Process Book: Studio 5

Simmons College, 300 Fenway, Boston MA 02215

Prepared by

Prepared for

Studio 5
Simmons College
300 Fenway, Boston, MA

Studio 5

Kendall Bauer
Project Manager
kendall.bauer@simmons.edu
Rachel Corning
Primary Contact
rachel.corning@simmons.edu
Liza Labossiere
Creative Team
liza.labossiere@simmons.edu
Helen Li
Creative Team
helen.li@simmons.edu

Judith Richland
Andrew Porter

Contents
Team
Situation Analysis/Proposal
Gantt Chart
Process
Deliverables

Team
Kendall Bauer Project Manager
Kendall is a senior at Simmons College pursuing a double major in Marketing and
Communications with a minor in Media Arts. Currently, she is the Marketing Communications Intern for Simmons College. After graduation she hopes to blend her business
and creative backgrounds to build a meaningful career path. When she is not in class
or working, Kendall enjoys traveling, choreographing for the Simmons College Dance
Company, skiing, and spending time with family and friends.

Rachel Corning Primary Contact

Rachel is a senior at Simmons College pursuing a B.A. in Communications with a concentration in Media Arts and a Minor in Radio. She previously worked as a Communications
intern at Brigham and Womens Hospital and is currently a teaching assistant in the film
photography lab. Rachel rows for the Simmons varsity crew team, loves One Direction,
and hopes to get her skydiving license soon.

Liza LaBossiere Creative Team

Liza is a senior at Simmons College pursuing a B.A. in Communications with a
concentration in Media Arts and minor in Public Relations and Marketing Communications. Liza has interned with the Commonwealth Shakespeare Company as their
Marketing/PR intern during their 20th Anniversary Season production of King Lear.
Currently, she is working part time for JBPR, a small public relations consultant based in
Cambridge, MA. In her spare time, Liza loves singing, cuddling her puppy during Netflix
marathons, or curling up with a good book and a cup of coffee.

Helen Li Creative Team

Helen is a senior at Simmons College pursuing a degree in Web Design and development. She is currently a graphic design intern at Draper Labs in Cambridge, MA and has
previous experience working with several New York startups. After spending a semester
in Copenhagen, Denmark, she hopes to work in the field of user experience/interaction
design abroad after graduation. When she is not geeking out over good typography, she
enjoys reading political novels, taking down the patriarchy, and petting dogs.

Situation Analysis/Proposal

Situation Analysis/Proposal

Situation Analysis/Proposal

Gantt Chart

Process
Logo Sketches

Process
Logo Sketches

55

Studio
Studio
Real work for real clients.

Real work for real clients.

5
5

Studio
Studio
Real work for real clients.

Real work for real clients.

Deliverables
Logo

Logo with New Tagline

Deliverables
Branding Plan

Letterhead and Business Card System

Deliverables
Invoice Template