APPENDIX B: SUPPORTING COMPUTATIONS FOR MARKETING ASPECT

B.1: DEATILED COMPUTATION OF PRICE

B.1.1 Growth Rate of Price and Average Rates of Competitors for the Past Five Years
Monthly Tuition Rates
Schools

2012-2013

2013-2014

2014-2015

2015-2016

2016-2017

St. Angela Merici

Vel Maris School
Wizbee School
Jesus Christ King
of Kings
Calvary Baptist
Immaculate -East
St. Nicholas de
Myra
Glory Christian
Academia Trinitas
Sailors Scout
Harmonium Music
Studio
Monster Art
Creative House
AVERAGE

2,450.00
3,250.00
5,616.50

2,450.00
3,400.00
5,616.50

2,450.00
3,500.00
5,616.50

2,450.00
3,600.00
5,616.50

2,450.00
3,750.00
5,616.50

2,000.00

2,000.00

2,150.00

2,100.00

2,100.00

1,700.00
2,977.24

1,700.00
2,977.24

1,700.00
3,133.70

1,850.00
3,133.70

1,850.00
3,133.70

1,840.00

1,900.00

2,100.00

2,300.00

2,540.00

1,150.00
1,150.00
2,000.00

1,250.00
1,250.00
2,000.00

1,250.00
1,250.00
2,000.00

1,300.00
1,350.00
2,150.00

1,300.00
1,350.00
2,150.00

2,300.00

2,500.00

2,500.00

2,500.00

2,500.00

2,000.00

2,100.00

2,500.00

2,500.00

2,600.00

2,369.48

2,428.64

2,512.54

2,570.87

2,611.70

% Change in Price =

( Present ValuePast Value)

Past Value

= 0.1022249608

Growth Rate of Price=

Change
Number of Years

x 100

= 2.044499215%