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Eric Lercara - Online Dating Bible
Eric Lercara - Online Dating Bible
By Eric Lercara
DatePerDaytm
www.DatePerDay.com
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have received a pirated copy. Please contact us via e-mail at eric@dateperday.com
and notify us of the situation.
Please note that much of this publication is based on personal experience and
anecdotal evidence. Although the author and publisher have made every reasonable
attempt to achieve complete accuracy of the content in this eBook, they assume no
responsibility for errors or omissions. Also, you should use this information as you
see fit, and at your own risk. Your particular situation may not be exactly suited to
the examples illustrated here; in fact, it's likely that they won't be the same, and
you should adjust your use of the information and recommendations accordingly.
Any trademarks, service marks, product names or named features are assumed to
be the property of their respective owners, and are used only for reference. There is
no implied endorsement if we use one of these terms.
Finally, use your head. Nothing in this eBook is intended to replace common sense,
legal, medical or other professional advice, and is meant to inform and entertain
the reader. So have fun with the The Online Dating Bible, and Be Attractive!
Copyright 2010 Date Per Day. All rights reserved worldwide.
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Table of Contents
Part I.
How to Have An Online Dating Profile That Gets You Dates
pg 4
Part II.
The 24 Hidden Tricks of Online Dating
pg 26
Bonus:
How To Handle The Early Stages of Dating
pg 44
Bonus:
Online Dating Questionnaire
pg 51
But its a lot more than the approximately 5 seconds you have in person
the amount of time it takes for a girl to tell if youre date-worthy or
not.
When you think of it that way, 2 to 5 paragraphs isnt bad. Theres a lot
you can stuff in there.
The vast majority of guys do the absolute wrong thing with these 2 to 5
paragraphs. Most guys qualify themselves by talking about themselves.
If youre not familiar with the term qualify, heres a simple definition: to
qualify means to try to prove oneself to. In this case, to an attractive
girl. And online, its to a girl youve never met before.
In society, it is always the lower status person who tries to prove himself
to the higher status person. For example, the person interviewing for a
job tries to impress the boss, the younger person tries to impress the
older person, and the child tries to get the approval of the parent.
With women, you never want to be in the lower status position. As soon
as you put yourself in that position, the woman will almost never feel
attracted to you. But thats a much wider topic thats already been
covered elsewhere.
For our purposes, the point to remember is that you never want to
qualify yourself in an online profile. If youll bear with me for a little
6
theory, Ill show you how not to do that. And, then Ill show you what to
do.
Decoding Attraction
(You also cant try to be humble and downplay yourself. That conveys
low self-esteem, which is the ABSOLUTE WORST thing you can do.)
Ive found that you have to convey high value not just claim it for
yourself. The way to do that is by expressing yourself, rather than
talking about, or bragging about, yourself.
On the next page are some examples of talking about yourself versus
expressing yourself.
Expressing yourself
Im adventurous
Whenever you talk about yourself, it registers in the female brain that
you are qualifying yourself. It is the same online as it is in real life. In
real life, a guy who analyzes himself almost always loses attraction with
a woman. Imagine a guy going up to a girl and talking about how much
money he has. It doesnt work! Whenever you try to impress a girl, it has
the opposite effect.
It is no different on online dating sites. The reason so many guys fail to
get this point is probably because the way the system is set up. Its called
About Me, it makes sense guys think they should talk about
themselves.
Well, most guys are unfortunately wrong. The good thing is, there is
really no competition out there once you know what you are doing. If
you read through guys online profiles like I suggested, you saw that
most guys do nothing but write about themselves.
The next problem is not having unique opinions and impressions of the
world. The solution to that is to sit down and think about it. There is a
simple exercise below that will help with that. Everybody has a unique
way of seeing the world. If expressing opinions is difficult for you,
practice doing it more often. When you walk around the street, take
notice of things that you like and that you dont like. When you read a
magazine or watch a movie, think about how it affects you and verbalize
it. As you do this on a regular basis, it will become easier and more
natural.
For example, suppose you are in a room full of cat lovers, and you prefer
dogs. Saying so would put you out there on the edge, risking your status
in the peer group. You must have some strength to be able to do that;
most people would be afraid to be cast out of the group.
Expression opinions in an online profile has the same effect. If you say,
I like McDonalds hamburgers, for Gods sakes, how many women out
there fuss over their health! Actually, you can go far with something like
this, because it is so obvious you are NOT trying to impress a woman,
that it actually will impress her. Most guys try way too hard to impress.
Youll find that when you fearlessly express yourself, women will try to
impress you with similar acts of conversational bravado. That is because
they want to show that they can also go against the grain.
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Other times they will just agree with you, which is their way of building
rapport with you (trying to get you to like them). Dont make fun of
them for this; it is a good thing and you dont want to discourage it. You
can reward them: (Im glad you have good taste.) Or better yet, just
play it cool like you are used to having people agree with you.
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To come up with ways to express yourself, first write down 5 things you
really like to do.
1)
2)
3)
4)
5)
Next, write down 5 opinions you have that are unique to you.
1)
2)
3)
4)
5)
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Use the more interesting, unique, or funny ones to write your profile.
15
First off, he doesnt even own his own profile. He puts the
responsibility on his friends, which is strange. Did he really ask
his friends?
Versus
I believe red wine goes better with fish. Harry Potter was a travesty
that young minds shouldn't be subjected to. I want be back in Poipu
beach watching the sun set with a cold beer in my hand. My morning
workout gives me energy all day. My nephew thinks my face is a chew
toy, but I tolerate him... family is family.
Mystery
Girls crave mystery. The more you say about yourself the less mystery
there is. When you express an opinion, it lets her catch a glimpse into
your world, making her want more. You may not feel like there is a lot
more to you, but women will build up a fantasy about the guys they like.
Nothing kills attraction like talking about yourself, destroying the
mystery.
Humor
All women love to laugh. If you can make her laugh, chances are shell
want to go on a date with you.
Hilarious strategies:
b. You must be willing to die for me, better yet, kill for me
bonus if you know how to hide a body.
Screeners
Screeners are statements designed to find the particular kind of women
you want. Just as if you were fishing, you wouldnt want to cast your net
so wide that you catch dolphins as well as tuna. If you only want tuna,
youll want to cast the right net. Screener statements let you get only
what youre looking for.
An example of a screener is a statement like, I love a woman who is
comfortable in her soft skin. This kind of statement hopefully would
screen out prudish and insecure types.
You dont want to go overboard and list the things you dont want in a
women. That conveys emotional baggage and makes you appear overly
judgmental. Many guys make this mistake thinking it makes them
appear strong. It only hurts them in the long run.
Self-Respect
The way you talk about yourself says a lot about you. Do you ever use
self-deprecating humor or put yourself down? In that case, you would
greatly diminish your chance of meeting a psychologically healthy
woman. On the contrary, if you write in a style that is active and
confident, and exhibits high self-regard, women will want to get to know
what is so special about you. If you show respect for yourself, then it
follows that you are worthy of respect. I believe there is a secret,
Scarcity
One of the most important marketing principles is scarcity. If you offer
me a BMW for $20,000, I might buy it. If you say that tomorrow the
price will double, then I will be far more likely to buy it. The fear of
losing the BMW, at that price, would add urgency to my decision.
In the same way, you should create urgency in your profile by using
scarcity. If a woman feels you might be snatched up, then she will be
more inclined to chase you. By presenting yourself as the prize, you
create a similar effect as the BMW in the example.
You convey scarcity by showing your selective taste. Someone who is
selective must have options, or at least that is how the brain perceives it.
Rewards
On a deep level, women want to feel that you will reward them for their
good qualities. They want to know that you find them sexy, attractive,
smart, or whatever quality you see in her that you like. I believe women
secretly crave to be complimented often on their feminine qualities. A
reward is the like the opposite of the screening statement. Youre trying
to let the woman know that if she fits into your criteria, she will be
rewarded and made to feel special. There are subtle ways to plant
rewards into your profile. The above example of soft skin is one such
way. When you show you have selective taste, she will try to qualify
herself to you. When she does that, reward her.
So, to create mystery and humor, and ultimately attraction, and to stand
out from all the guys who talk about themselves, follow the formula
outlined above.
Part II
The 24 Hidden Tricks of Online Dating
Here is a list of things I have done that have helped me get this down.
Do not say that you like travel. Everybody likes travel and for
some reason everybody feels the need to write that.
Do not say that you like new things. Everybody likes new things.
Do not say that you like to have fun and laugh. Everybody likes to
have fun and laugh. Im sure you get the picture.
At the same time, you can say things like I went spelunking in
Sudan once. This implies a love of travel, yet it is a cool story and
avoids using the boring word sequence that triggers a girl to move
to the next profile.
2) Create a fake girl profile of the type of girl you will be going for and
see what messages guys send.
I received 10 emails in the first 48 hrs the fake profile was up. I got
the first after posting the hot photo, but before I even added any
text.
Most guys try to agree with something she says on her profile.
3) Pony up for a match.com profile if you want to get the highest quality
girls
OKCupid is pretty good but just havent seen the large number of
quality chicks like with match.
Your profile is like a painting that you can continue to add to and
modify. Continuously tweak and see how it affects your view to
contact ratio.
I have had 10s e-mail me. I even had a porn star e-mail me. Put
the time in to make a fun, awesome, unique profile.
5) Check your profile and ALL photos you post on your profile with
trusted girls or a female professional at DatePerDay.
If there is even one bad photo of you, girls will assume that is the
accurate one and the others just caught your best angle.
Keep tweaking until female friends say, haha, omg, thats great!
Wear a suit in one of your pictures. It is hard not to look puttogether in a decent suit.
If she winks at you, say: I saw you winked at me; not a bad
move.
While the flake rate off a number close at a bar can be high, Ive
found the online flake when you schedule a meet is very low.
This line is magic for me: I find that you learn more about your
chemistry with a person after 3 minutes talking than days e-mailing
back and forth. Lets meet sometime this week at [public place], so
if you turn out to be crazy I can turn and talk to someone else. :-)"
9) Tease and bust on them, but going too cocky doesnt work very well.
At the same time, almost all messages girls receive are guys
talking about commonalities, being sweet and inquisitive. Bust on
their profile to stand out.
Your profile should be cocky, but when you talk to them online
you have to be laid-back. She cant see you smiling so dont be too
cocky. It will scare her off.
Its the same old thing; being a little bit of a jerk is good, but being
too much of a jerk will get you blown out.
Dont be too curious about them. Too many guys simply ask
questions.
I never mention anything on their profile. Assume that its all B.S.
anyway because shes just trying to attract a guy.
Very hot girls will sometimes pull their photos in frustration with
the volume of stupid messages they are receiving.
The longer you can go without asking for a photo, the more she
will think you are building a genuine connection.
12) Always pick something light and very public as your first meet up.
Coffee is a good default. I've found a beer can put them into bar
protection shield mode.
It needs to be public for her feeling of safety (though you joke the
reason is so you can easily bail if she is weird). A girl once
suggested I watch the sunrise over the potomac, so I said, "how
about we watch the sunrise over the potomac for our first meet?"
Negatron. Meeting a guy for the first time in a dark park is a bad
idea.
Dont bust your wallet on a girl you dont even know you like.
Shell respect that. If you try to wow her with a fancy dinner, shell
lose respect for you.
A lot of girls only search fairly close to where they live. If you are
cool and they see you are close, they will message you.
messages coming in. You can say that you just moved away from
that place when you meet, but havent yet updated your profile.
14) If you are short, lie a little
I havent had to deal with this, but one guy I know put in his
profile that he was 2 inches taller than he really was and it wasnt a
big deal. Girls can be picky online so being short can mean instant
dismissal. When you meet in person, she probably wont notice,
but if she does, just laugh it off and you should be fine.
15) While having them message you is ideal, if you are messaging them,
getting a response is 90% of the battle
16) Finally, this bears repeating: DONT LOSE YOUR NEW CAR
SMELL
When I started I would play the question game for 6-8 emails with
her online While this went OK it was totally unnecessary and I lost
a lot of girls. They just stop responding at some point.
17) Go for girls who have recently joined (often sites will say "new"
next to their profiles).
They always go on a dating splurge and they are usually more open
sexually during this period. After a while, they are dating a guy or
two casually, so they date/message new guys more rarely, but leave
their profile up in case the man of their dreams messages them. It
becomes harder to get their attention the longer they have been on.
Girls are more likely to be in this category with the free sites like
OKCupid, since it doesn't cost them anything to keep the profile
up. It still happens with Match, however.
18) Calibrate the message HEAVILY based upon the profile you see.
In this game we are often trying to find things to say that would
generate a positive response with basically any girl that you
approach. But in online game, you have the advantage of learning
a lot about her before you say anything. But ALL guys have the
same leg up, so she is more discriminating about what the first
message must contain to warrant a response. Unlike a good general
indirect opener in night game, even a hint of mass-emailed
message and you will get wood (not the good kind). Read her
profile carefully to strategize about the message you send.
This is big: dont wait to message a particular girl until you can
think of the perfect thing to say. No girl is worth putting on a
pedestal like that, especially before you even met. Just treat all
girls equally.
One guy asked me: "Are girls online down to have sex? It seems
like they would only be into serious relationships." YES THEY
ARE, WITHOUT ANY DOUBT!!!
say "hey, you seem pretty cool. Let's grab a beer next door. You
down?" They almost always say yes. You can't do this if you meet
up at a place that is out by itself. You can't do this if you are
meeting them on their business lunch. Meet them in the evening.
message you, your slot will be filled again by some other guy if
you don't respond relatively quickly.
One day is definitely not a hard rule. If I message her and she
responds within an hour, I will respond within an hour as well (this
is called Mirroring). She is really receptive and I want to keep her
energy level up. I might even try to meet up with her that night.
Special Bonus:
-Eric Lercara
Guys who arent players make the crucial mistake here: They
think she wants control, so they give it to her completely. That is
the absolute wrong thing to do. She will seem happy at first, as it
will gratify a part of her, but the part of her that feels sexual
towards you will be disappointed.
Special Bonus
Profile Write Questionnaire
DatePerDay
The more thoroughly you fill this out, the better your profile will be.
1. If you were to write an online profile, would you most rather write in a (pick
one)
PASSIONATE WAY
e.g. stating your beliefs in a strong, passionate way that appeals to women
A COCKY AND HUMOROUS WAY
e.g. coming across as a funny, alpha guy through bombastic humor
2. What top three qualities/traits do you look for in a girl (e.g. friendly, athletic,
etc.)?
3. Describe your target woman. What type is she? (Think: extraverted, party
girl; career woman; artsy, indie girl; introverted, bookish girl, etc)
5. Pick three of the following positive qualities that best describe you (as you
currently are, or as you want to portray yourself):
Adventurous
Confident
Unpredictable
Stable
Dominant
Protective/Caring
Direct
Edgy
Persuasive
Provider
Daring
6. Take a minute and list 5 things that you really like. (e.g. pink sunsets, minor
league baseball, black Ferraris, Rome, the natural history museum, SoCo and
lime, etc). The more unique and personal, the better.
7. Take another minute and list 5 things you hate or that annoy you. The more
unique and interesting, the better. Be bold in this one. Dont worry if a potential
mate might disagree with some of these.
8. List 5 hobbies/skills you have that you feel make you attractive to women.
You might want to subtly hint about these in your profile (e.g. lifting
weights, ability to cook, great job, cool friends, well-traveled, nice car, welleducated, good taste in music, creative, etc.)
9. List 5 hobbies/skills that a girl would have that would make her attractive to
you (e.g. plays soccer, dances, plays chess, etc.) Be as choosy as you want
here.
10.(For match.com) What books do you read, what was the last book you read,
or magazine, etc.?