UNIVERSITY GRANTS COMMISSION
NET BUREAU
Code No. : 08
Subject : COMMERCE
SYLLABUS AND SAMPLE QUESTIONS
Note :
There will be two question papers, Paper-II and Paper-IIl (Part-A & B). Paper-II
will cover 50 Objective Type Questions (Multiple choice, Matching Type,
True/False, Assertion:Reasoning type) carrying 100 marks. Paper-III will have
two Parts-A and B; Paper-III (A) will have 10 short essay type questions (300
words) carrying 16 marks each. In it there will be one question with internal
choice from each unit {i.e., 10 questions from 10 units; Total marks will be 160).
Paper-lll (B) will be compulsory and there will be one question from each of the
Electives. The candidate will attempt only one question (one elective only in 800
words) carrying 40 marks. Total marks of Paper-III will be 200.
PAPER-II and PAPER-III(A) [CORE GROUP]
Unit—I
Business Environment
Meaning and Elements of Business Environment
Economic environment, Economic Policies, Economic Planning
Legal environment of Business in India, Competition policy, Consumer
protection, Environment protection
Policy Environment : Liberalization. Privatisation and globalisation, Second
generation reforms, Industrial policy and implementation. Industrial growth
and structural changes
Unit—II
Financial & Management Accounting
Basic Accounting concepts, Capital and Revenue, Financial statements
Partnership Accounts : Admission, Retirement, Death, Dissolution and Cash
Distribution
08 1 P.T.O.Advanced Company Accounts : Issue, forfeiture, Purchase of Business,
Liquidation, Valuation of shares, Amalgamation, Absorption and
Reconstruction, Holding Company Accourits
Cost and Management Accounting : Ratio Analysis, Funds Flow Analysis, Cash
Flow Analysis, Marginal costing and Break-even analysis, Standard costing, ;
Budgetary control, Costing for decision-making :
Responsibility accounting
Unit
Business Economics
Nature and uses of Business Economics, Concept of Profit and Wealth
maximization. Demand Analysis and Elasticity of Demand, Indifference Curve
Analysis, Law
Utility Analysis and Laws of Returns and Law of variable proportions
Cost, Revenue, Price determination in different market situations : Perfect
competition, Monopolistic competition, Monopoly, Price discrimination and
Oligopoly, Pricing strategies
Unit—IV
Business Statistics & Data Processing
Data types, Data collection and analysis, sampling, need, errors and methods
of sampling, Normal distribution, Hypothesis testing, Analysis and
Interpretation of Data
Correlation and Regression, small sample tests—ttest, F-test and chi-square
test
Data processing—Elements, Data entry, Data processing and Computer
applications
Computer Application to Functional Areas—Accounting, Inventory control,
Marketing
‘Unit—V
08
Business Management
Principles of Management
Planning—Objectives, Strategies, Planning process, Decision-making
Organising, Organisational structure, Formal and Informal organisations,
Organisational culture
Staffing
Leading : Motivation, Leadership, Committees, Communication
Controlling
Corporate Governance and Business EthicsUnit—VI
Marketing Management
The evolution of marketing, Concepts of marketing, Marketing mix, Marketing
environment
Consumer behaviour, Market segmentation
Product decisions
Pricing decisions
Distribution decisions
Promotion decisions
Marketing planning, Organising and Control
Unit—vi—r
Financial Management
Capital Structure, Financial and Operating leverage
Cost of capital, Capital budgeting
Working capital management
Dividend Policy
Unit—Vvor
Human Resources Management
Concepts, Role and Functions of Human Resource management
Human Resource Planning, Recruitment and Selection
‘Training and Development, Succession Planning
Compensation : Wage and Salary Administration, Incentive and Fringe benefits,
Morale and Productivity
Performance Appraisal
Industrial Relations in India, Health, Safety, Welfare and Social security,
Workers’ Participation in Management
Unit—Ix
08
Banking and Financial Institution
Importance of Banking to Business, Types of Banks and Their Functions,
Reserve Bank of India, NABARD and Rural Banking
Banking Sector Reforms in India, NPA, Capital adequacy norms
E-banking
Development Banking : IDBI, IFCI, SFCs, UTI, SIDBI
3 P.T.O.Unit—xX
International Business
‘Theoretical foundations of international business, Balance of Payments
International liquidity, International Economic Institutions—IMF, World Bank
IFC, IDA, ADB
World Trade Organisation—its functions and policies
Structure of India’s foreign trade : Composition and direction, EXIM Bank,
EXIM Policy of India, Regulation and promotion of Foreign Trade
PAPER-II (B)
“[ ELECTIVE / OPTIONAL ]
Elective—I : Accounting and Finance
Accounting standards in India, Inflation Accounting, Human Resource
Accounting, Responsibility Accounting, Social Accounting
Money and Capital market, Working of stock exchanges in India, NSE, OTCEI,
NASDAQ, Derivatives and Options
Regulatory Authorities : SEBI, Rating Agencies; New Instruments : GDRs,
ADRs
Venture Capital Funds, Mergers and Acquisitions, Mutual Funds, Lease
Financing, Factoring, Measurement of risk and returns securities and portfolios
Computer Application in Accounting and Finance
Elective—II : Marketing
Marketing Tasks, Concepts and Tools, Marketing Environment
Consumer Behaviour and Market Segmentation
Product decisions
Pricing decisions
Distribution decisions
Promotion decisions
Marketing Researchs
On-line marketing
Direct Marketing; Social,rethical and legal aspects of marketing in IndiaElective—III : Human Resource Management
Concept; Role and Functions of Human Resource Management
Human Resource Planning, Job analysis, Job description and specifications,
Use of Job analysis information, Recruitment and Selection
Training and Development, Succession Planning
Compensation : Wage and Salary administration, Incentives and Fringe
benefits, Morale and Productivity.
Appraisal Performance
Industrial Relations in India, Health, Safety, Welfare and Social Security,
Workers participation in Management
Elective—IV : International Business
Foreign Direct Investment and Multinational Corporations—MNCs Culture,
MNCs and LDCs, Joint Ventures
Regional Economic Integration : SAARC, ASEAN, EC, NAFTA
India and WTO, Intellectual Property Rights
Foreign Exchange—Exchange rate, Mechanism, Risk management, Transfer
of international payments, Convertibility of Rupee, Current and Capital
Accounts; Issues and Perceptions, Derivatives and Futures
Foreign investment Institutions; Instruments : GDRs, ADRs, Flils—their role
in Indian Capital Market
Elective—V : Income-tax Law and Tax Planning
Basic concepts, Residential status and tax incidence, exempted incomes,
computation of taxable income under various heads
Computation of taxable income of individuals and ‘firms
Deduction of tax, filing of returns, different types of assessment; Defaults and
penalties
Tax planning : Concept, significance and problems of tax planning, Tax evasion
and tax avoidance, methods of tax planning
Tax considerations in specific business decisions, viz., make or buy; own or
lease, retain or replace; export or domestic sales; shut-down or closure; expand
or contract; invest or disinvest
Computer Application in Income tax and Tax planning
08 Z P.T.O.08
SAMPLE. QUESTIONS
PAPER-II
Under the National Equity Fund Scheme of SIDBI, the collateral insisted
upon for soft loan is :
(a) land
(B) land and machine
(C) plant
(D) None of the above
‘The process by which an individual organizes and interprets his impressions
of the environment around him is known as :
(A) attitude
(B) perception
(C)_ personality
(D) value
‘According to the marketing concept, the different functional areas of the firm
should blend their efforts in order to maximize :
(A) profit
{B) sales
(C) market share
(D) customer satisfaction
PAPER-III(A)
Describe how you would analyse the financial statements of a company.
“Or
Explain Maslow’s need-hierarchy theory.
Distinguish between the Selling Concept and the Marketing Concepts.
Or
Explain the advantages and limitations of promoting the employees from
within.11.
08
PAPER-III (B)
Describe and evaluate the various methods of Capital Budgeting.
or
Explain the concept of product life cycle (PLC). What factors affect the life
cycle of a product? Suggest appropriate strategies at the different stages of
the PLC.
Or
Analyse and examine the various social security measures provided for the
workers in India.
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