Mckenna Porter: @mckporter

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McKenna Porter

MCKPORTER

EXPERIENCE
Marketing & Communications Intern
Darla Moore School of Business
September 2016 - Present

PHONE
EMAIL
LOCATION

410-236-7596
mckporter@gmail.com
Columbia, S.C.

Create promotional video packages featuring Moore


School students, professors and programs.
Assist in the development of informational copy for
web and social media platforms.

Marketing & Special Events Intern

Manage and create audio and visual presentations prior


to and during charity galas and events.
Develop visual and written content matching RMHC
brand standards for print and online platforms.

Director of Public Relations & Marketing

Design promotional graphics and advertising videos after


formulating a brand campaign.
Consistently update and develop copy and media for
Instagram, Twitter, Facebook, YouTube and web.

Communications Director

Design and implement communications strategies to


increase following and promote awareness.
Develop and maintain relations with professional staff
and university media outlets.

Creative & Communications Intern

Wrote copy for advertisements, press releases, blog


posts, articles and additional media forms.
Created marketing plans and communications
resources for Farm Credit Associations.

Ronald McDonald House Charities


September 2016 - Present

Alpha Kappa Psi Business Fraternity


January 2016 - Present, @akpsigamecocks

USC Student Government


March 2016 - Present, @UofSCSG

AgFirst Farm Credit Bank


May 2016 - August 2016

Production Intern

BCPS-TV The Education Channel


August 2013 - May 2014

Wrote voice-overs and edited video sequences to


educate audiences through BCPS News Segments.
Developed and critiqued visual news packages from
ideation to submission.

EDUCATION

University of South Carolina

SKILLS

INVOLVEMENT

Bachelor of Arts in Journalism and


Mass Communications
May 2018

Adobe Premiere Pro

Student Gamecock TV

Adobe Photoshop

Capstone Scholars

DSLR Cameras

Mack Home Interior Design

MAJOR
MINOR
GPA

Advertising
Media Arts
3.75

STUDY ABROAD

&

SERVICE

Environmental Sustainability Excursion to Iceland 2015


Ronald McDonald House Charities of Columbia, S.C. 2016

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