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Business Plan Matrix For Setting Up New Venture: Theme
Business Plan Matrix For Setting Up New Venture: Theme
THEME
Business Model
Organization,
Operations &
Infrastructure
Marketing
Legal
Structures&
Statutory
Approvals/Regist
rations
Governance
Financial
Management
STAGE 1
Project
Concept &
Design
Setting Vision,
Mission &
Values
STAGE 2
STAGE 3
STAGE 4
STAGE 5
STAGE 6
Piloting
Operational
Stability
Sustainabilit
y
Long Term
Growth
Start up business
model
Refining
business model
Mapping out
operational
needs
Recruitment,
Leadership &
Management
Understanding
target audience
&defining our
value proposition
Determining the
right legal
structure&
securing all
statutory
approval/
registration
Developing
governance
framework
Developing
marketing
strategy &
marketing plan
Appointing
initial board
members
Bringing on
new board
members
Getting started
with financial
management
Key financial
management
operations
Financial
analysis
Operational
systems,
processes &
Infrastructur
e
Maximizing
income
generation
Growth
strategies
Optimizing
operational
efficiency &
effectiveness
Managing the
organizational
challenges of
growth
Refining
marketing
plan
Marketing
during growth
Legal
structuring
considerations
when seeking
external
investment
Valuation &
investor
dialogue
Product /Service
Delivery
Securing start-up
funding
Stakeholder
engagement &
building
networks
Funding for
long term
growth
Refinement
Sample batch
of
of
Product/Servi
Product/Service ce
s
offering/deliv
ery
New
Products/servi
ces
introduction