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A FILM BY JAYSON JOHNSON

TABLE OF C ONTENT S

When a family man loses


his wife
and child to an
African-American
drunk driver,
a chane encounter with a
Neo-Nazi results in him
seeking the
ultimate revenge.

Confidentiality Statement & Legal Disclaimer


About the Film
Color Palette
Cast
Directors Statement
Team
Audience
Market
Budget
Production Timeline

CONFIDENTIALITY STATEMENT & LEGAL DISCLAIMER


The provisions of this plan are privileged and confidential.
Unauthorized reproduction or distribution of this business plan or any
of its contents in any form or under any circumstances without prior
written consent is prohibited. The information contained herein is: (i)
provided by the principal founders of the business and (ii) publicly
available from directories, publications and websites, as mentioned
in the body and the footnotes where possible or appropriate. In
some cases, non-publicly available information was used, including
independent research, studies or paid services from individuals and
organizations. While the information set forth herein is deemed by the
Company to be accurate, the Company shall not be held liable for the
accuracy of or any omissions from this Business Plan or for any other
written or oral communication transmitted to the Recipient and any
other party in the course of its evaluation of transactions involving
the Company.
Any person or entity seeking to make an investment in the business
should not rely on the information set forth in the plan as complete. In
addition, the analyses contained herein do not claim to be appraisals
of the assets, or the valuation of any entity. The business makes no
guarantees regarding any benefits received from investment, nor
the legal, tax or accounting effects of any transaction; and this Plan
does not constitute an offer to sell, or a solicitation of an offer to buy
securities. In furnishing the Business Plan, the Company undertakes
no obligation to provide Recipients of the Business Plan with access to
any additional information or to update this Business Plan or to correct
any inaccuracies that may be contained herein. There exists substantial
information with respect to the business and its future prospects, and
there are a substantial number of risks associated with an investment in
the business, which are not set forth in the plan.

FILM SYNOPSIS
Jakes wife and daughter were the apple of his
eye. After he overcame alcoholism, he lived for
his family and not much else. This all changed
when his family was killed in a drunk driving
accident. Suddenly his world was turned upside
down. Expecting justice, hes outraged when
a liberal judge lets the offender off the hook
with two charges of vehicular manslaughter.
After the justice system fails him, Jake spirals
into a deep depression. Jake spends his nights
drinking, looking to escape the pain. One
night he stumbles into a bar and has a chance
meeting with a Neo-Nazi bartender who offers
Jake a solution that will change his life forever.

DESIRED COLOR PALETTE


As REDRESS progresses, the main character travels down a dark and deadly path. In order to match the
tone of his journey wed like to use a dark color palette and utlize hard lighting to communicate emotion.
Below is an example masterfully used in David Finchers GONE GIRL.

GONE GIRL (2014) dir. David Fincher

CAST

Kristopher Graves - Lead Actor


Kristopher Graves first embarked on his film
and television career as an extra and standin on the ESX Entertainments production
of RUNNING WILD which then turned
into a utility role in PRAYING FOR RAIN.
Eager to develop his talent, Kris has fulfilled
the role of body double and extra on such
television series on Netflixs SENSE8, and has
played a supporting role in Discovery IDs
KNIVES WITH WIVES. Kris seeks every
opportunity to hone his craft as an actor, and
this is evident in his dedication to working
with local film companies and film students
at the University of San Francisco. Starring
in the futuristic short film, SPACEMAN,
Kris shines as a husband saying good-bye
to his wife as he leaves for his mission on
Mars. When Kris is not acting, he works as a
firefighter for a metropolitan fire department.

Male Supporting Actor -TBD

Female Supporting Actor -TBD

PRODUCTION TEAM

JAYSON JOHNSON

TONY GAPASTIONE

DANIEL EMANUEL

Executive Producer

Executive Producer

Jayson earned an MA in film production


from Eastern Illinois University and
then took a marketing position working
for legendary film director Francis Ford
Coppola. Jayson worked on several
successful wine and food ventures and then
transitioned over to Coppolas film studio,
American Zoetrope. Jayson worked under
film pioneers Walter Murch, Richard Beggs
and Mr. Coppola himself. Jayson took
Coppolas advice to go out and become
famous and now works as a producer.
He has since organized two film festivals,
produced two feature length films and over
ten shorts. He currently is the production
coordinator for Indigo Films and a
freelance producer for Strike Five Films.

Originally from Chicago, Tony has


been acting in theater, commercials,
and film for over 25 years. Check out
his work on tonygap. com. His first
short film, 1440 AND COUNTING,
starring Emmy Winner Loretta
Devine and Jeremy Ray Valdez, which
he wrote and directed, found success
on the festival circuit and encouraged
him to continue making movies.
Hes passionate about effecting
social change through storytelling,
and loves building relationships on
and off set. Tony lives a full, crazy,
and adventurous life in Redwood
City California with his wife and
three kids.

Daniel prides himself on his vision,


resourcefulness and reliable network
to provide a creative and cooperative
environment. Daniel holds memberships
with the American Film Institute, San
Francisco Film Society , Scary Cow Film
Co-Op, and has teamed with the Bay Areas
best independent professionals. Daniel
works at DTC Lighting & Grip, gaining
a hands-on education, while freelancing
with on production companies with
projects for various outlets. Daniel
has current projects ranging from
development, to narrative scripts at
various stages of the writing process.
Daniel currently resides in San Jose,
California with his wife and three children.

Contact:j.johnson155@gmail.com

Contact: tony@soncitymedia.com

Contact: danemanuel9@gmail.com

Writer | Producer | Director

PRODUCTION TEAM

DAVID BALLARD
Producer

David is a writer-producer-actor who has


produced over 200 hours of broadcast
programming for such networks as
Discovery, History and Spike, and has
appeared as an actor on such shows as
WILD WEST TECH, MANSWERS, I
ALMOST GOT AWAY WITH IT and
BATTLE OF THE SEXES. He is currently
a series regular on the syndicated series
DEEP UNDERCOVER, and is also
an accomplished singer-songwriterguitarist and voiceover artist who has
licensed several of his compositions and
provided voiceovers to various films,
TV series and advertising campaigns.
exothermicentertainment@gmail.com

THE AUDIENCE
Unfortunately we live in a time of Hate and Extremism.
Hate Crimes are a sad reality that effects millions of people
around the world, and the frequency of these attacks is
increasing at a rapid pace. In 2014, the U. S. Departmet
of Justice estimated that there were 784 active hate groups
in the United States. In fact, California has the highest
number of hate crimes in the nation. This epidemic of hate
crime is the main reason why I wanted to make this film.
One of the main objectives of REDRESS is to help create
awareness of this problem in our local community, but also
all over the country. To do so, we are partnering with some of
the biggest hate crime prevention organizations, non-profit
organizations, as well as schools and arts associations in the
Bay Area. This will allow the film to reach people who are not
necessarily short film consumers. At the same time, the movie
will be distributed online and to different film festivals, which
will allow the message of REDRESS to spread worldwide.
Information taken from FBI National Hate Crime Statistics
(2015), published by the Federal Bureau of Investigation.

THE MARKET

THE MARKET

By definition, a short film is any film, narrative, documentary or


experimental, that tells a complete story in no more than 15 minutes.
filmsa have
beenfilm,
one
of the documentary
preferred platforms
for
ByShort
definition,
short always
film is any
narrative,
or
new independent
lmmakers
explore
the15medium
experimental,
that tells aficomplete
storytoin no
more than
minutes. and step
Short
beenTh
one
the preferred
new emerging
intofilms
the have
film always
industry.
e of
nature
of theirplatforms
format for
allows
independent
filmmakers
to
explore
the
medium
and
step
into
the costs of
directors to develop creative ideas without the elevated
film industry. The nature of their format allows emerging directors
filmmaking. In 2015 more than 60% of the films submitted to
to develop creative ideas without the elevated costs of filmmaking.
the Sundance Film Festival were short films. In the past 10 years
had
average
of 50,000
attendees
Inthe
2015festival
more than
60%an
of the
films submitted
to the
Sundanceper
Film year. The
Festival
were
short
films.
In
the
past
10
years
the
festival
had
growing interest in short film has led to creation of fian
lm festivals
average
49,497.5or
attendees
per year(1).
The growing
interest in with the
like SFof Shorts
LA Shorts
Fest that
deal exclusively
short film has led to creation of film festivals that exclusively for the
exhibition
of short
lmsSFscreening
over
100Fest
short
lms every year.
exhibition
of short
films fi
like
Shorts or LA
Shorts
thatfiscreen
over 100 short films every year.

Short films are not regularly programmed to be screened on movie

Short
films outside
are not regularly
programmed
to be thanks
screenedtoon
movie streaming
theaters
film festivals.
However,
online
theaters outside film festivals. However, thanks to online streaming
platforms like YouTube and Vimeo, short films have acquired an
platforms like YouTube and Vimeo, short films have acquired an
important
audience
consumes
these
of afilms
on a regular
important
audience
that that
consume
these type
of types
films on
regular
bais. Future
FutureShorts,
Shorts,
a YouTube
channel
dedicated
entirely
to the
bases.
a YouTube
channel
dedicated
entirely to
the
streaming
of independent
short short
films, has
overhas
263K
subscribers
and
streaming
of independent
films,
over
263K subscribers
and
the
website
Statsheep.com
estimates
that
the
number
of
subscribers
the website Statsheep.com estimates that the number of subscribers to
to this channel will increase by 14,365 by June 2016. Vimeo Staff
this channel will increase by 10% by June 2016. Vimeo Staff Picks video
Picks video channel, which features a big amount of independent
channel,
which
a large number
of independent
short films,
short
films, has
overfeatures
191K subscribers.
Online platforms
are an ideal
has
over
191K
subscribers.
Online
platforms
are
an
ideal
distribution
distribution channel for short films because they allow filmmakers to
show
their work
to a broader
or even
no additional
channel
for short
films, audience
because with
theyless
allow
filmmakers
to show their
costs.
work to a broader audience with less or even no additional costs.
In general terms, short films are not big sources of revenue for the
In general
short
lmsstarting
are not
biginsources
of revenue for
filmmaker,
butterms,
they are
oftenfithe
point
the development
offivery
commercially
feature
lmmaker,
but successful
they are
oftfilms.
en the starting point in

very

successful

career

in

mainstream

the
the
filmmaking.

Some recent examples of short films that turned into feature films are:
Whiplash (2013), by Damien Chazelle. The director
of the Academy Award wining feature film of the
same name was having a hard time getting funds
for his movie so he made his script into a short film
that he used in to get the money he needed. The
overwhelming success of the short film helped
Chazelle get the money that he needed and the
short film and the feature version of Whiplash
finally released into 2014.

Alive in Joburg (2005), by Neil Blomkamp. Filmed


in a documentary style this science fiction story
follows a group of aliens struggling to survive as
a marginalized culture in Johannesburg. The film
attracted the attention of producer Peter Jackson
who offered Blomkamp $30 million to turn his
short into a feature film. The result was District
9 (2009) one of the movies nominated for an
Academy Awards in the Best Picture Category in
2009.
Short Term 12 (2008), by Destin Daniel Cretton.
Short Term 12 was Crettons Masters Degree thesis
film. The film premiered in the Sundance Film
Festival in 2008 and won the Jury Prize in Short
Filmmaking. After the success of this short film
Cretton decided to turn the script into a feature
film also named Short Term 12, that premiere in
March 2013.

REDRESS BUDGET
EQUIPMENT

JANUARY

TALENT

APRIL
MEALS

SEPTEMBER

CREW

BUDGET
$15,500

OCTOBER

PRE - PRODUCTION
FUND RAISING
CASTING
LOCATION
SET DESIGN
SOUNDTRACK DEVELOPMENT
SHOOT

LOCATIONS

NOVEMBER
DECEMBER
JANUARY (2017)
POST - PRODUCTION

FEBRUARY
MARCH

POST - PRODUCTION
EDITING
SOUND MIXING
MUSIC COMPOSING
COLOR CORRECTION
FINISHED FILM
FILM SCREENINGS

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