Digipak justification

Above are photographs of the digipak I designed. I evidently chose a

vibrant color scheme in order to entice a younger demographic of target
audience as according to dominant ideology they prefer this sort of color
scheme. It connotes happiness and optimism and could evoke positivity
from the target audience, and this is crucial as my chosen song is upbeat
and one that encourages dancing. I also thought it would be effective to
have a female protagonist featuring on my digipak in order to attract male
attention, conforming to Laura Mulveys male gaze theory that they would
look at women within the media for voyeuristic pleasure. I chose to not
bore my audience with loads of typography and decided to stick to lots of
bright images and a provocative protagonist. Below Is a full photograph: