficient money management by employing capable and
experienced personnel. There is scope of investment expansion in the areas leasing,
housing, health and money market.
New Businesss Individual Insurance: There are so many new businesses
starting every day with a booming global demand. Every business is insured under
an insurance company to protect itself from any kind of accident. Therefore the
growth of industry, mills, and factories is creating better scope for the insurance
companies to flourish their business.
Extent of Market: There is a great scope of facility to explore the insurance
market. The market is big but a large part of it is still unexplored. The insurance
sector should take step to introduce innovative and diversified products to cover
risk in the unexplored areas of the economy.
Government Aid: Government is the key player of all development. In order to
boost the growth of the insurance sector, the government should frame a liberal tax
policy, reform the legal structure and set up a strong regulatory body. Since the
government is liable to ensure the safety and security of people, it can obligate the
people to take policy in some cases and also attract investors in this sector.
Developing Mass Awareness: People are now much more conscious about their
safety and security. Government and the industry can easily draw their attention
regarding the significance of insurance in their life so that they can be encouraged
to take an insurance policy for making their life free from any unexpected situation.
The increase in literacy rate is also helping to create awareness among the people
regarding taking insurance policy. Besides, insurance companies are also trying to
alter the negative attitude of people towards insurance by organizing various
programs such as seminars, programs including social responsibilities etc.
Furnish Modern Services: The technology should be used in operating system to
reach services promptly to the customer. These comfortable and soft services
attract the customers and enhance the volume of sales. The insurance sector till
now does not use modern tools providing services. So the insurance sector should
introduce e-insurance, online insurance, e-mail, Web and ATM booth that facilitate
transactions in withdrawing their claim, depositing their premium and knowing the
balance sheet etc.
Strict Application of Rules and Regulations: Due to strict application of rules
and regulations, anarchy is prevailing in this sector. The regulations should be
aimed to reduce, not increase, the problems of the insured and to protect them from
any kind of deception. The Controller of Insurance should closely monitor the
insurance companys functions and obligate them to follow the current Insurance
Act 2010. By enforcing law, this sector can come back in a systematic manner.
Developing New Insurance Products: In course of time, there is a great change
in climate and atmosphere over the world that adds new pattern of risk in trade and
commerce. The insurance should add new products to cover the additional risk and
to meet the new tastes of entrepreneur. There is considerable scope of developing
new product and service in insurance sector to cover all sectors of our economy. In
our study, some insurance companies are being advancing in product modification
and attempt to introduce new products. This action of generating new product and
service will considerably expand the demand for insurance products.
Service Diversification: Insurance is not just a tool of risk coverage. It is also an
attractive instrument of savings. The combination of risk coverage with savings
gives the opportunity for innovative product designing which means service
diversification. So far very little efforts have been taken to innovate and introduce
need oriented insurance services in response to existing threats. The prospect of
the insurance business in agriculture and business sectors appears bright, as
described blow:
Agriculture Sector: The economy of Bangladesh is predominantly agrarian, with
most people engaged in farming and fishing. The uncertainty of agriculture due to
crop failure is caused by climate variation, drought, cyclone, and flood and pests,
which affect farmer income as well as government revenue. Furthermore, in the last
timely. In this respect, they should progressively come forward to invest heavily in
profitable earning sectors such as real estate, health, education, leasing, share
market and other money markets.
Pricing Policy: The pricing policy should be flexible so that the companies can
exercise some autonomy. The government should allow the insurance companies to
quote different premium rates according to their requirement that will help to
increase the profitability of the insurance companies.
Monitoring: The office of the Controller of Insurance should be strengthened with
expert professional people aiming at efficient handling of the affairs of the
insurance companies.
Legal Reforms: Existing insurance laws should be improved incorporating
upcoming challenges of the insurance industry. The existing provisions allow the
only two public sector insurance companies to do all government insurance
business. Also, according to current insurance rules only these two public sector
insurance companies can do reinsurance business. This restriction need to be
withdrawn so that the private insurance companies can do reinsurance business.
This would help to save foreign exchange outflows, create new technical job
opportunities, open up scope for innovations which are important to build
confidence in the market.
Recruitment Strategies: Insurance companies need to modify their recruitment
strategies with increased focus on the marketing and sales training because
insurance being a service industry it requires a special attention. Insurance
companies should recruit youths who are trainable and developable.
Claim Settlement: Claim settlement procedure should be made easy, transparent
and improved by the insurance companies.
Removing Multi-tier Fake Agents: Unnecessary multi-tier organizational set up
should be replaced by one tier. This is essential for reducing the management
expenses. Fake agents or dummy agents who indulge in malpractices should be
eliminated and selection of agents should be unbiased. Appointment of too many
agents in particular area should be stopped. Full time agency should be encouraged
and part-time agency should be discouraged.
Reducing Excessive Management Expense: Management should take remedial
measures to reduce expenses to a more acceptable and controllable level. An
insurance company having high expense ratio should not allow the present high
management expense and should do possible everything to reduce it to about 20%
to 30% of total premium income within the shortest span of time. Management
expense growth over the future years should be at least 10% lower to premium
growth rate. This can be ensured by reducing the present supervisory tiers.
Reinsurance: A reinsurance company cannot and should not compete with its own
reinsuring clients in respect of direct insurance business. In both India and Pakistan,
the state-owned reinsurance companies, namely, General Insurance Corporation of
India and Pakistan Re-insurance Company Ltd., operate strictly as a re-insurer and
they do not underwrite direct insurance business. Therefore, it is most desirable
that SBC should restrict its activities to either as a direct insurer or a re-insurer but
not both simultaneously.
9. Conclusion:
Insurance sector in Bangladesh is contributing to the growth and development
process of the business and property by protecting all variety of assets from all
types of hazards. However, the size of the insurance industry in Bangladesh is small
but over-institutionalized. Only by achieving competitiveness, this sector can
contribute more to the development of the economy of the country. In spite of all
constraints both at macro and micro environment, good growth rate and
tremendous growth potential reconfirm the brightest prospects of the insurance
sector in Bangladesh. If insurance sector can be developed at optimum level by
eliminating the problems identified in the study, it is expected that it will continue to
march forward at an accelerated speed and bring economic benefits to the
economy.
References
Ahmed, S.U. (1977): Insurance Business in Bangladesh: A Study of the Pattern,
Problems & Prospects, Bureau of Business Research, University of Dhaka.
BIA (Bangladesh Insurance Association) (2000): Bangladesh Insurance Academy,
Insurance Journal, Vol.51.
Chaudhuri, A.H. (2008): Risk and Insurance, Rainbow Book Mall, Dhaka, Bangladesh.
Habibullah, M. (1999): On Developing Quality Service in Insurance Industry
Insurance Journal, Bangladesh Insurance Academy, pp.7-11.
Habibullah, M. and Ghosh, S.N. (1989): General Insurance Business in Bangladesh:
An Appraisal of the Performance of Sadharan Bima Corporation Bureau of Business
Research, University of Dhaka, Dhaka, Bangladesh.
Hye, M.A. and Rahman, M.A. (1997): Performance of Selected Private Sector
General Insurance Companies in Bangladesh Chittagong University Studies
(Commerce Volume), Vol.13, pp.137-160.
Islam, N. and Mamun, M.Z. (2005): Factors for Not Buying Life Insurance Policies in
a Developing Country- A Case of Bangladesh, Journal of Business Administration,
University of Dhaka, Bangladesh, pp.1-22.
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Introduction:
In law and economics, insurance is a form of risk management primarily used to
hedge against the risk of a contingent, uncertain loss. Insurance is defined as the
equitable transfer of the risk of a loss, from one entity to another, in exchange for
payment. An insurer is a company selling the insurance; an insured or
policyholder is the person or entity buying the insurance policy. The insurance
rate is a factor used to determine the amount to be charged for a certain amount of
insurer in Bangladesh or abroad. At present, nearly all the companys place 100% of
their reinsurance business with the SBC.
Role of private insurance companies in Bangladesh:
Formation of capital & increase of investment: Insurance companies
receive premiums from insured persons. These premiums increase national
capitals. By investing these capitals, national productions increase.
Reduce of hindrance of risk: every sorts of business consists of risks.
These risks are more hazardous in Bangladesh. Insurance companies
minimize these risks by giving privileges on loss.
Maintenance of national wealth: insurance companies not only secure
financial facts, but also influence people to take necessary steps to avoid
risks.
Distribution of risks: insurance companies deal with lots of insured people.
So risks are being distributed among them.
Extension of business: By taking all uncertain business risk insurance
companies extended the field of business in our country. Insurance gives the
assurance of indemnity and help to collect the capital to lunch a new
business and expand the existing business.
Increase of awareness: As the maximum people of our country are
illiterate so they have not much knowledge about the future life and what will
do to enhance the living standard. Different types of advertisement, publicity
and others awareness activities of insurance company which helps to
increase the awareness of general people.
Increase of employment facilities: Insurance companies help to expand
the business by providing capital and reducing risk. Thats why in this
business organization there are lot of employment opportunity are created.
Increasing national income: Insurance companies directly help to increase
national income by developing business sector and create employment
opportunities in our country.
put obstacles in the way of earning high profits for the life fund.
20. Nature of intangibility: The current practice is that every company tries to
promote its own products, but the benefits of insurance as such are not highlighted.
In other words, the publicity is itemized, not general.
21. Inadequate training: In life insurance, for the sales personnel particularly,
importance of training cannot be overemphasized. But unfortunately the present
facilities for training, despite what the Insurance academy is doing, are meager.
22. Advantages of PSC: Whatever may be in theory, in reality a public sector
corporation (PSC) engaged in insurance business is not accountable to anyone. The
controller of insurance (CI) cannot enforce its authority over the PSC, since the
latter can easily disregard the CI without fear and any positive action. This gives the
PSC, compared to private companies, many advantages. Of course, these so-called
advantages are truly of an illusory nature since in the long run they will do much
harm not only to the PSC itself but also to the life insurance industry as a whole.
23. Discriminatory attitudes: The private insurance companies are noticing that
in any dispute arising between the PSC and the private companies, the authority,
for some reasons is always found to take a position against the companies in favor
of the PSC. This kind of discriminatory attitude does not indicate a sincere belief in
free market concept.
24. Lack of reliability: Peoples have lacking of reliability on the insurance
company, because many insurance companies do not make payment they agree to
pay in time of selling policy to the people.
25. Low attractiveness of offerings: the offerings of much of the insurance
companies are not so much attractive that they can allure people to buy a life
policy.
26. Lack of advertisement: The lacking of proper advertisement and information
about life insurance package are also important factor for poor life insurance
business.
27. Inability to solve problems: Many of the life insurance companies are unable
to solve the problems of the policyholders.
28. Ignorance about claim settlement procedure: Ignorance about claim
settlement procedure creates a drastic problem for the insurance companies.
Insurers viewed that many policyholders dont know the way of making the claim.
The only abuse the insurer for instant claim settlement. They also dont know the
requirements to be submitted to the insurers. But the insurers have to comply with
the formalities before settling the claim. The process
29. Fabricated information: A large number of agents act for different insurance
companies in the remote areas of the country. The agents usually perform on a
commission basis. The commission depends on the number of clients they can
secure. Therefore, a common belief is that the agents always have the intention to
increase their commission and sometimes furnish favorable information to sell a
policy. But this popular belief is not found in reality at the extreme rate.
30. Limited operational areas: Another clear problem of insurance business is
that insurance companies operate only in big cities for their operational benefits.
There was no single negative answer about this question. Majority of the companies
has their agencies in Dhaka, Chittagong and in other few big cities.
4. One of the basic requirements for the insurance industry to have sustained
growth is to enhance training facilities. Bangladesh Insurance Academy is
providing training facilities and professional education to those engaged in
insurance business in the country. The syllabus, curriculum and training
programs of the academy need to be modified to meet the modern needs of
the insurance industry.
5. To regain and maintain a positive public image the insurance companies
should overcome the dissatisfaction in regards to services and claim
settlements and should maintain a service standard.
6. The collected premium should be invested in large and beneficial sectors so
that insurance companies can return their clients expected return in timely.
7. Government should have a regulatory body for the surveillance on insurance
companies so that they must perform their business maintaining the ethical
issues properly.
8. Insurance companies need to modify their recruitment strategies with
increased focus on the marketing and sales training because, insurance being
a service marketing industry it requires special attention.
9. In response to the opportunity of growing market the insurance companies
can expand their target market by identifying and providing responsive
services. In order to do so each company should established and effectively
operate research and development department.
There is a big opportunity lies ahead for the insurance companies as the population
of
our country are increasing day by day. Although most of people of our country live
under extreme poverty level and want to avoid insurance policy number of potential
policy holders in Bangladesh is growing with growth of the population. There is
somewhat relationship between growing populations with the number of public
vehicle. As we know all public vehicle must have an insurance policy. So growing
population also increase the motor insurance too. That is growth in population
opens
greater scope for every kind of insurance business that results in growing prospect
for
insurance companies.
New businesss individual insurance
There are so many new businesses starting every day and manufacturing sector is
booming with global demand. Every business is insured under an insurance
company
to protect its company from any kind of accident. Therefore growing industry, mill,
factories are creating better scope for the insurance companies to flourish their
business.
Developing mass awareness about insurance
People are now much more conscious about their safety. So they are encouraged to
take an insurance policy for making their life free from any unexpected occurrence.
Increase in literacy rate is helping predominantly to create awareness among the
people regarding taking insurance policy. Besides this insurance companies are also
trying to eradicate the negative attitude of people towards the insurance company
by
organizing various programs such as seminars, programs including social
responsibilities etc.
Micro insurance
Micro insurance can be a great prospective area for the insurance business in our
country. Most of the people of our country are unable to have costly and long term
insurance policies. Micro insurance can be provided to individual personnel or to
small business owners against little insurance premiums and with easy terms and
conditions. When they will afford to minimize their risks at a lower price, they will
take that opportunity and they will become to get used to it. This can cover a huge
portion of the society who can be a prospective target market for this business.
Development of new policy
SBC has long been the sole reinsures in Bangladesh and private insurance
companies were statutorily compelled to place 100% of their reinsurance business
with SBC. In 1990 the government amended the relevant provisions of the insurance
Act allowing 50% of all reinsurance of general insurance business to be placed
compulsorily with SBC and the rest to private reinsurance companies .About 70% of
premium income from general insurance business in Bangladesh is retained locally
and the rest 30% goes to reinsures abroad.
Permissions to private insurance companies to act as reinsures will open up new
opportunities to them. This will initiate open competition between the SBC and the
private reinsures within the country and will reduce the reinsurance cost and
increase
efficiency. This amendment of the existing rules can be another important policy
making that will facilitate the insurance business in Bangladesh. The private
insurance
companies can argue in favors of their capability to act as reinsures on the basis of
the fact that the total capital belonging to the government owned general insurance
companies is Tk. 550 million while the private sector insurance companies own
Tk.2500 million.
Scope in non-traditional sector
Nowadays, along with traditional insurance services, they can offer various nontraditional insurance services to their customer. Target market of insurance
company
may expand and they can offer different types of non-traditional insurance services
such as health insurance, personal accident insurance, travel insurance, burglary
insurance and pension scheme.
Scope of investment
Insurance companies can usually make more profit from investment activities than
from their regular insurance business. The private insurance companies are
realizing this fact and playing role in the financial market. Insurance companies are
making large investment in government bonds, ICB projects and in private sector
business. There are opportunities to enhance profit through effective and efficient
money management by employing capable and experienced personnel. Scope of
investment expansion persists in the areas leasing, housing, health and money
market.
Service diversification
Insurance is not just a tool of risk coverage. It is also an attractive instrument of
savings. The mixture of risk coverage with savings gives the opportunity for
innovative product designing which means service diversification. In a dynamic
insurance market one can expect to see new products being promoted at regular
intervals. So far very little efforts have been taken to innovative and introduce need
oriented insurance services in response to existing threats.
The prospect of the insurance business in various sectors that affect our economy
can be differentiated in the following way.
Agriculture sector
The economy of Bangladesh is predominantly an agrarian one, with most people
engage in farming and fishing. The uncertainty of agriculture due to crop failure
caused by climate variation, drought, cyclone, flood and pests affects farmer
income as well as government revenue. Furthermore, in the last few years
commercialization has occurred in some sections of the agricultural sector. Increase
in investment in the agricultural sector is creating a new opportunity for insurance
industry. Various agricultural insurance services are becoming common these days.
Demand for insurance protection against crop loans, livestock loans, fisheries loans
and equipment loans are also increasing day by day.
Business sector:
Nowadays in Bangladesh the SME plays a important role in the economic
development. But they are deprived from taking loans from bank for large amount.
If insurance business focuses this section in Bangladesh they are able to contribute
more in the economy .Thus insurance business has a bright prospect in business
sector in a developing country like Bangladesh
Education sector:
Insurance companies can provide different types of scheme to expand education
plan insurance.
Conclusion
In present insurance is too much important to the business and individual sector.
Most of the companies provide more or less same services. For this reason the
competition is increasing day by day between the insurance companies. On the
other hand some new insurance companies are going to start businesses in the
competent market. BGIC need to develop their some productive sectors. In present,
a company cannot establish properly without developing information technology.
People search their desires requirement through Internet so, insurance companies
need to develop Web address to increase both foreign and local investors. So we
have discussed about both the problem and prospects of insurance business in
Bangladesh. The progress of insurance business depends on the progress of