Professional Documents
Culture Documents
DIL Investor Presentation March 11
DIL Investor Presentation March 11
DIL Investor Presentation March 11
CorporateProfile
March,2011
1
1
Index
Dabur India
India-Introduction
Introduction
FMCG Industry Scenario
Business Overview
Growth Strategy
Recent Performance
2
2
Revenue of Rs.
Rs 34 billion and profits of Rs.
Rs
5 billion in FY2009-10
Dabur ranked
200 in the
Fortune India
500 list
Dabur moves
up to take the
78th spot in the
Super-100 list,
released by
Business India
Dabur ranked 45
among Most
Trusted Brands in
India, according to
Brand Trust
Report, India
Study, 2011
3
3
Strong Financials
Sales
in Rs. million
40000
35000
30000
25000
20000
15000
10,997
12,004
12,849
12,356
14,170
FY01
FY02
FY03
FY04^
FY05
17,565
20,803
23,963
28,341
34 167
34,167
10000
5000
0
FY06*
FY07
FY10**
in Rs. million
22.0%
20.0%
17.1%
18.0%
14 0%
14.0%
FY09
Net Profit
in %
16.0%
FY08
19 6%
19.6%
15.3%
13.3%
6000
4000
3000
2000
12.0%
5,032
5000
1,065
1 558
1,558
2,142
2,817
3,329
3,913
1000
10.0%
4
4
Key Milestones
1884
1972
1986
1994
Registered as Public
Limited Company
1998
2003
2004
2005
Professionalization
process with Burman
Family handing over
day to management
Pharmaceutical
Business de-merged to
focus on core FMCG
business
International Business
Division set up in
Dubai to focus on
overseas opportunities
Acquired Balsara
strengthening Oral
care & gaining entry
into Home care
2006
2007
2008
2010
Dabur
Dabur Figured in Top
10 Great Places To
Work
Dabur
Dabur ranked among
'Asia's Best Under A
Billion' enterprises by
Forbes
Acquired
Acquired Fem Care
Pharma entering the
mainstream Skin care
segment
Touched
Touched US$4 billion
market cap
2010
Overseas acquisitions Hobi Group, Turkey and
Namaste Laboratories, US
5
5
Global Footprint
UK
Turkey
y
Canada
U.S.
Egypt
UAE
Nepal
BDesh
Nigeria
Australia
Domestic Mfg.
Locations
Key markets
Manufacturing Facilities
Our strategy is to localize manufacturing,
manufacturing supply chain
and product offerings to suit consumer requirements
in each geography
6
6
S
Super
St
Stockist
ki t
Wholesalers
Institutions
& Modern
trade
Sub Stockist
RETAIL TRADE
CONSUMERS
Direct + Indirect Reach covering 2.8 Mn Retail Outlets
7
7
Agronomy Initiatives
9 OTC Healthcare
8
8
Index
Dabur India
India-Introduction
Introduction
FMCG Industry Scenario
Business Overview
Growth Strategy
Recent Performance
9
9
in Rs. billion
1,600.00
1,024
1,200.00
1,000.00
800.00
856
755
1,339
1 161
1,161
1,400.00
600.00
400.00
200.00
0.00
CY06
CY07
CY08
CY09
CY10
Source: AC Nielsen
20%
16%
9%
10%
5%
3%
-1%
0%
CY03
-8%
-5%
CY04
-10%
10%
15%
12%
15%
18%
11%
10%
100,000
80,000
60,000
CY06
CY07
CY08
CY09
(11%)
(14%)
4 (10%)
45 (8%)
OTCPRODUCTS
46 (19%)
NonFood
Rural
Food Products
FoodProducts
48
50 (20%)
48
52 (14%)
50 (22%)
0
MATSep'07
Source: AC Nielsen
40,000
20,000
Urban
97,276
82,615
46 (14%)
1%
CY05
116 053
116,053
120,000
12%
12%
128,580
Rs.Crores
MATSep'08
MATSep'09
MATSep''10
Source: AC Nielsen
10
10
Indias FMCG sector reported steady sales CAGR of 11.2% over FY00-10 on the
back of strong annual volume growth of ~8.5%.
11
11
Urban Penetration
90%
80%
80%
77%
67%
70%
59%
57%
60%
50%
42%
37%
40%
32%
30%
26%
18%
20%
18%
19%
10%
3%
2%
5%
4%
0%
Toothpaste
Shampoo
Hair Oil
Skin Cream
Mosquito
Repellants
Instant
Noodles
Hair Dyes
Floor Cleaners
9 Low penetration levels offer room for growth across consumption categories
9 Rural penetration
p
catching
g up
p with urban p
penetration levels
12
12
in US$
9
7.7
7.4
2.7
3
2.5
2.4
7
2
6
5
4
1.5
3.2
1.1
1.0
3
2
0.8
0.3
0.5
0.3
China
Indonesia
India
Malaysia
China
h
Thailand
Indonesia
d
India
d
Malaysia
l
Thailand
h l d
2.9
3
2.5
2.0
2
1.5
1
1.0
0.5
0.4
0.5
0
China
Indonesia
India
Malaysia
Thailand
Source: MOSL
13
13
Company
Key Categories
Sales
Profit
Market Cap
4,479
538
12,897
Food,, Beverages,
g , Infant nutrition
1,101
,
141
6,867
,
733
108
3,475
Biscuits
734
33
918
364
62
2,381
Marico Ltd.
571
49
1,513
Glaxo Smithkline
Consumer*
412
50
1,881
Godrej Consumer
438
72
2,315
166
39
1,033
14
14
Position
Market Share
Key Brands
Hair Care
12%
Oral Care
13%
Skin Care
7%
Ayurvedic
Tonics
66%
Dabur Chyawanprash
Digestives
55%
Hajmola
Fruit Juices
52%
Honey
50%
Dabur Honey
Glucose
26%
D b Glucose
Dabur
Gl
Hair care includes Hair Oils & Shampoos; Oral care includes Toothpastes & Toothpowder; Skin care includes moisturizers,
15
face cleaning, lightening, anti ageing & other skin care products; Digestives includes herbal digestives
15
Index
Dabur India
India-Introduction
Introduction
FMCG Industry Scenario
Business Overview
Growth Strategy
Recent Performance
16
16
Business Structure
Dabur operates through three focused Strategic Business Units
Business Unit
Consumer Care
Division
Revenue
Share
Description
FMCG portfolio comprising
distinct businesses:
Personal Care
Health Care
Home Care
Foods
four
72%
Consumer Health
Division
8%
International
I
t
ti
l
Business
18%
Note: Percentage share in revenue based on FY10 Financials ; Femcare included in Consumer Care Division
17
17
FPD
2003-2004
Balsara
Foods
FEM
2006-2007
2007-2008
2008-2009
CCD
Foods
16%
Hair Care
29%
Skin
Care
6%
Digestives
8%
Health
Supplemen
ts
17%
Oral Care
18%
18
18
Brand Architecture
9 Starting from Ayurveda, the company successfully ventured into herbal
arena becoming the Herbal Specialist
9 While herbal businesses form the core with 85% of revenues, the
companys growth ambitions are not limited by it.
9 A robust brand architecture ensures that the core values remain intact
Brand Architecture
Herbal Space
Dabur
Herbal
Healthcare
Vatika
Premium
Personal
Care
Hajmola
Tasty
Digestives
Uveda
Ayurvedic
Skin care
Real
Fruit
Beverages
Balsara
FEM
Home Care Fairness Skin
solutions
NA
Rs 3.0 bn
Rs 1.3 bn
Rs 1.0 bn
B and size
Brand
si e pertains
pe tains to FY2008-09
FY2008 09 sales in India and o
overseas;
e seas Fem had sales of about
abo t Rs.30
Rs 30 mn in o
overseas
e seas markets
ma kets in FY09
19
19
Market Share
7%
37%
16%
3%
6%
31%
Bajaj
Emami
Dabur
Marico
Dey's Medical
Others
Value Share-ACN
Share ACN June
June, 09
Dabur Amla:
Largest brand in
the portfolio
Shampoo
Key Brands
Market Share
14%
6%
10%
24%
46%
Cavinkare
Dabur
P&G
Others
HUL
Vatika range
of shampoos
20
20
Market Share
13.9%
13.4%
50.0%
22.7%
Colgate
HUL
Dabur
Others
Babool: Targeted at
economy segment
Meswak: Premium
therapeutic
toothpaste
Health Supplements
Key Brands
10.5%
13.6%
7.2%
65.8%
Baidyanath Dabur
Emami Zandu
Others
Dabur Chyawanprash:
Largest selling health
supplement in the
country
Dabur Glucose:
2nd largest
player in the
country
Market Share
13.0%
52.0%
35.0%
Dabur
Pepsi
Others
C
Company
E
Est.
t M
Mar, 2010 for
f Fruit
F it Juice
J i category
t
Real: Flagship
beverages brand
Skin Care
Key Brands
Market Share*
18.0%
58.9%
3.2%
6.4%
6.6%
6.8%
Hindustan Lever
Loreal
Emami
Cavin Care
*Company estimates;
Includes Fem skin care portfolio
Dabur
Others
Uveda: Range of
Ayurvedic Skin
Care
Fem Gold
F
G ld Bleach:
Bl
h
Launched recently
22
22
Market Share
37%
55%
8%
Hajmola
Satmola
Others
Hajmola tasty
digestive candy
Value
a ue Share-ACN
S a e C MAT Dec,
ec, 2010
0 0
Home Care
Key Brands
26%
20%
5%
30%
Odonil
Air wick
Premium
Ambipur
Others
Odomos: Mosquito
repellant skin cream
Sanifresh:
Toilet cleaner
23
23
Description
O C (64%)
OTC
(6 %)
ETHICAL
C
(36%)
9 Generics
9 Tonic
9 Branded Products
9 Classicals
9 Branded Ethicals
Healthcare Focus
24
24
1980s
Set up a franchisee at
Dubai in 1989
Demand generation
led to setting up of
mfg in Dubai & Egypt
Building scale-20% of
overall Dabur Sales (FY09)
High Levels of Localization
Global Supply chain
2003 Onwards
Today
Early 90s
Highlights
25
25
Index
Dabur India
India-Introduction
Introduction
FMCG Industry Scenario
Business Overview
Growth Strategy
Recent Performance
26
26
Growth Strategy
EXPAND
DABUR
INDIA
LIMITED
ACQUIRE
INNOVATE
27
27
Expansion Strategy
Strengthening new categories
9 Skin Care: Ayurvedic skin care
range
g under a new brand
launched; Acquisition of Fem
9 OTC Healthcare: Leveraging
Ayurveda knowledge for a
range of OTC herbal products
9 Fruit Drinks and Culinary:
Entry into the fast growing fruit
drinks category leveraging the
Real franchise
Targeting inorganic
opportunities
9 Market Entry:
y Acquisitions
q
critical for building scale in
existing categories & markets
9 Synergies: Should be
synergistic and make a good
strategic fit
9 Geographies: Opportunities in
focus markets
28
28
is
29
29
30
30
Index
Dabur India
India-Introduction
Introduction
FMCG Industry Scenario
Business Overview
Growth Strategy
Recent Performance
31
31
25,607
9MFY10
29,926
10,878
9,323
Q3FY10
9MFY11
Q3FY11
Sales
S l
ffor 9MFY11 iincreased
db
by 16
16.9%
9% which
hi h was largely
l
l volume
l
driven
d i
PAT: 9MFY11 v/s 9MFY10
in Rs. million
3,670
9MFY10
4,219
1,378
9MFY11
Q3FY10
1,541
Q3FY11
PAT increased by 15% during 9M FY11 despite input cost inflation and
increased taxation
32
32
Shareholding Structure*
170
FIIs, 16.4
%
FIs/
MFs/Ins.
Cos., 7.8%
Indian
Public and
Others, 7.1
%
17
Prom oters,
68.7%
2001
2010
*As on December 31, 2010
Dabur ranked as the organization that offers the best return to investors by
the 6th Social & Corporate Governance Awards, presented by the Bombay
Stock Exchange
33
33
Consolidated P&L
in Rs. million
Q3FY11
Q3FY10
YoY (%)
10,878
9,323
16.7%
78
64
10 800
10,800
9 258
9,258
69
Material Cost
% of Sales
Gross Sales
9M FY11
9MFY10
YoY (%)
29,926
25,607
234
188
16 6%
16.6%
29 692
29,692
25 419
25,419
16 8%
16.8%
27
153.1%
256
139
84.8%
5,231
4,223
23.9%
14,162
11,664
21.4%
48.1%
45.3%
47.3%
45.6%
801
735
2 308
2,308
2 093
2,093
7.4%
7.9%
7.7%
8.2%
1,349
1,351
4,071
3,779
12.4%
14.5%
13.6%
14.8%
1 323
1,323
1 192
1,192
3 660
3,660
3 213
3,213
12.2%
12.8%
12.2%
12.5%
20
38
-48.5%
159
175
-9.0%
2,184
1,823
19.8%
5,906
4,983
18.5%
20 1%
20.1%
19 6%
19.6%
19 7%
19.7%
19 5%
19.5%
54
28
91.1%
144
151
-4.2%
Depreciation
160
131
22.2%
437
372
17.4%
Amortization
73
14
423.6%
130
41
215.0%
1 897
1,897
1 651
1,651
15 0%
15.0%
5 195
5,195
4 419
4,419
17 6%
17.6%
357
273
30.9%
976
747
30.7%
Less:Excise Duty
Net Sales
Other Operating Income
Employee Costs
% of Sales
Ad Pro
% of Sales
Other Expenses
% of Sales
Other Non Operating Income
EBITDA
% of Sales
Interest Expenses
9 1%
9.1%
-0.1%
11 0%
11.0%
16.9%
10 2%
10.2%
7.7%
13 9%
13.9%
3
1,541
1,378
14 2%
14.2%
14 8%
14.8%
1,541
1,378
1,544
1,393
11.8%
4,219
3,670
15.0%
14 1%
14.1%
14 3%
14.3%
11.8%
4,219
3,670
15.0%
10.9%
4,216
3,678
14.6%
34
34
1,741
11 881
11,881
13,620
41
6,573
856
7,429
7
429
174
21,260
13,729
4,278
866
7 939
7,939
8,805
83
1,032
1 075
1,075
9,253
3,378
9,451
414
,
1,201
5,446
2,689
6,364
5,162
2,107
2
107
123
11,120
19,661
5,875
593
2,588
,
4,373
2,135
1,514
3,760
11,782
6,087
4,306
10,393
9 268
9,268
930
6,526
3,250
9,776
2 006
2,006
56
21,260
11,120
35
35
Accolades
Ranked
R
k d 28th iin ET-Brand
ET B
d
Equity Most Trusted
Brands 2009 list.
36
36
Investor Relations
Dabur India Ltd
Contact:+91-11-42786000
37
37