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BUSINESS PLAN MATRIX FOR SETTING UP NEW VENTURE

THEME

Business Model

Organization,
Operations &
Infrastructure

Marketing

Legal
Structures&
Statutory
Approvals/Regist
rations

Governance
Financial
Management

STAGE 1
Project
Concept &
Design
Setting Vision,
Mission &
Values

STAGE 2

STAGE 3

STAGE 4

STAGE 5

STAGE 6

Set Up & Start


up

Piloting

Operational
Stability

Sustainabilit
y

Long Term
Growth

Start up business
model

Refining
business model

Mapping out
operational
needs

Recruitment,
Leadership &
Management

Understanding
target audience
&defining our
value proposition
Determining the
right legal
structure&
securing all
statutory
approval/
registration
Developing
governance
framework

Developing
marketing
strategy &
marketing plan

Appointing
initial board
members

Bringing on
new board
members

Getting started
with financial
management

Key financial
management
operations

Financial
analysis

Operational
systems,
processes &
Infrastructur
e

Maximizing
income
generation

Growth
strategies

Optimizing
operational
efficiency &
effectiveness

Managing the
organizational
challenges of
growth

Refining
marketing
plan

Marketing
during growth
Legal
structuring
considerations
when seeking
external
investment

Valuation &
investor
dialogue

Developed by Pankaj Goel

BUSINESS PLAN MATRIX FOR SETTING UP NEW VENTURE


Funding &
Financing

Product /Service
Delivery

Securing start-up
funding

Stakeholder
engagement &
building
networks

Funding for
long term
growth

Refinement
Sample batch
of
of
Product/Servi
Product/Service ce
s
offering/deliv
ery

New
Products/servi
ces
introduction

Developed by Pankaj Goel

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