Rock magazine, focus group

questions
M

usic magazine focus group

In order to research my target audience I plan to find out the likes, interests as well
as the dislikes of my target audience. To do this I`m going to create certain questions
for myself to ask the questioners, and write down the answers that I have been given
which will later be tallied up into graphs, so that the results are clear in what my
target audience is expecting and looking for in a music magazine.

1) What gender are you?

Female
Male

2) What age are you?

16
17
18
19
3) Is

there a specific genre of music do you find yourself enjoying and listening to?
Rock and indie
Hip hop and RnB
Jazz & blues
Classical
Pop
Country
Alternative

4) What features would you like to see in a music magazine

Private interviews
Concerts and gigs
Top ten albums
Gossip about the music artists
Music reviews
New releases
Other____________

5) What name would be best for the masthead of the rock magazine

Sound barrier
Soundwave
Fusion beat
Sour note
UP Jinx

6) Which price range do you think is respectable for a music magazine?

1-2
2-3
3-4
4-5
7) What FREE items would you prefer the magazine to consist?
Posters
CD
Tickets
Vouchers
8) Would you like to see competitions inside to magazine?
o Yes
If you do want to have competitions inside the magazine, what would you
o

like the competitions to be about? ____________

No
If you chose no, why wouldnt you like to have an article advertising
competitions? ___________

9) What type of rock music do you like?

Punk
Heavy
Classic
Alternative

10)What colour scheme do you think would suit a rock music magazine?
Blue, black, silver
White, grey, purple
Red, black, white
Gold, grey, black
11)What would you like the magazine adverts to be about?
Sports
Latest gadgets
Food/drink
Perfume/body spray

12)What rock bands and singers would you like to see in the magazine?
Kiss

AC DC
Queen
Nirvana
Linkin park
Black Sabbath
Other________

13)Is there anything that would put you off buying a magazine?
__________________________________

14)What is it that draws you to buy a music magazine?

Posters
Discounts/freebies
Gig dates
Interviews
Reviews
Live photos