ALBERTA NOVEMBER 2016

METHODOLOGY
Mainstreet surveyed a random sample of 2,497 Albertans by Smart IVR on November 12th and 13th, 2016. A mixture of landlines
and cell phones were surveyed. Margin of error: +/- 1.96%, 19 times out of 20. Results were weighed by geography, age and
gender based on the 2011 Canadian Census.

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"Exclusive Mainstreet/Postmedia polls are protected

by copyright. The information and/or data may only
be rebroadcast or republished with full and proper
credit and attribution to Mainstreet/Postmedia.

ALMOST 1 IN 5 ALBERTANS WOULD CONSIDER DRIVING UNDER THE INFLUENCE

November 21, 2016 (Ottawa, ON) A new Mainstreet/Postmedia poll nd almost 1 in 5 Albertans (18%)
would consider driving under the inuence of alcohol - if it was only for a short distance on a quiet road.
The Mainstreet/Postmedia Poll has a margin of error of +/- 1.96%, 19 times out of 20.
"Though these numbers are aected by social desirability bias they are concerning" said Quito Maggi,
President of Mainstreet Research. 8% of Albertans said they have driven under the inuence of alcohol with 48% saying this occurred in the last 5 years. Though driving under the inuence has led to horror story
after horror story it appears that hasnt been enough for some Albertans.
"When we asked Albertans if they would consider driving under the inuence if it was only for a short
distance on a quiet road we saw striking numbers. Only 14% said they would consider it in Edmonton while
18% said they would consider it in Calgary. The highest number, 19%, came from outside the two major
cities."
Few Albertans say they have driven under the inuence of marijuana - but those who have are primarily in
Edmonton (8%). With legalized marijuana becoming the new normal sooner rather than later there are
serious concerns about being able to properly detect impairment and educating the public about the risks
of consuming marijuana before driving.
Canada has the worst rates of roadway deaths linked to alcohol impairment according to a recent report
by the Centre of Disease Control. While Alberta has taken concrete steps to ght drinking and driving it
does appear there is still more work to do to change societal opinion, nished Maggi.
About Mainstreet Research
Mainstreet is a national public research rm. With 20 years of political experience at all three levels of
government, President and CEO Quito Maggi is a respected commentator on Canadian public aairs.
Dierentiated by its large sample sizes, Mainstreet Research has provided accurate snapshots of public
opinion, having predicted a majority NDP government in Alberta, a majority Liberal government in British
Columbia and a majority Liberal government in Ontario. Mainstreet has been the most accurate polling rm
in several by elections and the most recent Toronto mayoral election. Most recently, Mainstreet was the only
polling rm to correctly predict a Liberal majority government in the 2015 federal election.
-30Available for Interview from Ottawa: Quito Maggi, quito@mainstreetresearch.ca
For more information: David Valentin, (514) 913-5524 - david@mainstreetresearch.ca

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Have you ever been a passenger in a car

when the driver was under the inuence of
alcohol?

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And did this incident happen in the last 5 years?

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Have you ever been a passenger in a car

when the driver was under the inuence of
alcohol?

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Have you ever driven a vehicle under the

inuence of alcohol?

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And did this incident happen in the last 5 years?

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Have you ever driven a vehicle under the

inuence of alcohol?

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Have you ever driven a vehicle under the

inuence of marijuana?

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And did this incident happen in the last 5 years?

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Have you ever driven a vehicle under the

inuence of marijuana?

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Do you agree or disagree with the following

statement: Driving under the inuence is OK if
you are travelling a short distance on quiet
roads?

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Do you agree or disagree with the following

statement: Driving under the inuence is OK if
you are travelling a short distance on quiet
roads?

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SCRIPT

Have you ever been a passenger in a car when the driver was under the inuence of alcohol?
Have you ever driven a vehicle under the inuence of alcohol?
Have you ever driven a vehicle under the inuence of marijuana?
Yes
No
Not Sure
Prefer Not To Say
Do you agree or disagree with the following statement: Driving under the inuence is OK if you are
travelling a short distance on quiet roads
Yes
No
Not Sure

ONLY WE
CALLED
THE
LIBERAL
MAJORITY.

I recommend "Raiders of the Lost Campaign Arc," released Oct. 18, because its an interview
with a pollster that everyone who follows politics should hear. Quito Maggi, of Mainstreet Public
Research, was the only pollster I saw call the Liberal majority with such condence, a week
before we voted.
Maggi also has the distinction of being the guy who predicted the BC Liberals would win in 2013,
in deance of the majority of the polls.
His technique involves picking a true bellwether riding and polling it thoroughly. His explanation
for how he does it is well worth a listen and should be required research for anyone running a
political campaign. - Shannon Rupp, The Tyee, November 4th, 2015
Mainstreet Research | 1322255B Queen Street East
| Toronto | Ontario | M4E 1G3 | Canada

Mainstreet is a national public research rm. With 20 years of political experience at all three
levels of government, President and CEO Quito Maggi is a respected commentator on Canadian
public aairs.
Dierentiated by its large sample sizes, Mainstreet Research has provided accurate snapshots of
public opinion, having predicted a majority NDP government in Alberta, a majority Liberal
government in British Columbia and a majority Liberal government in Ontario. Mainstreet has
been the most accurate polling rm in several by elections and the most recent Toronto mayoral
election. Most recently, Mainstreet was the only polling rm to correctly predict a Liberal majority
government in the 2015 federal election.

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