Professional Documents
Culture Documents
Rick James
Rick James
Rick James
www.ebony.com
FEBRUARY 2011
BY MARGENA A. OHRISTIAN
lames!" had
who really
U to anyone
wasn't c
%
fifth album,
walltoowell:
ghettoes,p>mps,hoes
gjP
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suggested James
wanted to have
ite folks could dance
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[Th!
hirtv years later, people still uniN'ersally embrace that song with its thumping bass line.
Street Sons crossed over musically and
catapulted James to stardom. The album also
featured the sultry'ballad, "Fire and Desire,
were -pe,n,
a duet with his protegee, Teena Marie, who dated James tor a
were
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FEBRUARY 2011
)ames
goingtogiveusawhuppmg
f
f.y who worked as h,s brother's " -
"We didn't
dossed like
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BASKETBALL PLAYER, HE
FEBRUARY 2011
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^^Y^^ZAAMES-MATTHE
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"You just really didn't want to think that you had a fool on your
hi ds' l e n V.U went against him. He could handle hin.self
..ainst anybody, I don't eare who you thought you were.
TmesvoicedVis disappointment that other B.ackperforn,ers
didn't support his efforts. "I'm a ^--^\^'^'^^l'^^^^
bu
once said. "All these Black artists ckum they re behmd m , but
when it's time to make a public statement, you can t find^h m^
. They're going to let me do all the rapping and get into
trouble and then they'll reap the benefits "
Durin. an appearance on ABC's NiIMne, James called
MTV eo founder Bob Pittman, on the carpet. His words were
harsh but James was w.lling to handle the consequences of his
a l n s if it meant more exposure and sales, not just for himself,
but for all Blaek artists.
In 2006, another MTV co-fbunder. Les Garland, said th t
"Super Freak" was not aired because "Its content was a h tie
oter the top for us, and our standards and practices wou dn
go for it because ofthe visuals. It had nothing to do with the
song. It had nothing to do with hmi"
. T K .-was
"We kicked that d<,or open," Johnson uis.sts. The e was
nobodv saying a word. All the Black [artists] are on there h^o
but nobody realizes that the whole [reason] is because o f . hat
Rick did MTV never plaxed Rick's videos as a result.
Ironically, the first video plaved on MTV to feature James
was Eddie Murphy's "Party All the Time "
The "racial erap" going on in roek mus.c was nothing new. It
was all too familiar to James. His roots rested there.
FEBRUARY 2011
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