Taronga Zoos Signage System Design Project

Emre & Ramel

Design Process
Outline problems with design and functionality of other Zoos signage system
Analyze design brief requirements
(Materials, Use of symbols, Corporate considerations, Production)
Develop project schedule
Allocate budget
Organize design members
Research current trends of zoos
Determine number of signs for 1) Animals, 2) Navigation, 3) Other facilities
Develop concepts for design of signs

Design & Functionality of Other Zoos Signage Systems

Map of Werribee Open Range Zoo

Design & Functionality of Other Zoos Signage Systems

Map of Melbourne Zoo

Design & Functionality of Other Zoos Signage Systems

Map of Healesville Sanctuary

Analyze Design Brief Requirements

A consultation with the client to assess their biggest concerns and needs; a thurough
assessment and analysis of the entire grounds of the zoos site to establish placements of
signs, animals, lavatories, shops, cafes, etc;
Research on conditions on which signs can be made and integrated on site, from the
concept of what and how the designs will be, function, and look, to the manufactoring
(which companies that will take the teams concept to physicality)
Costs, of the teams artistic time, and subcontracting (to the manufacturing)
Health and Safety, for visitors, staff, and animals
A final consultation with client of all entailed for the job for final approval, and confirmation on contracts before production can commence.
The look and feel of the actual physical postings of signs, the designs, standard,
and non-material thats conducive to the zoos grounds, which includes the health and
safety standards of what goes, and doesnt.

Develop Project Schedule

Allocate Budget

Number of Signs

FACILITIES:

A Great Day at the Zoo!

9.30am-5.00pm
Sky Safari
23B, 6X
10.30-11.30am
KidZoo at
Backyard to Bush
37V
10.45am
Leopard Seal
Keeper Talk
19S
11.00am-2.45pm
Koala Encounter
33G
11.00am
Seal Show (gates
close at 11am)
21P
11.30am
Gorilla Keeper Talk
21N

1.00pm
Seal Encounter
22P
1.00pm
Asian Elephant
Keeper Talk
13N
1.30pm
Giraffe Keeper Talk
13F
1.30-2.30pm
KidZoo at
Backyard to Bush
37V
1.45-2.15pm
Giraffe Encounter
13F
2.00pm
Seal Show (gates
close at 2.00pm)
21P
2.00pm
Farm Yarns Show
35U

11.30am
Backyard Buddies
36S

2.15pm
Big Cats
Keeper Talk 9K

11.30am
Reptile Keeper Talk
13B

2.40pm
Penguin Keeper Talk
22S

12.00pm
Reptile Encounter
15C

3.00pm
Spider Keeper
Talk
33X

12.00pm
QBE Free Flight
Bird Show 4L

3.00pm
QBE Free Flight
Bird Show
4L

12.30pm
Owl Encounter
4L

3.30pm
Koala Keeper Talk
18D

Feature Animals
African Lion
10K
Asian Elephant
13N
Australian birds
31M
Bats
31I, 15R
Binturong
8R
Bongo
8E
Chimpanzee
18G
Crocodile
25N, 15C

Key

Facilities
Bus
31A, 8Y
Ferry
8Z
Caf/Restaurant
Taronga Food Market 14M
Food Kiosk 22A
Treetops Restaurant &
Caf 31Q
Animal Encounter Sales
19E

Zoo Shop
23A, 16P, 23U

Toilets
20B, 34M, 32U,
16P, 14M, 23U

Concert Lawns
31S

Unisex Wheel-chair Toilet

34M, 14M, 32U

Scenic Spot
5K, 13F, 14D, 22I,
28H, 31S, 31O, 33X

Parents Room
13L, 32U, 16P

Picnic Area
33Q, 31S, 6R, 2F

First Aid
37K

Lift
16S, 17Q , 14L

Underwater Viewing
24U, 21S

Information
19E

Sky Safari Terminal

Top 23B, Bottom 6X

ATM
23A
Telephone
8Z

Facilities ( 92 )

Zoo Sponsors
Best vantage point
Heritage Item

The Zoos work is supported by the foresight and generosity of our sponsors.
Principal Partners:

No smoking in
Zoo grounds

Undercover Path

For function and event bookings visit www.tarongacentre.com.au

Heritage Items ( 9 )

Ideal Vantage Points ( 48 )

Platypus
33I
Red Panda
5F, 14T
Reptiles & Frogs
13B
Spider Monkey
31K
Snow Leopard
8I
Tiger
9J

Fennec Fox
6J

Tree Kangaroo
33M

Giraffe
12G

Wombat
33H

Gorilla
20N

Wombat
Burrow
36X

Kangaroo
34N
Leopard Seal
19S

Stairs inaccessible to strollers

& wheelchairs

Pygmy
Hippopotamus
10I, 6H

Zebra
9G

Meerkat
5H

Platypus Pools
& Wollomi Pine
29K

Otter
11S

Rainforest Aviary
24G

Undercover Paths ( 4 )

Featured Animals ( 28 )

Toilets (6),
Buses (2),
Ferries (1),
Cafes / Restaurants (2),
Treetops Restaurants (6),
Animal Encounter Sales (1),
Zoo Shops (3),
ATM (2),
Telephone (1),
First Aid (1),
Information (1),
Wheel Chair (3),
Parents Room (3),
Lifts (3),
Sky Safari Terminal (2),
Concert Lawns (1),
Scenic Spot (8),
Picnic Area (4),
Under Water Viewing (2),
No Smoking, (15)
Stairs Inaccessable
to Strollers (11).

Concepts for Designs of Signs

Laughing Kookaburra

Dacelo Novaeguineae
Country of Origin

Eastern Australia

Description

The Laughing Kookaburra is a stocky bird of about 45 cm (18 in) in

length, with a large head, a prominent brown eye, and a very large
bill. The sexes are very similar, although the female averages larger
and has less blue to the rump than the male. They have a white or
cream-colored body and head with a dark brown stripe through each
eye and more faintly over the top of the head. The wings and back are
brown with sky blue spots on the shoulders. The tail is rusty reddishorange with dark brown bars and white tips on the feathers. The
heavy bill is black on top and bone colored on the bottom.

Feeding

Kookaburras are carnivorous. They will eat lizards, snakes, insects,

mice, other small birds, and raw meat. The most social birds will
accept handouts from humans and will take raw or cooked meat
(even if at high temperature) from on or near open-air barbecues left
unattended. It is generally not advised to feed the birds too regularly
as meat alone does not include calcium and other nutrients essential
to the bird. Remainders of mince on the bird's beak can fester and
cause problems for the bird.

Habitat

Kookaburras occupy woodland territories (including forests) in loose

family groups, and their laughter serves the same purpose as a great
many other bird callsto demarcate territorial borders. Most species
of Kookaburra tend to live in family units, with offspring helping the
parents hunt and care for the next generation of offspring.

Signage for Animal Enclosures

Concepts for Designs of Signs

Navigation Sign

Concepts for Designs of Signs

Toilets, Cafe, Souvenir Store, Exit Signs