N

O:

TO STUDY THE FACTORS THAT CONTRIBUTE TO SERI ISKANDAR ENTREPRENEURS PREFERENCES IN USING E-PAYMENT IN
ONLINE MARKETING

Sir/Madam,
I am Nur Rasyidah Rosli is a student from class HND 4B, KPMSI and I am conducting a survey on FACTORS THAT CONTRIBUTE TO SERI ISKANDAR ENTREPRENEURS PREFERENCES IN
USING E-PAYMENT IN ONLINE MARKETING. This is for the Research Project (K/601/0941) subject, all answers are anonymous and for academic purpose only. It is highly appreciated if you
could take a few minutes to answer the following questions, please read the questions thoroughly and answer it truthfully as your data is important in order for e-payment system to enhance the
usage of user for a better service in the future.

Thank you for your time!

FACTORS THAT CONTRIBUTE

1.

I believe that online transaction has

more advantages than disadvantages

2.

I believe that education/awareness

towards e payment can enhance the
usage of e-payment transaction

PAYMENT IN ONLINE MARKETING

SECTION A: DEMOGRAPHIC SECTION

Please tick (/) your answer on the box for each question given.
(You may choose only one answer for each question)
1.
2.

3.

4.

5.

Gender?
Male

Female

Age?
18 24
32 38

25 31
39 above

What is your Business Industry?

Food & Beverages
Beauty Product

Garments/Cloth product
Health product

E-Payment usage status?

Beginner
Intermediate

Expert

When would you consider in using online transaction?)

Bill payments
online shopping
Banking matter from customer/suppliers

SECTION B:
Please rate/circle to answer this question below.
(You may choose only one answer for each question)
1= strongly disagree, 2= disagree, 3=neutral, 4= agree, 5=strongly agree
(Online Transaction Development)
Please indicate your opinion regarding the adoption of E-payment in online marketing

SECTION C:

ENTREPRENEURS PREFERENCES IN USING E5

Please rate/circle to answer this question below.

(You may choose only one answer for each question)
1= strongly disagree, 2= disagree, 3=neutral, 4= agree, 5=strongly agree

7.
8.
9.

Online transaction is more

reliable with solid security system
Security concerns are crucial to
customers
Password requirement makes me
feel
more secured

10.

Customers have control in

choosing to insert personal
information

3.

(Convenient/ease of use)

Please indicate your opinion regarding the convenient as a factor in

using e-payment in online marketing

Online transaction saves more

2
3
4
time

4.

E-payment website is user

2
3 user
4
friendly

5.

E-Payment website has easy

navigation

6.

E-Payment website system has

high speed.

SECTION D:
Please rate/circle to answer this question below.
(You may choose only one answer for each question)
1= strongly disagree, 2= disagree, 3=neutral, 4= agree, 5=neutral
(Security)
Please indicate your opinion regarding the security as factor in using e-payment in online marketing

SECTION E:
Please rate/circle to answer this question below.
(You may choose only one answer for each question)
1= strongly disagree, 2= disagree, 3=neutral, 4= agree, 5=neutral
(Trust)

11.
Please indicate your opinion
payment in online marketing

Personal information is
protected well by online
transaction service providers
(such as users number phone,
address etc...)

12.

Privacy policy of website is

secured
(Password and email etc...)

13.

Well-structured website and

sufficient
information is important

regarding trust as a factor in using e-

14.
SECTION F:
Please rate/circle to answer this question
(You may choose only one answer for

Clear and efficient process of

online
transaction encourage customer
to spend more trust in online
transaction

below.
each question)

(Cost)
Please indicate your opinion regarding Cost as a factor in using e-payment in online marketing
6.
7.
8.
9.
10.

Payment via internet (e-payment) save financial cost rather than traditional way of payment?
Yes
No
You as the seller has to paid for the implicit cost for the transaction cost
Yes
No
The transaction cost charged is too high
Yes
No
The transaction cost include tax
Yes
No
Always have extra charges every time making a transaction
Yes
No

SECTION G: Dependent variables (Entrepreneurs Preferences in using e payment)

(Entrepreneurs preference in using e-payment)
Please indicate your opinion regarding Entrepreneurs Preferences in using e payment in online marketing and rate/circle to answer this question below.
(You may choose only one answer for each question)

Not at
all

Rarely

Some
times

Most
of the

Always

time

17.

How often do you use epayment?

18.

How often do you use the

online marketing for
Mayyour
/ May not be
business?

Probably

Definitely

19.

How often do you facing a

problem with e-payment
system

15.

E-Payment are well known

in sub-urban area

16.

Will you encourage other

parties (such as customers
& suppliers) in using epayment?

11.

WHAT IS THE FACTORS THAT CONTRIBUTE ENTREPRENEURS PREFERENCES IN

USING E-PAYMENT IN ONLINE MARKETING?
Convenient
trust
Security
cost
Thank you for your time!